Dan Sodergren

Keynote speaker, professional speaker, Ted X talker, serial tech startup founder, ex marketing agency owner, digital trainer, and now author and media spokesperson Dan Sodergren’s main area of interest is the future of work, technology, data and AI

In his spare time, as well as being a dad, which comes first, Dan is a digital marketing and technology (and now AI) expert for TV shows and the BBC and countless radio shows. 

Occasionally donning the cape of consumer champion on shows like BBC WatchDog, the One Show and RipOffBritain and being a marketing tech specialist for SuperShoppers and RealFakeAndUnknown and BBC Breakfast.

He is also a host and guest on podcasts and webinars speaking as a tech futurist. And a remote reporter / content creator for tech companies at tech events and shows. 

His main interest is in the future. Be that the future of marketing, or the future or work or how AI and  technology will change the world for the better as part of the #FifthIndustrialRevolution

Find out more about him over on

 bit.ly/DanSodergren

Keynote Speaker

AI Marketing Course

Our mission is to help a million people be happier. The AI Marketing Course is our online #training programme that helps #entrepreneurs, #coaches, #consultants, and course #creators do they own #digitalmarketing effectively in a day a month using #artificialintelligence. 

To give them more time making money, and help them save money, so they can enjoy their lives more.

Founder

Pomona Partners

Keynote speaker, professional speaker, corporate trainer, tedxtalker, ex marketing agency owner, serial tech startup founder and now media spokesperson Dan Sodergren's main area of interest is the future of work, remote work, AI and data and tech startups helping the world become a better place to live and work. 

Find out more at www.dansodergren.com 

He was co-founder of www.YourFLOCK.co.uk - the employee feedback platform and just started www.aimarketingcourse.co.uk using artificial intelligence to help entrepreneurs market their business in hours rather than days using the power of #AI. 

In his spare time, as well as being a dad, Dan is a digital marketing and technology expert for TV shows and the BBC. Occasionally donning the cape of consumer champion on shows like BBC WatchDog, the One Show and RipOffBritain and being a marketing tech specialist for SuperShoppers and RealFakeAndUnknown and BBC Breakfast.

He is also a host and guest on podcasts and webinars speaking as a tech futurist. As well as being a guest on countless radio shows. And a remote reporter / content creator for tech companies at tech events and shows. 

His main interest is in the future. Be that the future of marketing, or the future or work or how technology will change the world for the better under the #Tech4Good and #Tech4All movement. 

Find out more on bit.ly/DanSodergren  

And about his new books on https://futureofwork.gumroad.com/ 

Keynote speaker

Great Marketing Works

Dan worked as an:
 ◄ International Keynote Speaker ►
◄ Independent Company Trainer ►
◄ Expert in Digital Marketing ►
◄ Expert in High Growth Tech ►

Dan has now helped more than 10,000 people with new and established businesses in the UK.

Founder and Lead Trainer / Keynote Speaker 

YourFLOCK.co.uk

Your FLOCK investigates an individual's value profile in your team. And quickly online collates your true company culture map.

To help managers and bosses  increase working from home happiness, retain key talent and increase remote working team productivity.

As company culture matters more than ever.

Co-Founder

MPA - Manchester Publicity Association

I am to head up the @MPAweareyou's #diversityandinclusion taskforce across Manchester’s media, #digital and #creative industry.

I am excited.

https://t.co/KGB4UiBg1T

Let's Do This!

Head of Diversity

The Landing at MediaCityUK

The Landing is the home of tech innovation in @MediaCityUK. And gives tech and digital startups and SMEs a place to work alongside large media and technology organisations. Allowing them to be part of and benefit from the exciting and rapidly growing community at MediaCityUK.

We combine all cross-sections of the digital creative industry to create a unique environment where SMEs can thrive. From coworking and office space to UX labs and conference facilities, we offer everything under one roof for high-growth tech startups to grow, along with in-built support through our partner network, ERDF-funded workshops and in-house accelerator and incubator programmes.

Our tenant businesses span industries including VR/AR, education technology, innovative music tech and gaming, with a growing community of businesses and partners both across Greater Manchester and around the world.

Marketing Specialist

BeFreeOfType2D

This is a non for profit organisation started by Dan Sodergren. As he wanted to help people put their #type2diabetes into remission.

As he got diagnosed himself last year and put it into remission on the ITV health programme FastFix: Diabetes.  

This organisation was set up to help professional people reverse their #Type2Diabetes in 100 days if they could. How?

With a VIP health retreat, personalised coaching and professional support. Where they re-engineer their relationship with their lives forever.

