I Help Consumer Brand Leaders Boost the 'R' in CRM | Retention » Relationships » Revenue | DTC, eCommerce, Retail

Didn’t get the right sponsors & delegates in the room at your last B2B Event?
Let’s fix that.

Your next B2B Event is coming soon.
Do you have a plan for putting the right delegates & the right sponsors in the room?

Does this sound familiar?

Your sales team is already stretched.
Response rates are a constant challenge.
And the event is getting closer.

This is where most event teams default to volume.
More emails. More calls. More pressure.

But more effort isn’t the answer.
Better preparation is. 

Instead of cold lists and hoping for the best, or putting more pressure on your already-stretched sales team, I surface who's ready to talk.

So your team spends time closing, not chasing.

Because:
1. The best events are won months before the doors open, not weeks
2. Targeted outreach beats spray and pray: you need quality and volume
3. Your sales team should be closing, not hunting

I’ve seen this from every seat at the table.

As a delegate at Samsung Europe, I’ve sat in rooms that crackled with energy; and rooms that felt half empty.

As a sponsor, I’ve invested in events that delivered real pipeline; and events that over promised but under delivered.

As a GTM operator, I’ve built the systems that fill rooms with the right people months before the doors open. 

From this unique position, I help B2B event teams fill their rooms with better sponsors and delegates by:

→ Mapping your ideal attendees with precision
→ Surfacing who's ready to talk using intent signals
→ Delivering warm conversations directly to your sales team, ready to close

This has led to:

→ 400+ positive sponsor and delegate replies in 6 months for Inspired Business Media
→ 48 new sponsor conversations from a single CMO Summit campaign
→ 55 new conversations from an ABM roundtable campaign

"Daryl transformed our Go To Market approach across our CMO, CIO, CTO and CISO Summit events. His AI-powered data, technology and outreach strategy gave us a people-first competitive edge with senior leaders." — Leigh Khan Hussain, CEO, Inspired Business Media

If you're running B2B events and tired of the last-minute scramble, we should talk sooner rather than later. 

Here’s what to do next: DM me “EVENTS” or hit the link in my Featured section to talk about smashing your next event out of the park.

Daryl D'Cruz

Matthew Bushen Digital Ltd - Web Development & SEO

As Business and Operations Manager with a strong SEO & development skillset, I undertake the following responsibilities:

• Overseeing the operations of the company, including sales, marketing, and finance, legal and ensuring profitability targets are met.

• Developing and implementing effective marketing and sales strategies to increase revenue and grow the business.

• Building and maintaining positive relationships with clients, stakeholders, and partners, and analysing market trends to stay ahead of the competition.

• Acquiring new clients, delivering projects, managing client accounts, and ensuring team wellbeing.

• Identifying new business opportunities in the SEO field and providing thought leadership through publishing articles, giving presentations, and participating in industry events.

• Handling over 100 client accounts and project management of teams up to 10 people, ensuring timely and high-quality delivery of projects within budget.

• Ensuring that client websites are accessible and functioning correctly through hosting, server and CMS maintenance.

• Developing and implementing effective SEO strategies for clients, identifying and targeting profitable keywords, and creating content strategies to support them.

• Analysing and monitoring website traffic, rankings, and other key SEO metrics to ensure optimal campaign results.

• Conducting website audits to identify technical SEO issues that could impact website performance and recommending solutions to address them.

• Managing relationships with external partners and contractors to execute SEO campaigns and report on campaign results to clients and stakeholders.

My experience highlights essential skills and expertise required to run an online agency, such as strategic planning, technical expertise, budget management, team leadership, client management, and industry thought leadership.

Business and Operations Manager

SA-Twelve Group

3 month contract to create a new website within the Security and Industrial Cleaning Industry.

https://sa-twelve.com

Highlights - 
Creating a professional website to the customers requirements
Creation of animated logos (preview on home page)
Creation of Animated "about us" Video (preview on homepage) 

We thoroughly enjoyed working with SA-Twelve and continue to help with adding website content and lead generation strategies.

Web Development Specialist

Elite ECUs

3 month contract to build a highly converting website.

https://eliteecus.co.uk

Highlights - 
Working closely with the client to achieve industry readiness
Setting up fast and secure hosting
Creation of company logos and favicons

Learn more about this project here - https://matthewbushen.com/elite-ecus-design-and-development-of-website/

Dŵr Cymru Welsh Water

Principal Accountabilities

- Working to successfully deliver the Operational lean implementation across the regions.

- Liaise with the local in-house team tasked to assist with delivery of Operating Lean through a pre-determined program these individuals will visit sites. By identification of craft and operational resource that can be allocated for periods to facilitate the program of work on site. You will ensure reviews of all and existing work distributed by the Work Planning team and creating new or amended task lists following your site visit. You will need to ensure these are entered in the SAP / AGA system on completion of each site

- Through data gathering and audit following visits to site with Production Technicians and the Craft employees – it is expected that the Lean Technician will also use their existing operational knowledge in the analysis of this data and influence the output.

- Data gathering is in a form of spreadsheet templates which they will be required to populate following site visits for analysis, producing outputs for change.

- Re-design, as required any issues highlighted from the Lean study following data gathering and through analysis of this data. They will work with the area co-ordinators with identification of improvements and resolution of required actions.

- Identifying, reporting and resolving shortfalls in process operations, you will also ensure the continuous improvements of the sites in line with Lean principles and be proactive in your approach;

- You will work with the Operating Lean processes, ensuring they are adhered to across Production. You will work as part of a team, identify any issues with conformity to all current company policies and procedures as they are updated and amended. Escalating any issues or challenges to current policies and procedures to the Operating Lean Manager.

Operating Lean Technician

To undertake Installation and maintenance of a wide range of mechanical plant and equipment used in the supply of potable water to DCWW customers, ensuring the supply is maintained within water quality parameters and with minimal downtime/disruption to customers under cost, quality and time constraints.
Interpretations of engineering drawings / schematics ensuring correct tolerances and fits and process capabilities.
Restocking of materials and Liaison with various departments including Electrical and Instrument Maintenance Teams, Production Operatives, Network Inspectors and the Capital Team, ensuring all maintenance activities, breakdowns and new installations are implemented effectively and efficiently with the minimum disruption to the treatment and supply processes.

Maintenance Technician

Accomplished SEO & Conversion rate optimisation Expert, I specialise in creating visually appealing websites that also optimise business processes, cut labour costs, and increase profit margins. With over 8 years of experience in web development and marketing, I have honed my skills in problem-solving, continuous improvement, and real-world issue resolution. 

Additional experience managing and implementing Lean Six Sigma with Blue Chip companies, I possess a unique understanding of process operations and the challenges faced by big businesses. This experience has provided me with the skills necessary to help grow my clients' businesses by improving their processes and operations, increasing efficiency, and ultimately improving their bottom line. By leveraging my expertise in SEO and conversion, I can also drive more traffic to their websites, increase their online visibility, and ultimately help them reach new customers and grow their business.

My clients rate my work highly, and I welcome you to contact me to schedule a call to learn more about how I can help you optimise your website and business processes.

taplio

The Battle

Daryl D'Cruz

Matthew Bushen

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