Zen Operations

As a Fractional COO, I specialise in streamlining operations for SMEs, driving revenue & profitability growth through strategic plans and process optimisation.

I conduct operational assessments, recommend solutions to stimulate growth, and guide tech adoption to revolutionise workflows.

Utilising KPIs, I ensure continual progress. I provide insights on best practices, assist in restructuring, ensuring smooth transitions, and mentor teams for operational excellence.

My vendor management optimises cost-effectiveness, quality and ensures successful delivery of projects. 

Achievements:

◾ Reduced operational costs by 25% through strategic improvements.

◾ Improved conversion rates by 30% by simplifying sales cycles.

◾Fostered a data-driven culture, yielding up to 20% profit increases.

◾ Developed analytics and revenue operations departments, driving revenue optimisation.

◾ Achieved revenue growth of 15%-150% by identifying bottlenecks.

◾ Ensured smooth post-merger transitions.

◾ Boosted staff data literacy through training.

◾ Assisted in attracting substantial Series B funding.

◾ Enhanced operational transparency, improving team performance and investor relations.

Operations Consultancy & Fractional COO services

I help Positive Impact CEOs to Simplify Operations and Ignite Growth | Operations Consultant | Fractional COO | Data-Driven Strategy Advisor

You’re a CEO in the FMCG sector. 

Imagine your team executing your vision with less friction and resistance.

Rather than blank faces staring back in each team meeting, you have a sea of purpose-driven advocates who have crystal clear clarity on what needs to get done.   

You're a CEO with a clear vision of where your business needs to go. But something's getting in the way...

Maybe it's the pressure to deliver rapid results to your board. 
Maybe it's the conflicting advice from your team. 
Or maybe it's simply the challenge of turning months of thinking into a clear story everyone can understand.

This is where I come in.

For CEOs and leadership teams in product-based businesses, I help:

- Transform months of thinking into structured, actionable plans in hours
- Simplify complex data into actionable insights
- Find hidden value in conflicting team perspectives
- Tell a compelling story that brings everyone on the journey with you

Think of me as your secret weapon for unscrambling complexity.

"Unlike typical Exec coaches who often leave you with more questions than answers, Deb helps bridge the gap between what's in my head and what needs to be communicated. Every session saves me hours of time and mental energy." - Aoife Kenny, Interim MD

Whether you're:

- Preparing for a crucial board presentation
- Developing a transformative data strategy
- Leading complex change initiatives
- Needing clarity in hours, not weeks

I help you cut through the noise and turn your complex challenges into winning strategies.

Because your brilliance lies in leading transformation...

Not getting lost in the weeds of complexity.

Ready to turn your vision into clear action? Let's connect.

Specialties: Strategic Planning | Data Strategy | Digital Transformation | FMCG & Food Industry | E-Commerce | Operational Excellence

#StrategicClarity #BusinessTransformation #Leadership

Deb Stevenson

New York Bakery Company Ltd.

Senior National Account Manager

Kepak Group

Managed 2 business units across 2 sites for Branded and Own Label. Full P&L responsibility and account development of Tesco. Responsible for coordinating cross functional teams across 2 sites to manage and develop the Tesco account. Successfully managed Sainsbury’s and Morrisons for significant periods. 
Responsible for implementing and managing the Graduate Programme across the division.

Tesco Account Controller

Pork Farms

Worked as Commercial Manager within the Chilled Savoury Pastry division, supplying both branded and Own Label business to Tesco. Successfully managed cross functionally across 4 sites on both Brand and Own Label
Responsible for coaching and devising Development Plan for the Commercial Executive to form part of succession planning.

Tesco Commercial Manager

Kepak Convenience Foods

Managed the company’s national major ATL &amp; BTL UK campaigns in Tesco and ASDA, co-ordinating Field Merchandising Teams and Supply Chain to ensure Campaign objectives met
Launched the Company’s second food brand “Speedy Snacks” into Tesco and ASDA. 
Opened frozen business with Tesco UK

National Account Manager

Express Foods

Responsible for chilled and frozen own label as well as branded pizza. Accounts managed were Sainsbury's and ASDA.

Commercial Manager

Tilda

Responsible for Waitrose, Somerfield and Co Op.

Littlewoods Lotteries

Trade Marketing Manager

A proven, experienced commercial professional with an excellent record of delivering measurable business results in chilled, frozen and ambient across all major grocery and convenience retailers. 
•	20 years experience in delivering profitable branded and private label business objectives
•	Leadership of cross functional teams across separate business units and across separate manufacturing sites. 
•	Developed and delivered against commercial objectives for both the business and customers
•	Skilled negotiator
•	Successfully developed NPD from concept through to launch
•	Built and developed strong internal teams to further drive and strengthen relationships with customers
•	Implemented and developed the first rotational Graduate scheme across the Rustlers business

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The Battle

Deb Stevenson

Ann Marie Humphries

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