Dan Murray-Serter 🧠

Girl Dad | Co-Founder of Heights I Angel Investor In 90 Startups I Follow For Daily Posts on Health, Business & Personal growth from UK's #1 ranked health creator (apparently)

Serial entrepreneur and Angel investor in 100+ startups with over 10 years experience starting, scaling and failing multiple startups.

Co Founder of Heights - Europe's leading brain and gut health company.

I also started and help run Foundrs - A not for profit community of the best, most ambitious and compassionate founders in UK.

I recently stepped away from Leaders Media - A media company making the top business podcasts in Europe, Secret Leaders - at the top of the charts, to focus on much more important things with my time - being a dad to 2 awesome daughters.

Angel/Advisor

Beam (www.beam.org)
ATAI Life Sciences (https://www.atai.life)
Allplants (www.allplants.com)
Humanity (https://humanity.health)
BYP (www.byp-network.com)
Goss (https://www.goss.media)
Tribe VR (www.tribevr.io)
Thrift (www.wearethrift.com)
THIS (www.this.co)
The Sports Edit (www.thesportsedit.com)
Faction (www.factionskis.com)
Runway East (http://runwayea.st/)
London Union/Dinerama (http://londonunion.com/)
Neardesk (https://www2.neardesk.com/)


Tailored.to (https://tailored.to/)
Motivii (http://motivii.com/)
Earlybird (https://earlybird.fm/)
Upshot (http://www.upshotapp.co/)
Togethera (www.togethera.com)
Repairly (www.repairly.co.uk)
Zaboo (www.zabooapp.com)
Lissom (www.lissom.com)
Bloom (www.hellobloom.io)

Dan Murray🧠

The Broken Window Effect at Work.

Sometimes burnout doesn’t start with too much work.
It starts with too many small things left unresolved.

The message you never get back.
The feedback that never arrives.
The meeting that ends without a decision.
The standards that exist somewhere, but never clearly.

Each one is tolerable on its own.
Together, they quietly change how you work.

You stop asking questions because it feels pointless.
You fill in gaps that shouldn’t be yours to fill.
You manage ambiguity instead of doing the job you were hired to do.

That’s where the exhaustion comes from.
Not effort.
Uncertainty.

People don’t burn out because they’re incapable.
They burn out because they’re constantly compensating for what the environment doesn’t provide.

If work feels heavier than it should, it’s worth asking:
What small things have been broken for a long time?

They’re usually the real reason your energy keeps leaking.

-------------------------------------------------

Follow me Dan Murray🧠 for more on habits and leadership.

P.S. If you want 2026 to feel different, don’t start with goals.
Start with clarity.

Most people don’t need more discipline.
They need to understand what’s been draining them and what deserves their energy.

I’ve spent years refining a simple process to help you with exactly that.

Download my short PDF guide https://lnkd.in/eniDNptW

I'll see you there.

Girl Dad | Co-Founder of Heights I Angel Investor In Over 100 Startups I Follow For Daily Posts on Health, Business & Personal growth from UK’s #1 ranked health creator (apparently)

The Broken Window Effect at Work

One thing I’ve learned after building multiple teams: the most valuable people are rarely the loudest.

They’re the ones who quietly upskill when no one’s watching.

You can’t teach that level of internal drive.
You can’t force someone to care about their growth more than the company requires.

That has to come from within.

And from a neuroscience perspective, people who self-educate build something incredibly powerful:
a plastic brain.

Every new skill, every book, every online course, it all strengthens their neural pathways for adaptability, problem - solving, and creative thinking.

Those traits compound.

They become faster learners.
Better decision-makers.
More resourceful under pressure.
And over time, they outgrow people who rely only on formal training.

When I hire, I look for curiosity.
Not credentials.
Not polished answers.
Curiosity.

Because someone who reads, experiments, builds, tinkers, or studies on their own time will eventually outpace almost everyone else.
They don’t wait to be told what to learn.
They choose it.

And that choice is what makes them dangerous, in the best way possible.

If you’re that person, keep going.
Even if no one notices right now.
Your effort is compounding quietly.
You’ll feel the gap before anyone else sees it.


-------------------------------------------------

Follow me Dan Murray🧠 for more on habits and leadership.

P.S. If you want 2026 to feel different, don’t start with goals.
Start with clarity.

Most people don’t need more discipline.
They need to understand what’s been draining them and what deserves their energy.

I’ve spent years refining a simple process to help you with exactly that.

