Danny DelVecchio ✌️

Video On Easy Mode

3 years ago, I helped a friend make his first-ever videos and realized something:

Most founders are sitting on a goldmine, but have no idea how to tell their story.

They understand the potential of what video can do for their business.  

But the process is uncomfortable, time-consuming, and overwhelming. 

That’s why I started Video on Easy Mode, a video marketing agency built for busy founders who want to build trust, generate leads, and grow their business on LinkedIn (without becoming influencers or spending hours filming).

Since then, I’ve helped 180+ founders create strategic video content that drives real revenue, not just vanity views.

From ideation to filming to editing to distribution, we make it easy for founders to show up as the face of their business and let their content do the selling.

Video Producer

MagicPost

The all-in-one platform for easily creating, scheduling, and curating LinkedIn content.

MagicPost recently raised €690K to become the top LinkedIn content creation solution worldwide!

Brand Ambassador

Free Business School Podcast

I never went to business school. I didn’t even graduate from college.

Everything I’ve learned came from 2 things: 

1- Surrounding myself with smart people 
2- And experimenting like crazy

But I also interview experts for a living. 

I've filmed videos with 184 founders across any industry you can think of.

Finance. Sales. Marketing. Engineering. HR. Tech. Real Estate. Health and Wellness. Consulting. You name it.

So you could say I’ve been getting a free education.

Now I’m turning these expert interviews into something YOU can learn from too.

It’s called FREE BUSINESS SCHOOL.

No gatekeeping. No gurus. No $10K masterminds.

Just honest conversations with people who are actually building successful businesses.

Available on YouTube or Spotify.

Host

Paychex

Partnered with accountants, banks, and financial professionals to serve their clients with payroll, outsourced human resources, and employee benefit solutions.

Channel Sales Consultant

SBS Tech

Develop revenue stream, opportunity funnel, strategic partnerships and sales team foundation In NY Metro market with a focus on specialized mobility services critical to public and private organizations responsible for ensuring public safety.

Enterprise Mobility Consultant - Public Safety

Spring Mobile

Building, training, and leading outside sales manager teams in mid-market and small business space operating across 2 AT&T sales channels (telecom & mobility) in East Region.   

Original member of core Senior Leadership team that planned, developed and launched new organization to address US business market.  

Key player in design, and execution of Spring Business sales program including – 
o	Launch of Solution Provider program
o	Development of Partnership strategies
o	Implementation of CRM
o	Delivery of New Hire training 

Direct team of 6 sales managers and over 50 direct sellers across 20 states who consistently meet and exceed performance metrics in direct B2B sales role.

Awarded 2017 President's Club for outstanding performance

Sr. Manager Enterprise Sales

Build, train, and lead outside sales team to increase market share in small business space in Northeast Region for top AT&T Retailer.

Promoted after 5 months in direct sales. Developed and managed team of 15 B2B sellers.

Led all sales managers in Gross Profit and KPI performance each month in 2017.

Served on Senior Leadership team executing projects key to Spring Business – creation of job descriptions, sales tools, and retail partnership strategies.

Top-performing Sales Manager in organization.

Regional Business Sales Manager

Hired to Direct sales position, closing deals with new and existing customers for AT&T products, services, and solutions to achieve strategic business priorities.

Mobilized on multiple fronts to prospect, uncover opportunity and propel B2B mission. 

o Email marketing / social media / cold calling / door-to-door
o Leveraged network of former colleagues at AT&T
o Built relationships with retail partners
o Initiated strategic partnerships with AT&T authorized agents.
o Innovated unique sales strategy to make deals more competitive.

Business Account Executive- Northeast Region

Tools4ever International

Selected as a direct sales person to create opportunity in US market segments with little or no penetration by this major global provider of Identity & Access Management security solutions built on software products and integrated consultancy services. 

Prospected aggressively to quickly build a strong cross-industry pipeline of opportunity exceeding $1M; includes Government, Real Estate, Entertainment, Retail, and Legal.

Closed sales of integrated solutions to CIO level; services - Single Sign-on, Self-service Password Reset, Active Directory Lifecycle Management; Software Licenses, Lifecycle Authentication, and Professional Services.

Account Executive

AT&T

Prospecting and Direct selling of AT&T products, services, system, applications and solutions to new and existing customers in small to mid-market.

Created and implemented aggressive personal action plan for success in new B2B role. 
o Ramped up technical knowledge.
o Leveraged wider set of products and services than usual in the target market. 
o Teamed effectively with Technical Consultants and AT&T Partners to bring consultative sales approach to customers and prospects.

Gained recognition as top performer, role model and mentor to new team members.

Consistently exceeded sales goals selling to diverse accounts across range of industries.

Hand-picked to represent NY/NJ Market on 2013 NE Region Employee Council.

4-time winner of annual Sales Achievers Trip 

Top 5 Performer NY-NJ 2012-2014

Account Manager- Business Integrated Solutions

Within 6 months of assuming ASM role, coached and motivated sales team; moved store from Level 1 to Level 2 ranking for first time.

