Dan Go

Body transformation coach to entrepreneurs. On a mission to help 1 million people transform their bodies by 2027. Follow me for posts on high performance & health optimization.

Over the past 18 years, at High Performance Founder we have been helping some of the sharpest Entrepreneurs on the Planet lose weight, build muscle & increase energy.

Just imagine yourself with more confidence, energy & focus watching your revenue skyrocket as a result of feeling like yourself again.

That’s what most DREAM about, but cease to ever accomplish...

After servicing over 10,000+ Clients,

I've noticed a pattern of why most Entrepreneurs can't lose weight in a sustainable way and I've distilled it down to 3 forces:

Force #1. Cookie cutter plans - You follow someone else's plan or diet and hope to expect the same result.

What you actually need is a plan customized to your body and personal lifestyle.

Force #2. Systems — No systems in place to make getting in shape easier.

A good business runs on systems. The same goes for your body.

Without systems you're gambling on success worse than a drunken bet at a Vegas craps table. 

The process of getting your body back into shape is very much about automating the habits needed to get your body lean & energetic.

No systems = having to think about your diet and workouts all the time.

This results in your spinning your wheels getting frustrated with the process and eventually giving up.

Force #3. Too much focus on losing weight. Not enough on sustainability

What's the point of losing 20 lbs in 6 weeks if you just put it back on?

The goal is to never worry or think about having an unhealthy body for the rest of your life.

But you can't be doing that if you're just thinking about doing things only to lose weight and not enough on your lifestyle.

Most entrepreneurs do unsustainable things to lose a couple pounds on the scale only to be disappointed when they're back where they started.

This results in a yo yo cycle of weight loss and weight gain until they give up.

Now, if you're facing any of these forces, I have a good news! These are completely avoidable and reversible if you just follow the right process.

At High Performance Founder, we are client-obsessed helping entrepreneurs succeed by filling in these gaps. 

Our "North Star" is our clients, focused on this axis; Fastest, most predictable and cost-efficient way possible to help you grow. Our hygiene standard is to help our client getting in shape without stressing out.

We've spent the last 18+ years dialling in a process that just works!

Don't take my word for it — check out our Case Studies below from our successful Clients.

Want to learn more?
→ https://highperformancefounder.com/testimonials/

Chief Executive Officer

We specialize in helping entrepreneurs lose the excess weight, build muscle & increase energy with ease and minimal stress.

At High Performance Founder, we are client-obsessed helping entrepreneurs become the healthiest versions of themselves.

Our "North Star" is our clients results with a big focus on sustainability. Our standard is helping clients reach their fitness goals within 12 weeks.

We've spent the last 18 years dialling in a process that just works!

Don't take my word for it — check out our Case Studies below from our successful Clients.

Want to learn more? Watch free training:
→ https://highperformancefounder.com/testimonials/

It's my birthday today, and let me share with you something that has taken me a decade to learn:

Body:
Hit the gym 3x/week. That's it.

Relationships:
Find someone whom you wouldn't mind doing absolutely nothing with. Lock that person down.

Work:
Pick something you'd do for free. Then charge for it.

Daily execution:
Show up. Do the work. Ignore everyone else's scoreboard.

The happiest people I know are not the ones with the most money. They're the ones who figured this out.

We overcomplicate success:
- 47-step morning routines
- Optimization frameworks
- Life hacks and shortcuts
- Comparison games

The truth is boring:

Lift heavy things. Love good people. Build something meaningful. Have more fun than everyone else.

That's the whole playbook.

The person having the most fun always wins. Because they're the only one who knows what game they're actually playing.

Stop collecting tactics. Start living.

Period.

♻️ Share with someone making life harder than it needs to be.

- Dan

Ps. Want the simple system to keep your body in shape? Join 460,000+ upgrading their lives and bodies👇

https://lnkd.in/gzyviRFf

I Asked 100 Entrepreneurs: 'What Would You Trade For 10 More Healthy Years?'

Every Answer Was The Same.

"Everything."

Their cars. Stock portfolios. Beach houses. Business empires.

All of it.

One founder showed me his dad's death certificate. Died at 58. Heart attack. Built a $50M company but never saw his grandkids.

Another pulled up photos. Him at 35: Running 5ks. Him at 45: Can't climb stairs without stopping.

Here's what hit me hardest:

These aren't lazy people. They work 80-hour weeks. Close million-dollar deals. Build empires.

But they treat their bodies like rental cars.

Skip workouts for meetings.
Replace meals with protein bars.
Sleep 4 hours because "hustle."
Pop pills instead of fixing problems.

Then, at 50, they'd trade their entire net worth for what they destroyed.

The math doesn't work.

You're grinding for a future you won't live to see. Building wealth while bankrupting your health.

I tell my clients: Your body is your only non-negotiable asset.

Money? You can make more.
Business? You can start another.
Health? Once it's gone, it's gone.

The entrepreneurs who get this? They schedule workouts like board meetings. Track sleep like KPIs. Treat nutrition like an investment strategy.

Because 10 extra healthy years isn't about living longer.

It's about being there when your daughter gets married. Playing with grandkids. Actually enjoying what you built.

You can't buy that back.

♻️ Share with someone drowning in complexity.

- Dan

PS. I help entrepreneurs get their health back without sacrificing their business.

Every week 460,000+ subscribers get my best tips on getting lean, boosting energy, and living longer.

Join us here 👇

https://lnkd.in/gzyviRFf

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80% of desk workers do these for 60 seconds. The other 20% will live longer.

Watch the video. These two moves will save your spine, keep your shoulders healthy, improve posture, and also help improve your chances at longevity.

The Bar Hang:
• Decompresses your spine after 8 hours of sitting
• Opens up shoulders hunched over keyboards
• Strengthens grip (predicts longevity better than blood pressure)
• Hold for 1-2 minutes

The Asian Squat:
• Reverses hip tightness from chair prison
• Mobilizes ankles destroyed by dress shoes
• Strengthens knees most people can't bend past 90°
• Hold for 1-2 minutes

My CEO clients laughed when I showed them this.

"That's your secret weapon?"

6 weeks later:
• Back pain gone
• Can touch their toes again
• Energy through the roof
• Feel 10 years younger

Your body wasn't designed for 8 hours in a chair.

These 4 minutes undo 8 hours of damage.

One opens what sitting closes. The other strengthens what sitting weakens.