Download my short PDF guide

https://lnkd.in/eniDNptW

I'll see you there.

Jolyon Varley

I’m Jolyon, Co-Founder at OK COOL— (very) creative strategy and production partners to brands. I genuinely believe that we are the most energised, culturally astute agency in the world right now.

We turn subcultures into content and humanise some of the world’s most renowned, tier-1 brands such as Nike, Gucci and Disney. We are official strategic and creative partners to TikTok and Meta.

I'm interested in what happens at the margins: counter culture + youth energy and the fault lines where high and low collide.

Whether you’re someone who wants to learn more about the marketing space and what it takes to run a business within it, you’re a brand looking to take your strategy and content to the next level, or you’re a creative looking to join an agency that delivers best in class work — stick around. My content may just be of interest.

And if it is, feel free to drop me a line ✌️

Co-Founder

Ok COOL is a (very) creative  content studio. Official partners to TikTok,Twitch, Instagram and tier-1 brands, globally.

Find us @OKCOOL.IO & www.OKCOOL.io

If you care about creativity, don’t just celebrate the outcome. 𝗦𝘁𝗮𝗻𝗱 𝗯𝗲𝗵𝗶𝗻𝗱 𝘁𝗵𝗲 𝗺𝗮𝗸𝗲𝗿𝘀. 

Commission artists.
Pay them properly.
Buy their work.
Share and comment on their posts. 

𝗥𝗲𝗰𝗼𝗺𝗺𝗲𝗻𝗱 𝘁𝗵𝗲𝗺 𝘄𝗵𝗲𝗻 𝗻𝗼 𝗼𝗻𝗲’𝘀 𝘄𝗮𝘁𝗰𝗵𝗶𝗻𝗴.

Art is a prerequisite of a happy life and artists deserve to be recognised and rewarded for the inspiration they bring to our day to day. 

That’s how creative scenes stay alive.

𝗧𝗵𝗶𝘀 𝘆𝗲𝗮𝗿 𝗜’𝗺 𝗯𝘂𝘆𝗶𝗻𝗴 𝘀𝗺𝗮𝗹𝗹 𝘄𝗼𝗿𝗸𝘀, 𝗰𝗼𝗹𝗹𝗲𝗰𝘁𝗶𝗻𝗴 𝘇𝗶𝗻𝗲𝘀 𝗮𝗻𝗱 𝗰𝗼𝗺𝗺𝗶𝘀𝘀𝗶𝗼𝗻𝗶𝗻𝗴 𝗻𝗲𝘄 𝘁𝗮𝗹𝗲𝗻𝘁 𝗶𝗻 𝗮𝗻𝗱 𝗼𝘂𝘁𝘀𝗶𝗱𝗲 𝗢𝗞 𝗖𝗢𝗢𝗟

Let’s do our bit for the community. Tag a creative you’re supporting in 2026 👇🏼💚

𝘐𝘮𝘢𝘨𝘦 𝘈𝘳𝘵𝘪𝘴𝘵: @𝘥𝘰𝘻𝘢𝘮𝘦𝘯𝘢𝘳𝘵 (𝘐𝘎) 𝘸𝘩𝘰 𝘸𝘢𝘴 𝘪𝘯𝘴𝘱𝘪𝘳𝘦𝘥 𝘣𝘺 @𝘮𝘳.𝘳𝘦𝘺𝘦𝘮 (𝘐𝘎)

#1 Culture Marketing Voice on LinkedIn | Co-founder @ OK COOL

Dr Pepper turned a viral creator’s TikTok jingle into an ad. And the internet is obsessed.

Just before Christmas, TikTok creator Romeo Bingham uploaded a throwaway jingle she’d written for fun.

“𝗗𝗿 𝗣𝗲𝗽𝗽𝗲𝗿, 𝗯𝗮𝗯𝘆, 𝗶𝘁’𝘀 𝗴𝗼𝗼𝗱 𝗮𝗻𝗱 𝗻𝗶𝗰𝗲.”

The internet did its thing and within days, it had over 25 million views on TikTok.

Then came the remixes, the dances, the fake ads. 
The comment section begging Dr Pepper to notice.

It turned into a full-blown cultural moment… and this is where it gets interesting.

𝗗𝗿 𝗣𝗲𝗽𝗽𝗲𝗿 𝗺𝗮𝗱𝗲 𝗮 𝘀𝗽𝗲𝗰𝗶𝗳𝗶𝗰 𝗰𝗮𝗹𝗹. 

