CloudNC

Sales and Customer Success Engineer

RSLV.agency

My ultimate goal is to help you attract more of your ideal customer to increase business performance. No long-term expensive commitments, just results. 

-Brand Strategy
-Sales-Focused Websites
-Content Creation Systems
-Premium Ghostwriting

Drive revenue for your manufacturing business with a brand and content strategy that just works.

Founder

ProShop ERP

Leverage my deep understanding of our core product to articulate what is different and better and remarkable about our offering when compared to competitor solutions. My primary focus has been to create the brand strategy, positioning, messaging, and sales enablement tools to close a higher volume of qualified leads.

-Clarify the brand message so that prospects burn less calories trying to understand how the ProShop platform will improve their life and business, resulting in prospects taking action to purchase within a shorter sales cycle. 

-Execute on the GTM plan for our add-on products with a focus on simplifying the complexities of highly technical manufacturing software and positioning these products as the resolution to known customer pain points. 

-Equip the growing sales team with sales scripts, competitor battlecards, video recordings, and talking points that articulate the benefits of our products.

Product Marketing Manager

Engaged several qualified prospects each day with technical demonstrations of our core software product to position it as the solution to their business challenges. Technical demonstrations were often uniquely tailored to the specific customer to help them envision their success with the product.   

-Led 3-5 technical demonstrations of our core product on a daily basis to small and large companies alike both in-person and remotely via zoom (majority via zoom).

-Developed effective messaging based on customer profile, industry, and unique challenges. Effectively positioned the product as the solution to their pain points.

Product Solutions Engineer

G.S. Machine and Tool Inc

G.S. Machine and Tool Inc. is a precision metal component manufacturer for a variety of industries.

-Installed a business operating system to realize significant growth to revenue and profitability.

-Facilitated 3X revenue growth within 18 months with targeted sales and marketing efforts.

-Increased profitability by 20% within 18 months due to operation efficiency gains. 

-Strategic growth to customer base in new markets. 

-Implementation of ERP system and other digitization processes to improve operational efficiency.

-Lead product development projects from ideation through to pre-commercialization.

General Manager

Walker Advanced Manufacturing Innovation Centre (WAMIC)

The Walker Advanced Manufacturing Innovation Centre is a research and development service provider for Niagara Region’s Manufacturing sector. 

-Established processes and procedures for working in a collaborative manufacturing research laboratory. 

-Manage and execute internal and external technical projects.

-Facilitate meetings with research teams to develop project plans and timelines. 

-Lead sales activity of technical service team.

-Grew technical service revenue and customer base.

-Generate and track KPI’s in accordance with growth targets.

Research Technologist

Vineland Research and Innovation Centre

Research and development of equipment and processes for the horticulture industry with a focus on cost savings through the automation of labour-intensive tasks. 

-Design and development of automated equipment.

-Conduct beta testing in industry environments and determine overall equipment effectiveness. 

-Management of multi-client service-based R&D programs.

-Collaboration with industry partners. 

-Equipment commissioning in an industry environment. 

-Topical presentations, tours, and demonstrations.

𝐇𝐞𝐲! - 𝐈'𝐦 𝐃𝐚𝐯𝐞. 𝐈 𝐡𝐞𝐥𝐩 𝐦𝐚𝐧𝐮𝐟𝐚𝐜𝐭𝐮𝐫𝐢𝐧𝐠 𝐛𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐨𝐰𝐧𝐞𝐫𝐬 𝐦𝐨𝐯𝐞 𝐟𝐨𝐫𝐰𝐚𝐫𝐝.
  
[𝑨𝒏 𝒐𝒑𝒆𝒏 𝒍𝒆𝒕𝒕𝒆𝒓 𝒕𝒐 𝒎𝒂𝒏𝒖𝒇𝒂𝒄𝒕𝒖𝒓𝒊𝒏𝒈 𝒑𝒓𝒐𝒇𝒆𝒔𝒔𝒊𝒐𝒏𝒂𝒍𝒔 𝒆𝒗𝒆𝒓𝒚𝒘𝒉𝒆𝒓𝒆]
 
Being a manufacturer means that you get things done.
 
