Scott Taylor, MBA

Saint Ignatius High School

Assistant Director of Advancement Marketing

BlkDog

We are a brand marketing agency helping small businesses, entrepreneurs, 
and dreamers build brands with purpose.

CEO + Founder

INTERDESIGN

Global Director Brand Marketing

Moen Incorporated

• Lead end-to-end campaign development including identifying target insights,
audiences, developing strategy, briefing creation, defining messaging, channel
planning, brand positioning, and content development
• Lead creative direction of above the line advertising (paid social, tv, radio) to
support key marketing initiatives and branded content
• Track and report the brand marketing data including development of feedback
loops to ensure creative is delivering against company goals, and optimizing
for short and long term impact
• Develop and communicate industry, market, and channel understanding to
advance and address business objectives
• Work collaboratively with cross functional teams on new product launches
and marketing campaigns in support of our Vision Into Action strategy
• Manage and partner with internal marketers, writers, designers, and direct
external agency partners on briefings, creative reviews, and brand activities
• Translate brand strategies into brand plans and go-to-market strategies
• Monitor market trends and research competitor’s activities to find opportunities
and report on marketing activities

Associate Brand Marketing Manager

John Carroll University

• Led strategy and execution of creative, marketing, and web projects to
support John Carroll University’s strategic marketing efforts
• Led creative, brand, and web strategies including positioning, digital,
social media, and web management
• Co-led athletics rebranding process between 2018-2019
• Developed and enhanced brand positioning and brand guidelines
• Increased in-house creative capabilities including adding video and animation
• Led the visual direction of John Carroll University’s new website in 2019,
including consultation of UI/UX brand experience
• Directed external resources including a team of writers, photographers,
marketing specialists, and digital teams to execute strategic brand initiatives
• Coached and mentored team members on professional development growth
opportunities including training on brand marketing best practices

Director of Marketing and Creative Services

Director of Creative Services

Senior Graphic Designer

University Hospitals

• Lead designer for key accounts including The Cleveland Browns, UH Harrington
Heart & Vascular Institute, Corporate Communications, and Human Resources,
Sports and Orthopedics, Institutional Relations & Development
• Partnered with marketing and communications teams to produce the highest
standard of brand collateral to meet hospital objectives and enhanced brand
awareness across all marketing channels.
• Collaborated with senior leadership on system initiatives including evolving
processes, products, and tools

Graphic Designer

Sherwin-Williams

• Executed, coordinated, distributed, and supported Sherwin-Williams Protective
& Marine (PM) marketing and brand initiatives for North America
• Designed marketing and sales collateral including sell sheets, brochures,
print and digital ads, and event materials supporting North America and
Global sales strategic efforts
• Developed and managed the PM divisions’ first online digital magazine,
e-Coating Solutions, over 40,000 subscribers globally

Graphic Designer + Marketing Specialist

Co-Founder @ BlkDog, Brand Marketing Agency For Small Businesses | Connecting People + Brands to Purpose | Creative, Leadership, Strategy

Hi! I'm Scott. 

I'm a creative turned brand marketing leader. I'm here to share my experiences, life lessons, ideas, network, and help others. 

In addition, I am a…
🔸 Proud Father and Husband 
🔸 Cleveland Sports Fan - Go Browns, Guards, Cavs
🔸 Foodie - I love cooking and discovering new restaurants and breweries
🔸 Traveler - Travel changes us. It's the gateway to growth and creativity.
🔸 Lifelong Learner - Growth is never done. I love learning new skills and ideas to keep things fresh. 

I graduated with an MBA from John Carroll University and Bachelor of Arts in Visual Communication Design from the University of Dayton. 

I have over 14 years of professional experience in marketing, communications, brand, and creative design. I’ve had the privilege to work in several roles in varying industries including Manufacturing, Higher Education, Healthcare, Technology, Security, Art & Design, Law, Software, Event Planning, Athletics, Health & Wellness. 

My diverse professional experiences have helped me remain agile, innovative, and focused on growth as a person and professional. Lifelong learning is at my core. Of course I wouldn't be where I am today without countless talented and incredible mentors, colleagues, and partners who have pushed me to continue growing. 

• Creative Direction 
• Marketing Strategy
• Integrated Marketing & Communications  
• Digital Marketing 
• Social Media and Content Strategy  
• Brand Strategy
• Agency Management 
• Advertising and Paid Media Execution
• Project Management 
• Team and Staff Development 
• Executive Leadership 

In addition to my full-time work experience, my wife and I founded a brand and design company, BlkDog. We focus on supporting other small businesses, entrepreneurs, & dreamers. We believe in supporting the local Cleveland community and small business owners to achieve their goals by partnering with our team on branding, design, and strategic marketing.