• As Acting Manager during Q4 2010, finished among top achieving stores in overall directorate ranking and number 1 in Gross Adds and Opportunity Close Rates.

• Scored 4.92 (of possible 5) In 2011 Leadership and Engagement Survey across all dimensions.

• Winner of: Top Gun Award Nov. 2010. / Fast Start Incentive for Gross Attainment Feb. 2011 / 4G Sales Incentive.

Assistant Store Manager

• Achieved opportunity goal in every month.  Finished 2009 ranked in the top 3% of RSCs in the NY / NJ Market.  Rated Far Exceeds on 2009 Performance Review.

• Earned Northeast Region Top Gun Award for Oct. 2008, April, September, October, and Q4 2009; Service Excellence Award for Q1 2009. Customer Satisfaction scores over 85% for 2009. 

• RISE Program participant for management development, selected by ARSM.

Retail Sales Consultant

RadioShack

After 12 months as successful salesperson was selected from several candidates to manage retail store selling range of computer, electronic and wireless products.

• Managed all aspects of store operations including inventory management, sales floor maintenance, financial tracking, customer service, and staff management – scheduling, team meetings, coaching, goal setting, performance reviews, and training related to products, procedures and sales.

• As lead sales person acquired knowledge of wide variety of electronic products and maintained highest sales per ticket and highest volume of mobile device sales.

Store Manager / Sales Rep

Stress-free video content for founders | 200+ companies served | $20M+ in pipeline generated

You didn’t start a business to become a content creator. 

But you also understand that having a strong online presence is critical to staying relevant and building trust with your potential clients.

You also know video is the fastest and most effective way to gain that trust and convert casual viewers to paying clients.

But you’re not trying to be the next big influencer. 

Good news is I’ve helped 100s of founders and companies drive millions in revenue without millions of views and giant audiences. 

Bonus! We also have fun making the content. 

If you want put your video on easy mode, holler at your boy. 👇

https://calendly.com/coachdcreates/video

Here's what some of my clients are saying...

———

"Your true genius is in bringing topics to life. For me, there's a big gap between my great ideas and a great piece of content. Your service bridges that gap." 

- Chris Schwargel, Performance Psychology

———

"But being so visible online and wanting to deepen the relationship with my audience, I know that video is something I want and need to do more of. Text content is my jam, but video is actually my favourite way to consume content as a consumer. So I tried out Danny's service - unreal."

- Matt Barker,  Ghostwriter

———

"Before, I spent countless hours each week thinking up ideas, recording, and trying to edit videos on my own. It was exhausting, and I eventually stopped making videos altogether from frustration and burn out. But now, thanks to Danny and his team, making short video clips is a breeze."

- Deb Curtis, Business Broker

———

"I've recommended his video service to SO MANY people already and will continue to do so to anyone who will listen. He makes creating video content accessible to even the busiest of people."

- Lea Turner, Founder of The HoLT

Coach and Content Strategist

LinkedIn is the #1 platform in the world for coaches to attract and convert new clients.

I help coaches get clients on LinkedIn without spending hours a day or sending spammy cold outreach.

We've got 40 days left in 2025.

I don't know about you, but when I look at my year, I don't know whether to cry or to celebrate.

I have half the clients I had in January. 
↳ But I built new offers and products that I love.

I'll miss my revenue goal by $100,000. 
↳ But I'll beat last year's revenue by $100,000.

I didn't pay all of my credit card debt. 
↳ But I went to Disney and did weekly date nights.

My LinkedIn reach dropped by over 100%. 
↳ But I activated other channels like YouTube and email.

I worked way harder to earn new business. 
↳ But spent the most time with my wife and kids ever.

The more I think about it, the more I feel... 

This is the way it's SUPPOSED TO BE!

Growth isn't easy. It's painful. But also exhilarating. 

 And I feel so blessed to get up every morning and live THIS life.

40 days left! How are you gonna spend them?

Stress-free content systems for founders | 200+ companies served | $20M+ in pipeline generated

Be the person you want your kids to be. 

Every morning at 7:00 AM, my kids come bolting down the stairs, and the first question is... 

"Dad, did you just get back from the gym?"

Every Sunday, they wake up to me flipping pancakes. 

They know to put on their church clothes.

They see me putting in the hours at my home office. 
They see me coaching their basketball teams. 
They see me give money to the homeless.
They see me volunteering at church. 

We've heard it a million times. Your actions speak louder than words. 

As a homeschool parent, I'm optimising my business for more time with my kids. 

So I'll be taking on fewer clients in 2026. 

And focus more on innovating and growing the Content on Easy Mode software. 

So I can serve more people, spend less time on delivery, and spend more time with my boys. 😁

I saw a post yesterday calling Alex Hormozi a liar.

But the million-follower gurus are NOT lying to you.

They're just playing a completely different game.

Think about this way...

If every one of your posts reached 100k people, you'd promote yourself in a different way.