They replaced planned Fansville creative, repurposed already-bought broadcast media, and turned the piece of creator-led internet culture into a national TV ad.

The jingle will now air during the College Football Playoff National Championship on 𝗘𝗦𝗣𝗡.

𝗜𝗻𝘁𝗲𝗿𝗻𝗮𝗹𝗹𝘆, 𝗗𝗿 𝗣𝗲𝗽𝗽𝗲𝗿 𝗱𝗲𝘀𝗰𝗿𝗶𝗯𝗲𝗱 𝗶𝘁 𝗮𝘀 𝗮 “𝗯𝗿𝗶𝗰𝗸 𝘁𝗼 𝘁𝗵𝗲 𝗳𝗼𝗿𝗲𝗵𝗲𝗮𝗱” 𝗺𝗼𝗺𝗲𝗻𝘁.

The volume of response was so loud that ignoring it wasn’t really an option.

When the brand finally responded, the reaction was pure internet joy.

“𝘛𝘩𝘦 𝘸𝘰𝘳𝘭𝘥 𝘳𝘦𝘫𝘰𝘪𝘤𝘦𝘥 𝘸𝘩𝘦𝘯 𝘸𝘦 𝘩𝘦𝘢𝘳𝘥 ‘𝘋𝘳 𝘗𝘦𝘱𝘱𝘦𝘳 𝘣𝘢𝘣𝘺𝘺𝘺𝘺...’”
“𝘐 𝘴𝘵𝘰𝘱𝘱𝘦𝘥 𝘥𝘳𝘪𝘯𝘬𝘪𝘯𝘨 𝘴𝘰𝘥𝘢 𝘪𝘯 2021 𝘣𝘶𝘵 𝘐’𝘮 𝘣𝘶𝘺𝘪𝘯𝘨 𝘋𝘳 𝘗𝘦𝘱𝘱𝘦𝘳 𝘵𝘰𝘥𝘢𝘺.”

The ad itself is deliberately simple and even the creator credit sits there like a music video watermark.

This is about Dr Pepper saying, “𝗪𝗲 𝘀𝗮𝘄 𝘁𝗵𝗶𝘀. 𝗪𝗲 𝗵𝗲𝗮𝗿𝗱 𝘆𝗼𝘂. 𝗔𝗻𝗱 𝘄𝗲’𝗿𝗲 𝗻𝗼𝘁 𝗴𝗼𝗶𝗻𝗴 𝘁𝗼 𝗼𝘃𝗲𝗿𝘁𝗵𝗶𝗻𝗸 𝗶𝘁.”

When everyone is obsessed with being culturally relevant, the ability to listen without interfering might be the most underrated skill of all.

I’ve said “𝗙**𝗸 𝘁𝗵𝗮𝘁 𝘀𝗵*𝘁” more times than I can count when asked about selling OK COOL.

Then we met Residence and everything changed…

Backstory in the video 👀

HUGE thank you to everyone who’s been unbelievably supportive since the news broke.

The messages, notes, DMs, voice notes. Genuinely touched by all of it. Shed more than a few tears 🥲

It’s starting to feel a bit more real now because it’s 𝗖𝗮𝗺𝗽𝗮𝗶𝗴𝗻 𝗼𝗳𝗳𝗶𝗰𝗶𝗮𝗹 👀

Here’s the piece if you missed it:
https://lnkd.in/efBaNREV

And to my US crew just logging on, I’ve got some big news to share.

Check out my last post or Campaign for the full story.

Some BTS coming tomorrow 💚✌️

HEINZ rolled out ketchup-dispensing billboards outside restaurants that refused to serve it.

Smackable pop-up billboards appeared outside well-known Chicago locations, letting fans get ketchup even if the restaurant wouldn’t provide it.

Each billboard featured a QR code linking to smackforheinz.com, where consumers could report other restaurants across the US that don’t serve it.

Selected submissions were rewarded with new pop-up billboards outside those restaurants 😂

Before this, in 2017 in response to Chicago’s anti-ketchup culture, they launched a “new” product called 𝘊𝘩𝘪𝘤𝘢𝘨𝘰 𝘋𝘰𝘨 𝘚𝘢𝘶𝘤𝘦. It was just regular HEINZ ketchup in disguise. 

A straight troll, aimed squarely at local tradition.