Do them daily. Your spine will thank you at 70.

✍️ How long can you hold each one?

♻️ Share with someone living at their desk.

- Dan

Ps. Join 450,000+ desk workers reclaiming their bodies and operating at their fullest potential:

https://lnkd.in/gzyviRFf

Something I've realized in my 20 years of coaching is that your physical health equals your mental health.

When I was sedentary, eating a horrible diet, not getting enough sleep, and drinking alcohol regularly, it would often come with anxiety, negative thoughts, and ruminations. 

The first thing I did to clean up my act was start an exercise routine.

As I went to the gym, I found that my brain felt lighter, and I was starting to feel motivated. 

One thing led to another, and here I am writing this to you on LinkedIn. 

You can build a better brain by building a better body. 

If you don't believe me, try it out for yourself. You may be surprised at what you find. 

♻️ Share with someone who needs this wake-up call.

- Dan

Ps. Want the exact blueprint Jason used to transform?

Join 450,000+ choosing better every day 👇

https://lnkd.in/gzyviRFf

Everyone wants the shortcut. The pill. The hack. Here's what 20 years of coaching taught me:

The basics work. They've always worked.

But people hate them because they're boring.

You know what's not boring?

• Having energy to play with your kids at 45
• Thinking clearly in every meeting
• Never worrying about your blood work
• Feeling stronger at 50 than you did at 30
• Actually enjoying how you look in photos

I've watched hundreds of entrepreneurs transform their lives with these 5 simple habits.

Not supplements. Not biohacks. 

Just the unsexy stuff that actually moves the needle.

The hard truth: Your problems aren't that complicated.

Your solutions aren't either.

You just don't want to do the work.

Start with one. Then add another. In 6 months, you'll be unrecognizable.

Or keep searching for magic. Your choice.

♻️ Share with someone looking for the secret (it's not a secret).

- Dan

Ps. Getting in shape is simple and fun. Join 460,000+ learning how 👇

https://lnkd.in/gzyviRFf

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The Deathbed Calculator: How Many Years Your Current Habits Are Stealing (With Proof)

My 52-year-old client just discovered he'd been trading 14 years of his life for convenience.

The math was brutal:
- Daily alcohol: -4.6 years
- Poor sleep habits: -2.8 years 
- Zero strength training: -3.2 years
- Processed food diet: -2.1 years
- 4000 steps a day: -2.5 years

He thought he was "just living life."

Turns out he was financing his early death on a payment plan.

Here's what most people miss: Your body keeps a running tab. Every skipped workout. Every late-night scroll. Every "just one more drink."

The compound interest on bad habits is death.

But here's the plot twist – the math works both ways:

Start lifting 3x weekly: +2.5 years
Fix your sleep: +2.1 years
Cut the booze: +3.8 years
Walk 8,000 steps: +1.9 years
Eat whole foods: +2.3 years

That's 12.6 years added back. In 90 days.

My client's now deadlifting his body weight and playing with his grandkids. At 55, he's younger than he was at 45.

The calculator doesn't lie. Your habits are either deposits or withdrawals.

Which account are you funding?

♻️ Share with someone who needs to see their numbers.

- Dan

PS. Ready to flip your health metrics before 2025 ends?

Join 460,000+ entrepreneurs getting my weekly optimization strategies:

https://lnkd.in/gzyviRFf

A broom handle just fixed my CEO client's 10-year back pain in 47 seconds.

Not kidding.

After spending $10,000 on chiropractors, and massage therapy, a $5 broom handle did what nothing else could.

The move: Kneeling T-Spine Rotation.

Here's why 90% of desk workers have garbage posture:

Your thoracic spine (mid-back) is locked up from 8+ hours of hunching. When it can't rotate, your lower back and neck compensate. Hello, pain.

The 47-second fix:

1. Sit on a bench
2. Place broom handle across your upper back
3. Place a foam roller or pillow between your knees
4. Rotate your body (see video)
5. 10 reps each side

That's it. No gym required.

My client's results:
- Week 1: "Feels weird but good"
- Week 2: "Standing taller without trying"
- Week 3: "Haven't touched ibuprofen"
- Month 2: "Best I've felt in a decade"

The uncomfortable truth:

You're spending thousands on complex solutions when a broom handle and 47 seconds would fix it.

Your spine doesn't need another gadget. It needs to move the way it was designed to move.

Watch the full demo in the video above. Your future self will thank you.

♻️ Share with someone living on painkillers.

- Dan

Ps. Want more 1-minute health fixes that actually work? 👇

https://lnkd.in/gzyviRFf

People ask me how I stay lean year-round as a dad while running multiple businesses.

Here's the truth: I don't negotiate with myself.

My daily non-negotiables:

· Exercise
· No meals past 6pm
· Hydrate with water
· Give value to people
· Eat a nutrient dense diet
· Write at least 500 words
· Read at least one chapter
· Sleep at 10. Wake up by 6am.
· Always breathe through my nose

Most people think this list is extreme.

I think waking up tired, sick, and unmotivated is extreme.

The difference between successful people and everyone else isn't talent.

It's having standards you refuse to break.

Every item on this list serves a purpose:
- Exercise = Mental clarity
- 6pm cutoff = Better sleep
- Writing = Clear thinking
- Nose breathing = Calm nervous system

These aren't restrictions. They're my operating system.

When you make health non-negotiable, success becomes inevitable.

Your standards become your life.

What are yours?

♻️ Share with someone who needs higher standards.

- Dan

Ps. Building non-negotiables changed my life at 40. Learn how 460,000+ are doing it 👇

https://lnkd.in/gzyviRFf

My client dropped 18 pounds in 6 weeks drinking water at weird times.

She'd tried everything. Keto. Intermittent fasting. 10,000 steps. Nothing stuck.

Then we tested something stupidly simple: Strategic water timing.

The protocol in the image changed everything.

Here's the science most people miss:

Drinking water during meals forces you to eat faster which interferes with your digestive process.

But water BEFORE meals? Different story. Increases satiety hormones. You eat 22% less without trying.

Water between meals kills fake hunger. Most "hunger" is just dehydration wearing a disguise.

The morning water hydrates you better than coffee.

My client went from constantly snacking to forgetting food exists. Her energy doubled. Bloating vanished.

The Lean Body Water Method isn't sexy. But it works.