Even when everyday challenges get in the way.
 
Manufacturers need to work smarter in order to achieve better results.
 
Your passion and technical expertise likely led you into this industry.
 
But perhaps you’re tired of putting out fires every day.
 
Maybe your business isn’t growing like you want it to, despite the long hours.
 
The truth is, you don’t need to go through life feeling burnt out and frustrated.
 
What if you could approach your work as a manufacturer in a way that reduces frustration while garnering better business results? 
 
This is the question I'm here to answer.
 
You just need the right tools, a plan, and a winning attitude.
 
At the end of the day, what binds us together are three simple goals:
 
1. To succeed at the work we love in a way that is personally fulfilling. 
  
2. To restore, elevate, and succeed in domestic manufacturing. 
  
3. Flexibility to get outside of the business now and again for the things and people who matter most.   



So here's a question: 𝐖𝐡𝐚𝐭'𝐬 𝐇𝐨𝐥𝐝𝐢𝐧𝐠 𝐘𝐨𝐮 𝐁𝐚𝐜𝐤?

Without a plan, manufacturers have a difficult time growing their businesses effectively. My goal is to equip manufacturers with tips, strategies, and resources so they can achieve sustainable growth and avoid business failure.

Let me know if I can help with anything,

DV

PS - I'd love it if you joined my newsletter: https://professionalized-manufacturer.kit.com/a2f2ad810d

David Vuyk, C.E.T.

Your capabilities list could be costing you deals.

I was reviewing a customer's website last week and they buried their biggest competitive advantage under technical specs. No context. No translation. Just a "Capabilities List"

Here's the thing: buyers don't care about machines. They care about outcomes.

So yes, list your capabilities, but go one step further and tell them WHY it matters:

'We have 5-axis machines' 
Translation: 'We eliminate multiple setups, saving you weeks of lead time.'

'We hold ±0.0005 tolerances' 
Translation: 'You won't waste time on non-conforming parts or costly re-work.'

'We've invested in pallet automation' 
Translation: 'You get consistent delivery, even when deadlines are tight.'

Big takeaway here is: Take those technical specs and transform them into customer wins.

Next time you update your site or capability sheet, ask yourself: Would a buyer immediately understand why this matters to them?

That's it. Simple shift, big impact.

David Vuyk

The best manufacturing shops don't sell capabilities anymore. They sell reliability.

Buyers assume you can make good parts, hit quality specs, and meet delivery timelines. That's table stakes in 2025. If you're still leading with 'look at our shiny new CNC machine,' you're already losing to your competition.

What buyers actually want? A partner who picks up the phone. Who gives clear status updates on priority jobs. Who gives them peace of mind that their supply chain won't be the reason they miss their deadlines.

When you shift the conversation from 'here's what we can do' to 'here's what's at risk for you, and how we mitigate that risk' - everything changes.

You don't want to be another quote in a buyer's inbox. You want to be the partner they can't afford to lose - the one they call first when a rush order comes in at 4pm on Friday.

Manufacturing leaders - what's the #1 thing that makes a shop 'reliable' in your eyes? (would love to hear from Paul Van Metre, Mike Payne, & Nick Goellner on this)

P.S. - If you're selling in manufacturing and want to talk through how to reframe your pitch, shoot me a DM.

P.P.S - Digital work orders and machine monitoring make this 10x easier - you can pull up job status while you're still on the phone with your buyer. That's the kind of reliability that wins contracts.

This desk was built to last. I’ve had it for several years, but it’s been around a lot longer than me. Probably more than a few different owners in It’s 50+ year career.

I bought it from a local thrift store when I went out on my own back in 2019. Plenty of late nights that year grinding it out and getting launched. Doubt I'd ever be able to part ways with it.  

Most people wouldn’t recognize or appreciate the fine details like the joinery, the mechanical locking mechanisms, the built in drawer dividers, the pull-out handwriting pads.

