Davide V.

President & CEO | Fortune 500 trained expert strategist and executive enabling start-ups to billion-dollar brands to differentiate, compete, grow and scale predictably in any market condition.

I believe the future will be shaped by leaders who understand people, build durable systems & use AI to amplify positive impact.

I am a Fortune 500–trained CEO with 25+ years leading complex organizations across CPG, retail, and healthcare in Canada and the U.S.

I have led national organizations, nine-figure P&Ls & enterprise transformations through turnaround, scale & modernization, delivering sustained margin expansion, growth & organizational resilience.

I have also lived the personal cost of leadership done without systems. The tension between performance and health, ambition and family, scale and sanity is not a personal failing. It is a systems failure.

As a CEO, I align strategy, operations & talent into a coherent operating rhythm. I remove hidden friction that drives burnout & inefficiency, install decision clarity & accountability, and build governance cadence that boards can trust.

My work is grounded in execution, not theory. I connect dots others miss and translate complexity into systems teams can actually run. The result is calm, predictable execution at scale.

Despite my experience & training, I operate with a beginner’s discipline. Business is my NHL. I never stop training, studying the game, refining fundamentals, and adapting to faster play. I keep investing in learning across leadership, systems design, AI, governance & human performance. 

Sustained advantage comes from continuous improvement. Compounding is a moat.

ManagementOS® is the outcome of my Executive MBA thesis & years of real-world application as a CEO. It is my trademarked executive operating system for North America, documented to formalize how I think, lead & differentiate as an operator. It replaces heroics & ad-hoc decision-making with repeatable operating rhythms across strategy, operations & talent. ManagementOS® is not a commercial pitch. It is the protected expression of my leadership craft, and I apply the same discipline to my own brand.

Strong leadership today requires fiduciary responsibility not just for the P&L, but for durability, operating rhythm & human sustainability. That is the lens I bring to every organization I lead and every board I serve.

CONNECT
I share frameworks, systems thinking, & executive insights through my newsletter. If you’re a CEO, founder, board member, or executive operator navigating complexity at scale and value disciplined thinking over noise, I’m glad to connect and exchange perspectives.

Davide Viola, MBA
Dad | Hubby | Son | Loyal Friend
CEO | Fortune 500–Trained Exec
ManagementOS® - Intellectual Property

Chief Executive Officer

► President and Chief Executive Officer reporting to a board represented by each province across Canada
► Canada's largest network of retail health and wellness operators representing over 9 figure sales in the growing category of natural health and wellness.
► Founded in 1999, Health First Network, is a national network of 140+ independent health and wellness stores offering supplements, organics, gluten-free foods, natural health & beauty aids, as well as sales, marketing, retail flyer, category management, and distribution services.
►  The focus will include growing retail member sales across all vendors, increase retail traffic and revenue through collaborative vendor partnerships and best-in-class marketing to drive demand generation.
►  Responsibilities include sales, marketing, business development, category management, finance, operations, warehouse, procurement, new product development, and vendor/partner relations.
►  Hybrid retail/CPG model
►  Coast to coast representation across English and French Canada

Marcus Aurelius would ask:
“What’s actually within my control?”

Charlie Munger would reply:
“Invert the problem. What am I ignoring that could quietly hurt me?”

That question spurred me to do some research.

Our biology evolves slowly.
Our environment has changed at warp speed (I love Star Trek and wanted to get a reference in here!).

Food systems, stress, light exposure, sleep, toxins, pace of life. 
All are radically different from what our bodies evolved to expect.

Some people debate supplements emotionally.
I wanted to look at the evidence calmly.

So I went down the rabbit hole. Peer-reviewed research. Nutrient adequacy data. Bioavailability. Quality differences. 
What’s the signal? What’s noise?

Here’s the simple inversion:

It’s not “Will supplements magically fix everything?”
It’s “What’s the cost of ignoring well-documented gaps between modern life and human biology?”

Marcus reminds us to focus on what we can control.
Munger reminds us to avoid obvious, avoidable mistakes.

That lens changed how I think about health, supplementation, and longevity.

I just published a new edition of my newsletter, breaking this down. 
Calm. Evidence-based. No hype. No fear. Just peer-reviewed facts.

If this resonates, don’t start with Google or AI. 
Start with a human.

Visit a knowledgeable, independent health retailer who can help you think critically about quality, bioavailability, and fit.

🇨🇦 Canada: Health First Network retailers: https://lnkd.in/gsAtSCHu
🇺🇸 U.S.: INFRA independent natural retailers: https://lnkd.in/gmkjTPTW

Would love your thoughts and experiences.

#Health #Longevity #EvidenceBased #DecisionMaking #Leadership

Davide Viola, MBA

CEO | Fortune 500–Trained Operator | Operating Systems for Scale, AI Leverage & Leadership Health | ManagementOS® | TEDx Texas

The Question That Changed How I Think About Health Here's something that stopped me in my tracks during my research: Your DNA is essentially the same 

Open article: The Ancient Body in a Modern World: Why Supplementation Isn't Optional Anymore by Davide Viola, MBA • 10 min read

The Ancient Body in a Modern World: Why Supplementation Isn't Optional Anymore

An experienced, senior, integrated marketer who has worked at many of Canada’s leading advertising agencies across a multitude of brands and industries.  With a specialty in integrated, digital and brand marketing, I offer leadership, mentorship and commitment to business results through my immersion in the following core competencies: digital strategy, online marketing,  direct marketing, CRM and brand management. 

I take my career seriously. But not myself. I believe in hard work, hard play, and laughter at the most inappropriate times. Honesty, tenacity, passion and playing fair matter.

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