But the reality is that your post reaches 1,000 people.

You can't use the same approach.

So you're better suited to learn from someone who isn't so far removed from where you are.

1-2 levels above you. NOT 10.

Someone who actually remembers what 1,000 followers feels like.

Someone selling high-ticket services like yours, not low-priced courses and info products.

I love Hormozi. Some of his advice is bang-on. Some of it doesn't work for me.

But I'm not at a stage in my business where I can hire him... #GOALS

PS. Do you think these big influencers are lying to you?

This is the simplest way to get clients on LinkedIn:

But 99% completely ignore it because it's "boring."

I've done Video Testimonials for 40 founders...

All 40 have gotten an ROI within 60 days.

Here's the psychology behind it:

When people see someone EXACTLY like them getting the results they WANT... 

Their brain says, "That could be me."

That's it. They're sold. Game over!

- They work as LinkedIn posts
- They're the best performing ads
- They increase conversions on websites
- They crush in sales meetings and proposals

I attached an E-Book. A complete blueprint for using video testimonials to grow sales by 30% in 90 days.

PS. Should I run a Black Friday deal for testimonials?

The Testimonial Loop

There's only ONE thing that can literally change your entire business overnight...

SOCIAL PROOF.

I know because it happened to me.

When I started my video agency, I had never done it before. I was feeling the imposter syndrome! 😬

So I gave it away free for 30 people.

One of those people happened to have a lot of leverage on LinkedIn.

And her testimonial helped me sign my first 7 clients.

I haven't looked back since.

I've been riding the momentum of that one testimonial for the last 2.5 years.

So, if you have clients who've had a great experience and results working with you?

That is your biggest LEVERAGE.

But like most people...

You're probably doing nothing with it.

It's time to change that!

Put your testimonials on Easy Mode?

We make it easy by doing the scheduling, interviews, and editing. 

Plus, we show you exactly where testimonials fit in your customer journey to convert more clients

I have 4 spots left in 2025 before the price increases in January.

I'm 42 with $0 saved for retirement. 😬
 
Most financial advisors would immediately have a panic attack upon hearing that.
 
But what they don't know:
 
- I emptied everything to pay off my wife's student loans so we could afford our first home

- I emptied it again to keep the lights on when I quit my job to build my business.
 
When I told Derek Coburn though, he didn't judge me. 

Instead, he APPLAUDED me.
 
Because Derek's been a financial advisor since 1998. And he's seen the same story 100 times:
 
Client hits their "number." Retires at 65. Then realizes their marriage is dead, body is broken, and they've already spent 93% of the time they'll EVER have with their kids.
 
Because Derek has a very different perspective on retirement. 

He even wrote a book about it. (Let's Retire Retirement)
 
His advice to me: Work 10 more years. Save $110/month instead of $2,400.
 
That's an extra $2,290 a month!
 
That's Disney World NOW
WEEKLY date nights with my wife
Never missing my kids' game EVER
 
Not someday. Today.
 
We went DEEP on this week's podcast: 

- Why 70-year-old CEOS make 3X as consultants 
- The $50k nighttime snuggle story that wrecked me 
- How "fun recession" kills more dreams than any crisis
 
YouTube - https://lnkd.in/en3Tz-jS
Spotify - https://lnkd.in/erEkMWgc
 
Look, I'm not saying burn through your savings like me. That's obviously not ideal.
 
But maybe there's another way.

That doesn't involve sacrificing everything today for a tomorrow that might never come.

I'll admit it:
 
I completely screwed up my app launch.
 
For the last 3 years, I've sold $1,000+ services. Then I tried selling $50 software the same way.
 
Feels like a gut punch from Mike Tyson. 🥊
 
Here's what I learned:
 
Phase I of our app had Zero wow factor on it's own. 
 
So I'm pivoting.
 
New Plan: Don't sell the app right away.
 
Include it in my services. My VIP clients will get the full experience immediately. 

On top of that, I'm launching a small-group program to help experts land high-ticket clients through content.

Members will get access to the full application, plus access to me for help with positioning, GTM strategy, and social selling.

I am opening up 10 spots to start in January.
 
DM "EASY" before spots fill.
 
P.S. I will offer the app as a standalone. But need some more data first.

Everyone thinks persistence is about pushing harder.

But my friend and mentor got to the real problem after 7 months on LinkedIn with $0 to show for it.

"You're actually afraid of success."

Wait, what? 

As soon as something gained traction, I'd sabotage it with a "better" idea. Classic shiny object syndrome. 

But it was deeper than that. 

I wasn't failing. I was quitting. EVERY SINGLE TIME!

That realization changed my life.

Your biggest obstacle isn't the market, the algorithm, or the competition.

It's YOU!

PS. Do you have a person who calls you out?

