Dan Mottram →  Strategy Advisor & Fractional Exec

Independent consultant for ambitious organisations.

I help leadership teams set a strategic business direction, build innovation muscle and transform their operating models. This is with a strong focus on value creation to deliver measurable, bankable results. 

I achieve this in partnership with clients through Consulting, Advisory and Interim Management.

𝗥𝗘𝗖𝗘𝗡𝗧 𝗦𝗨𝗖𝗖𝗘𝗦𝗦𝗙𝗨𝗟 𝗣𝗥𝗢𝗝𝗘𝗖𝗧𝗦:
▹ Divestment of a £100m T/O business unit into a standalone company with the implementation of a new brand, Target Operating Model (TOM), systems and structure.

▹ Radical growth strategy for a mid-maket Healthtech company seeking to leverage emerging technology, build an innovation portfolio, enter new markets, create ecosystems and transform their business model.

▹ Development and Deployment of a significant optimisation programme for a multinational mobility group, realising EUR +40m OPEX savings.

𝗖𝗟𝗜𝗘𝗡𝗧𝗦:
Amey • Pal International • Bombardier • ITP Engines
Rolls Royce • Alstom • Dignity Funerals • Wolseley

𝗖𝗢𝗡𝗧𝗔𝗖𝗧:
Message me or email DM@DanMottram.com to discuss

Founder

Hi - I’m Dan,

There are two ways I can help you unlock potential in your manufacturing, engineering or industrial business.

I have a zero-fluff approach, so let’s go:

(01) Fast Value:
An 8-week targeted value creation sprint to identify and execute high-impact opportunities in your core business.

(02) The Simple Strategy:
A strategy development and execution programme that takes you end-to-end.

We’ll avoid the pitfalls of (non)strategic planning by building a growth strategy around:

1. Optimising the core business
2. Growing through logical extensions and adjacent markets
3. Exploring & innovating future products, services and business models

I focus on bridging the gap between strategy and execution, guiding you through the critical decisions required to align the day-to-day activities with the long-term strategic direction.

Send me a DM to discuss if you want to drive growth and innovation in your business.

Dan Mottram ↗

The Fat Loss Code 365

Elite Online Fitness & Weight Loss Coach for High-Performing Executives & Entrepreneurs

For busy CEOs, entrepreneurs, and exec dads, time is your most valuable asset but your health has taken a backseat.

📉 Struggling to lose weight despite trying multiple diets?
⚡ Low energy affecting your performance?
🚀 Want to drop 20-30lbs & feel unstoppable without giving up your lifestyle?

That’s where I come in.

For 15+ years, I’ve helped hundreds of high-achievers reclaim their health and confidence using The Fat Loss Code, a science-backed, habit-based approach that delivers permanent results without extreme dieting or gym obsession.

Why Work With Me?

✔ Proven system – Lose 20-30lbs in 12 weeks or less, keep it off for good
✔ Eat the foods you love – No boring meal plans or restrictions
✔ Personalized coaching – Tailored strategies for your lifestyle & career demands
✔ Results-driven accountability – Stay on track with elite-level mentorship

Client Results Speak for Themselves

🔥 100s of success stories → www.gavgillibrand.com/testimonials

Ready to transform?

📌 www.gavgillibrand.com
📩 DM me to get started.

Elite Online Fitness & Weight Loss Coach for High-Performing Executives & Entrepreneurs

International Society of Sports Nutrition

🏆 Certified Sports & Performance Nutritionist | Expert in Fat Loss & High-Performance Coaching

🎓 ISSN Graduate Diploma in Applied Sports & Exercise Nutrition
🔬 Specializing in science-backed weight loss, metabolic optimization & executive performance

🚀 Helping CEOs, Entrepreneurs & Exec Dads drop 20-30lbs in 12 weeks, boost energy & dominate life without extreme diets or sacrificing lifestyle.