𝗔𝘁 𝘁𝗵𝗶𝘀 𝗽𝗼𝗶𝗻𝘁 𝗛𝗘𝗜𝗡𝗭 𝗶𝘀 𝘁𝗵𝗲 𝗢𝗚 𝗼𝗳 𝗿𝗶𝘃𝗮𝗹𝗿𝘆-𝗹𝗲𝗱 𝘀𝘁𝘂𝗻𝘁𝘀!

𝗧𝗵𝗲 𝘁𝗮𝗸𝗲𝗼𝘂𝘁:

Pay attention to where people argue about you. The friction is often the most creative territory 😈

An absolute BANGER from 𝗠𝗲𝗿𝘁𝗿𝗮 𝘅 𝗦𝗹𝗮𝘄𝗻 to announce their new collab.

Behind Slawn is the British Nigerian artist (or self-proclaimed scam artist), Olaolu Slawn.

Mertra, founded in Melbourne in 2022 by Aron Williams, has built serious momentum in subculture through pop-ups and tightly controlled drops. 

They’re streetwear by behaviour and community, but more restrained in look and tone.

𝗧𝗵𝗲 𝗹𝗮𝘂𝗻𝗰𝗵 𝘃𝗶𝗱𝗲𝗼 𝗱𝗼𝗲𝘀 𝗲𝘅𝗮𝗰𝘁𝗹𝘆 𝘄𝗵𝗮𝘁 𝗶𝘁 𝗻𝗲𝗲𝗱𝘀 𝘁𝗼 𝗱𝗼.

If you’ve seen it, you’ll know what I mean when I say neither Slawn nor Mertra are slowing down this year.

This marks Mertra’s second official collaboration, following their Umbro partnership last year. 

Slawn’s already worked with Skepta, Virgil Abloh, A$AP Rocky, Nike, Crocs and Trapstar… to name a few, I’m sure there’s more.

What connects the two is how they bring people with them. 

Always:

- Creativity at the centre
- Community around the work
- Limited drops
- Serious collaborators
- Real-world moments through pop-ups and events

Video by the legendary 𝗣𝗮𝘀𝘁𝗱𝗼𝘄𝗻. Zero AI. Cool AF

PS: If you care about where culture’s heading, follow me for daily content inspiration

Mozilla’s new campaign created by the “anonymous creative collective” is epic 😮‍💨🔥

Rather than partnering with a traditional advertising agency, Mozilla tapped Basement Freaks who reject conventional notions of credit and authorship.

Fully committed to the bit, three self-proclaimed “freaks” representing the collective appeared in a staged video interview earlier this week masked up discussing the campaign.

The group instructs viewers to do just one thing… 𝗰𝗵𝗼𝗼𝘀𝗲 𝘆𝗼𝘂𝗿 𝗳𝘂𝘁𝘂𝗿𝗲.

From horror sequences with automated vehicles to ethereal stories of creativity, the different videos all centre around the idea of reinforcing human agency in an age of AI.

(Will add link in comments as you gotta check them all out!)

The films dramatise the tension between closed, black-box systems and open, human-first alternatives, inviting developers, privacy-conscious users, technologists, and creators to question the defaults shaping the internet.

𝗡𝗼𝘁𝗵𝗶𝗻𝗴 𝗶𝘀 𝗲𝘅𝗽𝗹𝗮𝗶𝗻𝗲𝗱. 𝗡𝗼𝘁𝗵𝗶𝗻𝗴 𝗶𝘀 𝘀𝗼𝗹𝗱.

The campaign launched with a deliberately redacted press release and purpose-built website, positioning the work as a shadowy collective instead of a named agency.

A manifesto framed as “a message for those who believe in a different future.” Lines about choice still mattering. About agency not being obsolete, just under pressure.

The line on Basement Freaks’ site says it best:
“𝗪𝗲 𝗯𝘂𝗶𝗹𝗱 𝗼𝘂𝘁𝘀𝗶𝗱𝗲 𝘁𝗵𝗲 𝗺𝗮𝗰𝗵𝗶𝗻𝗲. 𝗡𝗼𝘁 𝘁𝗼 𝗲𝘀𝗰𝗮𝗽𝗲 𝗶𝘁, 𝗯𝘂𝘁 𝘁𝗼 𝗰𝗵𝗮𝗹𝗹𝗲𝗻𝗴𝗲 𝘁𝗵𝗲 𝗿𝘂𝗹𝗲𝘀 𝗶𝘁 𝗶𝗻𝘀𝗶𝘀𝘁𝘀 𝗮𝗿𝗲 𝗶𝗻𝗲𝘃𝗶𝘁𝗮𝗯𝗹𝗲.”