Because sometimes the answer isn't another $200 supplement or biohacking gadget.

It's the stuff that's been free all along.

♻️ Share with someone who needs to stop overcomplicating weight loss.

- Dan

PS. Want more simple protocols that actually work?

Join 460,000+ entrepreneurs getting lean without the BS:

https://lnkd.in/gzyviRFf

My client lost 30 lbs and made an extra $1.2M last year. Not a coincidence.

"I can't focus after lunch," he told me 18 months ago. Running a $2 million company while falling asleep in meetings.

His day: 
- Skip breakfast
- 4 coffees by noon
- Crash at 2pm
- Work until midnight (poorly)
- Repeat

We fixed his body first. Business followed.

Started simple:
- Protein breakfast daily
- Gym 3x/week
- 8 hours sleep
- Walk during calls

Month 3: Down 15 lbs. Stopped the 2pm crashes.
Month 6: Down 30 lbs. Working 2 fewer hours, getting 2x more done.
Month 12: Best revenue year ever.

Here's what nobody tells you about fitness and money:

Energy = Better decisions
Confidence = Bigger deals close easier
Discipline = Systems that scale
Health = People trust you with their business

My highest-earning clients aren't the smartest. They're the ones with the most energy.

You can't negotiate million-dollar deals when you're fighting to stay awake.

The math:
Gym membership: $100/month
Healthy food: Extra $300/month
Energy to close one more deal: Priceless

Your body is your #1 business asset. Everything else is secondary.

Period.

♻️ Share with an entrepreneur choosing between gym time and "grinding."

- Dan

Ps. Ready to 10x your energy AND income? Join 460,000+ subscribers who are getting fit and making more money 👇

https://lnkd.in/gzyviRFf

"I need to lose 20 lbs fast." Every January 2nd email ever.

Here's exactly what I'd do. No BS. No magic pills.

• Zero alcohol for 90 days
• 10,000 steps every single day
• Lift weights 4x/week (3 is maintenance, 5 is overkill)
• Sleep 7-8 hours (non-negotiable)
• Replace snacks with water
• Real food only. If it has a commercial, skip it.

That's it. That's the whole system.

My client Sarah followed this exact blueprint:

Week 1: "This is too simple to work."
Week 4: Down 6 lbs
Week 8: "My jeans are falling off."
Week 12: Down 22 lbs, deadlifting her bodyweight

The uncomfortable truth:

Everyone wants the complicated solution because simple feels too easy.

Keto? Intermittent fasting? Carnivore? 
Cool. But unnecessary.

You know what works. You've always known.

The gap isn't information. Its execution.

90 days. 6 rules. Zero excuses.

Most people will read this and look for something more complex.

The ones who just screenshot it and start tomorrow? They'll be shopping for new clothes by April.

Patience isn't sexy. But neither is yo-yo dieting for the next decade.

Pick simple. Stick to simple. Win with simplicity.

Period.

♻️ Share with someone overcomplicating weight loss.

- Dan

Ps. Want to get in your best shape in 2026? Join 460,000+ doing it right 👇

https://lnkd.in/gzyviRFf

A CEO client just turned 52. His doctor gave him two options:

"Start medication for your heart, or start moving."

He chose both cardio AND weights. Smart move.

Everyone's arguing about cardio vs weights. They're missing the point.

Here's what actually happens:

Cardio only = You'll outlive your friends but need help opening jars
Weights only = You're strong until your heart says "nope" at 65
Both = You're the 90-year-old still crushing life

The math is simple:

3x week cardio = Heart that won't quit
3x week weights = Body that won't break
6 hours total = Decades of independence

My client who started this at 52:

Month 1: Could barely walk up stairs
Month 6: Deadlifting his bodyweight
Month 12: Off heart medication
Today: Planning to hike Machu Picchu at 55

The uncomfortable truth:

Every workout you skip is a vote for a weaker future.
Every workout you complete is compound interest for your body.

Stop picking sides in a war nobody wins.

Your heart needs cardio.
Your muscles need weights.
Your future needs both.

Period.

♻️ Share with someone still choosing teams.

- Dan

Ps. Your body is keeping score. Join 460,000+ subscribers winning the health game 👇

https://lnkd.in/gzyviRFf

I just turned 46. Here’s what your 40s are trying to tell you:

Your metabolism didn’t slow down. You did.

Your back doesn’t hurt from age. It hurts from sitting.

You’re not too old to build muscle. You’re too inconsistent.

Your energy isn’t gone. It’s buried under poor sleep and stress.

At 46, I’m stronger than at 26. Better cardio than 36. More muscle, less medication, zero excuses.

The difference? I stopped negotiating with the basics: Lift heavy. Walk daily. Sleep 8 hours. Eat protein. Repeat forever.

Your 40s aren’t your decline. They’re your wake-up call.

Answer it.

If you’re tired of fitness programs that don’t work for busy entrepreneurs...

I've developed a system that fits into your demanding schedule.

Follow me and DM "SYSTEM" to learn more 👊

(For entrepreneurs, founders, and executives only)

JbMzBf1Rg

Everyone else is coasting into 2025. I'm about to disappear.

Starting today through March 31st, I'm going full monk mode.

Here's my non-negotiable protocol:

• Zero alcohol 
• Social events: 
• No processed sugar
• 1000 words written before 8am daily
• 10 minutes meditation 
• No foods after 6pm
• Business meetings that matter only

My friends think I'm crazy when I tell them this:

"Dan, it's the holidays! Everyone's slowing down!"

Exactly.

While they're nursing hangovers, I'm in the gym at 5am.
While they're scrolling, I'm writing my next book.
While they're "starting fresh in January," I'm already 90 days ahead.

Last year during monk mode:
- Lost 12 pounds of pure fat
- Wrote 45,000 words
- Had record income months
- Actually enjoyed Christmas (present, not buzzed)

The best part? My family gets the real me. Not the stressed, distracted, half-present version.

This isn't about being antisocial. It's about being intentional.

I've done this for 5 years straight. Each time, I emerge sharper, leaner, and light years ahead of where I started.

2026 isn't built in 2026. It's built right now.

The question is: Will you coast or create?

✍️ What's one thing you'll sacrifice for the next 90 days to level up?

- Dan

Ps. Want the exact monk mode protocol I'm following?

Join 470,000+ high performers getting my proven strategies 👇

https://lnkd.in/gzyviRFf

Before finding the gym, I was a massive screw-up. 
 