📌 Learn More → www.gavgillibrand.com

Sports Nutritionist

🔥 On A Mission To Help Busy, Professional Dads Over 40 Drop 30lbs in 12 Weeks & Fall in Love With Their Body 365 Days of The Year. Results GUARANTEED or Be Coached for Free 🔥

Alright, listen up.

You're crushing it in business. Providing for your family. Leading your team. Ticking all the boxes.

But if you're honest? Your body's let you down. Your energy's gone. And that confidence you used to have? Yeah, that's MIA too.

Your kids are watching. Your wife notices. And deep down, you know something's gotta change.

I'm Gav - The Executive Fat Loss Coach.

I help high-performing dads, executives, and entrepreneurs (40-60) drop 20-60lbs in 3-6 months through The Fat Loss Code - my proven 4-Pillar system that 750+ elite men have used to transform their bodies, energy, and lives.

No 5am cold plunges. No detox teas. No 2-hour gym sessions.

Just 4 simple pillars:
✅ Control your calories
✅ Hit your protein target
✅ Walk 10K steps daily
✅ Lift weights 2x per week

That's it. No BS. No fads. Just results.

The Fat Loss Code isn't rocket science, mate. It's the system the fitness industry doesn't want you to follow because it doesn't require their supplements, meal plans, or complicated programs.

What you get:

→ Sustainable fat loss that actually sticks
→ Energy that lasts all day (no more 3pm crashes)
→ Confidence at home, in the boardroom, and in yourself
→ A body that matches the success you've already built

The proof? 750+ transformations: gavgillibrand.com/testimonials

Here's the uncomfortable truth:

You're not too busy. You're just following the wrong plan.

Before you die, your kids won't remember the deals you closed. They'll remember whether you showed up—physically, mentally, energetically.

So the question is: Are you ready to crack The Fat Loss Code?

📩 Coaching is private and by application only.

If you're serious about transforming your body, energy, and life—DM me "CODE" and let's see if you qualify.

Not ready yet? Follow me for daily truth bombs about fat loss, fitness frauds I'm calling out, and what actually works for busy dads who demand excellence.

Let's go. 👊

Gav Gillibrand

I lost a client this week. Not because the program didn’t work.
Not because he couldn’t afford it, but...


...because his wife told him he looked “fine” and didn’t need to change anything.

Here’s the thing most people don’t understand:

When you’re a high-achieving dad over 40, nobody around you is worried about your weight.

- Your business is thriving.
- Your kids are fed.
- Your bills are paid.

So everyone assumes you’re “fine.”

But you’re not.

You’re exhausted by 2pm.

You avoid mirrors.

You’ve stopped booking holidays because you don’t want to be photographed.

You’re short-tempered with people who don’t deserve it.

And the worst part?

You’ve convinced yourself that this is just “getting older.”

It’s not.

I’m 51, running a business, raising kids, and I have more energy now than I did at 35.

- The difference isn’t genetics.
- It’s not having more time.
- It’s not some secret supplement stack.

It’s finally admitting that being “successful on paper” doesn’t mean shit if you feel like crap in your own body.

Your kids, your wife, your team, your clients, they all deserve the best version of you.

But more importantly, you deserve to feel like yourself again.

Swipe through to see what’s actually possible when you stop negotiating with your health. →

P.S. - If you’re successful in every other area of life but your weight and energy are holding you back, I’ve created an exclusive training for the next 50 men ready to finally handle this. 

Comment “VIDEO” and I’ll send it over.

🔥 Online Fat Loss Coach 🔥| Helping Elite Men (40+) Who Don’t Like The Way They Look Lose 30 lbs in 90 Days, Without Giving Up Their Favourite Foods or Living in the Gym || 750+ Client Transformations || 17+ Years.

Life

Most men fail because their workouts don’t fit their lives.
So I spent 40+ hours building this AI that creates perfect training plans in 60 seconds.

You rarely see this system shared publicly.

And now I've turned it into a Workout Planner GPT you can start using today.

Here's what you'll get:

1. Personalized plans tailored to YOUR injuries and limitations
2. Exercise modifications for ANY equipment situation (hotel gyms, home, full gym)
3. Progressive programs that fit your actual schedule (even 2×30min per week)
4. Travel-friendly workouts you can do anywhere
5. Safe exercise alternatives when something hurts

All you need to do?

