Jifiti

Director of Data & Operations

WINT - Water Intelligence

Leading the foundations of the marketing department and marketing operations.

VP of Marketing

TYDEX

Tydex supports tech startups in their crucial high-growth moments by focusing on structure, execution and value creation. Whether it’s strategy, operations, marketing, sales, or fundraising, we work alongside our portfolio companies’ teams to build the foundations that will lead them to success.

Co-founder & COO

TimeTonic

TimeTonic is a leading no-code Business Application platform.

Perion Network

Perion is a B2B ad tech company offering data driven solutions for Brands & Publishers.
General Manager of the Smilebox Business Unit, reporting to CEO
•	Digital Marketing expertise
•	Full P&L responsibility, generated over $10M revenue
•	Managing sales and marketing, product and R&D
•	Drove product innovation
•	Built and led a team of 50+

Smilebox General Manager

Head Of Investor Relations

Chief Of Staff

•	Accompanied the entire process of the following acquisitions: Smilebox ($32M), Sweetpacks ($40M) and Conduit’s ClientConnect division ($700-800M).

Corporate Development Manager

Partner Communications Company Ltd.

Investor Relations & Corporate Development Manager

Business Analyst

Lehman Brothers

Investment Banking Analyst

Operations | Marketing | B2B SaaS Tech

Deborah Margalit

If your story isn’t clear, customers will make up a simpler one.  Usually it is not in your favor.
I help with
•	Finding the sharp edge of your value
•	Saying it so busy buyers get it in one read
•	Aligning sales, product, and board on one page

Experience
•	Global tech - B2B Enterprise software, AI-driven platforms, MedTech, and venture capital 
•	Former exec marketing leader at global tech firms and venture capital firms (ClickSoftware, NICE, JVP VC and portfolio companies) 
•	10 years as fractional CMO and narrative partner to startups and scale-ups

Typical outcomes
•	Your one-liner finally feels inevitable
•	Sales conversations start higher and move faster
•	Investor narrative that matches traction and ambition
•	The market starts using your language

Sounds like you?
•	The tech is strong but the story feels smaller than reality
•	The team is not telling the same value in the same way
•	You are scaling and need a narrative that will scale too

So let’s talk
Send me what you want customers to say about you when you leave the room. I'll review it and reach out to schedule a brief call to discuss how we can bridge that gap together

taplio

The Battle

Deborah Margalit

Tania Amar

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