Dan Nelken

Senior Copywriter

I lead talks and workshops on professional creative development.

This journey started with me writing and then self-publishing the book, A Self-Help Guide for Copywriters, one many call a "modern classic".

In the last few years, I've given talks to several of the world's best creative, schools, ad agencies and brands (lululemon, Mattel, North Face, Arla Foods, Nutrafol, Whirlpool and more).

In 2024 alone, I've been a keynote speaker at CopyCon, the American Writers and Artists Institute, the Frontier Summit, and several others.

My online course, Writing Under Pressure has been taken by over 800+ creatives from the world's top brands and agencies.

“When you need insight, intelligence and inspiration for your creative team—bring in Dan.” ⭐️ ⭐️ ⭐️ ⭐️ ⭐️

“A notebook full of notes! Really down-to-earth, easy-to-follow presentation. Wouldn’t mind having him back again” ⭐️ ⭐️ ⭐️ ⭐️ ⭐️

"Dan’s course is the difference between “the client wants more options” and “the client can’t pick a favourite. If you suffer from the cramps of crossed fingers or the pinch of prayer beads in your palm, this is how to reclaim your confidence." ⭐️ ⭐️ ⭐️ ⭐️ ⭐️

“The only course I’ve taken and blown through front-to-back. Dan just gets it!!!” - Harry Dry, Marketing Examples.com ⭐️ ⭐️ ⭐️ ⭐️ ⭐️

For talks, creative development for your team, and/or group access to the online course, send me a DM or email dan@nelkencreative.com

Author | Speaker | Brand Consultant

Author of A Self-Help Guide for Copywriters, Creative + Brand Consultant for Hire, Available for talks + workshops.

How I write posts that never fail.

I have brainwashed myself into believing my algorithm matters more than LinkedIn’s.

And my personal algorithm tells me every post is a winner.

I posted. That’s a win.

It helped someone. Win.

When people read my post and think to themselves, “Who TF does this Dan guy think he is?”, that’s also a win.

Or when I share a post and the response is crickets, that’s a win.

Because either of those last two reactions might make those people think, “Hell, if that Dan could do this, I could do this!”

And if anything I share (whether it’s good or bad) inspires someone to create for themselves and get over their (FOPO) fear of posting online, easy win.

Yes, I’ve had posts go viral, and I’ve made sales through posting on LinkedIn. But I’ve also made some pretty damn good friends. Like, real ones.

Oh, and there’s one other metric LinkedIn could never measure… if one day, my kids grow up and see how their old man put himself out there, maybe they’ll think to themselves, “If Dad could do that, I can do this.” 

And all of these things make it a no-brainer for me to continue creating here, there and everywhere.

I cannot lose.

So, embrace those likes or the absence of those likes and keep on truckin’.

Because understanding LinkedIn’s algorithm is important. But it sure as shit ain’t everything. 

P.S. To become a future unsubscriber to my newsletter, there’s a link around here somewhere.

Dan Nelken 

Sam Browne 🦖

Lifestyle Entrepreneur 🏝️ I Help Experienced Entrepreneurs Grow Their Audience & Income on LinkedIn ✍️ Featured in Forbes, Entrepreneur & The Futur

Ready to go from invisible to inbound clients on LinkedIn?

60 days from now…

- LinkedIn will be your inbound client machine.

- You’ll have a profile that nails what you offer, who you help, and why you’re the obvious choice.

- You’ll have content clarity, and know what to post to build true authority.

- You’ll know how to create conversion content that attracts and converts leads like a magnet. 

- You’ll have a 100% automated growth and lead generation engine.

APPLY NOW
www.sambrowne.co

__________


Before working with me, many of my clients have spent months, or even years posting on LinkedIn, without success. 

If you’re like most of my clients, you’re probably facing the same problems:

- Your content is getting ignored
- You don’t have a system for magnetically attracting leads
- You’re not attracting the right type of potential clients


What happens if nothing changes?

❌ You waste time creating content that doesn’t lead to business growth.
❌ You lose clients to competitors*who have mastered LinkedIn.
❌ You miss out on thousands in revenue from untapped opportunities.


__________


What Happens When You Get It Right?

With the right positioning, profile, offer and content system in place, things change dramatically.

After 60 days, you will have:

✅ Qualified inbound leads who already trust your expertise
✅ A clear, repeatable content system, so you never wonder what to post
✅ Clear positioning as a recognised expert in your space

This isn’t just about more leads.

It’s about upgrading how you’re perceived in your market.

You stop competing for attention, and start being the sought after expert.



CLIENT RESULTS

🟦 “I landed my first five-figure client within 6 weeks, with fewer than 300 followers! Sam shows you what to focus on so LinkedIn no longer feels like you're shooting in the dark.” - Laura Kluz, Authoria

🟦  “Sam's ideas are sharp, tested, and effective. It's a system, and it works. The first time I truly embraced his techniques, I generated a $25k opportunity.” - Jon Itkin, In The Kitchen

🟦  “After working with Sam, I’ve grown a much bigger audience, I’m getting inbound leads, and I’ve run 10 successful cohorts, with over 100 agency owners. The ROI speaks for itself.”- Laura Humphreys, Growth Busters & SMASH

🟦 “I’ve added thousands of followers and tripled engagement. I've been featured on industry webinars and podcasts. I’m also consistently hitting £20,000 months.”- Aaron Norris, AN Coaching & Consulting



APPLY NOW
www.sambrowne.co

🦖 

Linkedin Consultant

Linkedin coaching for 6 & 7 figure entrepreneurs.

