𝗜𝗦 𝗬𝗢𝗨𝗥 𝗛𝗢𝗦𝗣𝗜𝗧𝗔𝗟𝗜𝗧𝗬 𝗦𝗔𝗟𝗘𝗦 𝗢𝗡 𝗧𝗛𝗘 𝗥𝗢𝗖𝗞𝗦?

Let’s refill your funnel.

𝗧𝗵𝗲 𝗪𝗜𝗡𝗦 𝗠𝗲𝘁𝗵𝗼𝗱™
is your recipe for stronger leads and smoother conversions in Hospitality B2B.

You don’t need another shot of inspiration.

You need a solid pour of strategy.

𝗧𝗵𝗲 𝗴𝗮𝗺𝗲 𝗵𝗮𝘀 𝗰𝗵𝗮𝗻𝗴𝗲𝗱. 

❌ Cold pitches? Ghosted. 
❌ RFPs? Ignored. 
❌ Automation? Annoying..

At Lure Agency, we help hospitality brands, both hotels and vendors, ditch the noise and pour up a proven strategy that actually converts.

Because the smoothest moves start with a method.

🍋 𝗦𝗼𝘂𝗻𝗱 𝗳𝗮𝗺𝗶𝗹𝗶𝗮𝗿?
Your sales strategy is running on fumes.
Your inbox is empty. Your leads are cold.

Sales and marketing? Totally out of sync. 
And your competition? Getting sharper and more AI-savvy by the minute.

Whether you’re trying to fill group blocks or break into a new hotel account, you're stuck in a system that no longer works.

🌶️ The Old Way? All Buzz, No Buzzed.
✔️ RFP roulette
✔️ Cvent overload
✔️ Cold outreach
✔️ Cringe automation
✔️ A dry pipeline

🍸 The Solution: The WINS Method™
A bold blend of connection, clarity, and conversion:

𝗪𝗲𝗯𝘀𝗶𝘁𝗲 – Your 24/7 bartender. Serve the right first impression.

𝗜𝗻𝘁𝗲𝗹 – Know who’s thirsty and when.

𝗡𝘂𝗿𝘁𝘂𝗿𝗲 – Build trust with value-forward content.

𝗦𝗲𝗹𝗹 – Close with bold messaging and better timing.

Whether you want full service, a mixologist, or just the recipe—we’ve got your pour.

Let's connect and chat about it.


▶︎ 𝗥𝗘𝗦𝗨𝗟𝗧𝗦 𝗔𝗡𝗗 𝗣𝗥𝗔𝗜𝗦𝗘:

"Our results with Lure Agency have been crazy impressive!! This strategy has been a lifesaver for us. We're now efficiently operating with two salespeople instead of the previous 3.5, all thanks to a stream of highly qualified leads."

Julie Petit
Director of Sales & Marketing 
Stonewall Resort

_____________________________


“Lure Agency has great ideas, increased our web presence, and generated more leads for us. 
I highly recommend their services. “

Organic website traffic increased by 23%, time spent on the site by visitors grew by 37%, and revenue grew by 6.3%.

Steve Blidner
Founder & CEO
TTI Technologies
 
________________________________

Would you like to learn how your sales team can identify, convert, and retain more revenue?

Call me directly at 619-889-8156 or email me (cory@lureagency.com) and let's have a conversation about your goals and objectives.
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#digitalmarketing #sales #hotelmarketing #hotelsales #marketing #integratedmarketing #b2bhospitality #hospitalityb2b #hoteltech #hotelrevenue #hotelbusiness

Cory Falter

Flip.to

- Own the entire sales cycle for hotels, resorts, campgrounds, and management groups. 
- Research and qualify potential customers. 
- Grow the top-of-funnel and move prospects into the buying process. 
- Track and report on sales interactions and won accounts using Salesforce. 
- Develop key partnerships with other vendors to achieve business development objectives and mutually beneficial outcomes.

Account Executive, Growth + Partnerships

HSMAI Central Florida

Board President

VP, Sponsorship

GridPlay Designs

- Sold website and graphic design services to small businesses and nonprofits. Researched businesses, established initial sales meetings, created proposals, and managed the final pitch meetings to close accounts. 
- Project manager and account manager for all company accounts. Interfaced with clients to help them understand the scope of work at each stage and keep them apprised of when deadlines had been met. Coordinated the life cycle of web design projects and graphic design materials making sure deliverables were produced to the client’s satisfaction.

Co-Owner

Scenes Media, LLC

- Created company's flagship music series SCENES Live Sessions. These music performances used live streaming capabilities to connect musicians with digital audiences in real-time. 
- Researched and booked over 800 national and international musicians and bands to appear on SLS in three years. Conducted outreach to musicians directly and built an extensive network of publicists who submitted talent for consideration.

Head Of Music

Markham and Lambert®

- Sold marketing and advertising services to small and medium-sized businesses. Attended initial sales meetings, collaborated with other managing partners on proposal creation, and participated in final pitch meetings.
- Project manager and account manager for all company accounts. Interfaced with clients to help them understand the scope of work at each stage and keep them apprised of when deadlines had been met. Communicated ongoing tasks for each account to the internal marketing team and made sure deliverables had been produced to the client’s satisfaction.

Managing Partner

HF Marketing & Design

- Sold digital marketing and advertising services to small businesses in the Orlando area. Researched businesses to contact, established initial sales meetings, created proposals, and managed the final pitch meetings to close accounts.
- Project manager and account manager for all company accounts. Interfaced with clients to help them understand the scope of work at each stage and keep them apprised of when deadlines had been met. Communicate ongoing tasks to the internal marketing team and made sure each deliverable had been produced to the client’s satisfaction.

Owner & Managing Partner

88.3 WPPB-FM (NPR)

- Sold advertising and sponsorship packages to local businesses, including radio ads along with online promotion through digital assets. 
- Created and produced special events, strengthening the station's relationship with advertisers, listeners, and donors.

Marketing and Sales Associate

Green Theatre Collective

- Fundraised for the company's two outdoor Shakespeare productions. 
- Hired and managed staff and actors. 
- Produced theatrical productions, making sure outdoor performance locations were secured, production deadlines were met and on budget, performances were well attended, and productions received multiple write-ups in local media outlets.

Theater Producer

Television Spec

- Casted actors, coordinated shooting locations and permits with various institutions in NYC, and managed cast and crew while on location, making sure production deadlines were met and on budget.

Producer

Self Employed

Professional Actor

Dynamic hospitality professional with 15 years of experience in sales, marketing, and project management. Leveraging a strong background in the arts with business acumen, I excel as a creative problem solver and collaborative team player. Demonstrated success in achieving sales goals, I'm a proactive self-starter who thrives in networking environments. As a firm believer in servant leadership, I prioritize relationship building and consultative selling, focusing on understanding a client’s needs and goals to provide tailored solutions that drive business growth. Currently serving as President of HSMAI Central Florida, I'm committed to giving back to the travel industry and fostering professional development.

taplio

The Battle

Cory Falter

Hal Fickett, MBA

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