David Ly Khim

Omniscient Digital

We help B2B SaaS companies build organic growth programs. Clients include Loom, Jasper, Adobe, SAP, Order.co, Asana, BetterUp, Hotjar, 360Learning, and more.

⭐ We're hiring: https://beomniscient.com/careers/

Co-Founder, CEO

People.ai

- Coordinated and collaborated with a cross-functional group including product, marketing, sales, and customer success to implement a product-led growth (PLG) motion.
- Conducted customer interviews and research to inform product design, development, and onboarding
- Penetrated new target accounts with PLG motion and drove product adoption within enterprise companies through live onboarding and training sessions
- Drove hundreds of monthly product signups within target accounts

Head of Growth

dbt Labs

HubSpot

- Lead cross-functional team to build WordPress integration and grow adoption from 8k to 110k+ installs (now 200k+), adopted by 22% of customer base, and influence over +$3.6M in ARR.
- Collaborate across marketing, business development, and multiple product groups to grow new user acquisition via the integration over 700%.
- Use A/B testing to improve user acquisition and validate new design that improved conversion rate of users adopting integrations from <1% to 2.55%.

Product Manager, Growth

- Spent 6 months in Dublin to kick off new growth product team, onboarded senior PM and tech lead, implemented experimentation process to optimize signup and viral loops leading to an increase of new users per month from 200 to 2,000+.
- Developed vision and strategy for entry into WordPress ecosystem, rallied for buy-in from leadership in Marketing, Product, and Corp Dev to build new user acquisition channel.
- Build distribution partnership program from scratch to get 10+ channel and integration partners 
- Led cross-functional team to develop and relaunch WordPress plugin in 2 months driving 128% growth in new users per month within 3 months of launch

Senior Growth Marketing Manager, Product & Partnerships

Collaborate with SEO, Academy, and product teams to grow user acquisition for freemium products through content and product-led initiatives.

- Successfully developed and pitched strategy to align marketing and product teams and better support growth of user acquisition for freemium products.  
- Collaborated with product team to develop and execute customer referral loop strategy resulting in a new customer acquisition channel driving hundreds of signups a month.
- Developed content strategy to rank on page 1 of search results for high-intent keywords and saw organic traffic grow 114% growth m/m. This strategy was adopted for all product lines.
- Produce sales training course with HubSpot Academy, sales leadership, and Coursera and received 4.6/5 rating
- Implemented marketing automation platform and automated product, community, and educational onboarding. Lay groundwork for SEO and content to drive user acquisition.
- Collaborated with People of Color at HubSpot (POCaH) ERG to develop and launch a mentorship program for 97 employees of color with a mentee NPS of 85.

Growth Marketing Manager, Global User Acquisition

Grew lead generation and user acquisition efforts through partnerships with software companies and sales experts and managed entire campaigns from strategy, content creation, promotional activities, and reporting.
- Developed and launched the first Inbound Sales Day campaign from ideation to execution, partnered with and managed 28 speakers to generate over 10 hours of original video content and 15,000+ leads.
- Built reporting to provide insight into influence of marketing activities to freemium product adoption.
- Recognized for the marketing team's Remarkable Award and Marketing Champion.

Associate Marketing Manager, Partnerships

Growth Marketer

Single Grain

Executed content marketing strategy, produced client reports, grew podcast.

Content Marketing Manager

The Little Door

Managed marketing for 4 restaurants including social, copy, design, email, and paid campaigns.

Marketing Manager

The UP Lab

Led a team of 19, hosted 2 community projects, managed editorial calendar, trained team in marketing.

Co-Founder

Global Brigades, Inc.

Marketing Intern

EB5Investors.com

SEO Intern

Alan F. Heyduk Research Group

Research Assistant

I'm a Cambodian-American entrepreneur and growth practitioner. Currently building Omniscient Digital, an organic growth agency helping B2B software companies turn SEO and content into revenue growth channels.

