You’re building a thriving business and are amazing at what you do.

But social media doesn’t seem to work for you. 
You struggle to communicate your impact and value online and attract the right clients. 

Wasting time and effort creating content and chasing prospects to only hear crickets. 

If this sounds familiar, I can help.

Through storytelling and content, I managed to turn my consulting side hustle into full-time from LinkedIn after only 3 months after starting.

Combining my experience working in marketing and sales within Meta and Pinterest with my passion for storytelling and content creation, I grew a community of 30,000 on social media 100% organically, built a consulting business on my own from scratch, and built authority.

💰Now I teach others how to get similar results and monetize their audience with proven systems.
💰With an average of 700K-1.1M monthly views, I help brands and products get more exposure and traffic through sponsored posts ➡️ DM “Partner” if interested

Some clients highlights:
🔥a Freelancer client started to attract inbound opportunities (including a job offer) within the first week of working together on their profile and marketing strategy.
🔥 Agency Founder brought 2 high-ticket clients from LinkedIn within the first two strategic sessions. 
🔥Business Strategist reduced their time on LinkedIn from +4 hours to +35 min daily while getting more results out of it following my systems.
🔥Bestseller author and Founder got new speaking gigs from LinkedIn within 3 weeks of working together on their networking and engagement strategies. 

Other facts about me:
✅ Featured and ranked 2# on LinkedIn Sales Stars 2021
✅ Ranking on Favikon, Spring 2023:
- 37th on Marketing & Sales LinkedIn Worldwide
- 57th Female LI Content Creator Worldwide
- 22nd Personal Branding & Audience Building Worldwide 
✅ Grown a community of 30K on LinkedIn in <10 months of intentional work
✅ Reached 700K-1M monthly content views and 1% SSI. 
✅ Monetised my online presence in < 4 months of creating content intentionally. Left my 9-5 to go full in with business after 6 months. 

If you want to start building a brand intentionally and drive impact and attract the RIGHT opportunities inbound

DM "Inbound" to learn more.

PS. I am a digital nomad, not in London right now

Debora Prossomariti

Executive Director & CEO @ Personal Branding Atelier | Helping you move from unknown to visible and credible online.

If you are running a consulting business you know  how important being seen as credible and a trustworthy authority in your field is. 

The right messaging and positioning are not only a nice to have, but they are essential to stay relevant and in business. 

You want the right people: investors who believe in your vision, clients who pay your worth, and talent who can help you scale without burning out.

Then you’re in the right place. 

Through 1:1 consulting and Done For You agency work, we help founders, executives, and high-net-worth individuals turn their online presence into an inbound growth engine, positioning their brand so precisely that the right opportunities start finding them within weeks.

After years in marketing strategy and sales within Meta and Pinterest, I built my own boutique consultancy and grew it 100% inbound, without ads or cold outreach.

Some client results:
- UK multi-business owner & investor: inbound keynote gigs, investor interest, and stakeholder engagement within the first month
- Canadian business strategist: cut LinkedIn time from 4 hours to 35 minutes a day, increased engagement by 763%
- enterprise agency founder: two high-ticket clients closed after just two strategy sessions
- Bestselling author: multiple speaking engagements within three weeks of refining profile and networking strategy
- Founder of a digital agency: positioned as an industry thought leader, generating more relevant enterprise leads in just over a month

Along the way, I have grown my personal audience to 65K+ targeted followers across social and reached 700K–1.1M monthly views, proof that the strategies I teach work in the real world.

If you're ready to
- Build authority that commands premium opportunities
- Reduce time spent on social while increasing ROI
-Make your online presence your best-performing sales channel
Let’s talk.

📩 DM me “Strategy” to explore how we can work together, or visit my website

Other facts about me:
✅ Featured and ranked 2# on LinkedIn Sales Stars 2021
✅ Ranking on Favikon, Spring 2023:
- 37th on Marketing & Sales LinkedIn Worldwide
- 57th Female LI Content Creator Worldwide
- 22nd Personal Branding & Audience Building Worldwide 
- Top 1 for personal branding in Italy,  top 20 for LinkedIn  
✅ Monetised my online presence in < 4 months of creating content intentionally. Left my 9-5 to go full in with business after 6 months.

Personal Branding & Strategic Marketing Consultant | Content Creator | Influencer marketing

You don’t need to be a celebrity or an expert to build online.

