Dan Mottram →  Strategy Advisor & Fractional Exec

Independent consultant for ambitious organisations.

I help leadership teams set a strategic business direction, build innovation muscle and transform their operating models. This is with a strong focus on value creation to deliver measurable, bankable results. 

I achieve this in partnership with clients through Consulting, Advisory and Interim Management.

𝗥𝗘𝗖𝗘𝗡𝗧 𝗦𝗨𝗖𝗖𝗘𝗦𝗦𝗙𝗨𝗟 𝗣𝗥𝗢𝗝𝗘𝗖𝗧𝗦:
▹ Divestment of a £100m T/O business unit into a standalone company with the implementation of a new brand, Target Operating Model (TOM), systems and structure.

▹ Radical growth strategy for a mid-maket Healthtech company seeking to leverage emerging technology, build an innovation portfolio, enter new markets, create ecosystems and transform their business model.

▹ Development and Deployment of a significant optimisation programme for a multinational mobility group, realising EUR +40m OPEX savings.

𝗖𝗟𝗜𝗘𝗡𝗧𝗦:
Amey • Pal International • Bombardier • ITP Engines
Rolls Royce • Alstom • Dignity Funerals • Wolseley

𝗖𝗢𝗡𝗧𝗔𝗖𝗧:
Message me or email DM@DanMottram.com to discuss

Founder

Hi - I’m Dan,

There are two ways I can help you unlock potential in your manufacturing, engineering or industrial business.

I have a zero-fluff approach, so let’s go:

(01) Fast Value:
An 8-week targeted value creation sprint to identify and execute high-impact opportunities in your core business.

(02) The Simple Strategy:
A strategy development and execution programme that takes you end-to-end.

We’ll avoid the pitfalls of (non)strategic planning by building a growth strategy around:

1. Optimising the core business
2. Growing through logical extensions and adjacent markets
3. Exploring & innovating future products, services and business models

I focus on bridging the gap between strategy and execution, guiding you through the critical decisions required to align the day-to-day activities with the long-term strategic direction.

Send me a DM to discuss if you want to drive growth and innovation in your business.

Dan Mottram ↗

Freedom Community Project

Head of Operations

AMDG Holdings

Marketing Specialist

Business Development Manager

Aditi Consulting

Assistant Marketing Manager

CareerNinja

Digital Marketing Trainer

upGrad

Brand Ambassador

Digital Marketing & Communications Trainer

HR Anexi

Marketing Manager

Snapmint

Marketing and Communications Manager

NetBiz Systems Pvt. Ltd.

Social Media Executive

Petals Love

Content Writer (Freelance)

I help ambitious organisations transform their marketing operations into growth engines — by combining AI integration, deep product insight, and proven strategic execution.

With over 8 years of experience across startups, mid-sized companies, and social impact-led orgs, I specialise in building marketing systems that scale products, services, and revenue — from ₹1L to ₹1Cr+ and beyond. My journey blends a strong tech foundation, an MBA from the University of Sheffield, and hands-on certifications in Product-Led Growth and Product Marketing.

What sets me apart?

✓ I design full-funnel systems that sync product, performance, and people.
✓ I’ve led high-growth campaigns across India and the UK, driven by CRM automation (HubSpot, Salesforce), paid strategy (Google, Meta, LinkedIn), and deep audience intelligence.
✓ I’ve helped brands evolve their GTM strategy, embrace AI-driven MarTech, and build agile teams that deliver real business outcomes — not just vanity metrics.

With a string foundation in IT & digital, my sweet spot lies at the intersection of data, storytelling, and scalable systems. Whether it's launching a product, rebranding a company, or turning around underperforming campaigns — I bring clarity, strategy, and a bias for action.

Areas of strength:

✓ Product Marketing | GTM Strategy | Paid Growth | RevOps
✓ CRM + MarTech Automation | ABM | Funnel Optimisation
✓ PLG Strategy | Brand Positioning | Startup Growth

Let’s connect if you’re:

✓ Scaling a SaaS/tech product and want a partner who understands marketing and product
✓ Hiring marketing leadership with a full-stack view and startup hustle
✓ Building AI-integrated marketing functions that don’t burn cash, but offer value

Allegedly "Nike Obsessed", I am currently writing my second business book, 'The Hidden Code: How Minds, Markets, and Machines Shape Modern Behaviour' and leading operations at a purpose-led organisation.

Mohammad H. Rahman (Remmy)

taplio

The Battle

Dan Mottram ↗

Mohammad H. Rahman (Remmy)

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