Write your shitty first draft in 5 minutes
(without being an AIsshole)

I am very intentional with keeping my AI usage to a minimum, particularly when it comes to creativity. 

It’s no secret that AI “writing” (and I use the term loosely) has taken over LinkedIn, and that it ranges in quality from “a bit shit” to “dystopian”. 

With that in mind, I approached using this tool with some trepidation. 

What happened next surprised me:

I love it, and can’t go back to not using it.

The way Wispr Flow works is simple: once you've installed the app on your computer, you simply hold down a key and Wispr Flow starts recording your dictation, no matter what app you’re using. 

Wispr Flow not only transcribes what you're saying but adds correct punctuation, line breaks, and so forth. By the time you review what you've just written, 95% of the tidying up and formatting has been done for you. 

This is very different to regular dictation into your phone, where you end up with misspellings, filler words, and a big mess that needs to be turned into something resembling decent writing.

For me at least, this tool has been a genuine game changer. When I’m ready to work on content, I just hold down a key on my computer and start talking. As a result, I get my shitty first draft done in five minutes, without losing my voice as a writer or outsourcing my creativity to AI. 

I've also installed the app on my phone. It works similarly there, which is great for when I get content ideas while I'm out and about.

If you'd like to give Wispr Flow a go, here's my link:

https://lnkd.in/dNJSRuKe

The free plan gives you 2000 words a week, which is so generous that I haven't felt the need to upgrade to a paid plan yet, though I can see that will change very soon.

PS - yeah I wrote this with Wisper Flow.

Sam Browne 🦖 

Build Your 7 Figure Personal Brand 📈 LinkedIn Strategy for Consultants & Agency Owners | Go From Invisible → Inbound Clients| Featured by The Futur, Forbes & Entrepreneur

Struggling to keep posting on LinkedIn?

You need an Infinite Content Glitch.

___

𝐓𝐡𝐞 𝐏𝐫𝐨𝐛𝐥𝐞𝐦
Content creation can get overwhelming.

Showing up every week with high quality content is going to require at least a couple of hours of work.

If you’re a founder running a small business, it can be difficult to justify the time investment, especially with the LinkedIn algorithm being as challenging as it is now.

Most people give up before they ever find traction.


𝐓𝐡𝐞 𝐑𝐞𝐟𝐫𝐚𝐦𝐞
I’ve felt this struggle myself many times.

What works for me is to reframe how I think about content.

Instead of pouring time and energy into something I will post once, I treat every new piece of content as an addition to my “evergreen content library”.

I’m not “writing something to post on LinkedIn”.
I’m building a library of evergreen content assets.

I’m creating something I will use, and benefit from, for years to come.


𝐄𝐱𝐚𝐦𝐩𝐥𝐞
I’m currently working on a case study about a client, Laura, who made $12,000 on LinkedIn a few weeks after we began working together.

Once the case study is written, I’ll turn it into a LinkedIn carousel.

Next, I’ll write a newsletter version, with more detail.

Finally, I’ll create a lead magnet for people who want to make their first $10k on LinkedIn.

𝐓𝐨𝐭𝐚𝐥 𝐭𝐢𝐦𝐞 𝐢𝐧𝐯𝐞𝐬𝐭𝐦𝐞𝐧𝐭:
5 hours.


I’ll post it now, in February.

Then I’ll revisit everything in three months:

The writing and design
The newsletter subject line
The landing page and copy

This time, I’ll experience everything as a reader, not 
a writer. This will reveal opportunities to make everything better.

After applying those improvements, I’ll repeat the process:

I’ll post the carousel again.
I’ll send the newsletter again.
I’ll share the lead magnet again.

The first time, it took me 3 hours.
But this time, it will take 30 minutes.
The results will be the same or better.

I’ll repeat this same process every three months.
The content gets better and better.
The ROI on my initial work compounds.
The effort required is reduced to nearly nothing.

___


𝐃𝐨𝐰𝐧𝐥𝐨𝐚𝐝 𝐍𝐨𝐭𝐢𝐨𝐧 𝐆𝐮𝐢𝐝𝐞
I’ve put together an AI prompt in Notion to help you create your Forever 50. 

Just answer a handful of questions, and you’ll get 50 evergreen post ideas designed for your audience, their problems, and exactly how you solve them.

Download here: https://lnkd.in/djhzDJyx

___

I'm Sam Browne 🦖

I help world class founders build profitable personal brands on LinkedIn.

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The Battle

Dan Nelken

Sam Browne 🦖

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Performance ScoreDan Nelken's LinkedIn Performance

Performance ScoreSam Browne 🦖's LinkedIn Performance

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taplio

The Battle

Dan Nelken

Sam Browne 🦖

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Dan Nelken's LinkedIn Performance

Performance ScoreSam Browne 🦖's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreDan Nelken's LinkedIn Performance