Scott Taylor, MBA

Saint Ignatius High School

Assistant Director of Advancement Marketing

BlkDog

We are a brand marketing agency helping small businesses, entrepreneurs, 
and dreamers build brands with purpose.

CEO + Founder

INTERDESIGN

Global Director Brand Marketing

Moen Incorporated

• Lead end-to-end campaign development including identifying target insights,
audiences, developing strategy, briefing creation, defining messaging, channel
planning, brand positioning, and content development
• Lead creative direction of above the line advertising (paid social, tv, radio) to
support key marketing initiatives and branded content
• Track and report the brand marketing data including development of feedback
loops to ensure creative is delivering against company goals, and optimizing
for short and long term impact
• Develop and communicate industry, market, and channel understanding to
advance and address business objectives
• Work collaboratively with cross functional teams on new product launches
and marketing campaigns in support of our Vision Into Action strategy
• Manage and partner with internal marketers, writers, designers, and direct
external agency partners on briefings, creative reviews, and brand activities
• Translate brand strategies into brand plans and go-to-market strategies
• Monitor market trends and research competitor’s activities to find opportunities
and report on marketing activities

Associate Brand Marketing Manager

John Carroll University

• Led strategy and execution of creative, marketing, and web projects to
support John Carroll University’s strategic marketing efforts
• Led creative, brand, and web strategies including positioning, digital,
social media, and web management
• Co-led athletics rebranding process between 2018-2019
• Developed and enhanced brand positioning and brand guidelines
• Increased in-house creative capabilities including adding video and animation
• Led the visual direction of John Carroll University’s new website in 2019,
including consultation of UI/UX brand experience
• Directed external resources including a team of writers, photographers,
marketing specialists, and digital teams to execute strategic brand initiatives
• Coached and mentored team members on professional development growth
opportunities including training on brand marketing best practices

Director of Marketing and Creative Services

Director of Creative Services

Senior Graphic Designer

University Hospitals

• Lead designer for key accounts including The Cleveland Browns, UH Harrington
Heart & Vascular Institute, Corporate Communications, and Human Resources,
Sports and Orthopedics, Institutional Relations & Development
• Partnered with marketing and communications teams to produce the highest
standard of brand collateral to meet hospital objectives and enhanced brand
awareness across all marketing channels.
• Collaborated with senior leadership on system initiatives including evolving
processes, products, and tools

Graphic Designer

Sherwin-Williams

• Executed, coordinated, distributed, and supported Sherwin-Williams Protective
& Marine (PM) marketing and brand initiatives for North America
• Designed marketing and sales collateral including sell sheets, brochures,
print and digital ads, and event materials supporting North America and
Global sales strategic efforts
• Developed and managed the PM divisions’ first online digital magazine,
e-Coating Solutions, over 40,000 subscribers globally

Graphic Designer + Marketing Specialist

Co-Founder @ BlkDog, Brand Marketing Agency For Small Businesses | Connecting People + Brands to Purpose | Creative, Leadership, Strategy

Hi! I'm Scott. 

I'm a creative turned brand marketing leader. I'm here to share my experiences, life lessons, ideas, network, and help others. 

In addition, I am a…
🔸 Proud Father and Husband 
🔸 Cleveland Sports Fan - Go Browns, Guards, Cavs
🔸 Foodie - I love cooking and discovering new restaurants and breweries
🔸 Traveler - Travel changes us. It's the gateway to growth and creativity.
🔸 Lifelong Learner - Growth is never done. I love learning new skills and ideas to keep things fresh. 

I graduated with an MBA from John Carroll University and Bachelor of Arts in Visual Communication Design from the University of Dayton. 

I have over 14 years of professional experience in marketing, communications, brand, and creative design. I’ve had the privilege to work in several roles in varying industries including Manufacturing, Higher Education, Healthcare, Technology, Security, Art & Design, Law, Software, Event Planning, Athletics, Health & Wellness. 