This doesn’t feel like a tech campaign… which is exactly the point!!

In a category that usually rushes to reassure and explain, Mozilla leaned into the weird and absolutely nailed it.

𝗖𝗹𝗲𝘃𝗲𝗿 𝗽𝗶𝗲𝗰𝗲 𝗼𝗳 𝘀𝘁𝘂𝗻𝘁 𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴!

Directed by Object & Animal's Hugh Mulhern.

OK COOL launched Oakley Meta’s first ever global Vanguard activation. 𝗪𝗲 𝗴𝗮𝘃𝗲 𝘁𝗵𝗲𝗺🔥

Building on Oakley Meta’s Athletic Intelligence positioning, we worked in partnership with WAY agency to design a high-performance IRL experience that united 10 top creators and athletes from the UK and Italy in Lake Como to launch the Oakley Meta Vanguards in style.

While ATL builds awareness, real connection and inspiration happen through people who share that same hunger for self-optimisation.

The kind of IRL creator experiences that spark next-level advocacy, fuel always-on activity, and deliver outsized earned value.

𝗔𝗻𝗱 𝘁𝗵𝗲 𝗿𝗲𝘀𝘂𝗹𝘁𝘀 𝘄𝗲𝗿𝗲 𝗲𝗽𝗶𝗰.

Our creators put the Oakley Meta Vanguards to the test across Lake Como, generating a wave of organic content that continues to build momentum:

→ 143 earned posts
→ 14.5M total views
→ $1.5M total TMV

A huge moment for the brand and an even bigger testament to the power of creator-led, high-touch experiences in driving cultural impact.

Ahead of the Super Bowl Duolingo dropped Bad Bunny 101. GENIUS move!

A short crash course designed to help fans brush up on their Spanish before halftime.

Bad Bunny is set to perform the halftime show entirely in Spanish.
A first. And one of the biggest cultural moments of the year.

The campaign runs during the AFC and NFC Championship games, giving fans a couple of weeks to prepare before February 8.

At the centre is a 15-second animated film. Duo the owl, dressed in a Bad Bunny-inspired suit and Puerto Rican pava hat, walking viewers through Spanish phrases pulled from the artist’s music and lyrics. 

Culture is built in the lead-up to the Super Bowl.
That’s exactly when fans are sharing, obsessing, and anticipating what’s coming next.

The plan:

→ TV during AFC & NFC Championship Sunday.
→ Audio placements on Spotify and others targeted to Bad Bunny listeners.
→ Reminder spots during the Grammys.
→ OOH takeover of New York’s S train, with green wraps and Spanish audio lessons.

Meeting fans where they already are and giving them something genuinely relevant.

👏

The internet is going nuts for Fujifilm’s camera that lets you shoot in styles from the 1930s-2020s. 𝗙𝗶𝗿𝗲, 𝗼𝗿 𝗻𝗼𝘀𝘁𝗮𝗹𝗴𝗶𝗮 𝗯𝗮𝗶𝘁𝗶𝗻𝗴?

Some rushed to the comments saying the trend has gone too far and brands are just selling blur and calling it culture at this rate.

Whatever you think, our obsession with lo-fi nostalgia is only intensifying.

Gen Z is romanticising internet eras like the early 2000s they were too young to fully experience, and luxury brands are responding by mining their archives and leaning hard into Y2K.

TikTok search interest in “Y2K cam,” “digital camera aesthetic,” and “2000s filter” is still climbing.

Just look at the Bella Hadid and Saint Laurent’s lo-fi campaign that just dropped. It’s getting serious love online.

𝗪𝗵𝗲𝗿𝗲 𝗱𝗼 𝘆𝗼𝘂 𝘀𝘁𝗮𝗻𝗱... Excited to see more of this in 2026, or are we officially in nostalgia-bait territory?

𝗧𝗵𝗲 𝗶𝗻𝘁𝗲𝗿𝗻𝗲𝘁 𝗶𝘀 𝗴𝗼𝗶𝗻𝗴 𝘄𝗶𝗹𝗱 𝗳𝗼𝗿 𝗕𝘂𝗱𝘄𝗲𝗶𝘀𝗲𝗿’𝘀 𝗦𝘂𝗽𝗲𝗿 𝗕𝗼𝘄𝗹 𝗮𝗱!

