There are a few sides of me. 

VP of Sales for an organization called Skye & Co-Founder of SaaSBros. and have most recently launched a LinkedIn & Social Selling Cohort ran monthly.

You will see me pivot from one to the other with content, just stay with me! 

At Skye - my job is to evangelize our business and build community around learning, development and coaching. 

At SaaSBros - my job is to evangelize our business and build community around helping non-traditional talent break into tech sales.

For the Cohorts - my job is to empower people to use their voices and change their lives by coaching around linkedin and social sellling.

The stuff that matters is below :)

Father | Husband | Son | Brother 

Personal Mission Statement - 

To build, encourage, support and love my family and all others we encounter.

Show kindness
Show empathy
Show gratitude
Show grit
Show respect

And most importantly

Believe.

Darren McKee

I partner with talent & organizational development leaders to build global executive coaching programs AND I coach individuals and teams how to build on Linkedin and master the art Social Selling (Side Hustle)

Founder of Darren McKee Co. & 531 Social (New Company)

As of December 2025, I’ve coached over 2000 individuals where I helped them build their brands and master social selling strategies. From founders, to account execs, to photographers, to cs leaders, to coaches to landscapers. No one is exempt from building a brand and social selling, it is 2025.

1:1 Coaching
Team Trainings 
Monthly Cohorts
Speaking Engagements

The stuff that matters is below :)

Father | Husband | Son | Brother 

Personal Mission Statement - 

To build, encourage, support and love my family and all others we encounter.

Show kindness
Show empathy
Show gratitude
Show grit
Show respect

And most importantly

Believe.

Fulfillment Policy:

For LinkedIn & Social Selling Trainings - You can reach me at darren@darrenmckee.co - Your payment is non-refundable as it reserves a spot in the training for you and  is not refunded due to your lack of participation. Once your payment processes, you will be added to your specific group and sent calendar invites prior to launch day. We do not guarantee a specific outcome from our programs and, by submitting your payment, you agree to indemnify Darren McKee from any claims arising from your actions or inactions during and after your participation in the program. By executing the stripe payment, you agree to the above.


For 1:1 & Team Social Selling and LinkedIn Trainings - You can reach me at darren@darrenmckee.co - Your payment is non-refundable for any reason. Further,  decisions you make via the insights and trainings I share during the sessions are your responsibility to implement. You agree to indemnify Darren McKee and take responsibility for any impact to yourself or your business. By executing the stripe payment, you agreeing to the above.

Co-Founder

Almost half a million people have viewed my LinkedIn profile since early 2022 you might want to save this post because I am going to tell you why this deeply matters and how to possibly achieve this yourself (p.s. 940 folks saved this post last time I shared something similar)

And no, nothing is gated - you just get it here by reading.

When you get someone to your profile:

they can binge content (learn) 

they can read recommendations (trust)

they can go to your website (tracking & revenue)

they can confirm authenticity (more trust)

they can see where you engage (new people to learn from)

they can see common connections (more trust)

they can read about you (curiosity) 

How to do it:

1 - Comment often on other's content because this puts your name in rooms you have never been in before. Not just little comments because you feel like you have to but deep and interesting thought filled engagement. And for the LOVE OF ALL THINGS LINKEDIN - please stop engaging solely with your 1st degree connections. Aim for 15 comments per day to new people.

2 - Create content from 4 pillars, you can't look the same daily. The 4 pillars are here in this post via a visual (https://lnkd.in/ekkgGrgs)

3 - Follow 5 people daily, many of you expect followers but never follow anyone.

4 - Connect with humans you actually want to engage with, it is wildly important to actually take a look at someone's profile before you add them into your sphere. Do they post? Do they engage? Can you learn from them? Do you have common connections? Are they kind? Do they add value to you? Can you add value to them?

5 - Recognize people when they actually visit your page. Closed my largest deal of the year with a CMO of a massive org by simply saying, "Mark! Thanks for stopping by, appreciate you." Went on to coach his entire revenue org out west. 

6 - Don't be afraid to click the repost (don't add thoughts) when you see good content in your feed, I am tracking this data hard right now and my profile views deeply spike when I do this - gets you into another sphere of talented humans.

7 - DM's are everything. New connections, dm them. Old connections, dm them. Introduce people to people in DMs (did you know you can send group dms to folks? yea that is a game changer)

8 - Be sure your profile is complete. Headline easy to read, like 5th grade level. About section filled out. Featured section done. Banner photo complete. Recommendations down below. The list goes on but you have to have get your house in order here if you want people to come visit. 