My life consisted of working a job I hated, playing video games to pass the time, and drinking to the point of getting blackout drunk with my friends every week. 
 
When I found the gym and started to exercise, my world changed. 
 
I started to think more positively. I started to find my self-worth. 
 
Strength training gave me energy and confidence. 
 
Nutrition helped me focus and reduce my anxiety. 
 
The actions that get you in shape are the same ones that change your brain and improve mental health. 
 
If you're stuck in life, try focusing on your health and body. 
 
Good things happen when you get healthy. 
 
✍🏼 Agree or disagree? 
♻️ Reshare if this was helpful. 
 
- Dan 
 
Ps. If you liked this post you'll enjoy my newsletter. 
 
Every week I share tips on how to get lean, boost energy, and live longer. 
 
Join 460,000+ subscribers here 👇🏼

https://lnkd.in/gSFC9CMU

I spent 20 years as a meathead who thought cardio was for quitters.

Could bench 1.5x and deadlift 2.5x my bodyweight. But walking up one flight of stairs? Winded.

That wake-up call hit at 42. I was strong but would struggle running a 5k.

So I swallowed my pride and started walking. Then sprinting. Then Zone 2 cardio.

The changes shocked me:
• Energy through the roof
• Mood more stable than ever
• Can outlast guys half my age
• Feel better at 45 than I did at 25

I still lift heavy 3x a week. But now I do cardio 3x.

Turns out I was only training half my body. The weights gave me better years. But the cardio? That's giving me more years.

Doing both is giving me the best years.

Your muscles might impress at the beach. Your heart determines if you'll make it there.

♻️ Share with anyone who needs to do more cardio

- Dan

Ps. Want to improve your healthspan and lifespan?

Join 450,000+ subscribers who are living longer and improving the quality of their lives.

https://lnkd.in/gzyviRFf

My client Marcus lost 30 pounds in 90 days.

But the real transformation? He discovered why he'd been fat for 20 years.

Week 1: "I'm too busy to meal prep."
Reality: He spent 3 hours daily scrolling social media.

Week 3: "I don't have time for the gym."
Reality: He had time for 2 Netflix episodes every night.

Week 5: "My genetics are against me."
Reality: His diet resembled that of. a7 year old adult.

Week 7: "I can't give up beer with the boys."
Reality: He was drinking alone most nights.

Here's what hit him hardest:

Every excuse was a lie he'd been telling himself.

The weight wasn't his enemy. His stories were.

Once he saw the truth, everything changed:

• Social scrolling → Walking
• Netflix binges → Cardio
• Solo beers → Sparkling water

The fat melted off. Not because of some magic diet.

But because he finally stopped lying to himself.

Getting in shape is a psychological process disguised as a physical one.

Your biggest weakness isn't your body.

It's the stories you tell yourself about why you can't change.

Drop the stories. Drop the weight.

♻️ Share with someone who needs to hear the truth.

- Dan

Ps. Join 460k high performers crushing their excuses and fitness goals 👇

https://lnkd.in/gzyviRFf

This one exercise should be mandatory for every desk worker.

I do it every single day. Takes 90 seconds. Fixes 8 hours of damage.

The Cat-Cow stretch.

Here's why it works:

Sitting compresses your spine by 40%. Your discs get squeezed like toothpaste tubes. Blood flow drops. Nerves get pinched.

Cat-Cow reverses all of it:
- Decompresses each vertebra
- Pumps fresh fluid into discs
- Mobilizes your entire spine
- Activates deep core muscles
- Resets your nervous system

The benefits compound:
• Back pain disappears
• Posture improves naturally
• Energy increases (better oxygen flow)
• Focus sharpens (spine-brain connection)
• Stress melts away

How to do it:
1. Get on all fours
2. Arch your back up like a scared cat (exhale)
3. Drop your belly down like a cow (inhale)
4. Flow between them for 10-15 reps

That's it. No equipment. No gym. Just movement.

My 38-year-old client was hobbling around his office due to his bad back. Three weeks of Cat-Cow every morning, and he's feeling pain free.

His chiropractor asked what changed. He laughed and showed him this simple stretch.

The best solutions aren't complicated. Your spine just wants to move how it was designed to move.

Not locked in a chair for a third of your life.

♻️ Share with someone whose back is killing them.

- Dan

PS. Want my complete desk worker recovery protocol?

Join 460,000+ subscribers getting it this week:

https://lnkd.in/gzyviRFf

December 5th. While everyone is waiting for January to make changes you could show up 10 pounds lighter and ahead of the pack.

December is "separation season". While everyone is getting lazy and enjoying the holidays, you are creating an unbreakable foundation. 

My client Marcus did this last December. Lost 15 pounds, doubled his energy, and closed his biggest deal of the year on December 28th.

The December Domination Protocol:

Every. Single. Day:

- No alcohol
- Lift 3x a week
- Walk 10k steps
- Limit social media
- Read a chapter a day
- Reach out to 5 people
- Set a goal and do one thing every day to achieve it

Do these non-negotiables until the end of December.

No days off. No excuses. No "I'll start tomorrow."

The math:
31 days × 45 minutes = 23.25 hours total
23.25 hours = Complete physical transformation
January 1st = You're already 27 days ahead

Most people will screenshot this and wait until Monday.

Some will try it for 3 days and quit.

Winners started their plan before finishing this sentence.

By New Year's Eve, you'll either be transformed or full of excuses.

Your competition is planning their resolutions. You'll already be living yours.

💪 Who's in? Comment "DAY 1" and let's dominate December together.

- Dan

PS. Want the advanced version with my exact meal plans?

Join 460,000+ high performers:

https://lnkd.in/gSFC9CMU

If you sit at a desk for 8+ hours a day, this 60-second stretch will save your posture.

My client Mark, a 42-year-old CEO, couldn't raise his arms above his head without pain.

Years of hunching over his laptop destroyed his posture.

His shoulders rolled forward. His back rounded. He looked 10 years older.

Then I showed him the overhead lat stretch.

Here's how:
- Find a bench, couch, or desk
- Place your elbows on the surface
- Walk your feet back
- Drop your head between your arms
- Push your chest toward the floor

Hold for 60 seconds. That's it.

Mark did this every morning before his first Zoom call.

