Generate Listings

Leading real estate marketing agency specialising in lead generation.

Head of Sales

Danny Mallinder

Strategist & content creator sharing insights to help founders w/ growth.

Content Creator

Mallinder Consulting

Business development consultancy, helping startup founders w/ growth.

Founder

beetu.be

Helping B2B businesses to build inbound client acquisition machines.

Contract Eagle

Implements best-practice setup for contract management processes

IIFYM.com

World leading membership website & SaaS platform for macro dieting.

Head of Business Growth

Salesprocess.io

Helping SaaS, online high-ticket service businesses & consulting firms.

Senior Growth Consultant

Brands Nova

Brand management, e-commerce and integrated marketing campaigns.

Founder, Director

Whanganui & Partners

Economic development unit for the business sector of Wanganui.

Member Of The Board Of Advisors

Whanganui Chamber of Commerce and Industry

Business support organisation for business owners in Wanganui.

Member Of The Management Board

Helping professionals launch another income stream in 2024. Click + Follow for posts and articles on business.

Most founders obsess over more calls booked.

But almost no one optimises what happens after the call is booked.

And that’s the most expensive gap in the entire sales process.

Last quarter:
87% show-up rate.
40%+ close rate.
$500,000 closed.

Not because of more ads.
Not because of better scripts.
Not because of more automation.

But because we rebuilt the 10 minutes between booking and the call.

Here is the truth:
Your close rate isn’t determined on the call.
It’s determined before the call.

So here’s what we used:
• a short “pre-call film”
• founder thesis
• case studies
• expectations
• decision-maker rules
• trackable engagement
• AI-assisted Q&A
• SDR → closer handoff script

Buyers show up informed, warmed up, aligned, and ready.

It’s the easiest win in founder-led sales.

And yet…
almost no one is doing it.

What part of your sales process has the most friction right now?

 (Asking because this one change fixed most of ours.)

.
.
.
#founderled
#salesstrategy
#strategy

ftechsistemascontraincendio

gocreative

mallinderconsulting

brandsnova

JSESSIONID

li_at

LinkedIn App Challenge

Talks about #business, #psychology, and #entrepreneurship

VP Lesiuk Capital

R.I.P R.I.P posts

We have had enough

As soon as I read a "R.I.P" headline I know its going to be bs to get leads. 

The tactic’s losing credibility.

Agree? Comment yes below to get my amazing report on how to avoid R.I.P posts today.

#rippostsarelame

Off-market doesn’t mean offline.

It means intelligently online.

The most sophisticated deals today aren’t found through networks alone.

They’re engineered through data, insight, and digital origination systems.

Capital now connects through intelligence, bringing off-market demand to light with speed and discretion.

- data-driven origination
- Institutional-grade alignment
- digital transparency at scale

The future of private markets is digital.
 
The edge belongs to those who know where capital wants to go next.

#capitalorigination #infrastructure #privatemarkets

Most pivots burn capital.

But it’s not the product.

Most founders treat a pivot like an engineering problem.

New features. New funnels. New hires.

None of that solves the real issue.

The real failure point is narrative clarity.
 
If your market hypothesis is wrong, everything built on it collapses.
 
I just wrote a full thesis showing how founders can validate a new market in 30 days and avoid $150k in wasted engineering time.

Here’s the core:
 → Pivots fail from unclear coordinates
 → Sales letters set engineering constraints
 → VSLs validate demand faster than code
 → Alignment beats iteration every time

A founder who applied this jumped from 23% to 47% close rate and added $500k from one narrative shift.

If you want the full Founder Thesis doc, comment “Thesis” and I’ll send it.

#founders #gtmstrategy #startups

Just closed $500k using this.

87% show up, 40% + close rate

Do you use a pre-call video?

You should.

A simple pre-sale video that introduces you or your sales rep, covers the thesis, shows case studies. 

And it needs to be fully trackable so you know if they engaged and are ready.

Prospects watch it, they interact with AI, ask questions, and arrive to the sales call pre-sold ready to buy.

It is the easiest way to lift trust, qualify intent, and increase conversions.

So be honest.

Do you have a pre-call video in your sales process?

Let me know in the comments.

#founders
#salesstrategy
#gtm

$100B+ in Transactions | VP Origination Lesiuk Capital

The private markets are changing fast.

Alignment is the new advantage.

Institutional investors want speed and transparency.

Founders and operators want capital and credibility.

Between those two worlds lies the new frontier, where strategy and execution move in sync.

That’s where we operate.

Elite capital advisory today isn’t about access.

It’s about alignment, at speed and scale.

#privateequity #capitalmarkets #infrastructure #energytransition

Most founders think they need capital.

Most really need clarity first.

After many origination conversations, one pattern appears.

Founders jump straight to the number.

But investors do not invest in numbers. 
They invest in logic.

Good opportunities fall apart not because of economics,
but because the narrative is incomplete.

Here is what serious capital looks for before anything else:

- what the capital will achieve
- why the opportunity exists
- what evidence supports it
- how execution will unfold
- how the founder thinks
- why the timing matters

Capital moves toward clarity.
Clarity builds confidence.

If you are preparing a significant project in infrastructure, energy, or AI, make your story as strong as the opportunity itself.

.
.
.
#infrastructure #energytransition #capitalorigination

Xamk - South-Eastern Finland University of Applied Sciences

XAMK is an institute of higher education which focuses on wellbeing, technology and creative industries.
XAMK has ca. 1.000 employees and almost 12.000 degree students.
XAMK Open University of Applied Sciences is the largest OUAS in Finland.
XAMK Research, Development and Innovation activities is the largest RDI UAS in Finland.
XAMK has ca. 300 international partners.