Go to www.type2diabetesfree.com

UTC@MediaCityUK

One in ten jobs in the North West are now in the creative and digital industries. The purpose of UTC@MediaCityUK is to swell the pool of talent for the industry to recruit from. My role is to help UTC@MediaCityUK bring the gap between the creative digital industry and the next generation of it's workers. 

Why? 

Because the creative and digital industries depend on innovation, so it’s vital that skills continually evolve. Yet it’s also widely accepted that there’s a shortage of people with the necessary abilities – whether academic, technical or practical – to meet the industries’ needs.

UTC@MediaCityUK works with young people in the realms of: 

Gaming.
TV & Film.
Radio & Audio.
Interactive Media & Graphics

As well as the more traditional (and equally important) area of computer science. 

These are exciting times – especially with the massive amount of activity taking place at MediaCityUK. So if you would like to be part of it - be in touch with me on 

Dan.Sodergren@UTCmediacityuk.org.uk 

If you feel you can be part of this - then do be in touch. 

This is probably my most intellectually interesting role / client yet - as has the potential for us to change the way we educate the next generation of multi media creating / code producing talent! 

So I am loving getting to set up meetings with the great and good for UTC@MediaCityUK. 

Be in touch when you can but this role will not be for long as starting my own tech company again maybe working in education as an area of real interest to me.

Employer Engagement Officer and Head of Marketing

FFFlip.co

FFFlip was a SaaS idea that helped event professionals get paid more through establishing real time social media capital. 

FFFlip put control back in the hands of social media minded event professionals. 

FFFlip allowed instant increased social media engagement for event managers.

Our mobile photo #EventTech SAAS product increases real time social media #engagement helping our clients get ROI for their clients. For #Events and #Eventprofs.

Ffflip. Flopped.

Keynote Speaker. Public Speaker. Trainer. Tedx. Remote specialist. #AI evangelist. I do talks on #FutureOfWork #AI and #Technology. On a mission to help ONE million people be happier at #work with YourFLOCK..co.uk

As a #keynotespeaker I'm passionate about: #Technology, The #FutureOfWork and #ArtificialIntelligence Aka #DigitalTransformation / #AI.  As a #tedx speaker and media expert I talk about my experiential insights over decades of #DigitalMarketing, #AI, #technology, and the #FutureOfWork. 

With a notable presence across BBCWorld, Channel 4, and ITV, my enthusiasm for sharing knowledge extends to several podcasts, radio programs, and online channels.

Not only do I champion for consumers on platforms like BBC Watchdog, RipOffBritain, and Supershoppers, but I  also was a key expert in 'Real Fake and Unknown'.

Fostering #DiversityAndInclusion is also a cause particularly close to my heart. In tandem with the MPA and #TheBigIDEA, I derive immense fulfillment from promoting #diversity in the tech space and #wfh movement.

Here's a deeper peek into my world: 

First and foremost, I am a dad.

Second, I am a keen #tech #futurist, optimistically observing and commenting on technological trends. 

Lastly, I wear the hat of an entrepreneur diving headfirst into cutting edge opportunities. Often before it's fashionable. 

Leveraging my skills, I formerly contributed to the growth and innovation at www.YourFLOCK.co.uk, working to help a million people be happier at work.

With www.aimarketingcourse.co.uk, I'm leveraging years of marketing expertise to empower businesses with #AI solutions.

And with www.aiteachercourse.com I am helping teach teachers how to use AI. 

Why this keen fascination for technology? 

It's simple: we're smack in the middle of a #DigitalTransformation revolution, a phenomenon that's redefining the #FutureOfWork and businesses at large.

This is the #FifthIndustrialRevolution. 

Juggling various tech-based roles for 25+ years, I bring a rich experience in B2C and B2B marketing, extensive knowledge of the digital arena, and innovative strategies for social and mobile marketing.

Pairing this credence with my entrepreneurial tenacity, I've successfully envisioned and breath life into several productive tech-based startups, some of which populate predicted sectors well before their time.

For a more detailed snapshot into my world, feel free to visit:

www.dansodergren.com

www.greatmarketingworks.co.uk

www.aimarketingcourse.co.uk

Open to discussions, seminars, talks or just a cup of  coffee ☕ but I can't and won't work for free unless you are a charity. 

Let's connect and explore the potential of this brave new world, together.

Your FLOCK investigates an individual's value profile in your team. And quickly online collates your true #companyculture map.

To help managers and bosses  increase #workingfromhome happiness, retain key talent and increase #remoteworking team productivity.

As #companyculturematters more than ever.