Week 1: "I feel like I'm standing taller"
Week 2: "I can finally sit up straight"
Week 4: "People keep asking if I got taller"

He didn't get taller. He just stopped carrying his desk on his shoulders.

Most people think bad posture is permanent after 40.

It's not. Your lats are just locked up from years of typing.

This stretch unlocks them in 60 seconds.

Do it now. Your future self will thank you.

♻️ Share with someone whose shoulders live at their ears.

- Dan

Ps. Fixing your posture fixes your energy. Join 460,000+ discovering how 👇

https://lnkd.in/gzyviRFf

Justin Welsh

The $10M Solopreneur | Helping 100,000+ burned-out corporate professionals build six-figure, one-person online businesses.

Over the last decade, I helped build two companies past a $1B valuation and raise over $300M in venture capital. 

Then, in 2019, I burned out.

So, I decided to walk away from my high-paying executive job.

But, before I could, I had a hypothesis.

I believed building an audience online would be an incredible asset. That attention was the new currency and would play a major part in my success as an entrepreneur.

So, I started building my brand on LinkedIn in early 2019. 

And the results were pretty phenomenal.

In just 6 months, I grew from zero followers to over 20,000.

And on August 1st of 2019, I walked away from my executive role at a fast-growing startup.

Since that day, I've spent my time building a number of one-person Internet businesses.

My results:

→ $10.3M+ in business revenue at a ~86% profit margin.
→ 750K+ people following my journey on LinkedIn
→ 535K+ people following my journey on Twitter
→ 175K+ people read my weekly newsletter
→ 900M+ impressions in the last 6 years

If you want to learn more about how I did this, you can take one of my self-guided courses.

THE CREATOR MBA DIGITAL COURSE

The Creator MBA teaches you frameworks for turning your knowledge and expertise into a quality product that people will buy. Come learn to build a lean, focused, and profitable Internet business.

→ Start watching here: learn.justinwelsh.me/creator-mba

THE OPERATING SYSTEM DIGITAL COURSE

In this 120-minute course, you will learn the complete LinkedIn operating system that I used to grow from 0 to 750K followers and earn $10M+ in income with zero advertisements. Join 40,000+ students and 70+ LinkedIn Top Voices in my LinkedIn course rated 4.98/5 stars.

→ Start watching here: learn.justinwelsh.me/linkedin

THE CONTENT OS DIGITAL COURSE

In this 85-minute course, you will learn the 8-part content creation machine behind 600M+ impressions on LinkedIn and Twitter, and building a 175,000+ subscriber newsletter. If you're looking for systems to produce 10-15 pieces of high-quality written content every single day, this is the course for you.

→ Start watching here: learn.justinwelsh.me/content

Email: support@justinwelsh.me
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Join 75k+ subscribers to the Saturday Solopreneur. Every Saturday morning, you'll get 1 actionable tip on audience and revenue growth for your online business.

Two years is nothing.

And also everything!

I started at 38 with zero followers and absolutely no idea what I was doing.

Two years later?

I reached 100,000 followers and achieved $1 million in revenue.

I never could have predicted that on day one.

In fact...it felt like the complete opposite was bound to happen.

The only reason I kept going was because it was fun and interesting.

Here's what most people don't understand:

You can't see the finish line at the start.
You have to trust the process & enjoy the ride.

Build when no one's buying.
Publish when no one's watching.
Keep going when everyone's quitting.

Because two years is both nothing and everything.

Nothing in the grand scheme of the work you'll do.
Everything in terms of what it can change.

Two years of consistent action?

That's 730 days of compounding.
730 chances to get better.

And at the end of those two years?

You won't recognize your life.

New income. 
New freedom. 
New options.

All because you didn't quit when it felt slow.

So if you're just starting or feeling stuck, remember this:

Two years from now, you'll wish you had started today.

Six years ago, I couldn't imagine this...

$11.4M+ business, 800K+ followers, freedom to spend my time as I please.

All because I was "dumb" enough to keep trying.

Your turn. 

Want the complete system that helped me build it?

Join 7,500+ entrepreneurs here: https://buff.ly/EFNO1Of 

(It's 75% off for early Black Friday)

The $10M Solopreneur | Helping 100,000+ experts turn their experience and expertise into income.

Stay locked in.

No time for drama.
No time for gossip.
No time for comparisons.

Just you and your progress.

Most people waste energy on things that don't matter.

Scrolling.
Complaining.
Watching what everyone else is doing.

But the people who win?

They're too busy building.

I learned this the hard way.

When I was stuck, I was distracted.
When I was growing, I was locked in.

The difference wasn't talent.

It was focus.

Discipline isn't about doing more.

It's about eliminating everything that doesn't move you forward.

Your growth demands your full attention.

Everything else is noise.

Every Saturday morning, I send one focused email to 175,000+ entrepreneurs.

No fluff. No filler. Just one actionable idea to help you build.

It takes 4 minutes to read.

It's free.

And it's designed to keep you locked in while everyone else gets distracted.

Join here: https://buff.ly/VzhEczR

Stay focused.

Keep building.

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Justin Welsh - The $10M Solopreneur | Helping 100,000+ burned-out corporate professionals build six-figure, one-person online businesses. | LinkedIn

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Talks about #branding, #business, #socialmedia, #entrepreneurship, and #personalbranding

Talks about hashtag branding, hashtag business, hashtag socialmedia, hashtag entrepreneurship, and hashtag personalbranding

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Building a portfolio of one-person businesses to $5M+ in revenue.

The people winning aren't smarter.

They just never stopped learning.

I see this pattern everywhere.

The person who thinks they know it all?

Stuck at the same level for years.

The person who's constantly curious?

Rising fast.

Here's why:

The world changes every day.

What worked last year doesn't work now.
What you learned in school is already outdated.
What got you here won't get you there.

So you've got two choices:

Keep learning.
Or get left behind.

I'm 44 and I still spend hours every week learning.

Reading books.
Testing new strategies.
Staying curious.

Not because I have to.

Because that's what keeps me relevant.

The moment you think you've figured it all out is the moment you start falling behind.

Your competition isn't standing still.
The market isn't standing still.
Technology isn't standing still.

So why would you?

Stay sharp.
Stay curious.
Stay growing.

That's how you keep rising.

If you want to join over 175,000 online entrepreneurs lifting their audience and business-building skills each week, consider joining my newsletter, The Saturday Solopreneur.

