Danielle Francisco

STW Expo Events

https://stwexpo-events.com/  | STW Events & Exhibition is a leading provider of event management and exhibition stand design based in Dubai. With over 10 years of experience, we have organized and executed events of all sizes and complexities across the UAE. Our team of experts brings creative ideas, strategic planning, and seamless execution to deliver unforgettable event experiences. 

We have a rich portfolio of successful collaborations with Fortune 1000 companies across various sectors, including Business-to-Business (B2B), Business-to-Consumer (B2C), and Business-to-Government (B2G), spanning the Emirates and the GCC region.

Marketing Manager

Day-to-day activities:

- Led demand generation campaigns in collaboration with internal marketing teams to target key accounts and drive effective lead generation and ABM campaigns.

- Managed digital touchpoints for agency clients, including social media, websites, newsletters, podcasts, and digital events.

- Developed customized messaging for stakeholders, conducted personalized outreach via LinkedIn and email, and optimized landing pages to support the buyer's journey.

- Crafted content strategies aligned with PR and ABM initiatives to enhance brand visibility and thought leadership.

- Created engaging narratives and tailored content for Founders and C-level executives to position them as thought leaders.

- Produced captivating content in various forms, such as social media posts, podcast series, blog posts, customer success stories, and presentations.

- Established and maintained relationships with media outlets, journalists, and influencers to secure media coverage and brand mentions.

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Building an online presence while operating a business is hard.

As a founder, entrepreneur, consultant, freelancer your main goal is to focus on activities that moves the needle in your business.

Most common mistake is trying to do everything in your own which leads you running around like a chicken carrying its head trying to produce content, generate leads, close them and deliver them.

You and I have the same 24hrs in a day,

but the depth might be different due to priorities.

If you're looking for someone who can:

- Build your reputation on LinkedIn through thought leadership
- Develop your unique persona that matches your style, tone and leadership
- Expand your network while nurturing business relationships
- Unlocking a new sales channel that generated qualified inbound leads

then look no more.

You're in the right place.

If this is you, please send me a DM and let's explore if we'd be a good fit.

--

Head of Content & Brand Marketing 

LogisEye Solutions

LogisEye: Your SaaS-based freight ebidding platform, delivering speed, ease, and cost-effectiveness with real-time track and trace, vessel carrier schedules, and data-driven BI dashboards. 

- Drove 25%+ lead conversion rate and 20% increase in awareness, engagement and conversions through cohesive global brand strategy and integrated campaigns anchored in data-driven optimization.

- Brand Consistency: Ensured a consistent brand message across all communication channels, defining the company's communication guidelines and tone of voice.

- Marketing & Communications: Oversee all external communications, including news releases, PR, and media relations, effectively conveying LogisEye's value and achievements to the public and stakeholders.

- Developed SEO-optimized, on-brand content across owned channels -website, email, social media, podcasts. Tailored content to buyer journeys and leveraged for lead generation. 

- Managed end-to-end traditional, digital and social campaigns tied to funnel metrics and SLAs. Enhanced lead management capabilities to equip sales.

- Forged partnerships with cross-functional teams including sales, product, executives and agencies to gain alignment on strategies and branding.

-Created intuitive dashboards leveraging analytics tools (e.g. Semrush, Brand24, Google Analytics) enabling data-informed decisions and real-time optimization. 


Deloitte Technology Top 50 companies to watch in UAE.

Dan Media Group 

Events Marketing agency that supports in the execution of tradeshows booth, branding requirements and content video production onsite to effectively engage, communicate and influence the clients key customers and ICP and get their return of investment.

Media Production produced video content for social media, TV ads, and corporate video for big name brands and business who have regional HQ in UAE.

SKills: Media and PR, Marketing, Events Activations, Media Production, Podcast, B2b/B2C/B2G

Founder & CEO

The Drive to Succeed (Podcast) 

The Drive to Succeed focuses on value-based conversation, stories that inspires and impact business growth and human potential. Our commitment goes beyond the interview, upon interviewing 6-8 figure business owners, world class speakers who shared stages with Tony Robbins, Richard Branson, to your offline industry expert whose business has been serving the market for 20+ years we can spot patterns that people would love and talk about.

(ON HIATUS ATM)

Podcast Host

The Business Blueprint Middle East

The Business Blueprint Middle East is an online platform where we feature Successful entrepreneurs, CEO’s, Marketers & Strategist, Real Estate Moguls, Top level Influencers in their high-level of expertise. Each episode is packed with latest industry insights and perspective on topics from business expertise, leadership to life advice. 

