Daniel Murray

Founder @ The Marketing Millennials | Head of Media Strategy @ Workweek | Angel Investor Focused on Marketing/Sales Software | Former D1 Athlete

Hi! I’m Daniel. I’m the creator of The Marketing Millennials and the founder of Authority, a B2B LinkedIn growth agency that creates and distributes content to turn attention into authority for your business.

 
I’m a former D1 athlete. GO BEARCATS. I live in the Miami, FL with my badass wife, Ari, who is arguably a way better marketer than I am. You can say we are a marketing power couple. 

I’ve spent most of my marketing career focused on Marketing Operations (at companies like SnackNation, Oracle, ChowNow, ServiceTitan, and Clearbit). BUT, I have a love for all types of marketing because to be great at Marketing Ops - you need to be well versed in all of marketing. I started The Marketing Millennials as a way to meet other marketers - and I can officially say mission accomplished.

Content Creator

Just launched my marketing newsletter with workweek. Subscribe here: https://bit.ly/3OvHkWs

“So what does a marketer actually DO?”

Everything. The answer is everything.

I’ve seen marketing job descriptions that list 47 different responsibilities.

Social media, email, ads, SEO, content, design, events, analytics, copywriting, video editing, community management, partnerships, and oh yeah can you also help with sales enablement?

It’s gotten RIDICULOUS.

Companies hire 1 marketer and expect them to be a full agency.

New marketers don’t know any better. They think this is normal. They say yes to everything. They burn out in 18 months.

If you’re hiring a marketer, get specific about what you actually need.

If you’re a new marketer, ask in the interview: “Which of these 47 things are you REALLY prioritizing in the first 90 days?”

Marketing is not 1 job. It’s 15 jobs wearing a trench coat.

And if you’re currently that one person doing it all? You’re not failing. The job description is just broken.

Founder - The Marketing Millennials | Founder @ Authority - Turn attention into authority on LinkedIn | Former D1 Athlete

This is why every detail and touchpoint matters in marketing.

H/t: Don McMillan

This is TOO accurate.

“Should we run paid ads?”

IT DEPENDS.

“How many emails should I send?”

IT DEPENDS.

“Is LinkedIn or Instagram better?”

IT DEPENDS.

“Should we use video or static creative?”

IT DEPENDS.

Marketers LOVE saying “it depends” because… it actually DOES depend.

On your audience.

On your budget.

On your goals.

On your industry.

On your product.

On your competition.

But here’s the thing:

“It depends” is the RIGHT answer.

Anyone giving you a one-size-fits-all marketing strategy is either lying or selling you something.

Marketing isn’t about copying what worked for someone else.

It’s about figuring out what works for YOUR business.

And yeah… that depends.

No alternative text description for this image

You can’t automate what you don’t understand.

I’ve always believed this: You need to do something MANUALLY before you use automation or AI.

Because if you don’t know how it works…

You can’t tell when it’s broken.

You’re just blindly trusting the output.

This is why humans aren’t going anywhere.

If you’re GOOD at your job…

You have TASTE.

You know what good looks like.

You can spot when the AI missed the mark.

You can fix what’s broken.

You can make it BETTER.

AI is a tool.

Not a replacement for expertise.
Learn the fundamentals FIRST.

THEN let AI make you faster.

Being TOO good at your job will backfire on you.

I learned this the hard way.

Early in my career, I was CRUSHING deadlines.

Week-long projects done in 3 days.

Revisions requested at 4pm in their inbox by 6pm.

I thought I was being impressive.

Turns out, I was just training everyone around me that “Daniel delivers in 48 hours” was the new normal.

Fast became the expectation.

And when I couldn’t maintain that pace (because I’m human), people got frustrated. With ME.

That’s when my boss pulled me aside:
“You teach people how to treat you.”

OUCH.

But he was right.

By always saying yes and delivering at lightning speed, I’d set an unsustainable standard. I built my own trap.

- Underpromise and overdeliver isn’t just something people say. It’s actually how you survive long-term without burning out.
- Boundaries aren’t rude. They’re necessary.
- Your emergency isn’t always my emergency.

And a sustainable pace will ALWAYS beat heroic sprints.

The best performers don’t just do great work. 

They do great work at a pace they can maintain for years, not weeks.

Stop training people to expect miracles.

Start training them to expect excellence within reasonable timelines.

Your future self will thank you.

Having employees with strong personal brands in your company is an opportunity. 

Not a threat.

But most companies treat it like a threat.

They panic when employees start posting on LinkedIn. They worry about them getting poached. They think they’ll take clients with them when they leave.