____

𝘐'𝘮 𝘋𝘢𝘯𝘯𝘺. 𝘐 𝘩𝘦𝘭𝘱 𝘦𝘹𝘱𝘦𝘳𝘵𝘴 𝘣𝘶𝘪𝘭𝘥 𝘤𝘰𝘯𝘵𝘦𝘯𝘵 𝘴𝘺𝘴𝘵𝘦𝘮𝘴 𝘵𝘩𝘢𝘵 𝘢𝘵𝘵𝘳𝘢𝘤𝘵 𝘩𝘪𝘨𝘩-𝘵𝘪𝘤𝘬𝘦𝘵 𝘤𝘭𝘪𝘦𝘯𝘵𝘴 𝘰𝘯 𝘓𝘪𝘯𝘬𝘦𝘥𝘐𝘯.

𝘋𝘔 𝘮𝘦 𝘌𝘈𝘚𝘠 𝘧𝘰𝘳 𝘧𝘶𝘭𝘭 𝘢𝘤𝘤𝘦𝘴𝘴 𝘵𝘰 𝘮𝘺 𝘴𝘺𝘴𝘵𝘦𝘮𝘴.

"Your price is too high." We've all heard it before. 

But this is the best response I've ever heard to overcome the dreaded price objection.

It came from my homey, Stephane Seguin.

After 30 years in sales and millions in closed deals for Fortune 100 companies, he does something that catches EVERYONE off guard...

He asks: "Why do you think that is?"

Is your mind blown? 🤯

I know it's so simple, but it works like a charm. (I tried it)

I just had Stephane on the podcast and dropped some other banger sales nuggets... 

- ONE word that instantly opens people up
- How getting customers to cry actually builds trust
- Why "What's keeping you up at night?" doesn't work
- Why chasing "yes" is backwards – chase this instead
- The script that helped his client close $55K in 2 weeks

Watch on YouTube → https://lnkd.in/eQYQXiWm
Spotify homies go here → https://lnkd.in/e4mGTNsq

P.S. If you need a little boost with sales, hit up Stephane.

Harsh Truth: The boring stuff makes the most $$$

99% completely ignore video testimonials.

But the top 1% who have them make all the money

And they don't even need to sell.

The clients do all the selling for them!

Here's the psychology behind it:

When people see someone EXACTLY like them getting the results they WANT... 

Their brain says, "That could be me."

That's it. They're sold. Game over!

- They work as LinkedIn posts
- They're the best performing ads
- They increase conversions on websites
- They crush in sales meetings and proposals

I'm running a Black Friday special for Testimonials on Easy Mode.

We interview 5 of your clients, capture their stories, and then create a highlight reel of all the best clips.

6 videos that will help you sell yourself for years!

DM me to get the deets.

I've posted an insane 1,135 times on LinkedIn, and this is the 3-step framework that lands me clients...

Step 1: Share your insights
Give your best tips upfront

Step 2: Add client examples 
Show how it works in practice

Step 3: Include your results 
Natural social proof, not forced

This super simple approach has landed me over 251 high-ticket clients over the last 3 years.

Here's why it works:  

You're teaching AND proving simultaneously.

PS. Who's your favorite teacher on LinkedIn? 🍎

____

𝘞𝘢𝘯𝘵 𝘵𝘰 𝘭𝘢𝘯𝘥 𝘮𝘰𝘳𝘦 𝘩𝘪𝘨𝘩-𝘵𝘪𝘤𝘬𝘦𝘵 𝘤𝘭𝘪𝘦𝘯𝘵𝘴 𝘰𝘯 𝘓𝘪𝘯𝘬𝘦𝘥𝘐𝘯 𝘪𝘯 2026.

𝘋𝘔 𝘮𝘦 𝘌𝘈𝘚𝘠 𝘧𝘰𝘳 𝘧𝘶𝘭𝘭 𝘢𝘤𝘤𝘦𝘴𝘴 𝘵𝘰 𝘮𝘺 𝘤𝘰𝘯𝘵𝘦𝘯𝘵 𝘴𝘺𝘴𝘵𝘦𝘮𝘴.

Have you ever had a client who SUCKS?

This is how you feel every time their name pops up in your notifications → 😩

You'd do just about anything to avoid having another client like that.

One of my best homies has mastered the art of ONLY landing dream clients.

His name is Moe Choice.

And his secret?

He really DOESN'T CARE what people think of him.

A lot of people don’t like Moe.

They don’t like his ranting. They don’t like his foul mouth. They don’t like his aggressive sales approach.

But that’s EXACTLY what he wants.

It eliminates all the people he knows who would suck to work with.

Moe runs a $50k/month coaching business working with ONLY 6-12 people per month.

But it’s all people that he’d actually want to start a business with.

Moe joined me on Free Business School Podcast 

Here’s what we covered:

- the difference between solopreneurs and freelancers
- the “magic pill” question that closes $10,000 deals
- why passive income is for people “on f*cking drugs”
- his 100-messages-before-breakfast outreach routine
- brutal truth about why your positioning isn’t working

YouTube → https://lnkd.in/eS3MTGr7
Spotify → https://lnkd.in/epYhztx9

Fair warning: This episode has more F-bombs than a Tarantino movie.

