BDR Academy

Co-Founder

Gridin Consulting

Founder

I guide sales and marketing teams to win the biggest deals faster.

My approach is based on 5 pillars:

1) Assessment. Choose best opps and expansion scenarios within the target accounts based on a unique set of criteria backed by math modeling.

2) Research. Combine best practices from martech and OSINT to reveal the insights and build a slam-dunk business case.

3) Messaging. Craft highly-relevant value propositions, engaging content pieces, and outreach cadences with a 70% reply rate.

4) Mapping. Get the whole team around progress and challenges in the deal. Plan future steps based on relevant data.

5) Scaling. Сreate marketing and operations exoskeleton that allows top sales performers to increase their bandwidth by up to 50%.

Few fun facts:

 - Switched to full-time consulting during the 2008 recession  
 - Trained more than 200 enterprise sales and marketing teams.
 - Worked with 50+ b2b niches, ranging from Cybersecurity and IoT platforms to self-rescuers for the coal mining sites.
 - Conducted projects in the US, EU, UK, MENA, South Africa, and Mid-Asia.

Recent war stories:

 - Doubled the ARR from a strategic account with an elaborate multi-step expansion campaign
 - Engaged board members of the Biggest Gold Mining Conglomerate in Mongolia with a zero-tech ABM campaign
 - Darth Vader direct mail campaign targeting enterprise CISOs with an 80% conversion rate. 
 - Fresh AE does 84% of the yearly quota in Q1 with zero marketing support.
 - Simultaneous engagement with 18 stakeholders that led to a 10 million crane equipment deal
 - Engaged the “unreachable” exec of top EU Telecom in 24 hours.
 - 300-word email and one spreadsheet put the product on the shelves of Saudi Arabia's largest retailer
 - Revived the stalled deal with Dubai’s ministry of digital transformation

Want to learn more?

1) Check out The Big Deal Talks Podcast (Itunes, Spotify or, even better, youtube - we have really nice production)
2) Read some posts from the featured section
3) Follow me and "ring the bell" to get notified about the new tips (I try to post daily).

If you want to discuss a consulting project or training gig for your sales/marketing team, feel free to DM me or drop a line at dan@dangridin.com

Cheers!

Dan (Daniil) Gridin

Partnership at Enot.ai

At Craftt, I help teams get the most out of Attio.
Managing a CRM often means juggling setup, workflows, and ongoing admin tasks—and that can easily slow you down. That’s why we built Craftt: a service that takes care of the behind-the-scenes work, so your Attio always runs smoothly.

We cover setup, automations, and long-term support, making sure your CRM stays clean, efficient, and ready to grow with your business. Our focus is simple: give you the tools and help you need, while removing the hassle of day-to-day CRM maintenance.

With Craftt, you spend less time fixing your CRM and more time using it to close deals.

George Maramigin

Our 4th 5-star review!

We’ve just received our fourth review on the Attio Partner Page. It’s our fourth five-star review, and it means a lot because it reflects the trust our clients place in us and the level of service we work hard to deliver every day.

A quick reminder: we offer a free automation that you can get with no strings attached. Just send me a DM or check our website, and we’ll build a free automation for you.

Also, we run weekly webinars every Wednesday at 11 a.m. EST, where you can ask any questions you have about Attio.

Thank you for your support.

New Claude skill for Attio

I built a Claude skill for Attio that helps detect and handle duplicate records in a more structured way.

I uploaded it to GitHub, so anyone who uses Attio and Claude can use it.

The idea is simple: first detect possible duplicates, then review a clear report, and only after that decide whether to merge. Nothing happens automatically without your approval.

The skill works with People, Companies, Custom Objects, and Lists. You can choose your own matching rules, use strict or broad logic, and even enable fuzzy matching for cases like small name variations.

It also supports two ways of working: through Attio MCP for API-based workflows, or through the browser for visual confirmation in the Attio UI.

One part I especially wanted to make useful was transparency. The skill shows why records were grouped together, what data would be transferred, and where conflicts need a closer look before merging.

I made it because deduplication is one of those messy CRM problems that almost everyone runs into sooner or later, especially when data comes from imports, forms, enrichment tools, and manual entry.

Now it’s live on GitHub and available for anyone who wants to try it with Attio and Claude, and I’ll be open to comments.

Implement Attio in 1 day with AI | AI for CRM | GTM-engineer | Attio Expert | Attio Content Creator

taplio

The Battle

Dan (Daniil) Gridin

George Maramigin

Followers

Posts

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Performance ScoreGeorge Maramigin's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Dan (Daniil) Gridin

George Maramigin

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}George Maramigin's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreGeorge Maramigin's LinkedIn Performance