Serial Entrepreneur (2 exits) & Growth Advisor • Founded AllPaws (Sold to PetSmart) • Co-Founded Saturday App & Snap Interactive (100m users & $100m revenue)

𝗕𝘂𝗶𝗹𝘁 𝗺𝘆 𝗳𝗶𝗿𝘀𝘁 𝘀𝘁𝗮𝗿𝘁𝘂𝗽 𝘁𝗼 𝟭𝟬𝟬𝗠 𝘂𝘀𝗲𝗿𝘀 & $𝟭𝟬𝟬𝗠 𝗿𝗲𝘃𝗲𝗻𝘂𝗲 • 𝗦𝗲𝗿𝗶𝗮𝗹 𝗘𝗻𝘁𝗿𝗲𝗽𝗿𝗲𝗻𝗲𝘂𝗿 𝘄/ 𝟮 𝗲𝘅𝗶𝘁𝘀 • 𝗔𝗰𝘁𝗶𝗼𝗻𝗮𝗯𝗹𝗲 𝗮𝗱𝘃𝗶𝗰𝗲 𝗼𝗻 𝗲𝗻𝘁𝗿𝗲𝗽𝗿𝗲𝗻𝗲𝘂𝗿𝘀𝗵𝗶𝗽, 𝗺𝗶𝗻𝗱𝘀𝗲𝘁, 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀, 𝗮𝗻𝗱 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴.

Serial tech entrepreneur, business operator, and strategic advisor with deep experience starting and growing consumer-digital businesses. 

As a growth and product-driven startup founder, I have a proven track record of building and growing innovative products used by millions. I have achieved successful exits while overseeing multiple C-Level executive roles for publicly traded, growth stage, and venture-backed startups. I have a bias for action and a passion for solving big problems. Proven ability to innovate and deliver rapid revenue and user growth. 

At the intersection of my passion for pets and online dating expertise, I co-founded AllPaws. This innovative, online dating-style pet adoption platform quickly gained millions of users and was acquired by the pet industry leader, PetSmart. 

Before that, as co-founder I helped build and lead publicly traded SNAP Interactive from inception to rank as the 36th fastest growing technology company in North America with 4,400% revenue growth over 5 years, $20 million+ in annual revenue, and over 100 million users of our online dating apps and social products. 

Today, I advise businesses and startups on optimizing their digital and product growth strategies. Additionally, I coach entrepreneurs and business leaders on building high-income personal brands, and advise top influencers, models, and creators on growing and monetizing their audiences.

I continue to work on new projects, explore new opportunities, and advise. 

Been featured in ABC News, Bloomberg, Good Morning America, TechCrunch, Fox 5 News,  Huffington Post, Mashable, Forbes, Fast Company, Business Insider, and many other top tier publications. 

SPECIALTIES: Growth, Optimization, Digital Strategy, Product Strategy, Personal Branding 

Start-ups | Digital Strategy | General Management | Product Strategy and Development |  Rapid Revenue Growth | Strategic Vision | User Growth & User Acquisition | Marketplaces | Business Strategy | Business Operator | Problem-Solving | Business Operations (CEO, COO, GM) | Product Management | Conversion Optimization | A/B Testing | Web and Mobile Analytics | Mobile Applications | Mobile Growth | iTunes App Store Optimization | e-Commerce | Social Media Marketing & Strategy | M&A Process | Pet Industry | Online Dating Apps

Darrell Lerner

The key to growing a startup in 3 steps.

Test → Learn → Iterate

Then double down on what’s working.

Tight feedback cycles let you gather data and make progress as quickly as possible.

(Quick clip from a podcast I did with Adam Metwally on growth + why virality is harder than people think.)

But here’s the part nobody really wants to admit:

You can’t really “engineer” virality.

Everyone thinks they know what will go viral…

until they post something they’re sure will rip, and it flops.

Then they post something random…

and it takes off...

That’s why “going viral” isn’t a strategy.

The right systems are.

You can’t force outcomes.

But you can run enough reps to find them.

That’s how you win in growth when there’s no formula.

The winners don’t predict virality. They build systems that find it.

What’s the most surprising post you’ve ever had take off?

--

If you found this post helpful:

♻️ Repost to share it with your audience

🔔 Follow me Darrell Lerner for more on entrepreneurship, startups, personal branding, and mindset.

2x Exited Founder & Growth Advisor • Built AllPaws (Acquired by PetSmart) • Co-Founded SNAP Interactive (100m users & $100m revenue)

Writing about creative work and human potential

D1 Football ➟ Writer, Podcaster & Creator Consultant

Jack Moses

All 10 spots for the Thailand Creator Expedition are filled.

However, a new idea for 5 more people to join has emerged.

The spots filled quickly once my friends Nick Sweeney among some other Twitter writers signed up.

Also, my friend Leigh St.John, an expert meditation teacher and spiritual guide, will likely be joining us for a few days and meditation workshops.

I would love it if there were more space in the Airbnb for more people to join, but the capacity has been filled.

Maybe in the future, I’ll rent a 20-30-person mansion somewhere in the world and host a huge mastermind.

Another vision is to create a holistic community living center for creative entrepreneurs who want to raise the vibration of the planet.

But those ideas are still a bit far out (unless any investors are reading this post ;)

For now, the Thailand Retreat is most immediate.

Since all spots have been filled, but a handful of people still want to join, I have come up with a solution:

Instead of staying with us at the Airbnb, you can still join the retreat from sunrise to sunset from your own hotel, Airbnb, or lodging.

You will still have access to all 7 days of masterminds, creative work sessions, healing sessions, workouts, and any events we attend.

All you have to cover is food and lodging.

