humanworks

At humanworks, we do b2b marketing differently. Bland, boring and blah blah blah B2B isn’t for us. We’re storytelling specialists, working with forward-thinking, growth-minded businesses to put the human connection at the heart of B2B marketing.

What we offer:

Content strategy
• Editorial
• Value proposition development
• Content audits

Brand awareness
• Thought leadership campaigns
• Industry reports
• SEO Blog articles

Lead generation
• E-books
• Whitepapers
• Email communications
• Paid ads

Social media
• Social media strategy
• Content creation and ghostwriting
• LinkedIn content
• Company page management

Communications & copy
• PR
• Website content & SEO
• Landing pages
• Case studies
• Employee engagement

Video & design
• Brand design
• Website design
• Video content
• Infographics

Founder

Cosmo Creative Content

If you're a b2b marketing director in financial services, insurance, SaaS and sustainability - we work with you to deliver the thought leadership strategy and content your in-house teams can't.

Content Director

BBC Radio 5 Live

-	Senior leader of the 5 live Breakfast programme and the wider 5 live network leadership team.
-	Leading a team of 20 producers creating a network breakfast radio programme 7 days a week. Responsibility for team performance and welfare.
-	Overseeing the on-air team, managing key talent and setting the editorial direction of the programme. 
-	Leading the commissioning of the programme’s digital and social content   

INNOVATION & LEADERSHIP

-	Leading the recent re-development of the 5 live Breakfast programme: creating a modern radio programme with the audience at its heart. Developing new formats and a programme clock to better showcase presenter talent – driving increased engagement and audience appreciation.
-	Leading 5 live Breakfast’s acclaimed Brexit coverage: developing formats like #BrexitBarometer (a simultaneous discussion format, on-air and online). Driving significant social media traffic.
-	Leading 5 Live Breakfast’s 2019 Election coverage, including creating record levels of engagement with the 5 Live Leader Your Calls, broadcast simultaneously on the BBC News Channel (the leaders of the main political parties taking listeners’ questions). Demonstrating an ability to lead high-profile projects with multiple stakeholders.

STRATEGIC HIGHLIGHTS:
-	Leading a 5 live strategy to improve our reach to younger audiences. Collaborating with multiple stake-holders and creating a blueprint that has had a real impact: 25-44 measure up on Rajars Q4 2019, significantly more live listening through BBC Sounds for U35s (Q3 vs Q4 2019)
-	Leading the BBC's 50:50 project to encourage greater diversity of voices on-air.
-	Currently leading on a project to develop a unique strategy to increase live listening through BBC Sounds (Q1 2020). Working across the BBC Radio division, engaging and managing multiple stakeholders. Demonstrating an ability to identify problems across the division and bring a team together to tackle them.

Assistant Editor

Senior Broadcast Journalist

Broadcast Journalist

THEN → BBC Journalist For 17 Years NOW → Building a B2B Content Agency HOW → Transforming Your Business Into a Thought Leader

At humanworks, we do b2b marketing differently. Bland, boring and blah blah blah B2B isn’t for us. We’re storytelling specialists, working with forward-thinking, growth-minded businesses to put the human connection at the heart of B2B marketing.

What we offer:

Content strategy
• Editorial
• Value proposition development
• Content audits

Brand awareness
• Thought leadership campaigns
• Industry reports
• SEO Blog articles

Lead generation
• E-books
• Whitepapers
• Email communications
• Paid ads

Social media
• Social media strategy
• Content creation and ghostwriting
• LinkedIn content
• Company page management

Communications & copy
• PR
• Website content & SEO
• Landing pages
• Case studies
• Employee engagement

Video & design
• Brand design
• Website design
• Video content
• Infographics

_________________________________

Why choose humanworks?

We don’t think business to business; we think human to human.

That means crafting content and communications that create genuine, personal, and authentic connections between your business and your customers.

We’re a new type of marketing agency. We help you cut through the blah, blah, blah and give your business a compelling story that will help you stand out from the crowd, build your brand, and grow your bottom line.

• We’re storytellers
• We’re thinkers & doers
• We’re humans, not robots

Our content doesn’t just click with your audience; it connects your business to new leads and converts them into customers.

That’s the power of human-to-human marketing. It just works.

__________________________

Our founder:

I’m Cosmo Shield, founder of humanworks. Before you ask, yes, that’s my real name! I was a BBC journalist for almost two decades before I realised I was sick of telling people bad news every day and wanted to help a generation of businesses tell their stories in a more compelling way.

That’s the passion the humanworks team brings to every client and project. I’d love to hear more about your business.

Email
cosmo@human-works.co.uk

Website:
www.human-works.co.uk

Cosmo Shield ♾

Agile 8 Advisory Pte Ltd

Agile 8 provides outsourced solutions to listed companies, private limited and start ups in areas of Corporate Secretarial, Accounting, Tax, Scrutineering, Insolvency related work and Business Valuation.

Managing Director and Founder

Heysara Pte Ltd

Corporate Secretarial and Outsourcing services for our SME and start ups

Director and Co-Founder

TMF Group

Deputy Head, Corporate Secretarial Department

Director, Corporate Secretarial

ASPIRE CS PTE. LTD.

To promote and market business compliance support to SMEs, and Catalist sponsored companies. Includes Business Development role.

Head, Corporate Services

BoardRoom Limited

Compliance work related to Companies Act, Cap. 50 and Listing Manual of the Singapore Stock Exchange.

Incorporation or maintanence of private limited or public listed companies in Singapore.

Employment pass application, setting up of representative office or administrative matters.

Manager

DBS Group Holdings Limited

Assisted Group Company Secretary in discharging her duties on matters relating to corporate secretarial functions, business continuity planning, department's social gathering and revising the secretarial compliance framework.

AVP, Legal & Secretariat

Abogado Pte Ltd

Managing the corporate secretarial department and performing budgets, customer fronting and also acts as the interface between lawyers and paralegals, from time to time.

Arfat Selvam & Gunashingham

Performing corporate secretarial services and managed portfolio of private limited and listed companies.

Corporate Secretarial Executive

Tri Planners Pte. Ltd.

Corporate Secretarial

Elite Management Services Pte Ltd

Corporate Secretarial Assistant

I am a Ex-Corporate turned Entrepreneur/ Honest and Positive LinkedIn Connection

With over 27 years of corporate secretarial experience,  I aim to help my clients and leads to achieve their goals through our outsourcing solutions - corporate secretarial, accounting, tax compliance and payroll services.

Robin YOO

1 cent nugget - Hello from the Other Side

Well, I dont want to sound like a singer, however I found that it was very true. 

Often, we have our own point of view and neglect what other people says.

I had my fair share of self righteousness and was proven wrong over and over again 😅 early in my Corporate life. 

Yes, your position as a team lead or leader is thrust upon you.  

However does your respect continues after you have left your leadership role?

I thought I had my fair share of respect when I was a head of department. Yes, the Yes and Yes and more Yes. 

How about the Nos? 

How many speak of No, I disagree with you. 

How many times?

Nowadays I look for the No. 

Because, the No allows me to reflect better and also to re-affirm what I dont understand. 

Happy Wednesday, my dearest LI friends ❤️💕

So, Now, how about saying Hello from the Other Side? 👋

#1centnugget

taplio

The Battle

Cosmo Shield ♾

Robin YOO

Followers

Posts

Engagements

Likes

Performance ScoreRobin YOO's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Cosmo Shield ♾

Robin YOO

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Robin YOO's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreRobin YOO's LinkedIn Performance