Just answer some questions

And the AI will print a highly custom plan for you.

To get it:

1️⃣ Like this post
2️⃣ Comment "Workout"
3️⃣ Connect with me (so I can send it)

And I'll send it over.

P.S. Why free?

Simple:

Your comment pushes this post to my potential clients.

In return, you get free value.

Win-win.

Gav :)

I'm shredded now (at 51).
But if I woke up tomorrow with a big belly…
Here's exactly how I'd drop 27 lbs in the next 12 weeks:

1) Track calories

Weight loss isn't rocket science.

Burn more than you consume = automatic fat loss.

Track your calories so you're always in a deficit.

That's it.

2) Control my environment

You can't eat junk that's not in the house.

And you WILL eat healthy food that is.

Putting junk in your house is a setup for failure.

Environment beats willpower every time.

3) Walk 10K steps daily

Walking is the easiest way to lose weight.

You don't need:

• A gym membership
• 2-hour workouts
• Or complicated cardio plans

Just walk 10K steps.

Stack it into your daily activities to save time.

4) Lift weights 2x per week (30 min each)

You don't need 5 gym sessions.

Just 2x per week is enough to protect muscle and burn fat.

Body weight at home? Fine.

Dumbbells and a bench? Even better.

No excuses.

5) Hit your protein target

1g/lb daily keeps you full and preserves muscle.

Without it, you'll lose muscle instead of fat.

And you'll be hungry all day.

Protein is non-negotiable.

---

That's the system.

And if you want the complete roadmap…

I've turned this into a free 5-day email course that breaks down exactly how to do this as a busy men.

Inside, you'll get:

📧 Day 1: Why losing weight as a busy pro is absolutely possible
📧 Day 2: The 3 false beliefs keeping most men stuck
📧 Day 3: How to eat out 2–3x per week and still drop 2–3 lbs weekly
📧 Day 4: How to enjoy weddings and holidays without derailing
📧 Day 5: The Grocery Shopping System that makes fat loss automatic

PLUS bonuses (at the end of each email):

My Meal Planner GPT
My Workout Planner GPT
My Perfect Morning Routine Guide
My 10K Step Guide (no extra time needed)

This is everything you need to drop 20-60 lbs in 3-6 months without giving up your life.

And I promise it’ll be worth your time.

Want free access?

1️⃣ Like this post
2️⃣ Comment "CODE"
3️⃣ Connect with me (so I can send it)

And I'll send it over.

(I know it’s a lot to ask, but believe me, what you get’s gonna be insane)

P.S.

Why free:

Simple.

Your comment pushes this post to my potential clients.

In return, you get free value.

Win-win.

Gav :)

After 17 years of coaching, I just finished...

The Fat Loss Code Email Course

5 days of no-BS training on how busy men drop 20–60lbs without sacrificing their lives.

And you can have it for FREE.

Comment "OF COURSE" and I'll send it to you.

It's the exact system I've used to:

→ Help 750+ busy men transform their bodies
→ Get clients to drop 2–3lbs weekly while eating out
→ Build sustainable habits that don't require willpower
→ Prove you don't need 2-hour gym sessions or meal prep hell

I share insights I've RARELY shared publicly before, like:

→ Why 80% of "diet advice" is designed to fail busy professionals
→ The 3 false beliefs that keep high-performers stuck and overweight
→ How to structure your week so fat loss happens automatically

It teaches you EXACTLY:

How to get lean without becoming a fitness obsessive or boring dinner guest.

This is the only email course you need to crack The Fat Loss Code.

And I promise: it'll be worth your time.

Want free access?

1️⃣ Like this post
2️⃣ Comment "OF COURSE"
3️⃣ Connect with me (so I can send it)
4️⃣ Repost for secret bonuses (optional)

And I'll send it over.

P.S.

For anyone wondering why it's free:

Your comment pushes this post to my potential clients.