But if you’re tired of working with clients who drain your soul...

This one’s a must-watch.

PS. Have you ever checked out my podcast?

Everyone thinks LinkedIn video is dead. 

But really, they're just measuring the wrong thing.

The math nobody talks about:

100 views × 1 minute = serious buyers 
5,000 views × 3 seconds = worthless vanity

People watch when they're interested. 
Interest means intent to buy. 
Intent means revenue.

My client landed a $42k retainer last month from a lead generated by a video.

He has 9k followers, but the video got only 700 views.

I'll take $60 per view any day! 😂

Be honest. Do you check your watch time?

____

𝘐'𝘮 𝘋𝘢𝘯𝘯𝘺. 𝘐 𝘩𝘦𝘭𝘱 𝘦𝘹𝘱𝘦𝘳𝘵𝘴 𝘣𝘶𝘪𝘭𝘥 𝘤𝘰𝘯𝘵𝘦𝘯𝘵 𝘴𝘺𝘴𝘵𝘦𝘮𝘴 𝘵𝘩𝘢𝘵 𝘢𝘵𝘵𝘳𝘢𝘤𝘵 𝘩𝘪𝘨𝘩-𝘵𝘪𝘤𝘬𝘦𝘵 𝘤𝘭𝘪𝘦𝘯𝘵𝘴 𝘰𝘯 𝘓𝘪𝘯𝘬𝘦𝘥𝘐𝘯.

𝘋𝘔 𝘮𝘦 𝘌𝘈𝘚𝘠 𝘧𝘰𝘳 𝘧𝘶𝘭𝘭 𝘢𝘤𝘤𝘦𝘴𝘴 𝘵𝘰 𝘮𝘺 𝘴𝘺𝘴𝘵𝘦𝘮𝘴.

Retirement is a scam.

It's supposed to keep you safe, but instead, it keeps you bored, stressed, and unhappy.

I never plan to retire.

Knowing the future version of me exists actually frees me to be present NOW. 

To coach basketball. To teach Sunday school. To say yes to more family time that I'll never get back.

Your future earning potential means that you DON'T have to sacrifice today. 

Derek Coburn wrote an entire book about this. 

If you want a fresh perspective on retirement, check out our conversation... https://lnkd.in/e83cHjSC

I ran a test to see how well AI knows my brand. 

And the results are shocking. 

I didn't answer any questions. It pulled this from the meeting transcripts I've been uploading over the past year. 

Here's what it came up with: 

WHO I AM & WHY THIS BUSINESS EXISTS
====================================

My name is Danny. I’m the founder of Content on Easy Mode, a tech-enabled content service.

My mission: To make it faster and easier for businesses to create content that actually attracts clients.

My backstory: 

- I spent 20+ years in sales as a rep, manager, trainer, and sales director.

- My company was acquired and overnight I went from sales director to entry-level rep. I hated it and knew I wanted out.

- In 2017 I started a podcast and grew it to 500,000 listeners through organic social media only.

- I combined my two superpowers — sales and social media — to build a coaching business that evolved into an agency and now a tech-enabled service.

- Today I make more than I ever did in corporate, work with clients I love all over the world, and all of my revenue has come from organic content. No ads.

- I want to help other experts do the same: use simple, strategic content to attract high-ticket clients without becoming “influencers.”

I deeply believe:

- Most experts are sitting on a goldmine of content inside conversations they’re already having.

- Content should feel like an extension of your business, not a second job.

- Simple, repeatable systems beat complex “guru” tactics.

My core values (PACT)

Passion – Work should be something you genuinely enjoy waking up for.

Accountability – Discipline and follow-through beat motivation.

Community – No one should build alone; mentors and peers matter.

Transparency – Being upfront and honest about wins, losses, and lessons attracts the right people.

====================================

A little scary. Maybe? 

But is it also an unfair advantage? Hell yes. 

Your potential to recreate yourself is unlimited. 

BUT

You need to give it the right inputs. 

I'm running a masterclass on how to use AI and video to create content that sounds like you and attracts high-ticket clients. 

Comment "67" if you want in. 

PS.  My kids keep saying that over and over, and I have no idea what it means.

In my last job, as a new hire in a brand-new industry, I was asked to present to 300 of my peers. 

Why me?  

Because I was the only one making videos.

So stop waiting for the right time to be BOLD... 

There's no time like the present!

Darryl McDaniels, aka DMC, is 61 years old.

This weekend I saw him perform live in Charleston.

Run-DMC is a legendary hip-hop group. I'm sure he doesn't have to be performing on stage at age 61. 

But he chooses to be. 

Because he loves it. And I love what I do. 

So, I never plan on retiring. 

Expect to see me at 90 years old still making videos for social media. 😂

PS. My homey Dana K Davis got some sick footage.

This might be hard to hear...

But every problem in your business is a YOU problem.

It’s not the market. Or the economy. Or the employee who doesn’t listen. Or the annoying customer.

