Daniel Abrahams

I'm a writer, an artist, a (recovering) lawyer and a dad.

I've been working in marketing for over 25 years.

Now, I run an independent marketing agency for business owners and entrepreneurs.

Along the way, I’ve built an audience of over 1M+ people, generated 1B+ views, and created one of the most engaged posts in the platform’s history.

Now I’m helping others do the same, through:

 ↳ Private 1:1 sessions
 ↳ LinkedIn Discord community (Join: www.danielabrahams.xyz/discord-signup) 
 ↳ Blog read by thousands of subscribers

Follow and click the bell for updates.

📌 Sydney, Australia

Founder

Saw this and smiled.

It took me back to school when my brain misfired and I called the teacher "mum" in front of the class. Instant silence, followed by raucous laughter.

This Reddit exchange is the grown-up version.

A tiny, unfiltered human moment slipping out in a professional setting. 

And instead of awkwardness, it’s met with kindness.

That’s worth celebrating.

We spend so much time polishing ourselves to sound impressive, competent, and in control. 

And yet the moments people remember are when we accidentally let the human through.

🙏🏻

Here to write. If it goes viral, it’s not because of me. It’s because it’s true.

My boss’s phone started ringing.

We were mid-conversation in his office. Nothing dramatic. Just catching up.

This was years ago, back when phones were plugged into walls, so you really noticed them when they rang. 

He just let it ring.

After a few rings I said, half joking, “Are you going to get that?”

He didn’t even glance at it. Just said, “This is more important.”

That was it.

I was young. Fresh out of uni. He was genuinely busy. 

But in that moment, he made it clear I wasn’t an interruption. I was the priority.

I honestly can’t remember what we talked about next. I never found out who was calling or what it was about. 

What stuck was the feeling. Being taken seriously. Being worth his attention.

That’s the difference I’ve noticed over the years.

Some managers talk to you when they have free time.

Leaders free their time to talk to you.

🙏🏻

Discover Streetwear Like Never Before: CEO at Crave Happy | Shop Our Exclusive, Affordable Fashion Collection Online Now 🛒👕

Brand Overview

Crave Happy® is a culture driven streetwear brand built on storytelling, nostalgia, and creative expression. Designed for creatives, skaters, and collectors, the brand focuses on emotional connection and long term community loyalty rather than trends or mass production.

Streetwear has evolved beyond clothing. It is culture, memory, and identity. Crave Happy® treats apparel as wearable storytelling that is meant to be worn, remembered, and collected.

The Gap

Much of modern streetwear prioritizes speed and scale. This often leads to a loss of originality, emotional connection, and community engagement. When intention fades, brands blend in and culture becomes disposable.

The Approach

Crave Happy® creates limited edition apparel and collectible packaging rooted in creativity, skate culture, and story driven design. Each release is developed as a complete experience, not just a product.

Brand Foundation

Founded in 2021, Crave Happy® is independently designed, marketed, and operated end to end. Creative direction, product design, packaging concepts, content, and brand strategy are built internally to ensure consistency and intention across every release.

Brand Proof

Crave Happy® has grown an engaged community of over 25,000 supporters across social platforms. The brand is known for limited drops, bold visuals, and collectible packaging concepts such as Night Bite Crunch™, blending streetwear, nostalgia, and design culture.

Results

Each release drives strong engagement, repeat customers, and lasting brand recall. The storytelling extends beyond the product, creating community driven sharing and cultural relevance.

Growth Direction

Crave Happy® is expanding through strategic collaborations, brand sponsorships, wholesale partnerships, and creative brand activations aligned with creativity, innovation, and culture first values.

Contact

For collaboration or partnership inquiries
info@cravehappyclothing.com

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The Battle

Daniel Abrahams

Mellisa T Brown

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taplio

The Battle

Daniel Abrahams

Mellisa T Brown

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Daniel Abrahams's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreDaniel Abrahams's LinkedIn Performance