In return, you get free value.

Win-win.

Gav :)

I just replaced £300/mo PT with this free AI.
(And it's better than any cookie-cutter program I've ever seen)

Most people struggle to stay consistent with training because:

• Generic programs ignore their injuries
• Hotel gyms don't have the right equipment
• They don't know how to modify exercises safely

So they quit. AGAIN.

I spent the last week building a Custom Workout GPT that solves all of this.

It creates a tailored workout plan based on:

• Your specific injuries or limitations
• Whatever equipment you have access to (even hotel rooms)
• Your schedule and energy levels
• Your actual goals (not some influencer's program)

And many more!

No more guessing.
No more "this exercise hurts my shoulder."
No more excuses.

Just a workout plan that fits YOUR life.

Want free access?

1️⃣ Like this post
2️⃣ Comment "WORKOUT"
3️⃣ Connect with me (so I can send it)
4️⃣ Repost to also get my Meal Planner GPT (optional)

And I'll send it over.

P.S.

For anyone wondering why it's free:

Simple.

Your comment pushes this post to my potential clients.

In return, you get free value.

Win-win.

Gav :)

Most men wake up, grab their phone, and feel like shit by 10 a.m.


Then wonder why they've got no energy for their kids. 

No focus at work. 

No confidence in the mirror.

Arrrgfgh!!! 🤬

Here's the uncomfortable truth:

Your morning isn't broken because you're "not a morning person."

It's broken because you're following the wrong system.

For 17 years, I've worked with 750+ high-performing men who all thought the same thing.

Until they fixed their mornings.

And everything changed.

→ More energy (no 3 p.m. crashes) 
→ Better focus (getting more done in less time) 
→ Improved confidence (feeling in control, not reactive) 
→ Natural fat loss (steady energy = no cravings)

So I packaged everything into The 15-Minute Elite Morning Routine.

No 5 a.m. alarms. 
No ice baths. 
No hour-long protocols.

Just 3 simple steps that work WITH your biology, not against it.

Inside, you'll get:

1. The Wake-Up Reset (why light exposure is your secret weapon)
2. The Hydration Prime (the mistake killing your energy before 9 a.m.)
3. The 3-Minute Movement Flow (gets your body ready to perform)
4. The Adaptation Guide (for dads with chaotic mornings)
5. Plus: What happens when you do this for just 7 days

This is what I give every single one of my clients.

CEOs running companies. Dads juggling family and career.

It works because it's simple, sustainable, and grounded in how your body actually functions.

Want free access?

1️⃣ Like this post 
2️⃣ Comment "MORNING" 
3️⃣ Connect with me if you haven't 
4️⃣ Repost to get secret bonuses (optional)

And I'll send it over.

P.S.

For anyone wondering why it's free:

Simple.

Your comment pushes this post to my potential clients.

In return, you get free value.

Win-win.

Gav :)

No alternative text description for this image

I spent 15+ years figuring out how to stay in shape despite:
Travel. Injuries. Limited equipment. Zero time.
And I just turned all of that knowledge into one free AI tool.

Here's what it does:

1. Creates custom workout plans for YOUR situation
 → Got a dodgy shoulder? It works around it
 → Stuck in a hotel? It adapts the exercises
 → Only have 30 minutes? It builds the plan to fit

2. Modifies exercises on the fly
 → No barbell? Here's the dumbbell version
 → Can't squat deep? Here's a safer alternative
 → Need low-impact? It adjusts automatically

3. Fits your actual life
 → Traveling 3 days this week? Sorted
 → Only have 2x30min sessions? Done
 → Energy levels fluctuating? It accounts for that

This isn't theory.

This is 17 years of coaching high-performing execs who don't have time for BS.

And now it's yours for free.

Want access?

1️⃣ Like this post
2️⃣ Comment "WORKOUT"
3️⃣ Connect with me if you haven't
4️⃣ Repost to also get my Meal Planner GPT (optional)

I'll send it over right away.

Gav :)

P.S. Why free?