It’s YOU.

My homey, Travis Lee Howard said it best... 

“𝘌𝘷𝘦𝘳𝘺 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴 𝘱𝘳𝘰𝘣𝘭𝘦𝘮 𝘪𝘴 𝘢 𝘚𝘌𝘓𝘍 𝘱𝘳𝘰𝘣𝘭𝘦𝘮 𝘪𝘯 𝘢 𝘥𝘪𝘧𝘧𝘦𝘳𝘦𝘯𝘵 𝘤𝘰𝘴𝘵𝘶𝘮𝘦.”

Travis delivered this tough love to me during the latest episode of Free Business School Podcast. 

Think about it. That “external” problem you keep blaming?

It’s just life unfolding.

A customer said no. The vendor didn’t deliver on time. The market shifted.

These aren’t problems.

They’re just things that happened.

The REAL problem is how you react.

Travis walked me through his whole framework for building conscious businesses.

We covered:

The Costume You Wear 
If you're putting on a "different you" at work, something deeper is broken.

Self → Customer → Machine → Team 
A simple framework to diagnose exactly where your business is stuck.

The 90-Day Rule 
The first big change Travis made at his law firm (and why your team meetings might be killing growth).

Your Team Comes Last 
Why this counterintuitive approach actually serves your people better.

Watch it here... https://lnkd.in/eXX3yrUW
Spotify homies... https://lnkd.in/eatqpWjm

3 simple steps to make $$$ with content.

(it’s much easier than people make it out to be)

I’m going LIVE in 24 minutes! 🤗

It’s been a while since I’ve done any live events so I’m psyched to chat with Rich about my failures. 

Becuse those failures will lead me to the promised land.

🗣️ 𝗬𝗼𝘂𝗿 𝗺𝗲𝘀𝘀𝗮𝗴𝗲 𝗺𝗮𝘁𝘁𝗲𝗿𝘀! 🫱🏼‍🫲🏾 Purpose-driven entrepreneurs trust me to help create a winning messaging strategy that makes a bigger impact.

[Today’s Discussion] 
Danny DelVecchio failed out of college and found his way into a role known for accepting anyone regardless of their educational background: retail sales. What started as a job to make ends meet turned into a 20-year career path. Like all sales professionals, Danny took his lumps, but he rose through the ranks and eventually landed a role as sales director for a global company, leading a team of fifty. A few years ago, he left the corporate world behind to start his own business. The road of entrepreneurship brought its own assortment of struggles and obstacles to overcome, but Danny demonstrated resilience time and time again.

[About Danny] 
Danny DelVecchio is an entrepreneur, coach, and content creator who specializes in helping founders and companies build their online presence and attract clients with video and content. His agency Content On Easy Mode has helped over 200 founders and companies generate millions in organic revenue without viral hacks, but by being the real human behind their profile photo. When he's not helping experts make content, you'll find Danny in Charleston, SC, with his wife and two boys; coaching basketball, perfecting his Italian cooking, and discovering the next great local restaurant.


[Connect with Danny]  
https://lnkd.in/eg-4JNxU  
https://lnkd.in/ep5b34vE    
https://lnkd.in/e4ZaCSVn   


[Connect with Rich] 
https://richperry.com  
https://lnkd.in/eFKYAztP   
https://lnkd.in/enCr6ncf    
(Help me rebuild on Facebook!)


🎙️ New to streaming or looking to level up? Check out StreamYard and get $10 discount! 😍 https://lnkd.in/exr2K2VM

Danny DelVecchio ✌️ and 7 other attendees

The Copy Lab

The Copy Lab is a professional copywriting service brought to you by Lori Karpman, a StoryBrand trained writer. It is the place where the art of words meets the science of persuasion. As an experienced and prolific writer, Lori has worked with numerous clients across various industries resulting in a diverse portfolio of work. With a deep understanding of the power of words, Lori crafts compelling and effective copy that not only captures the attention of the target audience but converts them into loyal customers. Lori's passion for writing is evident in every piece of copy she produces, and her attention to detail ensures that the message is clear, concise, and persuasive. Her expertise in crafting high-quality content, coupled with her commitment to delivering exceptional customer service, has allowed The Copy Lab to become a trusted partner for businesses looking to enhance their brand messaging and marketing strategies. Whether you need help with website copy, social media content, or anything in between, Lori and The Copy Lab are here to help you effectively communicate your message and drive results.

Founder 

TopFire Media Inc.

Professional Copywriter

Lori Karpman & Company

If you have ever wondered how you are hard wired to act- that is, what are your factory settings- then you must complete the Kolbe A Assessment. Unlike any other assessment out there, Kolbe is the only one that is not influenced by age, intelligence, social standing or life circumstances. If you do it now and then again in 20 years from now, you will get the same result.  For those of you who are DISC lovers, I did mine twice in 2 weeks and got completely different results. Looking for a FREE Assessment Debrief- contact me!