Years after being wrapped up in controversy, Budweiser has gone back to its roots.

Ahead of the 2026 Super Bowl, the brand released American Icons, a 60-second spot marking 150 years of brewing in the US.

It pairs two of Budweiser’s most loaded symbols… a Clydesdale foal and a bald eagle.

A young horse wanders from the stable and finds a fallen eagle chick. A storm rolls in, the foal shelters the bird, a friendship plays out across the seasons.

The ad comes as part of Budweiser’s year-long Made of America campaign and arrives alongside its biggest media push in nearly a decade.

The comment section is sharing some serious love.

Adorable AF 💚

Press article announcing the biggest social agency acquisition ever.
𝗦𝘂𝗽𝗽𝗹𝗲𝗺𝗲𝗻𝘁𝗮𝗿𝘆 𝗶𝗺𝗮𝗴𝗲: 𝗮 𝘁𝗼𝗶𝗹𝗲𝘁 𝗰𝗶𝘀𝘁𝗲𝗿𝗻 𝗶𝗻 𝗮 𝗽𝘂𝗯 𝘄𝗶𝘁𝗵 𝗺𝘆 𝘀𝘁𝗶𝗰𝗸𝗲𝗿 𝗼𝗻 𝗶𝘁... 🤪

Could there be a more exquisite or apt expression of the collision of capital and culture? I don’t think so. I’m getting this framed. 

If you missed the news last week, OK COOL were acquired by Residence for a record amount for a social agency.

Big big milestone. 

Here’s the piece if you missed it:
https://lnkd.in/efBaNREV 

💚✌️

This Judah Tribe x Nike Sportswear event promo film is hella fun!

Judah Tribe is a Melbourne streetwear brand started by Fat Judah.

It grew from a bedroom setup into a proper label, and the brand now sits firmly in street culture.

Nike Sportswear is about being present in culture, on the ground, with the right people.

They know how to let the scenes lead, show up early and not force mass appeal onto things that don’t need it.

They never tried to own streetwear outright. 

The beauty of what they do is stay close to the people, brands and sub cultures who are already shaping it.

𝗧𝗵𝗶𝘀 𝘄𝗮𝘀 𝘁𝗵𝗲 𝗽𝗿𝗼𝗺𝗼 𝗳𝗼𝗿 𝘁𝗵𝗲𝗶𝗿 𝗡𝗶𝗸𝗲 𝗲𝘃𝗲𝗻𝘁 𝗙𝗿𝗶𝗱𝗮𝘆.

→ Hit a tennis ball as hard as you can. Fastest speed wins.
→ $2.5k for men. $2.5k for women. $5k total.
→ Free shoes on the day.
→ New collection available before launch.
→ First come, first served.
→ Anyone welcome.

Sport, clothes, and community in the same place, at the same time.

𝗧𝗵𝗲 𝘁𝗮𝗸𝗲𝗼𝘂𝘁:

If you want people to care, give them a reason to leave the house.
Give them something to take part in.
Put the work into the moment itself.

That’s how a following turn into something real!

PS: If you care about where culture’s heading, follow me for daily content inspiration ✌️🫶

Dropping gems right here 😂😈

Trust your intuition and back yourself. 𝗔𝗹𝘄𝗮𝘆𝘀.

(Clients watching… this is very much in jest, I love you all)

Happy Sunday all ✌️

This is insanely cool from poppi. Their hype building around drops is next level!  

Instead of telling you what’s coming, they post almost unreadable visuals. 

Stretched type. Neon colours. Copy that is half-broken on purpose.

You’re not meant to “get it” unless you “get it”.

𝗧𝗵𝗲 𝗰𝗼𝗺𝗺𝗲𝗻𝘁𝘀 𝗱𝗼 𝘁𝗵𝗲 𝗿𝗲𝘀𝘁. 

This is early internet energy.
Meme logic over messaging. 
Culture first, clarity later.

Nothing explained. Nothing confirmed. Just intrigue.

V smart way to build anticipation without saying much at all.

taplio

The Battle

Dan Murray🧠

Jolyon Varley

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Performance ScoreDan Murray🧠's LinkedIn Performance

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taplio

The Battle

Dan Murray🧠

Jolyon Varley

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Dan Murray🧠's LinkedIn Performance

Performance ScoreJolyon Varley's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreDan Murray🧠's LinkedIn Performance