5 spots are available for this opportunity.

To join us or to chat more about this, please message me here on LinkedIn.

We would love to see you there,

Jack

(Dates and details below):

https://lnkd.in/gr2Rt35m

Your personal mystic & performance strategist ⎸ I help founders and creatives build empires through identity expansion and mind-body-spirit alignment ⎸ Subscribe below ↓

Recently, I’ve been dressing nice and going to boujee cafes and lounges to work (instead of wearing a hoodie and sweatpants at my desk).

I'm using vintage leather journals and gold pens.

Wearing Ra Optics daylight glasses.

Working out first thing in the morning and getting clean-shaven.

Why?

Everything is downstream of your identity.

When I imagine my identity 5 years from now and visualize what I'll be wearing and where I'll be working, I see myself in nice clothes, in nice places, writing and doing high-level deals.

To bring this future vision into the now, I'm simply acting as if I were already living in that future.

The way I write...
The way I send messages...
The way I talk about my offers...

It all elevates as a result of my chosen environment and my aesthetic.

You can program yourself to unlock your next level in the same way.

Put yourself into environments where wealth and money circulate.

Dress like the person you wish to be.

Walk around and talk to people as if you were already the person you wish to be.

If you were operating 1 or 2 levels higher - or the version of you 3-5 years from now:

- How would you dress?
- Where would you work?
- What would your schedule be?
- What would you be working on?
- How would you speak to prospects?

Take these answers and embody them today.

I guarantee you'll begin to see a shift.

Former D1 football player turned writer & entrepreneur ∞ Helping entrepreneurs and high-performers achieve peak health and performance through a quantum approach ∞ 6-week Quantum Health cohort starts January 17

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Wake up at sunrise (don't snooze)

Pound water & electrolytes

Go outside (barefoot)

Put your feet on the earth (electron absorption)

Look directly at the sun (5-10 minutes)

Brew a coffee (black)

Pop a focus stack (creatine, theanine, and taurine)

Put your phone in the toaster

Pull up your vision board

Connect to your why & mission

Outline your task-list (3-5 needle-movers)

Throw on noise-cancelling headphones & a movie soundtrack

Lock in for 240 minutes.

This is how you get more done in one morning than most people get done in a week (and feel incredible doing it).

~

I'm running a 6-week Quantum Health Reset cohort to help you get in the best physical and energetic shape of your life, beginning January 17.

DM me "QUANTUM" for more information, or check out the link below:

https://lnkd.in/g84iGcAH

10 Michael Jordan quotes you need to hear:

1) To be successful you have to be selfish, or else you never achieve. And once you get to your highest level, then you have to be unselfish. Stay reachable. Stay in touch. Don't isolate.

2) I realized that if I was going to achieve anything in life, I had to be aggressive. I had to get out there and go for it.

3) I never looked at the consequences of missing a big shot … When you think about the consequences, you will always think of the negative result.

4) Relax and never think about what’s at stake. Just think about the basketball game.

5) If you accept the expectations of others, especially negative ones, then you never will change the outcome.

6) If you can't stop thinking about it, don't stop working on it.

7) Look me in the eye. It’s ok if you’re scared. So am I. But we are scared for different reasons. I am scared of what I won’t become. And you are scared of what I could become. Look at me. I won’t let myself end where I started. I won’t let myself finish where I began. I know what is within me, even if you can’t see it yet. Look me in the eyes. I have something more important than courage. I have patience. I will become what I know I am.

8) Focus like a laser, not a flashlight.

9) If you run into a wall, don't turn around and give up. Figure out how to climb it.

10) I've failed over and over and over again in my life and that is why I succeed.

There is no place on Earth quite like Thailand.

Thai-land literally translates to “Land of the Free.”

And in my experience, I've never felt more alive, creative, expanded, and inspired than when I’m in Thailand.

This is why I’ve created the Thailand Expedition.

It’s a 7-day portal to expand your energy, connect with like-minded creatives and entrepreneurs, and experience the magic of Thailand's southern islands.

Last year’s Expedition was maybe the most fun and expansive week I had in my entire life.

Those who attended said the same thing:

⋆ "I had the best 10 days of my life. It was so much fun. I'm coming back to my normal reality with a completely different lens."

⋆ "If you want to explore the world, meet some cool people, this is the best decision you can make."

⋆ "I'm still digesting the lessons a few months later. That's how profound it was."

If you want to take a leap and spend a week with other creators, entrepreneurs, artists, and travelers in the sun, on the beach, masterminding business, working on creative projects, and expanding your energy, we would love for you to join us.

We meet in Koh Samui on March 21.

6 spots remain.

Message me “RETREAT” or click the “Thailand Expedition” link in my featured section for more information 🛸🌴

Thailand Expedition 2026

I love being a generalist as a coach.

No two calls look the same.

One call, we dive deep into building a funnel, a landing page, a lead magnet, a content strategy, and a marketing strategy.

Next, we go into fixing energy levels, light diet, grounding, sleep, diet, nutrition, caffeine timing, exercise, movement, flow psychology, and nootropics.

And on another, we'll analyze dreams, look at astrology and human design for clues, and talk about quantum physics and the nature of the universe.

Every person is incredibly unique.

Everyone has unique life experiences, circumstances, goals, and problems.

My aim is to use everything in my toolbox and throw "the kitchen sink" at an obstacle to help someone surmount it in a way that actually feels right for them...

No matter if they're looking to get healthier, build a personal brand, find their life's purpose, or live a life of more freedom and alignment.

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Darrell Lerner

Jack Moses

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The Battle

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Jack Moses

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Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Darrell Lerner's LinkedIn Performance

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