“World’s #1 Copywriter” — My Father | Helping cause-driven + Quirky Founders & Brands | Premium Copywriter

Dayal has been featured on LinkedIn News India, written for the Paris Post, and was named one of the "Top 24 LinkedIn Marketers in 2024" by BTalkz.

Over the past few years, he's helped & ghostwritten for Founders, Coaches, Entrepreneurs, Solopreneurs, CEOs & Managing Directors build their Personal Brand on LinkedIn and helped scale their visibility. 

Dayal also mentors and coaches Personal brands on how to grow and create their presence throughout platforms. He continues to research AI-driven content marketing, and elevating Personal Branding to new levels and heights, not just limiting to LinkedIn, but with content strategies that go beyond.

Today along with building Personal Brands, he also runs and hosts his podcast "Influence - Personal Branding for Founders" ranking in the Marketing charts on Apple in several countries including India, Botswana, HongKong, Armenia and Thailand.

Dayal is also the co-author of several books, most notably “You Are All I Need” by Penguin Random House India, a national bestseller in India. 

Learn more on brandingwithdayal.com and join in on his journey.

DAYAL PUNJABI 🔵

"Sometimes the audience you want is not the audience you have."

Abhishek Jha said that during our live last weekend. And I second that. The question you must be asking is how much attention is your ICP paying to you, your presence, your words or your content. 

Check out what he has to say below.

Find the full episode available on Influence - Personal Branding for Founders here:
 https://lnkd.in/duT8NTF9

Dayal Punjabi

Top Personal Branding Strategist for Thought Leadership • Podcast Host @ Influence: Personal Branding for Founders • Featured on LinkedIn News India • Human 2 Human content • Top 24 LinkedIn India Marketers 2024

People will doubt you until you do this:

Build authority by consistently showing up. And to do that, you need to share what you've learned and how it has helped you transform your life with strategies, frameworks, ideas and lessons.

The real value you can add is the values that have helped you grow. It adds a personal touch, helps you tell your stories and connect with your audience on a much deeper level. 

In simplest terms, it builds trust. And when your audience trusts you, you grow and sell faster than you've imagined.

Who are B2B leaders and what do they actually want?

At the end of the day, they’re just:
↳ Humans
↳ Looking for solutions

Yes, B2B cycles are long.
Yes, decisions are complex.
Yes, it takes multiple touchpoints and hours of content before someone converts.

But none of that changes a simple truth: they’re still humans first. So before you ship that content piece that reads like an investor memo or a data dump, pause for a second and ask:
↳ Will they feel this?
↳ Will they understand it without effort?
↳ Does it speak to a real problem they wake up with?
↳ Does it actually connect?

Because in B2B, the fundamentals haven’t changed:
↳ People buy from people
↳ And humans act like humans, no matter the industry

These lines aren’t just my principle for content; they should be yours too.

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