Craig Davis

Hampton Inn Manhattan/Times Square North

•	Facilitated exceptional customer experiences through utilizing data within the hotel data 
        management system, resulting in $5K of extra daily revenue.

•	Boosted customer testimonials by handling customer inquiries during the nomination which 
        resulted in winning the 2019 Certificate of Excellence award from TripAdvisor for the hotel.

•	Upsell ~$900k on an annual basis for upgrades in service packages and room upgrades 
        consistently by educating customers on incentives and rewards.

Senior Customer Service Representative

New York Hilton Midtown

• Responded to 100+ daily phone inquiries regarding hotel services to ensure customer care.

• Coordinated with hotel teams in security, front office, and housekeeping to provide exceptional service.

• Helped the supervisor locate a repairman to repair phone systems for hotel rooms. 

• Received praise (and Godiva Chocolates) from the General Manager for restoring phone service 
to the entire hotel.

Hudson New York Hotel 

•	Responded to 60+ daily phone inquiries to troubleshoot and manage customer requests to improve the customer experience.

•	Fulfilled and executed over 80% of daily guest requests and followed up to confirm arrival to 
        meetings.

•	Worked with hotel department teams to focus on the customer experience which led to an improvement of phone calls by 15% which also translated to an additional $144k in revenue a month.

Senior Customer Service Specialist

Renaissance Hotels

•	Responded to 70+ daily phone inquiries and followed up with hotel guests to ensure client satisfaction.

•	Worked with the Hotel Director and created a TV channel guide to help improve customer and staff experience.

•	Provided daily reports to management about front-office requirements to maintain hotel operations.

Customer Service Representative

Resorts World Casino New York City

•	Identified issues in marketing materials that saved the company $100k and helped avert 
        defamation and brand scrutiny.

•	Winner of the first-ever Employee of the Month (EOM) award in the call center (by Manager) for
        Outstanding Customer Service due to high scoring client satisfaction out of 1,000+ employees.

•	Three-time recipient of the Most Valuable Service Provider award for perfect scores through 
        mystery shoppers.

•       Advised clients and customers on safety precautions and survival steps during Hurricane Sandy in 2012 by managing the customer service phone lines averaging ~700 calls during a catastrophic event.

Customer Service Specialist

An award-winning Senior Customer Service Representative with 12+ years of experience. Helping hospitality companies create amazing customer experiences that drive 7-figures in annual growth.

I help content creators on LinkedIn by leaving value-driven comments.

My first job was working as a Janitor at the Greater Allen Cathedral of New York in June 2006. I enjoyed learning how to serve people, do a job, and learn about its mission.

I volunteer to serve Thanksgiving food, Christmas Gifts and attend church conferences.

Those experiences translated to my first full-time job, working at a casino in October 2011.

Out of over 1,000+ employees with no phone experience, I became the first-ever Employee of the Month in the Call Center for Outstanding Customer Service.

My former manager wrote in 2015:

"His dedication to excellence and delivering above and beyond what is required makes him a solid addition to any organization." - Elba Batista, Former Customer Relations Manager at Resorts World Casino New York City.

Working in hospitality taught me how to be patient, empathetic, and caring.

My goal is to become a Customer Success Associate at a hospitality tech startup in New York, NY. Here are three reasons why:

1) To start, I want to make a career change that I will be happy with for a long time.

2) Throughout my career, I’ve become an expert at uncovering people’s desired outcomes to help create amazing customer experiences.

3) You get my skills and relevant customer experience to bring a hospitality tech startup in New York, NY.

Why a hospitality startup? To bring insights from working in hotels.

I create content on LinkedIn that focuses on personal branding, adding value, and sharing webinar takeaways. I like to visit Farmer's Markets in New York.

To see webinar takeaways from May 27th, 2020 to now, click "See all" on the featured tab.

To follow my content, follow my hashtag: #CraigNotes

If you are open to how we can work and help each other, please send an InMail or LinkedIn Message.

Specialties: Customer Experience | Hospitality Expert | Account Management | Communication | Relationship Management | Data Analysis | Project Management | Customer Engagement | Relationship Building | Market Research | Customer Retention | Salesforce.com | Customer Support | Troubleshooting | Data Entry | Technical Support

Technical Skills / Systems: | Trello | OS365 / Microsoft Office - Word, Excel, Sharepoint, Powerpoint | Google Suite - Docs, Sheets, Slides | SQL | Slack | Hubspot | OnQ | Meridian | HotSoS | MARSHA | Guestware | Canva | Zoom

Future Famous Media

💼Additional responsibilities include:
|
📂Leads a team of copywriters tasked with producing copy and automation for clients that are to Future Famous standards.
|
📂 Advises on the strategic & tactical direction of all projects.
|
📂 Trains copy team and members of other departments on matters relating to copywriting and automation.
|
📂 Reports to the management and executive team on progress.

Chief Copywriter

Direct Response Copywriter

Point.B Digital Marketing Agency

I helped dozens of businesses in several industries to grow their online presence with  digital copywriting.

Here are a few things I did at Point.b:

📂SEO writing
📂Blog writing & strategy
📂Webpage content writing
📂Social media content writing

Web Copywriter

The 1873 FM

After winning The 1873 FM Battle of the Colleges, I was given the opportunity to host my own daily show at the online station. The show I hosted, Woke Nation, aimed to inform and educate the listeners about a few topics including health, fitness, and technology. The show also aimed to uplift artists and content creators by giving them a platform to showcase their talent on.

Presenter 

You're learning copywriting to:

1. Become a career copywriter.
2. Use the craft to sell your offering.

Whatever your reason, I'll be brutally honest with you:

There's a massive gap between where you are right now,

& the copywriter who gets paid $100k for a sales letter.



Copywriting isn't easy.

It's a combination of marketing strategy, direct response, and creative writing.

It's one of the most profitable crafts on the internet for good reason.

However, there's a huge problem in the world right now...

...one that can throw you off the path of learning the craft.



In the last 2 decades, copywriting went from:

🔥"I'll convince you to give me your money in as few words as possible"

To:

😐"Read my blogs about dog grooming then buy my shampoo"

The craft has been disgustingly distilled into a shadow of what it once was.

People make the mistake of classifying "content writing" as copywriting.

They assume that knowing how to write social media posts and blogs makes them copywriters.

Yuk. Ogilvy would turn in his grave.



Nothing against you though, you're awesome.

But ignorance isn't bliss.

Copywriting shouldn't be learned from a content marketing perspective.

That's like trying to learn math in English class.


👆Disaster.
👇Here's the answer:


Copywriting should be learned from a direct response standpoint.

After all, the craft was the birthchild of direct response.

So why the hell wouldn't you learn it the right way?



Unless you're cool with stagnating the growth of your copywriting,

You should be:

⇾ Getting cosy with direct response marketing.

⇾ Internalising the Trivium of Copywriting.

⇾ Becoming a mental case.

And, of course. wax on wax off-ing the shit out of it.



That's what I'm here to help you with.

So yeah... if you're looking to forge a career in copywriting,

Or learn the damn craft so you can make some money, 

Then let's get it done.

DM me for your next move.

Welcome to Miyagi-Do Kopywriting 🥋

taplio

The Battle

Craig Davis

Lebo Mashego

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