Whether you’re a successful executive employed at a company or working for yourself establishing authority online and credibility will open up new doors and attract opportunities.

Having more options will give you more confidence and leverage, and with that, the freedom to choose and live the life on your own terms.

Get a more impactful personal brand. Here's why:
- You’ll attract your ideal clients inbound without chasing them
- You’ll save a ton of money on ads
- You’ll start getting life-changing opportunities coming directly to your Inbox
- You’ll stand out from the mass and get more credibility and authority
- You’ll stay top of mind and become the go-to person when they need the type of support you offer
- You’ll build leverage and with that you’ll have more options, more freedom and the possibility to charge more.

DM for strategic 1:1s or corporate training.

Debora Prossomariti, M.Sc.

Call me crazy but I don’t hire people because of their attitude. 

I don’t hire a hairstylist because they are positive if they are incompetent and are going to ruin my hair.

I don’t hire a designer because they are fun if their designs are awful. 

I hire them to get the job done.

The same goes for assistants, copywriters, web designers, video editors, consultants, coaches and more.

Having a positive, coachable attitude is part of it, of course. 

I wouldn’t work with a snob, a j3rk or a pick-me girl/boy. 
Or someone I simply dislike and whose values are not aligned with mine.

But the first criteria is being competent, having relevant experience or at least transferable skills to succeed. 

I’ll get cancelled to say this loud because we are on LinkedIn lol but it is what it is. 

Don’t make your business fail by following random advice from people who never built one.

Yes, you can train on some job-related tasks, but if they lack the foundations or are just incompetent even after all the good training and intentions, it will be a costly move. If you’re not running a charity, remember that business is business and the market doesn’t care if you’re a people pleaser.

I help you align your identity, your lifestyle, and your online presence using neuroscience driven personal branding. | Featured on Business Insider

No alternative text description for this image

Mhm, maybe I shouldn’t share this. It’s kinda obvious. 

I told myself the other day. 

I posted it anyway and it reached >50K views, followed by soo many messages about how helpful the advice was. 

I didn’t expect that response because it was so obvious for me.

- But then I remembered I had my first internship in marketing at 16. 

- I studied buyer psychology, marketing and business every single day since then. 

- I hold a Bachelor’s in Business Administration, control and corporate finance
 
- I have an international Master’s in management with a major in marketing. 

- I have worked for the most impactful companies worldwide. 

- I used to manage a client portfolio of ~1M in monthly ad spend. 

- I wrote thousands of posts. 

- I helped clients drive $ millions

- I tested my systems and strategies so many times. 

- I made countless mistakes and learned from them. 

- And bootstrapped something from scratch for myself by myself.

What’s obvious to me.. it’s not that obvious to someone else. 

Because it’s not you, with your skillset, and your life experiences. 

Remember this when you want to share an important lesson you learned that might feel obvious (after learning it). 

It’s not THAT obvious. 

- 
PS. I’m now opening a couple of slots for my 1:1 mentoring and coaching. 

If you’re an executive or entrepreneur who wants to build authority, grow your personal brand now and attract more clients/talent/investors inbound that’s for you.

Applications are now open. 
Fill in the form here if you want to be considered https://lnkd.in/dEitNzgQ

If you want to be fit, successful, wealthy, maybe even provide the best life for your family and become the best version of yourself listen up 

Here’s the cheat code: 
Become that person. 

Identify yourself as a fit, wealthy person with an abundant mindset. 

Make yourself believe you are that type of person. 

If you were a fit person, how would you think about yourself? 

What would you eat? 
Which choices would you make on a daily basis? 
Would you drink your water and get your morning workout or you would spend your free time watching TV on your sofa? 
Which actions would the fit version of you take? 

If you were a wealthy person with an abundant mindset, how would you spend your money? 

Which type of financial habits would you have? 
Would you invest in your growth taking courses and hiring people to upskill or you would make impulsive purchases that don’t add any value or ROI?
Would you build your brand and share your insights online confidently or would you avoid sharing your wisdom out of fear? 

That’s on you. Your thoughts define your reality. 

Science shows that if you believe you are THAT person, your actions and habits will start aligning.

And you’ll make it happen. 

Who are you become? How do YOU define yourself?

-

📸Debbie doing Debbie learning neuroscience at the pool

Having a lovely time at Palazzo Versace this weekend 


#supplied #success

I read a statistic that blew my mind.

Your brain receives about 11 million bits of sensory input per second.
Your conscious mind can handle around 50.