I send out one tip to help you grow your audience and revenue every Saturday.

4 minutes or less guaranteed.

Join free here: https://buff.ly/3ZzyLhl

The real flex?

Being yourself.

Most people build for the image.

The likes.
The followers.
The validation.

They post what sounds impressive.
They share what looks good.
They hide what's real.

But here's what I learned:

Authenticity is the only competitive advantage that can't be copied.

When you're real, people trust you.
When you're honest, people connect with you.
When you're yourself, people buy from you.

I stopped trying to sound like everyone else at 38.

Started writing like I talk.
Sharing what I actually think.
Building in public with all the messy parts.

That's what grew my audience to 800K.

Not by being impressive.

By being real.

The flex isn't the image you project.

It's the courage to be yourself when it's easier to fake it.

That's the foundation of everything I teach.

The Creator MBA shows you how to turn who you actually are into a business people truly want to buy from.

111 lessons on building an authentic brand that attracts, connects, and converts.

It's how I turned my experience, expertise, and personality into an 8-figure business.

Zero fakeness required.

It's 75% off for early Black Friday: https://buff.ly/JZMm8gU

(ending soon)

Be yourself.
Build from there.

You're not behind.

You're still becoming.

I see people in their 20s panicking because they haven't "made it" yet.

People in their 30s thinking they missed their chance.

People in their 40s believing it's too late.

But here's the truth:

Life doesn't follow a timeline.

- Lost at 22.
- Broke at 28.
- Unsure at 31.
- Rising at 35.
- Entrepreneur at 38.
- Building a dream life at 44.

There's no deadline for success.

I was 38 when I started my business.

Burned out. Starting from scratch. No clue what I was doing.

By 44, I built a $10M+ business.

Not because I was ahead.

Because I trusted the process and kept moving.

Most people quit because they compare their chapter 3 to someone else's chapter 20.

But your story is yours.

Stop rushing.
Stop comparing.
Just keep building.

Greatness isn't rushed.

It's earned one day at a time.

This is exactly why I built The Creator MBA.

111 lessons showing you how to turn "starting over" into "taking over."

Everything I know about becoming an entrepreneur:

- Building an audience
- Choosing a profitable niche
- Creating your first offer
- Making it irresistable

It's 75% off for early Black Friday: https://buff.ly/JZMm8gU

(ending soon...)

Your timeline is perfect.
Now go build something on it.

The most successful people I know are a bit nutty.

They believe they can build anything.
They know their weird idea will work.
They think they'll compete with $1B+ companies...

Everyone else calls them crazy.

"That market is already too crowded."
"You need experience in that industry first."
"You can't start a business without funding."

But here's the thing about "crazy" people:

They don't listen to the noise.

They start anyway.
They build anyway.
They work anyway.

While rational people are making spreadsheets and conducting market research, crazy people are already selling their first product.

The business world needs more delusional optimists.

People who know they can win.
Who believe their voice matters.
Who are willing to look silly while building.

Every major company started with someone who was "crazy enough" to think they could do it better.

It all started with people who ignored the experts telling them it wouldn't work.

Your "crazy" idea might be exactly what the world needs.

Stop listening to reasonable people giving you reasonable advice.

Start building something unreasonable.

Ready to turn your "crazy" idea into a profitable business?

I've helped 45,000+ people start talking about and marketing their ideas right here on LinkedIn.

(inlcuding 200+ LinkedIn Top Voices)

Here's the entire playbook: https://buff.ly/ALO2j0P

Once you watch it, go promote that new idea and see what happens.

Everyone says pick two.

Let's build all three!

If you build it right, you can:

1) Make a lot of money
2) Help a lot of people
3) Have a lot of fun

Most people think they need to choose.

Help people, but stay broke.
Make money, but hate the work.
Have fun, but build nothing meaningful.

I believed that for years.

Spent 15 years making great money in corporate.

But I wasn't helping many people.

And I definitely wasn't having as much fun.

Then at 38, I asked:

What if I could have all three?

People said I was naive.

I ignored them.

Instead, I built a business that:

• Teaches people to build businesses (help)
• Has made over $11.6M in revenue (money)
• Let's me work when I want from where I want (fun)

Turns out, you can have all three.

You just have to build it intentionally.

Find something you're good at.
Package it so people will pay for it.
Build it in a way that doesn't consume your life.

Most people fail because they optimize for one and ignore the other two.

But you can have all three.

The Creator MBA shows you exactly how.

111 lessons on building a business that makes real money, helps real people, and doesn't steal your life in the process. 

8,000+ students are already inside making it happen.

Black Friday ends in 16 hours.

After midnight tonight, the 75% discount disappears forever.

Get in now: https://buff.ly/elfDofH

Stop choosing between money, impact, and freedom.

Build all three.

You've got 16 hours left at this price.

Experience is brutal.

It gives you the test first.
Then the lesson.

You launch and fail.
Then you learn why.

You post and get ignored.
Then you learn what works.

You build and hear crickets.
Then you learn what people actually want.

There's no shortcut around this.

Nothing replaces experience.
No mentor can do it for you.
No amount of planning prevents it.

You have to DO it.
You have to LIVE it.

I failed for years before I figured out what worked.

Lost money on bad ideas.
Built things nobody wanted.
Wasted time on the wrong strategies.

But every failure taught me something I couldn't learn any other way.

That's how you get good.

Not by avoiding mistakes.
By making them faster and learning from them.

The test comes first.
The lesson comes after.
That's the deal.

I finally recorded 111 (hard-earned) lessons on building an audience and business from scratch, so that you don't have to go through as many of them.

- Choosing a profitable idea
- Separating yourself from the pack
- Using content marketing to guide people
- Funnel building + conversion optimization
- Scaling from 5 to 6 to 7-figures over the years

75% off today for early Black Friday.

Start watching here: https://buff.ly/JZMm8gU

Slow progress beats no progress.

Every time.

Most people quit right before it works.

They post for 30 days. No traction.
They build for 90 days. No revenue.
They show up for 6 months. Nothing.

So they stop.

And they never know how close they were.

Because results don't show up on schedule.

They show up after consistency.

I posted on LinkedIn for 8 months before anything happened.

8 months of doubt.
8 months of crickets.
8 months of "will this work?"

Then it clicked.

Not overnight. Not all at once.

But it happened.

And it only happened because I didn't quit.

The people who succeed aren't the most talented.