Previously, I was Head of Growth at People.ai where I led the implementation of a product-led growth motion for the new freemium products, PeopleGlass and ClosePlan, overseeing product strategy, go-to-market, and customer acquisition initiatives.

Before that, I spent 6 years working on HubSpot's freemium business through multiple cross-functional projects including: driving the implementation of referral loops across the free product, bottom-of-funnel content strategy, and business development.

One key project I worked on was developing and executing a strategy to acquire users through marketplaces and integrations, which required collaboration across marketing, business development, and multiple product teams. This resulted in spinning up a new Growth Acquisition Team in Dublin. We revived and grew adoption of (a previously sunset) HubSpot WordPress integration from 8k to 110k+ installs (adopted by 22% of the customer base), drove 1000s of product signups a month, and influenced $3.6M+ in ARR. 

Skills: product management, growth experimentation, growth marketing, data analysis, user research, user acquisition, project management, SEO, content strategy, partnerships

Personally, born and raised in Long Beach, CA, now based in Boston. Into weight lifting, running, Muay Thai, reading, and whiskey. Not all at the same time.

Co-Founder, Head of Strategy & Operations

I'm very happy to welcome Eva Ryan to Omniscient Digital as our first project manager!

Eva's first project was to audit our project management platform, processes, workflows, and communication cadences.

Up until now, the whole team did the best we could to manage dozens of projects of varying complexity, but we knew it wasn't optimal and simple things were starting to fall through the cracks.

So I wasn't surprised when Eva shared a massive document identifying various gaps and inefficiencies - lots of opportunity for improvement 🙃

I'm so excited for Eva to improve our operations and help us deliver projects to a high degree of excellence.

Welcome, Eva!

Co-founder at Omniscient Digital | Ex-Growth @ HubSpot, People.ai

I'm very excited to welcome Kayla Meyer to Omniscient Digital as our Founding Talent Lead.

Our team has doubled this year and, as the company continues to grow, we're mindful that we need to give the same level of thought and care to our processes for hiring, recruiting, and talent development that we give to our client engagements.

Kayla brings experience building talent and recruiting programs at companies like Originate, Bird, TikTok, and Gemini, and has built many more programs as a consultant to various companies.

Kayla's going to set a high standard for our recruiting and talent development programs and make sure we meet and maintain it as we grow.

Welcome Kayla!

P.S. We're still hiring.

SEO Outreach Manager

Research for relevant link-building opportunities when necessary. Contact and collaborate with website owners/admins, influencers, journalists, bloggers, etc. Report on link-building efficiency and results. Manage campaigns to ensure backlink acquisition.

Otreach Specialist

SEO Outreach Team Lead

Porch.com

• Create high-quality content to support global and local link-building campaigns.
• Conduct keyword research and identify target keywords to incorporate into the content.
• Analyze data to track the success of campaigns and make data-driven decisions
• Manage, segment, and report on our tracked keywords to show the value the content we are creating is driving.
• Coordinate the creation of new content and ensure the content we produce is maintained once launched.
• Creation of outreach materials.
• Constant tracking of outreach efforts.
• Report to SEO Manager and Marketing Director with successes, progress, and opportunities.
• Documentation and reporting on link outreach success.
• Make the link-building schedule and evaluate the performance of subordinate link builders in the team.
• Partner and collaborate with other relevant websites.
• Perform backlink research using Google search operators, SEO tools, and other databases.
• Research and analyze competitor backlinks, their tactics, and strategies.
• Analyse the backlink profiles and find any SPAM links to disavow them.
• Make project and staff performance reports.
• Document and streamline our existing link builders' work reporting processes.
• Generate strategies to assure reaching the company’s goals.

Additional skills and responsibilities of the position:
• Be a role model.
• Be agile and have a sense of urgency.
• Collaborate and share.
• Constantly develop self & help others develop skills.
• Empower people to grow.
• Stay updated to keep growing in the role.
• Focus and motivate personnel to achieve results.