To learn more about our agency BlkDog, visit www.goblkdog.com 

 *All my experiences and opinions shared here are my own.

Director of Global Brand Marketing

Upwork

Amazon FBA Product Researcher

GROWTECH ADVERTISING

Head of Department

Amazon FBA Account Manager

Product Researcher

Transforming Amazon FBA Sellers into 7-Figures Earners | Advance strategies and Management | Book a FREE Strategy CALL📞

Hey!
Are You Struggling to Find a 𝐖𝐢𝐧𝐧𝐢𝐧𝐠 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐭𝐨 𝐋𝐚𝐮𝐧𝐜𝐡 𝐨𝐧 𝐀𝐦𝐚𝐳𝐨𝐧?
Are you tired of pouring money into 𝐚𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐢𝐧𝐠 𝐰𝐢𝐭𝐡𝐨𝐮𝐭 𝐬𝐞𝐞𝐢𝐧𝐠 𝐭𝐡𝐞 𝐜𝐨𝐧𝐯𝐞𝐫𝐬𝐢𝐨𝐧𝐬 𝐲𝐨𝐮 𝐝𝐞𝐬𝐢𝐫𝐞?
Are You Struggling to 𝐁𝐨𝐨𝐬𝐭 𝐲𝐨𝐮𝐫 𝐀𝐦𝐚𝐳𝐨𝐧 𝐒𝐚𝐥𝐞𝐬?

Hi, I am Arva Akbar! 𝐚𝐧 𝐀𝐦𝐚𝐳𝐨𝐧 𝐅𝐁𝐀 𝐞𝐱𝐩𝐞𝐫𝐭, I help entrepreneurs create and scope a successful business online that specifically specializes in finding products that sell with high demand and low competition. I analyzed competitors to develop winning strategies and provided excellent customer service to maintain high ratings and positive reviews. Moreover, I collaborated with cross-functional teams to Better Customize Your Product.

𝐇𝐞𝐫𝐞'𝐬 𝐖𝐡𝐚𝐭 𝐈 𝐁𝐫𝐢𝐧𝐠 𝐭𝐨 𝐭𝐡𝐞 𝐓𝐚𝐛𝐥𝐞: 

💡 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐑𝐞𝐬𝐞𝐚𝐫𝐜𝐡: I dive deep into market trends to uncover hidden gems, ensuring your offerings resonate with your target audience.
💡 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐂𝐮𝐬𝐭𝐨𝐦𝐢𝐳𝐚𝐭𝐢𝐨𝐧: Tailoring products to match individual preferences ensures maximum appeal and customer satisfaction.
💡𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐃𝐞𝐬𝐢𝐠𝐧: Collaborating with expert listing designers, we ensure your products stand out with captivating visuals and thematic categorization.
💡 𝐂𝐫𝐨𝐰𝐝𝐟𝐮𝐧𝐝𝐢𝐧𝐠 𝐂𝐚𝐦𝐩𝐚𝐢𝐠𝐧𝐬: Launching products through successful crowdfunding channels to kickstart your journey with momentum.

I understand the risks associated with launching new ventures, which is why we prioritize meticulous planning and strategic execution to mitigate potential pitfalls.

𝐌𝐲 𝐔𝐧𝐢𝐪𝐮𝐞 𝐀𝐩𝐩𝐫𝐨𝐚𝐜𝐡:

Through my Data-to-Custom strategy, I go beyond surface-level trends, leveraging data analytics to steer you away from risky investments and towards profitable opportunities.

Partnering with me means unlocking a range of services designed to skyrocket your sales, from expert copywriting and captivating visuals to finely-tuned PPC campaigns and innovative product ideation.

𝐂𝐨𝐧𝐧𝐞𝐜𝐭 𝐖𝐢𝐭𝐡 𝐌𝐞 𝐭𝐨:

🌟 Discover high-potential products tailored for the Amazon marketplace.
🌟 Optimize your product listings for maximum visibility and conversions.
🌟 Validate product ideas to ensure a seamless Amazon launch.
🌟 Develop a strategic edge over competitors before making significant investments.

Remember, success is a journey, and I'm here to support you every step of the way. Don't let go of your dreams - together, let's turn them into reality!

 Send me a DM to embark on your Amazon success story today! 

➡️𝐂𝐨𝐧𝐭𝐚𝐜𝐭
arvaakbar946@gmail.com

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Scott Taylor, MBA

Arva Akbar

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