Because your comment pushes this post to my potential clients.

You get free value.

I get reach.

Win-win.

I used to think sleep was overrated.

But guess what?

I was dead wrong.

I just recorded a 25-minute masterclass on sleep, stress, and fat loss...

And the results my clients get are insane:

• 2–3lbs lost per week 
• Energy that lasts all day (no 3pm crashes)
• Cravings cut by 70%+ (without willpower)

So I packaged everything into one free video.

Inside, you'll learn:

1. Why poor sleep makes fat loss nearly impossible
2. The 5 sleep killers wrecking your metabolism
3. How to build the perfect sleep environment
4. The bedtime ritual that knocks you out in 15 minutes
5. The vicious cycle of stress → cravings → poor sleep → weight gain

This is the same system 750+ clients have used to finally crack their fat loss plateau.

Want to watch it?

1️⃣ Like this post
2️⃣ Comment "SLEEP"
3️⃣ Connect with me (so I can DM you)
4️⃣ Repost to get secret bonuses (optional)

And I'll send you the link.

Gav 👊

P.S. For anyone wondering why it's free:

Simple.

Your comment pushes this post to my potential clients.

In return, you get free value.

Win-win.

PPS. Here’s a pic of my crew in Ibiza. I’m a lucky boy 👌

If you're crashing at 3 p.m. every day...

Your morning is the problem.

Not your workload. Not your age. Not your metabolism.

Your morning. 

Here's why:

When you wake up and immediately:

Stare at your phone
Skip hydration
Slam caffeine on an empty system

You short-circuit your body's natural energy rhythm.

Result?

Wired but tired. 
Anxious but exhausted. 
Reactive and foggy.

I've worked with 750+ high-performing men who all had the same issue.

They thought they needed more willpower.

They didn't.

They needed a better system.

So I created The 15-Minute Elite Morning Routine.

It's what I give to every single client.

And it works because it's simple, sustainable, and works WITH your biology.

Here's what's inside:

1. The weird reason most people wake up groggy (and how to fix it fast)
2. My 3-minute movement flow to kickstart your body
3. The light trick that resets your brain like a morning espresso
4. How to adjust your routine if you have kids or a 9-to-5
5. The exact routine I give to friends who say, "I’m just not a morning person"

What happens after 7 days?

✔ More energy (no 3 p.m. crashes) 
✔ Better focus (getting more done in less time) 
✔ Improved confidence (feeling in control, not reactive) 
✔ Natural fat loss (steady energy = no cravings)

No 5 a.m. alarms. No ice baths. No hour-long routines.

Just 15 minutes.

That's it.

Want free access?

1️⃣ Like this post 
2️⃣ Comment "ROUTINE" 
3️⃣ Connect with me if you haven't 
4️⃣ Repost to get secret bonuses (optional)

And I'll send it over.

Gav

P.S. For anyone wondering why it's free:

Simple.

Your comment pushes this post to my potential clients.

In return, you get free value.

Win-win.

51 years old. In the best shape of my life.

The crazy part? I sit behind a desk most days.

I’ve got my family.
I’ve also got my work.
And yet… I’m more shredded now than I was in my late 30s.

Most men over 40 think they have a "weight problem." 

But the truth?

They don’t.

They have a mindset problem.

Because you already know what to do: 

• Eat better. 
• Move more. 
• Sleep properly.

So why aren’t you doing it?

Because 95% of fat loss isn’t mechanics.

It’s psychology.

Your mind stops you before you even get started.

Let me explain…

Your brain is wired to conserve energy, avoid discomfort, and protect your identity.

Even if that “identity” is keeping you stuck.

So every time you try to start?

It throws up resistance.

You procrastinate.
You rationalise.
You tell yourself, “I’ll start Monday.”

And that “Monday” never comes..

That’s the truth I’ve learned coaching busy men for 20 years.

It’s never about the plan.

It’s about the mental patterns that keep you from following one.

That’s why I just recorded a short training video, breaking down exactly how to shatter that weak mindset and finally take back control of your life.

