Dave Murphy

Blending timeless wisdom with modern neuroscience to deliver programs and experiences that help business leaders and teams access optimal states of consciousness for creativity, performance and wellbeing.

Learn more at dave-murphy.co

Flow State & Breathwork Facilitator 

ReWild Projects

Brand strategy and creative consultancy for impact-led businesses reimagining our future.

Learn more at rewildprojects.co

Founder // Strategist

Optus

Led the brand, creative and design team for Optus portfolio company, amaysim, Australia’s most loved telco.

Head of Brand Strategy (amaysim)

Booking.com

Established the brand positioning and built awareness of the alternative accommodation segment (Booking Home) at the global headquarters of Booking.com, Europe’s largest e-commerce company.

Global Brand Strategy

DDB Amsterdam

Led the agency team of strategists, creatives, producers and account managers to develop compelling digital brand experiences for Heineken. 

Clients: Heineken global

Global Client Lead (Heineken)

Droga5

Managed client relationships as well as the strategic & creative development for a range of US and global brands. 

Clients: 
Toyota (co-led the global positioning and launch of the world's first commercial hydrogen fuel cell vehicle)
Motorola (for their re-launch as a Google company)
Comcast Xfinity (special projects including the Glued TV series)
Johnsonville (brand refresh) 
Smartwater

- Adweek Agency of the Decade: 2010-20
- Ad Age Agency of the Decade: 2010-20
- Ad Age Agency of The Year: 2016
- Fast Co. Most Innovative: 2013 | 2017 
- Cannes Independent Agency of the Year: 2015 | 2016 
- Creativity Agency of the Year: 2015 | 2016 
- AdWeek | Agency of the Year: 2014
- One Club | Agency of the Year: 2014

Account Director

DDB Group Australia

Clients: 
Volkswagen
Tourism Australia
Unilever (Lipton Ice Tea) 
Arnott's Tim Tam. 

- Campaign Magazine | Asia Pacific Creative Agency of the Year: 2013
- Mumbrella | Asia Pacific Creative Agency of the Year: 2013
- Spikes | Asia Pacific Agency of the Year: 2013
- B&T Australia | Agency of the Year: 2010
- Adnews Australia | Agency of the Year: 2009

Y&R ANZ

Clients: Telstra (Australia's largest telco and the country's largest account)

Account Executive

I spent over 15 years working in marketing with, and for, some of the most creative and iconic brands all around the world.

But a few years ago, something changed.

It was all seemingly successful on paper, but inside I had become disconnected - from my work, and from myself. 

I had a deep and growing sense that I was here for more. 

Following my curiosity, I began an experiential dive into breathwork which quickly transformed my state of mind.

Through the process, it became clear that what energizes me most life is creativity and wellbeing (of both the human and planetary kind).

Seemingly separate worlds but I figured there had to be an overlap. Thankfully, the more I explored, the more I learned there was. 

There’s a deep connection between our internal state of consciousness, our ability to create, and our relationship with the natural world around us. 

It’s a big beautiful journey that starts inside our own mind. 

As a certified Flow State Facilitator and Breathwork Facilitator, today I offer transformative experiences and programs that teach teams how to access altered and optimal states of consciousness for creativity, wellbeing and performance. 

If you’d like to learn more please say hello:
 
- visit me at dave-murphy.co
- email me at dave@rewildprojects.co
- join me on Instagram @davemurphy_
 
Always happy to chat about: Creativity | Flow State | Breathwork | Consciousness | Culture | Leadership | Employee Wellbeing | Regeneration | Brand building | Systems thinking

Media Words

After decades of working in Australia’s biggest agencies with  A-list clients and household brands large and small, I founded Media Words bringing transparency to an industry full of Smoke and Mirrors.

Founder and Director Media Words

iProspect

As the Global Media Lead for Sonos, I shaped and executed media strategies to drive business growth across NAM, EMEA and APAC. Collaborating closely with internal stakeholders and agency teams to develop innovative media plans and ensuring their seamless execution and reporting process globally while fostering strong client relationships.

Global Media Lead dedicated to driving the Sonos media account across NAM, EMEA and APAC

Sonos, Abbott Nutrition, Ingenia Communities Group, Ingenia Holiday Parks
As a Client Partner, I drove client relationships, ensuring strong collaboration with internal stakeholders and agency partners.  I led the entire media strategy process, planning, execution, and reporting.
With a strong focus on supporting my team to enable them to deliver excellence across multiple clients and nurture their development and career progression. 
While in this role, I successfully expanded my role with Sonos from leading the ANZ region to overseeing the APAC region, managing the output of the agency teams in Japan and managing the SEM spend for India.

Client Partner - Driving Collaborative Success and Leading Media Excellence

Vizeum

Sonos, Bank First, Mini, MYOB, Kathmandu
I led the media planning, implementation, and buying across offline and online media for a diverse portfolio of clients across various industries. My overall responsibility was for the direction, workflow and quality of the outputs of the client team.
Responsible for a team during the start of the COVID-19 pandemic, I prioritised the well-being and safety of my team members, implementing measures to support their physical and mental health during this challenging time. Together, we navigated the complexities of working from home while maintaining productivity and achieving our team and individual goals.

Client Leader

Sukin, Asahi Beverages, Energy Australia, Twinings, Caydon property
Responsible for day-to-day investment leadership, channel planning and team implementation of campaigns across several clients.

Client Service Director 

OurMedia / Grant Day James

Media Director / Founder

Maternity Leave 

Mediacom / Maxus Melbourne

Media Manager

Guthrie Advertising

Account Manager

Media Entertainment Group(cinema)

Sales Coordinator

Nettlefold Outdoor / Australian Posters

Tennis Australia

Office Assistant

I still get a kick out of saying I’m in advertising. I’m one of Australia’s most experienced media planners. I’ve worked in the industry since 1998 for national power agencies.

A few clients love what I do so much that they’ve followed me from agency to agency and now to my own company. Ocean Spray has been with me for over 23 years, and that loyalty says it all. It says I know what I’m doing. I look after people. I build powerful client relationships, and I’m fun.
 
My job is to cut through the clutter and plan media so brands can reach their audience most cost-effectively. Bring me your product; I’ll work out how to spend your media dollars according to where your audience is.
 
So, yes, chances are ads you’ve seen over the last 24 years for audio products, food, cars and body care have been placed on the right platform by me and my teams. You might have also met me at the supermarket. It horrifies my daughter, but I’m fascinated by why people buy certain brands. I’ll sidle up to you in the craisins aisle and chat. I see it as being an ambassador who lives and breathes my brands.

Media planning is an art. There are a ton of digital agencies and Facebook specialists, but that’s all they know. I’m an expert at planning and buying across all platforms—TV, outdoor, radio, cinema, print, digital.
 
My mission for 2023 is to help businesses not just grab spots and dots but truly understand how to plan and buy media properly.  
How did I get here? After studying advertising, my first media job was at an outdoor billboard company. Since then, I’ve been a talented team member or specialist consultant at agencies including MediaCom, Maxus, Vizeum and iProspect.
 
In 2016 I founded Media Words. I bring big agency media smarts to your business, big or small. I get paid to do my favourite things: talking and solving problems. I bridge the gap between professional and personal relationships and am an old school planner who knows strong commercial results take more than data.
 
Work influences what I do away from it. I love food magazines—I’m that person with a pantry packed with random jars that get used once, play tennis (I once worked at Tennis Australia) and sail (good at reading which way the wind is blowing).
 
If you want to get the most bang for your advertising buck, I can help. Let’s connect.

taplio

The Battle

Dave Murphy

Elise Hedley Dale

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