It was built to last by a true craftsman and serves as a reminder for everything im doing right now

Not everyone will notice the details, the extra effort, or the late nights - but that’s not the point when you’re doing impactful work that matters.

Plenty of wear and tear on it now - big moves, stressful situations, and yeah - I should really start to use a coaster 😂 . Each mark tells a story.

Whether you're a machinist, a business owner, or in software like me: build it to last.

When you care about quality, your work endures.

Murray Johns

Integrity Welding and Fabrication

As an Operating Partner of the Pioneer Fund (PE), I have the enjoyable and fulfilling opportunity to serve as the General Manager of Integrity Welding & Fabrication, LLC. Integrity provides commercial, residential, and mobile welding services in the greater Colorado Springs, CO area.

General Manager / Operating Partner

Flywheel Business Advisors

Mindset. Frameworks. Systems. Accountability. Development. Alignment. Growth. Strategy.

The daily demands of running a job shop or a high-mix, low-volume manufacturing business can be consuming, leaving owners with little time and energy to think or act strategically... which keeps them busy working IN the business instead of ON the business. 

Do any of these sound familiar to what you're experiencing?
💥Are you and your team experiencing a lack of focus and a sense of chaos, where no one’s on the same page? 
💥Are you struggling to grow your revenue & profit?
💥Are you taking on too many tasks yourself and feeling frustrated with your team’s progress towards the company’s goals?

As your "Copilot," I help you and your team install a 6-part plan with strategic changes…
⚡that get your team on the same page and strategically focused on the right priorities
⚡that boost your annual revenue & profit by at least $100k/$25k (and likely much more)
⚡that give you confidence that your business can run without your constant oversight

Why keep on keepin’ on with the same frustrations and stress? 

When you engage with Flywheel's BMX90+Copilot system, you’re choosing success and stability for yourself, your team, and your loved ones. Our 6-part plan will bring profitability and growth along with peace of mind, confidence, and a real sense of pride for what your business has become!

⚡𝗚𝗘𝗧 𝗦𝗧𝗔𝗥𝗧𝗘𝗗⚡ = Schedule a free Business Breakthrough session:  https://go.oncehub.com/MurrayJohns

Operations Leader, Builder and "Copilot" (specializing in job shops and custom manufacturers)

12-Point SignWorks

After having been part of creating a great company culture, a well-respected company reputation, and many wonderful and collaborative client relationships, 12-Point SignWorks was acquired by new owners. I transitioned my responsibilities during this time and served as the Sales Team Lead and trainer for new leadership.

Training focused on the company's operations, systems, processes, pricing strategies, marketing and industry knowledge.

Transition Lead and Trainer

B2B provider of commercial signage and graphics (custom and build-to-order design, fabrication, and installation services) with a strategic focus on complex corporate branding signage packages and fleet graphics for local, regional and national clients. I founded the business and actively grew its operations, capabilities, and resources for over 12 years including 3 years managing the company’s activities remotely until the successful sale of the business in 2021.

Key Contributions:
• Developed the organizational structure, processes, and fabrication capabilities to support a CAGR of 31% over a 12+ year period of growth serving diverse clients ranging from solopreneurs to international organizations
• Initiated and led the acquisition of seven pieces of manufacturing capital equipment to quadruple production capabilities and to reduce manual labor costs and outsource production expenses by 25%
• Directed overall business operations and managed the activities of a cross-functional team of 13 with 8 direct reports and ongoing coordination with multiple local and remote contractors
• Directed and coordinated the simultaneous design, fabrication and installation of complex, custom-designed signage and graphics packages including installation at out-of-state client headquarters and branch locations
• Led the internal implementation of the Entrepreneurial Operating System (EOS): established and maintained the company vision, clear role accountability, core values, quarterly rocks, and documented processes 
• Achieved year-after-year Net Promoter Score greater than 90% by developing business processes focused on effective project management and creative problem-solving to create “Wow!” experiences for our clients 
• Established and maintained a company culture of exceptional performance that attracted multiple high-profile marketing projects from clients including Nissan N.A., Yamaha Entertainment Services, and Cracker Barrel