Inside, you’ll learn:

 1. The single mindset shift that makes fat loss effortless
 2. Why short-term diets always fail (and what actually lasts decades)
 3. How to build habits that stick, even when life’s chaotic
 4. The real cost of not taking action (and how to avoid it)

No gimmicks.
No starvation diets.
Just the simple, sustainable truth.

If I can do it, so can you.

Want the link?

1️⃣ Like this post
2️⃣ Comment “VIDEO”
3️⃣ Connect with me if you haven’t
4️⃣ Repost to get “secret” bonuses (optional)

And I’ll send it over.

Talk soon

Gav 👊

A custom meal plan costs £200 on average.
This tool makes yours FREE in seconds.

Listen…

Meal planning doesn’t have to be complicated.

Yet, most people:

• Spend days researching
• Stress about what to eat
• Waste money on generic plans

That’s why I built this free GPT.

It crafts meal plans that fit perfectly with your lifestyle.

Even if you:

Hate cooking
Travel 5x a week
Eat out all the time
Have high blood sugar
Or even deal with food allergies

The best part?

No calorie tracking.

Why?

This GPT does the calorie math for you.

It figures out your ideal intake…

Then builds meals that hit your target automatically.

Here’s what it does:

1. Ask questions to understand your unique situation
2. Calculates your ideal intake based on your stats
3. Builds a plan that fits your lifestyle perfectly

The result?

Less work.
More freedom.
While still enjoying delicious food.

Take action though, because you might never see this post again.

Want free access?

1️⃣ Like this post
2️⃣ Comment “GPT”
3️⃣ Connect with me if you haven’t
4️⃣ Repost to get free bonuses (optional)

And I’ll send it over.

P.S.

For those who wonder why I’m giving it away for free.

Simple:

It helps me build trust with potential clients

You get free value

Win-win.

Notes: the image is for demonstration purposes.

Sam lost 36 lbs in 16 weeks after struggling his entire life
And he didn’t have…

• Time for workouts
• A perfect meal-prep routine
• Motivation every single day

Heck, he even had wine every damn day.

So how did he not only drop 36 lbs… 

But do it while juggling a busy schedule and family life?

He walked.

That's it.

You see, weight loss isn’t rocket science.

You just need to: 

Burn more calories than you consume

And walking?

It’s the easiest fat-loss tool on the planet.

→ You don't need any kit 
→ You can do it anywhere, anytime 
→ It doesn't drain your energy (it actually gives you more) 
→ It fits into the messiest schedule 
→ And it burns fat without destroying your joints or your day

Sam walked every weekday during his lunch break and calls.

That's it.

16 weeks later? 36 lbs gone.

Energy through the roof.

Confidence back.

I've used this exact method with 750+ clients.

Busy execs. Entrepreneurs. Dads who thought they had "no time."

And they all dropped 20–40 lbs without adding a single hour to their week.

And because I've seen how powerful this simple method can be, I built a free resource to help you use it too.

It’s called the Step-stacking method.

Inside, you’ll learn:

1. How to hit 10k steps without blocking extra time
2. Simple swaps that make walking effortless (even with 70-hour weeks)
3. How to turn work calls and Netflix time into calorie-burning sessions
4. The mindset shift that makes daily movement automatic
5. A proven system to drop fat, boost energy, and feel sharp again

You can start losing fat this week.

Even if you're slammed with work and think you've got no time to train.

Want it?

1️⃣ Like this post
2️⃣ Comment “STEP”
3️⃣ Connect with me if you haven’t
4️⃣ Repost to get free bonuses (optional)

And I’ll send it over.

P.S.

By now, you might ask:

“Sound good, Gav. But what’s the catch?”

Simple: 

It helps me build trust with potential clients

You get free value

Win-win.

taplio

The Battle

Dan Mottram ↗

Gav Gillibrand

Followers

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taplio

The Battle

Dan Mottram ↗

Gav Gillibrand

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Gav Gillibrand's LinkedIn Performance

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Performance ScoreGav Gillibrand's LinkedIn Performance