They're the ones who stayed in the game long enough to win.

If you're ready to understand how to use data and analytics to grow on LinkedIn, join 45,000+ students (including 200+ LinkedIn Top Voices) inside of the LinkedIn Operating System to shortcut the game and (finally) grow.

Start here: https://buff.ly/8weY0jL

It won't happen overnight.

But it will happen if you follow this plan.

The goal is no more meaningless work.

Let me explain:

I spent 16 years in corporate.

Endless meetings about meetings.
Projects that went nowhere.
Tasks that didn't matter.
Work that felt hollow.

I wasn't tired of working. I was tired of working on things that didn't matter.

Then I left and built my own thing.

And guess what? Sometimes I work MORE now than I ever did.

But it doesn't feel like work.

Because I own it.
Because it matters.
Because I decide what gets my time.

That's the difference.

Meaningful work energizes you.
Meaningless work drains you.

Most people aren't looking to retire and do nothing. They just want their effort to count for something.

So if you're exhausted, ask yourself:

Am I tired of working?
Or am I just tired of THIS work?

The answer changes everything.

I built The Creator MBA to show you exactly how I made that shift. 

111 lessons on building an audience, creating products people want, and replacing your corporate income with work that actually matters. 

This is the complete system I used to go from burned-out employee to 8-figure business owner working on my own terms.

It's 75% off for early Black Friday. 

Watch it now: https://buff.ly/JZMm8gU

This is your chance to build something meaningful.

You can't build a one-person business.

People won't pay for your work.

Making it as a creator is impossible...

How wrong they were.

Here's what I've learned over 6 years:

The loudest critics are the most afraid.
The biggest skeptics are the least accomplished.
The harshest words come from those who never tried.

The truth?

Growth forces people to question their own choices.
Achievement challenges their limiting beliefs.
Success makes others uncomfortable.

So they try to stop you.

Not because you can't.

But because they're scared you WILL.

I built my business anyway.

You should, too.

Want the exact playbook?

The Creator MBA is a 111-lesson course on building a profitable one-person business from scratch.

Every framework I used to go from $0 to $11.5M in revenue.
Every system that turned my ideas into paying customers.
Every strategy that actually worked (and what didn't).

This is the course that 8,000+ students used to replace their income, quit their jobs, and build freedom on their terms.

Right now it's 75% off for early Black Friday: https://buff.ly/JZMm8gU

But this price will disappear soon.

After that, it goes back to full price.

Time to prove the critics wrong...

Image credit: blake_bookclub

Every change in my life starts the same.

Fear.

Quitting my job? Terrifying.
Moving to the mountains? Uncomfortable.
Starting my business? Felt impossible.

But fear isn't a stop sign.

It's an arrow.

The phone call you don't want to make.
The idea that won't leave you alone.
The move that feels risky.

They're not obstacles.

They're invitations.

So I follow a simple rule:

If something makes me nervous, I lean in.

Not because I like fear. I don't.

But because I know what's on the other side.

Growth.
Freedom.
The life I actually want.

What you resist gets bigger.
What you confront gets smaller.

I spent 15 years avoiding the thing that scared me most.

Starting my own business.

Then I finally did it.

And it changed everything.

Now when fear shows up, I don't run from it.

I follow it.

What's scaring you right now?

Maybe that's exactly where you need to go next.

Starting my business was terrifying.

But staying stuck was worse.

The Creator MBA is everything I learned going from scared corporate employee to $10M+ business owner.

111 lessons. No fluff. Just the roadmap I wish I had when fear was the only thing standing in my way.

It's 75% off for Black Friday: https://buff.ly/JZMm8gU 

(ending in 3 days...)

Your future is on the other side of that fear.

Go get it.

Money isn't the goal.

It's the exit strategy.

Exit from meetings that waste your time.
Exit from bosses who don't value you.
Exit from work that drains your soul.

Most people get this backwards.

They chase money for money's sake.

I'm not here to judge, but you can use it differently.

Money can be permission to say NO.

No to toxic clients.
No to Sunday scaries.
No to anything that doesn't align with your values.

I didn't build a business to buy things.

I built it to buy options.

The option to walk away.
The option to choose better.
The option to live on my terms.

When you can walk out of any room, any deal, any situation...

That's leverage.

Not the balance in your account.
But the freedom to use it as your escape route.

Make money.
Not to impress people.
But to never be impressed by the wrong opportunities again.

Want to build your own exit strategy?

I've shown 55,000+ people how to create income that gives them options through my systems and frameworks.

Now, I'm sharing all of them for 60% to 75% off for this early Black Friday.

Check out the deals here: https://buff.ly/YaSqpak

Your exit is waiting.

Time to go for it.

Everyone's worried about looking stupid.

Meanwhile, stupid people are getting rich.

They're launching "dumb" ideas.
Building "basic" businesses.
Charging "crazy" prices.

While you're worried about looking silly...

Remember this:

That executive you're trying to impress?

She forgot your name already.

That peer you're competing with?

He's too worried about his own image.

That random connection judging your pivot?

They'll scroll past you in under a second.

We spend decades performing for an audience that doesn't exist.

• Crafting the perfect career story
• Following the "right" path
• Playing it safe to look smart

But the truth is, everyone's too busy worrying about their own show to watch yours.

This isn't depressing.

It's freedom.

Pure, unlimited, life-changing freedom.

Because once you accept that nobody's watching, you can finally:

Build the business everyone said was silly.
Share the story you've been hiding.
Make the pivot that scares you.
Charge what you're actually worth.

Stop being the person you think they want.
Start being the person you actually are.

The market rewards authenticity, not approval.

I learned this the hard way, and it's exactly why I turned sharing my real story on LinkedIn into an 8-figure business.

Want to stop performing and start building something real on LinkedIn?

I broke down the exact system that took me from zero to 800K+ followers by just being myself.

See how it works: https://buff.ly/BhszdAa

What would you create today if you knew nobody cared?

Talk about and build that.

You think you're playing it safe.

You're not.

The longer you avoid risk, the riskier your life becomes.

Think about it:

The "safe" job that makes you irrelevant.
The business you don't start.
The post you don't publish.

Every day you play it safe, the world moves without you.

Your skills get stale.
Your ideas stay hidden.
Your network stays small.

Then one day, you realize the "safe" choice was the riskiest thing you've ever done.