Founder/Owner and Operator (specializing in build-to-order experiential signage and graphics)

Dynamic Structures & Materials, LLC

Leader in the development of specialized electro-mechanical motion control technologies for defense, aerospace, semiconductor, and research industries. Active contributor to the Small Business Innovative Research (SBIR) program to advance Federal Research/Research and Development activities with potential for technology commercialization. As a partner in the organization, my role focused on day-to-day operations, contract and program management, vendor sourcing/management, and commercialization of technologies for domestic and international client applications.

• Provided corporate oversight and project management for six $750,000+ applied research contracts related to complex end-use objectives in aerospace/defense applications
• Coordinated supplier activities and internal fabrication activities including part tracking, inventory control, manufacturing order, and test data consolidation processes
• Oversaw trademark and patent protection for critical technologies
• Drafted product and design proposals, negotiated contracts, and scheduled development roadmaps for custom and standard motion systems ranging in value up to >$300k
• Served as an effective boundary-spanning “bridge” between company’s technical team (solutions/capabilities) and customers (needs/wants) including technology presentations, contract development, and ongoing project communications and project management

Partner and Vice President, Operations (specializing in custom precision positioning systems)

As a Product Engineer, I was responsible to qualify semiconductor manufacturing process changes that could affect the health and performance of various "printhead" products for desktop inkjet printers.   This was a cross-functional role dedicated to preventing and resolving manufacturing issues.

• Led team analysis and decision activities for qualification of semiconductor manufacturing process changes including transfer of manufacturing processes from a domestic facility to international sites while ensuring process convergence
• Facilitated communication and coordinated activities between semiconductor process workcenters and downstream production groups located across international manufacturing sites
• Organized efforts to resolve quality issues in production and to qualify manufacturing process changes for four released inkjet cartridge products and one new R&D product
• Successfully encouraged collaboration with constituents ranging from manufacturing technicians to upper management in both manufacturing and R&D
• Orchestrated the flow of experimental material through the factory to demonstrate new technology developments to internal customers for adoption into product platforms

Printhead Manufacturing Product Engineer

Operations Business Coach helping JOB SHOP OWNERS grow revenue by $100k+ & profit by $25k+ in 90 days | Install frameworks that create focus, get your team aligned, & eliminate chaos | Free Business Review Link ⬇️

𝗝𝗢𝗕 𝗦𝗛𝗢𝗣 𝗢𝗪𝗡𝗘𝗥𝗦 - you know that frustrating feeling when no one in the company's on the same page and there's a lack of shared focus on the team?

💥Are you taking on too many tasks yourself, feeling frustrated with your team’s progress towards your company’s goals?

As a 20+ year job shop business owner myself, I know your pains, and I have a solution.


𝗜𝗳 𝘆𝗼𝘂'𝗿𝗲 𝗮 𝗝𝗢𝗕 𝗦𝗛𝗢𝗣 𝗢𝗪𝗡𝗘𝗥 (𝗯𝘂𝗶𝗹𝘁-𝘁𝗼-𝗼𝗿𝗱𝗲𝗿 𝗺𝗮𝗻𝘂𝗳𝗮𝗰𝘁𝘂𝗿𝗲𝗿, 𝗺𝗮𝗰𝗵𝗶𝗻𝗲 𝘀𝗵𝗼𝗽, 𝗳𝗮𝗯 𝘀𝗵𝗼𝗽, 𝘀𝗶𝗴𝗻 𝗰𝗼𝗺𝗽𝗮𝗻𝘆, 𝗲𝘁𝗰... - get a free actionable business review and an estimate of your business value:

👉𝗙𝗿𝗲𝗲 𝗔𝗰𝘁𝗶𝗼𝗻𝗮𝗯𝗹𝗲 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗥𝗲𝘃𝗶𝗲𝘄 - see where your business is doing well & where you might be in trouble: https://mybusinessreport.com/?ref=murrayjohns