Certified Kolbe Consultant

As the CEO of Lori Karpman & Company, I’ve developed a one-stop, FULL SERVICE CONSULTING FIRM that provides the essential services that every brand needs (legal, marketing, sales, operations, technology and HR) UNDER ONE ROOF. We even worry for you! Our solutions are customized for each business and every client is under my personal supervision. 
Our team understands the value of working "on" and not “in" your business, so we provide our clients the time ON it while we work IN it. Our customized solutions are based on the "real world" and have been road tested responding to the practical and financial needs of our clients.  As one of Canada’s leading experts on franchising, I bring my specialized expertise to our clients. We solve the challenges of multi-unit development such as franchising, licensing or MLM. 
Our strength is in the word ONLY.
ONLY at the Award Winning LKC can a growing brand find a comprehensive set of professional management services (Management Consulting, Marketing, Operations, HR, Coaching, Sales Services/Training) under one roof! By engaging LKC, you will already have taken the first step towards lowering costs and maximizing revenue. ONLY at LKC do all clients have regular contact with the firm’s CEO. ONLY at LKC is your team freed of the ever-consuming task of engaging and managing a variety of professionals -- increasing the productivity of your team while seeing greater cost efficiencies. With over 30 years of in-the-trenches business experience, ONLY LKC can truly understand our Clients’ perspectives and give them realistic, pragmatic recommendations and solutions.
Whether your brand is a dream or already well-loved, LKC can provide you with a personalized Strategic Growth Plan showing you how to reduce costs, increase income and reach new levels of success. At LKC we specialize in Revenue!
ONLY one call away, 514-884-0977 and it goes right to my desk. Don’t be shy – I’d love to talk with you.  The first consultation is always free.

CEO, Lori Karpman & Company

ClientTether

ClientTether is a unique and outstanding software product for franchisors and franchisees. This automates the lead response and increases conversions dramatically. Some of our clients have seen a 75% increase in conversions using our platform. Best of all it is for non-techies, so easy to use and implement. Cost is extremely reasonable you will be pleasantly surprised. Contact me to learn more and visit www.clienttether.com.

Director Of Franchise Development

CEO, Lori Karpman & Associates

Lori Karpman & Company (LKC) was founded in 2001 as a full service management consulting (and law) firm providing all essential services a growing brand needs, under one roof. Our team understands the value of working "on"​ and not “in"​ your business, so we provide our clients the time ON it while we work IN it. We even worry for you! Our customized solutions are based on the "real world"​ and have been road tested responding to the practical and financial needs of our clients.  Our specialty is multi-unit development such as franchising, licensing, or MLM (direct sales) and Lori Karpman is widely recognized as one of Canada’s leading experts on franchising. 

SPECIALTIES: General Management Consulting; Franchise and Multi-Unit Business Development; Legal Services; Marketing; Operations; Human Resources; Sales/Service Training; Executive & Leadership Coaching

Whether your brand is a dream or already well-loved, LKC can provide you with a personalized Strategic Growth Plan showing you how to reduce costs, increase income and reach new levels of success. At LKV we specialize in Revenue!

ONLY one call away, 514-481-2722 and it goes right to my desk. Don’t be shy – I’d love to talk with you.  The first consultation is always free.

Lori Karpman & Associates Ltd

LKC announces the launch of its revolutionary CEO on CALL program, a fixed (monthly) fee based telephone program geared at saving clients thousands in potential losses/preventing costly mistakes/increasing revenue or simply providing general advice or ideas. The program provides clients the ability to call upon Lori Karpman, a seasoned executive and former attorney, for professional advice and counsel on a variety of business issues. "Crisis prevention is cheaper than crisis management"​, says Karpman, the firm’s President and CEO.

Please see "​ PROJECTS" below for Program Details and a Special Introductory Offer

Founder CEO on CALL Consulting Program

Lori Karpman is a seasoned and multi- award winning management consultant (and former attorney) specializing in multi unit business development.  She is currently CEO of the multi award winning Lori Karpman & Company, a full service firm providing all the services a growing brand needs from inception to market.

After a 7 year stint in private practice as a tax attorney, Lori became the Dir of Legal to a multi-million dollar international corp with 2 foodservice franchises, 1 as franchisor, the other as master franchisee for QC, giving her a 360 degree perspective on the relationship as well as operations, marketing, recruiting, international business and real estate. Nine years later she founded the wildly successful “Zyng Noodlery” franchise for which she garnered several prestigious marketing & branding awards including the pinnacle award from the Ontario Advertising Assn & the Cdn Franchise Assn for “Outstanding Overall Corporate Image”.  This established her credibility as a creative force and took her skill set out of the purely “legal and business” realm. Within 5 years Zyng was sold to a US development firm and Lori went on to found LKC.  

For the past 15 years Lori has been counsel to some of the nation’s best loved Fortune 500 brands as well as start-ups.  Every client gets treated with the same respect and gets the personal attention she is known for. 