So they discourage it. Or worse, they create “approval processes” for social media that kill any momentum.

Here’s the thing:

If you’re worried about an employee with a strong personal brand, you hired the wrong person.

Good employees with personal brands make your company better.

They attract talent. People want to work at companies where they can grow their reputation.

They bring inbound leads. Someone follows your employee, sees where they work, reaches out.

They build trust faster than your company account ever will. People buy from people, not logos.

They make your brand feel more human. Real faces and voices beat corporate speak every time.

Smart companies don’t just allow personal brands. They encourage them.

They give their team content to share. They celebrate when they post. They understand that rising tides lift all boats.

Stop being scared of your employees building in public.

Start building a company culture where personal brands make everyone stronger.

graphical user interface, text, application

Narghiza E.

"She gave him half a million dollars to win his heart; He sacrificed his freedom to reclaim his lost love" Debut Autobiography | Available on Amazon + 33 other platforms 👇visit my website👇

Experienced finance executive with significant achievements in property, mining, resources, chemicals, manufacturing, infrastructure, construction, and engineering. Demonstrated ability to manage complex portfolios and drive targeted performance through business partnerships. Strong negotiator focused on achieving win-win outcomes and expertise in building effective relationships with stakeholders. Personable, articulate, and highly motivated individual with a keen focus on achieving broader business objectives.

KEY STRENGTH
______________________________________________________________________________________
📌Strong strategic thinker capable of building and executing strategy
📌Record of building effective and accountable teams with a passion for diversity
📌 Well-developed customer orientation and commercial acumen
📌Credible leader that brings a high level of energy with executive presence
📌Comfortable with ambiguity and dealing with uncertainty
📌Capable of delivering improved performance in complex environments

KEY COMPETENCIES
______________________________________________________________________________________
🖋️Value Mindset: competent finance business partner creating value by building effective partnerships;
🖋️Tax and Financial Expertise: designated tax rep for all tax matters across ANZ jurisdiction';
🖋️Leadership: effective people manager converting organizational goals into all-inclusive actionable steps;
🖋️Stakeholder Management: finance business partner that delivers tangible value and relevant output;
🖋️R2R, P2P, C2C Expertise: competent in-house advisory on all transactional reporting matters; 
🖋️Strategic Positioning: a focal point for all strategic planning and implementation matters

KEY CAREER HIGHLIGHTS
______________________________________________________________________________________
Proven proficiency in systems analysis, utilizing agile methodologies;
Demonstrated track record of managing expectations and building consensus;
Solid understanding of technology and business systems servicing internal customer needs;
Experienced in planning, scheduling, and steering project workstreams towards successful outcomes;

Chief Financial Officer

Company: ✒Diona Pty Ltd is an innovative engineering and construction business [formerly wholly owned subsidiary of Calibre Group] that has been delivering utility infrastructure projects since 1980 across multiple markets such as gas, power, water, rail, roads, and renewables. Diona's services include program management, design and construct solutions, comprehensive plant and labour hire, testing and commissioning, etc. Diona's client list includes enviable names such as Sydney Rails [NSW], Brisbane Metro [QLD], Great Western Highway [NSW], Belconnen Truck Sewer [ACT], Sydney Water [NSW]

Profile: ✒As a high-profile leadership team member, I partner directly with the Founders, the CEO, and the Board as a key decision-maker and advisor within the business. My mandate was driving a finance function to deliver all internal and external financial obligations in a timely manner and to the highest standard possible. My role requires me to remain all-inclusive in my endeavors with a strong focus on 360C management to ensure the success of my team and the rest of the support services is maintained while pursuing the evolving broader agendas adopted by the business.

Key Skills: Financial / Management / Accounting / Reporting / Compliance / Tax Budgets / People Leadership / Process Improvement / Process and System Controls / Corporate Reporting / Strong Communication / Planning & Analysis / Board Reporting / Cashflows / Forecasting / Direct & Indirect Taxes / Statutory Accounts / Audit & Compliance / Project Accounting / Project Management / Team leadership / IFRS, AUSGAAP, NZGAAP & SOX / High Performance / Budgeting / Decision Making / Executive / Strategic Team Member / Business Partner

Key Roles: Financial Controller / Finance Director / Head of Finance / Chief Financial Officer / Commercial Finance Manager / Commercial Finance Business Partner / Finance Manager / Senior Finance Manager / Executive Director Finance

taplio

The Battle

Daniel Murray

Narghiza E.

Followers

Posts

Engagements

Likes

Performance ScoreDaniel Murray's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Daniel Murray

Narghiza E.

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Daniel Murray's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreDaniel Murray's LinkedIn Performance