Visit our website: http://thebusinessblueprintme.com 

Platforms include: Online Series, Digital Magazine, B2B Forums and Tailored Focused Events.

Editor In Chief

Content Group International

Content Group is the leading global Content Marketing publisher. Content Group International produces and distributes compelling content about varying business themes for world’s leading media platforms. Its products include events, Special Reports, TV shows, iPad and mobile publications, published in the most popular media platforms including print, online, mobile and inflight.

Our current partners are including: Flydubai, Flynas, Royal Jordanian, Singapore Press Holdings, Al Nisr Publishing, Khaleej Times, The Business Times, Gulf News.

Our investor and advisor is Mr. Chris Maybury (ex-CEO of Sunday Times, ex-CEO of IIR). 

Under his leadership, IIR grew into the world’s largest conference and performance improvement company with revenues of US$900 million.

Project Manager

CrossConcept Exhibitions

Business Development/ Project Manager

Nexus54

Account Manager

Sitel

Early phase of career, where I was trained to pick-up the phone and answer customer queries, solve simple to complex challenges of customers with their products & services offered by Lexmark. 

Started out as Customer Service/Tech Support and later move on to leading a team of new hires

Customer Sales and Service Representative

B2B Marketer | Driving Growth Through Strategic Outreach and Personal Branding| Co-Founder at Branding Shift

Marketing Manager Driving Over 25% Conversion Uplift Through Data-Informed Brand Management and Demand Generation. Proactive commercial growth strategist with over 10+ years combined in-house and agency expertise in the EMEA and GCC region. 

Highlights of my background include: 

- Executing cohesive branding, content, social media campaigns, events and conferences that improved brand consideration by 25%+ and engagement by 20%

- Pioneering analytics frameworks tying marketing KPIs to sales outcomes, justifying spends

- Leading integrated omni-channel product launches encompassing events, email, social, and
influencer activations. 

- Championing commercial growth plans linking branding with sales conversions through unified
messaging. 

Expertise includes growth marketing, brand management, brand strategy, campaign management, content strategy and content development, SEO/SEM, lead generation, PR and communications, marketing operations, data analytics.

Co-Founder | Head of B2b Growth

Learn more - https://brandingshift.com

Creating demand for B2B companies products and services.

As an accomplished expert specializing in computer science and artificial intelligence, I have committed myself to the mission of spreading AI's immense potential across the MENA region and beyond. As the Founder and CEO of ZAKA, an AI-focused consulting and training firm, I devote my efforts to making AI accessible to all, from budding startups to well-established enterprises.

- Founder and CEO of ZAKA, an AI consulting and training company aimed at democratizing the use of AI in the MENA region and globally.
- Committed to sharing knowledge and promoting AI innovations, I've developed a talent platform dedicated to tech and AI, actively participating in emergent AI technologies across various industries, including Legal, Media, Finance, among others.
- Aiming to make AI accessible to startups, companies, and individuals alike, I organize community-centric gatherings and technical workshops to help people understand and implement AI solutions effectively.
- As a consultant specializing in Computer Vision & Machine Learning, I assist businesses in embracing AI technologies through innovative applications, ranging from face/object detection to image classification/segmentation and image processing.
- Possess a comprehensive understanding of Natural Language Processing (NLP), coupled with experience in training and deploying deep learning models on cloud platforms.
- Offer a broad skill set that encompasses data mining, feature engineering, statistical analysis, data cleaning, processing, and building predictive systems.
- Along with my dedicated team, I've established fruitful collaborations with key regional players like Microsoft, Samsung, and SDAIA.
- Our forward-thinking work in AI has enabled us to grant industry certifications from reputed institutions such as Microsoft, CertNexus, and STEM.Org.

Christophe Zoghbi

Over 100 slides prepared for Thursday 🔥

2 days from now, we go live for the AI Consultant free training. 

🤯 10,000+ people have signed up already!! 

This is going to be the BIGGEST online AI event the region has ever seen.

📅 Block your calendar: January 15, 7PM Beirut, 90 minutes

If you want to join, register on: https://lnkd.in/gzAYCQKj

#ZAKA

We launched a free live training… and hit 2,000 registrations in 24 hours 🚀 

This honestly blew me away!