Powerhouse Digital Limited

Powerhouse Digital brings over 30 years of my digital, manufacturing, sales and marketing skills under one roof to help drive software innovation and cost reduction using AI to improve the profitabilty of your company.
2025 sees the launch of the Skills 4 Learning AI Training Workshop delivered in-person or online for business leaders and their teams across the UK.
Our team uses the latest SaaS technology to develop AI and IoT solutions for the manufacturing, engineering and tech sectors.
I am passionate about your success and how we can work together to promote AI in your business.

BOB-E.ai

Enter BOB-E.ai, a groundbreaking stride towards reimagining how businesses converse with their customers online.
BOB-E.ai is more than just a chatbot - it is an intelligent AI Agent working as a 24/7 web interface for conversation, lead capture and appointment scheduling using your company’s knowledge base at it’s core. 
The AI SaaS tool is easy to create, train, deploy and manage via www.bob-e.ai
Book a demo to learn more.

myCloud Media Ltd

Managing Director

Award-winning Website Design and Digital Marketing Agency established in 2011.
Our focus is helping companies get the most from their online presence with a hands-on, no-nonsense, mobile-first approach to digital marketing.
myCloud Media specialises in website design and ecommerce websites in the manufacturing, engineering and tech sectors.
Additional services comprise - marketing automation, SEO, social media marketing, graphic design, photography and video production.

Director

Momentum ITSMA

Momentum ITSMA is the world’s leading growth consultancy and the pioneers of account-based marketing (ABM).

Associate Consultant

Green Shoots Media

Web design and ecommerce website development.  SEO and Social Network marketing.  Ecommerce product fulfilment. Strategic consulting and business development.

ID-WALL Ltd

The company became the official Lucasfilm UK art partner after signing of a European licensing deal in 2005 supplying Star Wars fans worldwide.
Other licensing partners included; Sony Music, Virgin Comics, Deepak Chopra, Tony Curtis and Beatrix Potter.
Sales channels included; direct B2C via ecommerce plus other online retailers and platforms.

Owner

SP Holdings Plc

Football Brand Merchandise & Licensing = Manchester United / Nike, Leeds United, Newcastle United, Rangers FC.

General Manager

SP Holdings Plc / World Sports Solutions Plc

Management and development of Leeds United M&L programme both UK and internationally.
Management and successful fulfilment of Leeds United Asia Pacific tour 2002 to China, Australia and Thailand incorporating commercial brand development for the Club with WSS team.

Account Director

Eastman Kodak

Kodapost Manager = branding, pricing, promotions, data management, marketing to 1.3m consumer base.
Network/Affinity partner marketing via below line and direct marketing.
Key Account management - set-up and management of promotions – Client SLP’s, on-pack, off-page. Account development of sales promotion agency for single-use cameras.
Developing several ventures promoting Kodak products in new and varied markets including youth sector (Glastonbury), new media (online) and sports (Premier League inc: MUFC, LUFC).
Development of key business-to-business partnerships with leading consumer brands including: Argos, Tesco, MBNA, Lycos, Open, Freeserve, AOL, Vodafone, Dial-a-Phone.

Brand Manager

Contract Fabrics - Malaysia

Project management of start-up companies distributing upholstery fabric to seating manufacturers in Malaysia, Singapore, Thailand, Indonesia and Philippines

Many manufacturers recognise that AI can revolutionise operations, improve efficiencies, and drive innovation.

However, you often face a mental tug-of-war.

On one hand, you see AI’s potential to transform your business; on the other, you feel overwhelmed by the perceived complexity of implementation.

This leads to hesitation, causing missed opportunities and delayed progress.

The reality...

Starting small with manageable AI initiatives allows businesses to see tangible results quickly.

By focusing on testing tools and frameworks in bite-sized ways, manufacturers can dispel the myth that AI adoption is out of reach.

How do we do it?

In-person or online training workshops for business teams that include:

- Learn how to effectively communicate with AI with the CRAFT™ prompting framework
- Establish AI Policy frameworks for your organisation, including data security
- Choose the right AI tools for specific tasks
- Identify the tasks where AI can improve efficiencies and give you great ROI
- Build Custom GPTs to assist your business processes
- Build prompt libraries for everyday tasks or strategic outcomes
- Learn how to use ChatGPT, Claude or Microsoft 365 Copilot

The Powerhouse Digital AI Workshops are designed for manufacturing professionals in operations, production, sales & marketing, administration, HR or any role looking to explore how ChatGPT, Microsoft 365 Copilot or other LLMs can streamline daily tasks and boost productivity.

If the above resonates, and you would like to enquire about training for your business... head over to www.powerhouse-digital.com to book a callback.

Talk soon.

Tim 👏

taplio

The Battle

Dan Sodergren

Tim Bennett

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