Principal Lecturer (Digital Business)

CoachHub.io - The digital coaching platform

CoachHub.io is the European market leader in digital coaching. Their mission is to democratize coaching and to create a personalized and measurable coaching program for employees at all career levels.

As a CoachHub Coach I am part of a global pool of more than 600 coaches that coach in 30+ languages. The CoachHub “mobile coaching cloud” allows personalized live coaching sessions via video conferencing and supports the coaching process with digital learnings and progress tracking. In regular,
bi-weekly sessions, I help prepare managers for better leadership, teams for better group performances and employees for personal and professional growth.

Certified CoachHub Coach

Heli Bergström, Leadership Development, Executive, Mentor & Financial Coaching

Coaching executives and leaders & developing, consulting and mentoring trade & knowledge-intensive organizations and change situations. Mentor Coaching. DiSC WOL, 5B & Working Genius profiles for individuals and companies. See https://www.helibergstrom.com

Founder, Executive & Mentor Coach

Kay Wolff Coaching

Welcome to Kay Wolff Coaching & Consulting, we care about your success.
If you are looking for coaching and/or mentor coaching you are in the right place. Together, we can raise your awareness, change your perspective, and unlock your true potential.

Business Partner, Head of Learning Experience

Haaga-Helia University of Applied Sciences

From August 2019:
Senior Lecturer, trainer and coach in Business Programmes. HR, leadership and business development studies. Project Manager (AIDriver!). Planning of Doctoral Path studies. Several publications.
 
From August 2016 to July 2019:
Coach in Vocational teacher's programme. Trainer in further education of vocational teachers and coach for executives and executive teams of vocational schools. Research in the areas of leadership and vocational education.

Haaga-Helia UAS has over 600 employees and nearly 11.000 students.

Senior Lecturer

Randstad RiseSmart

Appointed to deliver services to participants of Randstad RiseSmart as a freelance career coach.  I coach participants as they move through career transitions within their current organization or to their next opportunity, whether that is a new job, career change or creative retirement. Leveraging my knowledge of the local job market, I help participants discover their focus, plan their transition strategy and execute it.  I am a key member of a career mobility team partnered with other Randstad RiseSmart service providers, including branding experts and job concierges.

Associate Coach

City of Vantaa

Coaching of superiors and leaders in the area of leadership and managerial work. Planning, executing and evaluating educational entities (training programs based on strategies and qualifications). 

City of Vantaa has 11.000 employees of which superiors and leaders 700-800.

Leadership Coach

Lahti University of Applied Sciences

Principal Lecturer in substance areas of human resources, leadership and organizations, including publications. Head of Finnish Master Degree Program. Pedagogical Principal Lecturer, leader of the team of principal lecturers, pedagogical planning. Responsible of cources of human resource management, leadership, managerial work, development of work communities, management of work communities, thesis work guidance (master and bachelor degrees). Member of board of directors, member of several development groups of the university, chair of board of examiners. In addition, earlier also leader of 8 teachers, coordinator of special studies of leadership, project manager, planning of lecturers work time schedules, planning of curriculums and administrative tasks.

Lahti UAS has 400 employees and over 5.000 students.

Principal Lecturer

Aalto University School of Science and Technology

Research work related to my doctoral dissertation concerning knowledge work fluency. Assisting teacher for the course Learning and learning environments. 

Aalto University has 4.000 employees and 14.000 students.

Researcher

Pretax

Final position: Development Director, HR & leadership. Group responsibilities of following areas: performance management, leadership & team leadership, competence & talent management. Coaching & training of managers, HR processes, pay & bonus systems. 

Earlier responsibilities: Director of outsourced payroll & HR services, which included being superior of customer service managers and full financial responsibility of the unit, focus on development. Project manager of change project (reorganization, motivation, work loads, new working methods, etc.) and service implementation projects. Member of group HR-processes workgroup and board of directors.

Accountor has over 1.000 employees in Finland.

Director and Development Director (HR & leadership)

I empower leaders to transform underperforming teams into high-achieving ones. With a passion for leadership development, I help executives and professionals navigate change, enhance their skills, and unlock their full potential. As a mentor coach, I also guide fellow coaches in refining their craft to drive impactful client results.

With over 25 years of experience in knowledge-intensive industries—spanning IT, education, consulting, trade, and transportation—I have worked as a director, developer, trainer, mentor, and coach. My expertise lies in organizational development, leadership consulting, and facilitating change. I also leverage tools like Working Genius to help leaders optimize team performance.

As an executive coach, I am both supportive and challenging, helping leaders and specialists gain clarity, set meaningful goals, and drive measurable results. My clients achieve stronger decision-making, improved time management, and greater self-awareness—leading to lasting personal and organizational growth.

I adhere to the ethical principles of ICF, ensuring a results-driven, human-centered coaching approach. Let’s work together to elevate leadership, performance, and success.

https://www.helibergstrom.com

taplio

The Battle

Danny Mallinder

Heli Bergström, Ph.D, PCC (ICF), CMC (ICF)

Followers

Posts

Engagements

Likes

Performance ScoreDanny Mallinder's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Danny Mallinder

Heli Bergström, Ph.D, PCC (ICF), CMC (ICF)

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Danny Mallinder's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreDanny Mallinder's LinkedIn Performance