That means over 99.999 percent of what you “experience” is filtered out before you’re even aware of it.

And here’s the part that matters for how you show up online:

Your brain doesn’t pass through raw reality.
It passes through whatever fits your internal model.

If you believe:
	•	“I’m not good enough.”
	•	“People won’t care about what I post.”
	•	“they will laugh at me 
	•	“I’m behind.”

Your brain filters your entire online presence through that lens highlighting every risk and
magnifying judgment that isn’t even there.

It’ll confirm your existing beliefs (confirmation bias)

Not because it’s true.
But because your brain will rely on old predictions (predictive processing)
Your cortex is always guessing what matters and ignoring the rest.

So basically you don’t show up online based on who you are.
But you show up based on what your brain expects you to be. 

What does it mean in practice? 

It means that we have more power than we think. 

When we change the expectations our brain relies on →  the predictions change → our behavior changes → and our external reality starts to shift with it.

We are one month away from 2026. Imagine yourself 6 months from now. 

You could be: 
A: 
In the same situation as now. 

Posting now and then randomly about some industry event, no thought leadership content

Scrolling randomly 

An AI written meh profile with an empty banner 

you introduce yourself at industry related conferences, 

you still rely on outreach DMs to strangers and referrals (that we know tend to have a cap), 

you still think about “maybe I should build a brand..”. 

While you see your competitors, often less skilled than you crushing on social media and scaling and looking better than you just because they show up online and are visible 

Or: 
B:

You could use this semester to build awareness

get known, get authority, 

build an actual name that get recalled in niche industry conferences, 

get inbound opportunities straight to your inbox 

lead sales calls more confidently (as they already know you and THEY are coming to you)

Naturally developing life changing skills like knowing how to make money online, storytelling, speaking skills, community building, copywriting, personal branding, inbound marketing

- 

In 6 months everything in your life can change. 

And I’m not exaggerating. 

When I started posting intentionally I turned my side hustle in full time in 3.5 months. I left a 9-5 and bet on myself and even left the country on my own because my new remote business was growing fast and gave me total freedom  (you don’t need to go that extreme but you get the point)

So think about it. 
Where would you like to be in 6 months from now? 

If scenario B appeals to you and you want to get faster results from proven systems that I have been testing on me and my clients over the last 3 years DM “Strategy” to have a chat

- thank god I took action 3 years ago ❤️

I used to underestimate the role of my environment in my growth and success. 
Wait before you think "great, another wanna be influencer talking about Dubai and how great it is" 
nope, I am not going there.

Follow me, for just a sec.

By environment I don’t mean only the city/town where you live. But also the room in your head you keep visiting. 

The conversations you have with yourself and others.
The thoughts and images you feed your mind daily
The content you consume.

I realized I was feeding my brain junk content and negative self-talk while expecting premium results.

Your mental environment shapes your reality more than your physical location ever will.

The beliefs you hold. The thoughts you repeat and reaffirm. 

They become your reality.

I didn't decide it. It's neuroscience. 

So stop thinking the universe is working against you, or this is exactly what will happen. 

Rewive your brain to see more opportunities. And suddenly they will show up.

Build a new identity for yourself if you don't like who you have become.

Start curating your mental diet intentionally.
Unfollow accounts that drain you.
Consume content that elevates your thinking.

Save this post and repost it so you can help your network too. 
What's currently occupying your mental space?

When you realise everything is content your personal brand journey becomes SO MUCH easier. 

That conversation with your client about their challenges? 
Content 

That tip you shared with that colleague?
Content 

That journaling prompt that gave you more clarity in business? 
Content 

That strong opinion you have about some industry practices you disagree with? 
Content 

Really. 
Don’t put yourself into a box. 

As long as you know who you are, have a clear direction, learn and improve EVERY DAY and stay true to yourself you will make progress. 

Share this with your network or someone who needs to hear this.

Lena Sesardic

Etsy Store Owner & Artist

Baddie Women's Circle

A bi-weekly virtual circle for the women who are letting go of a life, relationship, career or version of themselves that “makes sense” on paper for something that’s unorthodox but feels fully aligned.

Founder & Facilitator

The Authentic Advantage

AI & ChatGPT Business Coach

Tulum Girlies Group 👯‍♀️

Founder, Community Manager & In-Person Events Host

TikTok

I create funny & educational TikTok videos about the "casual" side of LinkedIn (handle: @contently_lena.)