My diverse professional experiences have helped me remain agile, innovative, and focused on growth as a person and professional. Lifelong learning is at my core. Of course I wouldn't be where I am today without countless talented and incredible mentors, colleagues, and partners who have pushed me to continue growing. 

• Creative Direction 
• Marketing Strategy
• Integrated Marketing & Communications  
• Digital Marketing 
• Social Media and Content Strategy  
• Brand Strategy
• Agency Management 
• Advertising and Paid Media Execution
• Project Management 
• Team and Staff Development 
• Executive Leadership 

In addition to my full-time work experience, my wife and I founded a brand and design company, BlkDog. We focus on supporting other small businesses, entrepreneurs, & dreamers. We believe in supporting the local Cleveland community and small business owners to achieve their goals by partnering with our team on branding, design, and strategic marketing.

To learn more about our agency BlkDog, visit www.goblkdog.com 

 *All my experiences and opinions shared here are my own.

Director of Global Brand Marketing

Alden Wonnell

Adverio.io

Skyview Partners LLC

Managing Partner and Co-Founder

ForUsAll

Client Advisor

Retirement Associate

TIAA

- Ranked in the top 5% of TIAA Financial Consultants nationwide.

- Responsible for enhancing relationships with more than twenty-five Institutional  Retirement Plan Clients, representing over $1.25B in AUM in the Northern California territory; including three of TIAA's largest clients. 

- Deliver Advice, Guidance, Education, and Financial Planning to over 2800 Individual Clients, driving my personal acquisition of more than $40M in new plan assets / AUM for TIAA.

- Currently hold FINRA Series 7, Series 66, and California Life/Health/Accident licenses.

Senior Financial Consultant

Capital One

- Ranked number three junior consultant for Capital One Financial Advisors nationwide. 
- Developed financial strategies for affluent individuals and local businesses. 
- Co-managed approximately $160,000,000 in client assets. 
- Consistently met goals, adding at least $600,000 each month to Assets Under Management. 
- Experience with equities, fixed income, managed money platforms, mutual funds,
structured investments, alternatives, annuities and life insurance.

Financial Consultant

Preview Properties

- Top Agent Award: July 2008, July 2009; placed in top three summer agents overall: 2008, 2009
- Acquired new rental listings and negotiated contracts between landlords and tenants.
- Created and managed relationships with landlords.
- Produced over $125,000 in company revenue.

Real Estate Salesperson

Morgan Stanley Smith Barney

- Assisted financial advisors by prospecting potential clients and promoting seminars. 
- Developed sales skills and provided office support to a team of eight.

Intern - The Espenan Team

Founder @Adverio.io - I Help Brands Generate 7 & 8 Figure Growth on Amazon, Walmart & Shopify

Hi, I am Alden Wonnell, and I breathe e-commerce businesses for a living. Currently, we are working with 40+ brands, and the idea is to not just give them a service but an unbeatable experience. We help mid-7 to mid-8-figure brands with large catalogs achieve profit growth across key channels, including Amazon, Walmart, DTC, and Target. 

Here’s how we make a difference:

📍Our team specializes in helping brands overcome stagnation and reverse declining sales.
📍Clients often tell us that no other agency has achieved the results we deliver.
📍Brands participating in our Growth Cultivator program typically see growth rates of 20% to 130% within the first 90 days.

I have always been an entrepreneur at heart, but this all changed after I worked for a fintech start-up and realized I wanted to do way more than remain a cog in the machine which gave me the confidence to take the leap and start Adverio.

My journey 2.0 started right after COVID hit, and that’s when we started elevating Adverio to greater heights, and building our internal structure, tools, and reporting for large catalogs ranging from 100 SKUs to 100,000+ SKUs. This has now led to our brand partners seeing an 186% increase in YOY growth. 

Looking ahead, we’re dedicated to expanding our business and refining our strategies to help more brands achieve their full potential. If you’re ready to experience transformative growth and leave plateaued revenue behind, let’s connect.

Ready for your Brand to be the star of the Marketplace? Schedule a call with me today.

taplio

The Battle

Scott Taylor, MBA

Alden Wonnell

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