👉𝗘𝘀𝘁𝗶𝗺𝗮𝘁𝗲 𝗼𝗳 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗩𝗮𝗹𝘂𝗲 - use your ZIP & NAICS codes: https://flywheelbusinessadvisors.bizequity.com/

👉𝗪𝗮𝗻𝘁 𝘁𝗼 𝘁𝗮𝗹𝗸? Schedule a free Business Breakthrough session: https://go.oncehub.com/MurrayJohns


Our BMX90+Copilot system will help you install a 6-part plan…
⚡that gets your team on the same page and strategically focused on the right priorities
⚡that boosts your annual revenue & profit by at least $100k/$25k (and likely much more)
⚡that creates confidence that your business can run without you


𝗧𝗵𝗲 𝗽𝗿𝗼𝗰𝗲𝘀𝘀 𝘁𝗼 𝗴𝗲𝘁 𝘀𝘁𝗮𝗿𝘁𝗲𝗱 𝗶𝘀 𝘀𝗶𝗺𝗽𝗹𝗲!

1. Schedule a call to review where your business is today and where you want it to be in the future

2. We use the BMX90+Copilot system to “professionalize” your business

3. You and your team get focused, on the same page, and moving forward with an organized strategy that allows YOU to step away from the day-to-day operations with confidence and peace of mind!


𝗪𝗵𝘆 "𝗸𝗲𝗲𝗽 𝗼𝗻 𝗸𝗲𝗲𝗽𝗶𝗻’ 𝗼𝗻" 𝘄𝗶𝘁𝗵 𝘁𝗵𝗲 𝘀𝗮𝗺𝗲 𝗳𝗿𝘂𝘀𝘁𝗿𝗮𝘁𝗶𝗼𝗻𝘀 𝗮𝗻𝗱 𝘀𝘁𝗿𝗲𝘀𝘀?

With our BMX90+Copilot system, you’re choosing success & stability for yourself, your team, and your loved ones. Our 6-part plan brings profitability & growth along with peace of mind, confidence, and a sense of pride for what your business has become!


⚡𝗚𝗘𝗧 𝗦𝗧𝗔𝗥𝗧𝗘𝗗⚡ = Schedule your free Business Breakthrough session:  https://go.oncehub.com/MurrayJohns

Flywheel Business Advisors helps job shop owners install frameworks that create focus & growth, that get your team aligned, and that eliminate frustration and chaos. We specialize in helping owners of made-to-order manufacturing businesses, machine shops, sign companies, fab shops, repair shops, etc.

Fractional Integrator/Operator and Problem-Solver

What is an "Integrator/Operator"? Glad you asked!

Think... Mindset. Frameworks. Systems. Accountability. Development. Alignment. Growth. Strategy.

The daily demands of running a business can be consuming, leaving successful leaders with little time and energy to think and act strategically... keeping them busy working IN the business instead of ON the business. 

I help successful business leaders step back from and remove themselves from the daily demands of running their businesses so that they can leverage their skillset and experience to build new value and make more impact in other places and in other ways. 

Example outcomes:
• Consulted with individual clients to define role accountability for client team members, outline job descriptions, create process documentation, and set future vision. In one case, the client developed the confidence and clarity to reorganize the company into 2 departments with delegated authority to new department heads, resulting in reduced client stress and greater employee autonomy & job satisfaction. In another, the establishment of structure and documentation prepared client to step away from daily operations for 5 months.

• Guided 14 business owners to implement fundamental frameworks and systems including: mission statements, core values, marketing messages, and a structure/cadence for organizational productivity and communications. Outcomes include clarity in mission and alignment between team actions and company’s economic goals.

• Developed and presented a live workshop series focused on business growth strategies to over 50 local business leaders. Net Promoter Score from attendees for presentation value averaged 9.5/10, and several attendees requested paid engagements for further coaching and consultation services.

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David Vuyk, C.E.T.

Murray Johns

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The Battle

David Vuyk, C.E.T.

Murray Johns

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