My TikTok wins:
- Went from 0 to 100k likes and 13k followers in 14 days
- 15M+ views to date on TikTok
-50+ viral videos
-2000+ downloads of my free LinkedIn Profile Scorecard in 2 months from TikTok
- Collaboration with LinkedIn Marketing Partner, Transmission agency


Want me to create an engaging TikTok video for your brand? Email me at hello[at]lenasesardic[dot]com. 💌

Content Creator & Influencer

GrowthMentor

I'm a GrowthMentor helping product managers, marketers & founders with product management, content marketing, LinkedIn marketing, customer discovery & idea validation.

𝗖𝗵𝗲𝗰𝗸 𝗼𝘂𝘁 𝗺𝘆 𝗚𝗿𝗼𝘄𝘁𝗵𝗠𝗲𝗻𝘁𝗼𝗿 𝗽𝗿𝗼𝗳𝗶𝗹𝗲 & 𝗯𝗼𝗼𝗸 𝗮 𝗳𝗿𝗲𝗲 𝗰𝗮𝗹𝗹 𝘄𝗶𝘁𝗵 𝗺𝗲 𝗶𝗳 𝘆𝗼𝘂 𝘁𝗵𝗶𝗻𝗸 𝗜 𝗰𝗮𝗻 𝗯𝗲 𝗵𝗲𝗹𝗽𝗳𝘂𝗹. 💜

Growth Mentor

Medium

I contribute my writing on lenasesardic.com to two Medium publications:

Start it Up - the largest Medium publication in the world
Product Coalition - the largest Medium publication for product management

I'm also part of the Medium Partner Program.

Contributing Writer

Aviso Wealth

Managing the new NEI Investments website to make sure all content is up-to-date, on brand, and driving key metrics.

Using my PM mindset to run experiments and find new growth opportunities for the new website.

Senior Content Publisher

Product Owner

Transparent Media Studio

Product management can be a little nebulous if you've never been a PM before. Which is why tech companies hire a PM veteran like me to help them write about the craft in a credible way that converts leads to clients.

With 4+ years experience in the industry, I know the PM principles & concepts like the back of my hand and am familiar with the key thought leaders and schools of thought in the space.

You can hire me to do the following:

◆ SEO-optimized blog posts
◆ Newsletters
◆ Emails
◆ Ebooks
◆ Social media posts
◆ White papers

I also offer ghostwriting services for executives in the PM space.

If you want to work with me, send me an email at hello@lenasesardic.com 💌

--

My clients have included companies like Userpilot.com and Arc.dev. You can check out my writing samples attached here.

Freelance Writer / Ghostwriter

-Mentored/advised venture teams in idea validation, customer discovery and mindset.
-Mentored/advised aspiring product managers in how to break into product management.
-Collaborated with individuals & teams on various startup-related projects or side projects.

Mentor, Advisor & Collaborator

Be your unapologetic self & create epic LinkedIn content that converts 😈 //They call me "the LinkedIn Therapist"

Ready to build your Second Brain? 🧠

The Second Brain Project is a 4-week live cohort to help coaches, creatives, and business owners build a high-functioning network of GPTs that automate their workflows, multiply their time & use AI the way it was meant to be used: as your second brain.

By the end of the 4 weeks, you’ll walk away with:
✅ 5–15 GPTs that think like you
✅ A plug-and-play GPT Playground to use instantly
✅ Systems that actually run without your brain being the bottleneck
✅ Confidence to keep building GPTs that save time, increase capacity, and sound just like you


📌 WHAT'S INCLUDED:

- 4 x live weekly trainings (with replays)
- GPT Builder Pro (your personal GPT-building assistant)
- Playground of plug-and-play GPTs (e.g. Sales Call Decoder, Content Sculptor)
- My 6-Step GPT Your Brain Method
- Second Brain Architecture Template (Google Sheet + Notion)
- Bonus GPT Naming Guide

⏰ FAST PASS BONUS:
If you sign up within 48 hours (by Thursday at 10am PT / 1pm ET / 7pm CEST), you’ll also get:

🔓 Early Access to the GPT Library (April 28)
📞 Bonus Live Q&A Call with Me (May 6)


You're already paying $20/month for ChatGPT Plus, but you're using 5% of what it's actually capable of.

This isn’t just about ChatGPT. This is about you building a real system that:

- Thinks like you
- Speaks in your voice
- Handles work you don’t want to do

A system that scales your business & gives you your brain back.