Content Marketing and Link Building Team Lead

• Research and media list creation using google modifiers, Ahrefs and SEMrush to look for quality and relevant websites to promote the website’s content.
• Build high-impact backlinks that help the website rank high in Google for their most important keywords.
• Prospecting potential websites and people for outreach and placing links per campaign goals.
• Email outreach to link prospects.
• Constant follow-up, negotiation, and relationship-building with webmasters.
• Import and organize people and websites within Buzzstream or other similar tools.
• Continuous monitoring and assurance of the website's healthy backlink profile.
• Continuous service and workflow improvement initiatives aimed at improving value and overall cost-effectiveness.
• Record and scale the link-building opportunities from “High Authority” sites 
• Constantly reach out to bloggers and other online personalities via email.
• Find guest post and article submission opportunities.
• Own & manage link-building campaigns.
• Research & analyze link-building opportunities at scale, make link-building strategies and develop and execute link-building outreach & acquisition campaigns.

Content Marketing Outreach Specialist

LanguageLine Solutions

Simultaneous interpretation through a phone call or video conference always using professional, courteous language and focusing on the accurate and complete interpretation of any circumstance, using the specific practices of the industry and the required terminology in medical, legal, financial, customer service, and government services among others.

Translation of documents from English to Spanish, ensuring that the translation expresses the meaning of the original text, reads fluently, and contains no grammatical or writing errors, including the following types of texts:

• Health insurance documents (patient discharge instructions, eligibility notices, patient forms, etc)
• Financial services documents (loan documents, contracts, financial applications, statements, credit reports, etc)
• Insurance documents (claim forms, policy information, accident reports, etc)
• Government documents (notices of rights, consents, complaints, letters requesting responses, requests for information, public information, etc)
• Business documents (product information, quotations, etc)

Remote English - Spanish Bilingual Translator and Interpreter 

Cinepolis Corporativo

• Search for new locations for new Cinepolis business units like Coffee Tree and Spiral.
• Contact and communicate with shopping mall developers and administrators of commercial sites.
• Evaluation of new spaces, locations, and shopping malls.
• To coordinate and request a market analysis of the best locations for the Marketing Department.
• Financial analysis of new projects, return on investments, and costs.
• Negotiation of leasing conditions of spaces with developers and administrators of commercial centers.
• Coordination and request to the Legal Department the making of the leasing contracts based on conditions agreed upon with developers of commercial spaces.
• Monitoring and reviewing leasing contracts.
• Supervision and monitoring of compliance with the conditions of the contract until the opening of the film complex.
• Weekly monitoring of the status of each of the locations in the process of negotiation, contract signature, and opening.
• Coordination with the other corporate areas for the fulfillment of the conditions and dates stated in the contract.
• Organization of Events with Shopping Center Developers and Cinepolis Commercial Partners (Sponsorships, Advertising, Expos, Social Events).
• Organization of a 40-year anniversary event with mall developers and company partners (Planning, organizing, directing, and controlling the general development of the event).
• Public Relations development with customers, suppliers, and business partners providing personalized attention.
• Administrative management of service contracts with suppliers and coordination with the Accounts Payable Department for the payment of invoices for the mentioned services.
• Managing the Expansion department´s budget.
• To provide support in the organization of the Morelia International Film Festival and related events (opening cocktail, premier cocktails, closing cocktail), International Human Rights Film Festival, and related events.

Administrative Coordinator of Expansion

•	Integration of the expenditures report per corporate department.
•	Integration of the budget of the company per corporate department.
•	Generation of expenditure statements per corporate department compared with the assigned budget.
•	Integration of the forecast of expenditures per corporate department for the next years.
•	Generation of revenues and expenditures reports with People Soft´s system information per film complex.
•	General reporting of the financial results of each film complex operating.
•	Presentation of results (profit and loss) in monthly director’s committees.

Budgeting Executive and Financial Analyst

I am a person with excellent learning capacity, responsible, and committed to work. Professionally, I look for opportunities to grow and develop my abilities to the maximum, I am always looking to improve myself and learn new things, I like to work in a team as I consider this to be the best way to grow personally, professionally, and as an organization.

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David Ly Khim

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