I see this with people who want to build online but never start.

They wait to feel credible.
They wait for more to say.
They wait for the perfect post.

Meanwhile, people with half their experience are building audiences and creating opportunities.

The risk isn't publishing and failing.

The risk is staying invisible.

I took the risk six years ago.
Started posting with no idea what I was doing.

It felt uncomfortable.

But staying quiet? That was actually risky.

If you're ready to start building visibility, the LinkedIn Operating System gives you the exact playbook. 

45,000+ students, including over 200 LinkedIn Top Voices, used it to go from undiscovered to growing and monetizing their LinkedIn: https://buff.ly/ALO2j0P

Remember:

The riskiest thing you can do is never start.

You'll never feel ready.

So start anyway.

Everyone waits for the perfect moment.

The right skills.
The perfect plan.
Complete confidence.

But here's the truth:

You start.
You suck.
You figure it out.
You get better.

That's how it works.

I wasn't ready when I quit my job.

I wasn't ready when I posted my first piece of content.

I wasn't ready when I launched my first product.

But I did it anyway.

And that's what made all the difference.

Waiting for ready is just another word for never starting.

The people who win aren't more prepared.

They just move faster.

And here's what helps you move faster:

A proven system for building your audience.
A content strategy that doesn't require perfection.
A business framework you can launch before you're ready.

That's what turns messy action into real results.

The Creator MBA is that system.

19111 lessons showing you how to go from zero audience to real income. 

Build while you work. Launch before you're ready. Scale as you learn.

8,000+ students are already inside making it happen.

And you've got 25 hours left to grab it at 75% off.

Black Friday ends Monday night. 
After that, this price is gone forever.

Get it here: https://buff.ly/elfDofH

Stop waiting to feel ready.
Start building today.

Do'ers vs. dreamers.

It's not talent or connections.

Do'ers ship before they're ready.
Dreamers wait for the "perfect" moment.

I've watched countless people with million-dollar ideas do absolutely nothing with them.

They talk about it nonstop.
They work on the concept forever.
They wait for "just one more thing" to fall into place.

Meanwhile, someone with half the talent and 25% of the vision launches something mediocre.

And wins.

Because done beats perfect every single time.

The market doesn't reward the best idea.

It rewards the best execution.

I didn't have the perfect product when I started.

But I shipped it anyway.

And that imperfect action turned into an eight-figure business over 6 years.

If you're tired of sitting on your expertise while others are out there building and earning, I recorded a complete behind-the-scenes class on creating, launching, and scaling your idea.

It's called The Creator MBA, and it shows you exactly how to execute.

Learn to package your knowledge, create products that sell, and launch without waiting for perfection.

8,000+ online entrepreneurs have used it to stop planning and start profiting.

Right now it's 75% off for Black Friday.

Get it here: https://buff.ly/EFNO1Of 

Stop dreaming. 
Start shipping.

Nobody wants to hear this. But it's true.

Success is boring.

It's not the big breakthrough.
Not the viral moment.
Not the genius strategy.

It's showing up. Again, and again, and again.

Even when nothing's working.

I started my business by writing on LinkedIn for 6 months before anything happened.

Zero traction.
No one cared.
Barely any engagement.

But I kept going.

Not because I'm special. Because I knew the only way to lose was to stop.

Most people quit right before it works.

They publish for a few weeks.
See no results.
Convince themselves it's not worth it.

Then they watch someone else blow up and think, "They got lucky."

No. They just outlasted you.

That's the game!

Patience isn't passive. It's active endurance.

Doing the work when it doesn't feel like it's working.
Showing up when no one's watching.
Trusting the process when you can't see progress.

That's how you win.

Not with one big move. With a thousand small ones.

So if you're frustrated because things aren't moving fast enough...

Good. That means you're still in it.

Stay patient. Keep moving.

The people who win are just the ones who refused to quit.

I documented every single system I used to stay consistent for 2,281 days straight. 

The Creator MBA is 111 lessons showing you exactly how to build an audience from zero, create content that compounds, and turn consistency into an 8-figure business. 

This is how you go from invisible to inevitable.

It's 75% off for early Black Friday. 

Stop waiting for the breakthrough. 

Start building it with a plan: https://buff.ly/JZMm8gU

Everything is easy when the crowd's cheering.

But the real work? 

That happens in silence.

I remember the looks.

Friends asking "are you okay?"
Family mentioning job openings.
Posts with 3 likes.

Those moments? That's where growth happens.

I wrote for 8 months to crickets.

A few likes.
No comments.
Just me wondering if anyone would ever care.

That's where most people quit.

But after a year of showing up anyway, something clicked.

The compound effect kicked in.

That silence switched into an 8-figure business.

The best decision I made? Not stopping when it made no sense to continue.

If you're in that quiet phase right now, feeling invisible...keep going.

I documented the entire process of going from crickets to $11.7M+ over six years.

The Creator MBA is 111 lessons on how to build an audience and business even when nobody's watching. 

The systems that work when it feels like nothing is working.

It's 75% off for 4 more days: https://buff.ly/JZMm8gU

The world needs what you're building. 

They just don't know it yet.

10 lessons I wish I'd learned earlier.

1. Being too friendly invites disrespect.

Set boundaries early.
Kindness without limits gets exploited.

2. Sometimes it's not ego. It's self-respect.

Standing up for yourself isn't arrogance.
It's protecting what you've built.

3. In the end, you only have yourself.

No one's coming to save you.
Build the life you want on your own terms.

4. Things end, people change, life goes on.

Accept it.
Adapt to it.
Keep moving.

5. It all starts with a dream.

But dreams without action stay dreams forever.

6. Some goodbyes are good for your growth.

Letting go of what's not working makes room for what will.

7. Listen to your heart, not other people's opinions.

They don't live your life.
You do.

8. A clear rejection is better than a fake promise.

Honesty saves time.
Clarity moves you forward.

9. Sometimes you win, sometimes you learn.

Both are progress.

10. Respect tastes better than attention.

Attention fades.
Respect compounds.

Most people learn these lessons the hard way.

I did too.

But once you understand them? Everything changes.

I write about lessons like this every Saturday in my newsletter. 

175,000+ entrepreneurs read it to build businesses that fund their lives instead of consuming them.

Free to join here: https://www.justinwelsh.me

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Justin Welsh

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The Battle

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Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Dan Go's LinkedIn Performance

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