Ok.

That is enough now, go do some of this stuff and watch what happens over the next 15 months. Your mind will be blown by the opportunities that fall into your lap after 450 days of consistency!!

darrenmckee.co 
531social.com

LinkedIn & Social Selling took me from the mailroom to the boardroom in 10 years | Founder of Darren McKee Co. & 531 Social

Imagination + the ability to tell a story + the gift of filling a room = future unicorn humans

Tyler Pigott from StoryBrand and myself talking through origin stories and the state of trust currently on social. P.S. - Tyler might be the easiest person on the planet to talk to, dude has a wild gift of making you feel seen.

Part-time LinkedIn ghostwriter, full-time sales specialist

As a founder, entrepreneur, or executive, you're the face of the business.

Not only face-to-face, but online as well. 

With over a decade of corporate sales and marketing experience, I help founders, entrepreneurs, and executives increase sales and revenue by 
telling your story for you online.

The goal: Build awareness and establish trust with your potential customers ONLiNE! 

Here's how we can work together: 

LinkedIn For Beginners
        - 30-Day Mentorship
        - Two 1-hour 1:1 Consultations  
        - Profile Review
        - Content Strategy
        - Profile Review and Optimization
        - Content Pillar Creation
        - Content 101
        - Content Calendar & Scheduling 

LinkedIn Ghostwriting 
        - 1 to 7 Posts Per Week, creation & posting 
        - Profile Review and Optimization 
        - Dedicated account manager
        - Brand style guide alignment 
        - Content creation (text & images)
        - Automated posting on LinkedIn
        - Data-driven content strategy
        - Monthly reporting

LinkedIn Ghostwriting +
        - 1 to 7 Posts Per Week, creation & posting 
       - "LinkedIn Ghostwriting" included
        - Testing & campaign optimization
        - 2-hr strategy sessions (frequency TBD)
        - Sales Navigator setup and implementation 
        - Fully integrated content marketing strategy & lead generation

Ultimately, it all comes down to effective communication. 

Both face-to-face and online! 

I'm here to help! 

www.stevenarthurgeorge.com

Steven Arthur George

I'm currently $150k in debt. 

For an entrepreneur like me, it changed the game. 

Here's why: 

1) My "rent" is fixed and affordable
- I don't have to EVER worry about another rent increase

2) I have a place to sleep and work from 
- I don't need an external office space (expense) 

3) When I have good months, I pay it down 
- Yeah, I know how loans work ; ) 

Today, I run a small solo business. 

But before that, I spent 5 years in finance. 

And if you think they're not connected, you're wrong. 

My financial situation gave me the confidence.

I wouldn't have done it if I were broke. 

Steven Arthur George 
(Sales 🚀 Marketing in Health 💚 Wellness)

Steven Arthur  George

On Saturday, we celebrate love. 
It's a damn good excuse to not think about work. 
Here's what Luci and I have planned: 

1) Morning Yoga 
- Luci loves when I come to practice with her

2) Afternoon Brunch
- Luci loves a good bakery and a nice cup of coffee

3) Dinner Date
- We have a tradition, and we're booked for 19:30h

4) Carnival Party 
- Luci is Brazilian, no need to say more

What do you have planned? 

Steven Arthur George 
(Sales & Marketing in Health & Wellness)

One day, I said f*** it
Enough consumption. Let's post something. 
But I had no writing experience, so here's what I did:
 
1) I leveraged existing content 
 
For example, I would listen to a podcast, then take one topic from it and expand on it.
 
2) I followed other creators on LinkedIn
 
This allowed me to understand different structures and templates so that I could publish something readable.
 
3) I stuck to a topic (niche) I was comfortable with
 
This gave me the confidence to speak about a subject from multiple different perspectives.
 
Now, 5 years later, I have writing experience, which means...

- I don't have to lean on other content for ideas 
 
- I follow creators, but creators follow me
 
- I write for people in different niches
 
All because I started...
 
1) Using other content to help me create my own
2) Using other creators for inspiration
3) Using a topic I knew well
 
Are you ready? 

Steven Arthur George 
(Sales & Marketing in Health & Wellness)

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The Battle

Darren McKee

Steven Arthur George

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taplio

The Battle

Darren McKee

Steven Arthur George

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Darren McKee's LinkedIn Performance

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Performance ScoreDarren McKee's LinkedIn Performance