Join The Second Brain Project: https://natural-temple-f15.notion.site/The-Second-Brain-Project-1d9921c15bdc80d09cb8ef9e0607f1fa?pvs=4

Founder & LinkedIn "Baddie" Business Coach 😈

I can help you confidently sell your 4- or 5- figure offers on LinkedIn and get high-calibre clients so you can generate more revenue for your biz, raise your prices and work less!

I’ve been in Albania the past 3 weeks and here’s what I’ve been up to:

(I left Valencia to explore other cities I may want to live in Europe since my business is 100% remote.)

1. Living in a cash society.

Albania is 90% cash which has made my weekly money ritual where I pull my expenses a nightmare.

I’ve been logging my expenses in the Tricount app to track my expenses accurately.

2. Building out N8N automations.

I’m taking 1-2hrs every day to build out new automations for my business so I can teach my clients to do the same.

This week I ran a temporary Cloudflare tunnel to authenticate Slack with my local N8N instance which was totally new to me (but free.)

3. Running by the beach

I recently went through a medical procedure where I couldn’t work out for 1.5 months so I’m back to moving my body and there’s nothing better than running by the beach.

4. Tonnes of outreach

I’m done doing 100% inbound lead gen and have been doing proactive warm outreach to create more opportunities and it’s been working amazing.

Running a 100% remote business while travelling has been amazing but there’s been a lot of adjustments.

What have you been up to this past month that’s interesting to share? Would love to compare notes in the comments.


P.S. Things are super quiet in Durres, Albania because it’s more of a summer city but we’ve found a fun sheesha bar where 2 Albanian singers are about to come on.

🧠 Build a team of AI employees that think like you & scale as a founder without a big team. //Make AI the operator, you be the visionary 👑 //Ex-product manager in tech 👩‍💻

Why I proposed using Gemini inside a recent AI pilot I designed for a company instead of building a shiny new AI tool.

A lot of AI consultants want to come into a company guns a’ blazing to build fancy new AI tools because more AI = more ROI, right?

Nope.

With this company, I heard the founder talk about a culture of resistance to AI inside the company. Specifically, a fear of AI taking their jobs.

I also heard him say that the latest procurement of an AI tool got delayed.

So I knew the easiest way to quickly bring in ROI was to train the team to use an AI tool they already were using in their daily workflows, just better.

There’s nothing worse than bloating your organization with more AI tools without first fully leveraging the tools you have at hand.

A Gemini Gem may not be as “fancy” and “impressive” as the latest AI tool on the market, but it’s the perfect way to get a quick ROI lift.

0 friction, 100% adoption.


By the way, if you're a founder, CEO, COO or CPO of a growing company that's looking to unlock revenue by solving for bottlenecks between your CS and/or Product teams, DM me and we can chat about designing a pilot together.

Nov 2024: running a scooter rental business in Tulum, Mexico.

Nov 2025: helping businesses solve revenue bottlenecks with AI systems.

Here's what I've learned about launching & pivoting businesses as a 7x entrepreneur (with lots of failures too.) 👇

1. Move as soon as you sense demand.

I've never waited to have the perfect branding or website to start a business. The moment I detect demand for a service, I take messy action and start serving clients right away.

2. Don't wait until you feel like you know everything.

You learn most things on the job and waiting until you're an "expert" just delays you from getting started.

Remember: there's always someone a few steps behind you and throwing yourself in the deep end is how you're forced to learn quickly.

(Plus, for my scooter rental business I could always ask ChatGPT which handle break controlled which tire so I was good. 🤭)

3. Know that you can always reinvent yourself.

There's nothing more painful than holding onto an old business or old identity. If you've built (or tried to build) a business before, you can totally do it again!

4. Different niches/business models... same foundations.

I thought operating an in-person physical business would be completely different. Like unrecognizably different.

But at the end of the day, it was the same mechanics (pun intended) in the back-end.

5. Pivots can take months to fully complete.

I used to think pivots were something you did in 1-2 months, but this year has taught me that it can take way longer for you to truly settle in your new zone of genius.

Entrepreneurship is such a humbling experience.

Have you launched or pivoted multiple new businesses in your time as an entrepreneur? What have you learned?

taplio

The Battle

Debora Prossomariti, M.Sc.

Lena Sesardic

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The Battle

Debora Prossomariti, M.Sc.

Lena Sesardic

Followers

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