It tells me one thing loud and clear:
People are not just curious about AI anymore.
They want to turn it into real skills and real opportunities.

So we’re running a free live training on:
 ✅ becoming an AI consultant
 ✅ packaging AI services
 ✅ earning from AI in 2026 (the right way)

🗓️ Jan 15 | 7:00 PM Beirut time
🌍 100% online, 100% free

If you're trying to move from “AI user” to someone who can deliver AI value for teams, companies, and clients, this session is for you.

Register on this link: https://lnkd.in/gzAYCQKj

#ZAKA #AI #Consulting #CareerGrowth #GenerativeAI #AITraining #FutureOfWork

⛔  The biggest myth right now is that companies need more AI experts 

Most companies don’t need experts.
They need translators.

People who can take AI and turn it into:
~~ a better workflow
~~ faster operations
~~ smarter decision-making
~~ new revenue
~~ real measurable value

AI consultancy is about connecting the dots between: 

 ➡️   business pain + data + tools + execution   ⬅️ 
  
And that’s why this role is exploding!

Because every executive is asking the same question: “Where does AI fit in our organization?”

If you can answer that, you become valuable.

I’m covering exactly this in our free live training: Become an AI Consultant & Start Earning from AI in 2026

🗓️ Jan 15 @ 7:00 PM Beirut time 

 If you want the link, comment AI 👇

We crossed 4,000+ registrations in 48 hours for one reason:

People know AI is moving fast, and they don’t want to be left behind.

But here’s the bigger truth 👉  the winners won’t be the ones who learn every new tool.

The winners will be the ones who can:
 ✅ turn AI into value
 ✅ guide others
 ✅ build repeatable use cases
 ✅ package it into consulting offers

That’s why AI consultancy is becoming such a powerful career path.

If you want to explore this properly, join us next week in the free live training:

Jan 15 @ 7:00 PM Beirut time
100% Online, 100% Free.

Register on: https://lnkd.in/gzAYCQKj

#ZAKA #AIConsultant

In 2026, your job title won’t protect you.

Your ability to solve problems will.

And the best “problem-solving layer” right now is AI.

If you can walk into a business and say:

➡️  “Here’s what AI can automate.”
➡️  “Here’s what AI can accelerate.”
➡️  “Here’s where AI will fail.”
➡️  “Here’s a safe rollout plan.”
➡️  “Here’s how we measure results.”

You become a high-leverage person.

That’s literally the foundation of AI consultancy.

If you’re exploring a career shift, freelancing, or a new income stream… this is the most practical entry point right now.

Free live training:
 🗓️ Jan 15 @ 7:00 PM Beirut time

Comment AI and I’ll send you the link 👇 

#ZAKA

AI isn’t just a tool anymore.
It’s becoming a business advantage.

And the people who will win in the next 12–24 months are not the ones who "use ChatGPT" ...

They’re the ones who can consult companies on how to use AI correctly.

Because most organizations are facing the same problem:

They want AI.
They don’t know where to start.
They don’t know what’s realistic.
They don’t know what’s safe.
They don’t know how to measure ROI.


That gap is exactly where AI consultants will become essential.

If you’ve ever considered consulting, freelancing, or building a side income… AI consultancy is one of the best opportunities today.

That’s why we’re doing this free live training: Become an AI Consultant & Start Earning from AI in 2026

🗓️ Jan 15 | 7:00 PM Beirut time
 100% online, 100% free

Comment JOIN and I’ll send you the link 👇 

#ZAKA #AIConsultant

A lot of people think AI consulting means being deeply technical.

It doesn’t.

AI consultancy today is mostly about:

 ✅ identifying opportunities
 ✅ knowing what’s possible with modern tools
 ✅ designing workflows
 ✅ driving adoption
 ✅ helping teams use AI without chaos

The technical build is only one part.

The real value is in knowing what to implement, and how.

That’s why I believe AI consultancy will become one of the most in-demand skills across every industry.

We’re unpacking the full roadmap in this free training:

 🧠 Become an AI Consultant & Start Earning from AI in 2026
 🗓️ Jan 15 | 7:00 PM Beirut time
 🌍 Online, free

Want in? Register on https://lnkd.in/gzAYCQKj 

#ZAKA

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The Battle

Danielle Francisco

Christophe Zoghbi

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The Battle

Danielle Francisco

Christophe Zoghbi

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Christophe Zoghbi's LinkedIn Performance

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