Lori is a prolific writer and an engaging, inspiring public speaker on topics relating to business and her personal struggles and challenges, through disease, divorce, death and financial strife.  A natural survivor, Lori inspires others to reach their peak potential through her coaching programs and public appearances.  She has done extensive non for profit work in both the business and health sectors and believes that giving back to the community is an essential part of a life of abundance.

CAREER SUMMARY

Ivy Executive Mentor

The prestigious Ivy Executive Mentor Program is the premiere coaching and mentoring program for executives ranging from recent Ivy graduates to executives with over 20 years of experience. Executives can choose from over 100 coaches on a variety of issues. I coach on topics ranging from entrepreneurship to executive strategies for business to careers in transition, to purely personal issues such as goal setting, time management and living a life of abundance. I help people reach their true potential. I have been rated one of Ivy's "Top Mentors"​ and am known for my personalized service and ability to truly understand and meet the needs of my mentee.

Mentor to Senior Executives

Coach Lori | Lori Karpman & Company

As an executive, personal development and leadership coach, I help executives, entrepreneurs and other professionals set goals and reach new levels in their business and personal lives. By combining my training in coaching and personal development with my real world entrepreneurial and business expertise, I’ve created a coaching program that works on a holistic basis with each client. The result is a plan that helps clients see eye opening results in both their professional and personal lives. 
Instead of a cookie-cutter, one-size-fits-all plan, my customized programs are individualized to help my clients begin making progress quickly and immediately, with lasting results that will enhance their overall quality of life in a meaningful way. 
My professional training includes more than 25 years of a variety of coaching, leadership, entrepreneurship, and personal development programs and methods, including Strategic Coach Program for Entrepreneurs, Sandler Sales Program, Witz Leadership Management, Franklin Covey’s efficiency training and the 12 Week Ultimate Success Masterclass. 
Along with individual coaching programs, I also offer group executive coaching and training programs at the corporate and business level. 

Specialties:  Executive Coaching (Management to C-Suite level); Women or Men in Career or Life Transition; Health Coaching (including those with chronic illness); Law of Attraction Coaching (Accredited and Certified). I am also bilingual (English and French). 

To schedule a FREE one-hour CUSTOMIZED COACHING CALL with me, contact me at Lori@LoriKarpman.com or 514-481-2722. OR book a time directly with me at www.calendly.com/lorikarpman

NO SALES PITCH!

Professional Coach

ActionCOACH Canada

ActionCOACH is the world's #1 Business Coaching Franchise with over 27 years of experience, over 1000 coaches and they work in 80 countries.

Senior Director of Development (Quebec)

Franbox

Franbox is a new, unique and comprehensive software platform created by and for franchisors. It is the only system designed to automate every aspect of the franchise business leading to lower overall overhead and operational costs, more sales and more consistency amongst locations. The platform covers everything from franchise recruitment and sales, to training, hiring, marketing and financial modules. The platform is completely customized for your brand and needs.

Chief Development Officer

I help businesses scale using other people's money!  

Are you looking to build a strong brand and expand your business?  I’m a multi-award winning MANAGEMENT CONSULTANT with over 35 years in the franchise industry. I help executives, entrepreneurs, professionals and corporations, especially franchisors, reach their next level of success. With my customized consulting approach, I help my clients enhance their professional and personal development skills, allowing them to stretch to their full potential. I help companies reach the next level of success via franchising, licensing, distributorships or other business models.

As the CEO of Lori Karpman & Company, a MULTI-SERVICE MANAGEMENT CONSULTING FIRM, I’ve helped business/organizations worldwide by creating multi-faceted solutions for their marketing/sales/operations,/HR/finance and technology.  I’m also one of Canada’s leading experts on FRANCHISING and multi-unit business development models. I’ve taken my own proven success in creating, developing, and operating a wildly successful franchise to offer specialized services to both franchisors and franchisees.  

I help my clients in two distinct ways: 
(1) as a CONSULTANT and FRANCHISE BUSINESS DEVELOPMENT EXPERT, I provide all services a growing franchised brand or independent business owner needs to increase revenues, optimize sales, and manage operations, HR, finances, legals, marketing, sales and technology.  We are a completely turnkey- one stop shop for franchise development.  We guarantee our clients that they will regain 3-5 hours in their week. What would you do with an extra 150 hours per year?

(2) as a PROFESSIONAL COPYWRITER, I help my clients scale their businesses by writing copy that converts. With over 40 years of copywriting experience and several marketing awards, I assist my clients with copy for websites, brochures, landing pages, email campaigns, blogs, scripts, articles, and more. Every piece of copy is created from scratch and customized to meet the needs and business' objectives of  the client.  Writing is my passion. 

PLEASE contact me for a free ONE HOUR Entrepreneurial Strategy Session at Lori@lorikarpman.com or 514-481-2722 OR book directly via www.calendly.com/lorikarpman

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Danny DelVecchio ✌️

Lori Karpman

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The Battle

Danny DelVecchio ✌️

Lori Karpman

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Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Danny DelVecchio ✌️'s LinkedIn Performance

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