Actabl

Strategically engage with hospitality management firms and ownership groups to establish ProfitSword as a preferred solution provider.

Conduct captivating product demos, highlighting ProfitSword’s unique value proposition for potential clients. 

Cultivate strong relationships with key stakeholders, driving revenue growth and expanding Actabl’s market presence.

Worked closely with internal teams, to tailor sales strategies to meet client needs effectively.

Delivered $1.5 million in net new revenues.

Business Development Executive

Bunkhouse

Manage top-producing accounts across Corporate, Group, & Travel markets, exceeding goals by 130% in 2021 and 140% in 2022.

Develop strategies to exceed revenue goals, including Covid rebooking policies, tiered pricing, dynamic discount structures, and targeted prospecting.

Integrate new CRMs (Delphi, Salesforce & TripleSeat) with PMS and serve as a system administrator.

Develop yearly forecast and budget across all markets. 

Assist with hiring, training, onboarding, and incentive structure creation.

Senior Account Manager

The Carpenter Hotel

Reignite revenue following COVID closures by developing a corporate sales strategy and growing group business.

Design and develop 2021 rate proposals and contracts.

Manage RFPs & implement CTM and Consortia programs.

Devise sales training program for junior team members.

Create forecasts, sales reports, and expense reports to present to senior management.

Define the 2021 sales cycle, budget, and commission.

Create presentations for the hotel’s products and services

Senior Sales Manager

GrandLife Hotels

Proactively network, cold call, and upsell accounts to increase revenue by $350,000.00 for group business in the last 12 months. 

Personally exceeded quarterly sales targets by at least 120 %, contributing to overall revenue growth of $600,00.00 year over year. 

Research, identify and present reports on market shifts and industry impacts to team and senior leadership. 

Manage company's largest group, corporate and outside accounts including Google, Palantir Samsung, Fast Retailing and Goldman Sachs to ensure satisfaction and growth. 

Create forecasts, sales reports, and expense reports to present to senior management.

Designate team territories and sales goals based on analysis of market trends and opportunities.

Establish training programs and SOPs for customer-centric procedures such as site tours, office visits, and proposals.

Account Manager

The Standard, High Line

Exceeded quarterly goals by 150% each quarter for 2 consecutive years.

Managed 15+ key accounts with a focus on building long-lasting relationships. 

Assess and inform team and senior management on market shifts providing analysis on expected industry and business.

Established Training Programs for sales representatives for reporting, prospecting and sales calls.

Developed personalized promotional materials to drive business and surpass goals during slower travel seasons. 

Devised Trade Show sales and marketing strategy, leading to yearly onboarding of new customers.

Supported the Sales Director and Global Management team’s administrative needs from travel bookings, to event planning, and calendar management.

The Standard Hotels

Analyzed weekly, quarterly & yearly goals to determine potential gaps and develop a strategy to meet budgets.

Swiftly and effectively resolved guest issues to guarantee satisfaction and loyalty. 

Coordinated 24/7 staffing levels, monitored payroll and worked with HR on reviews and incentives.

Trained new employees to ensure adherence to policies, operational procedures, and company-wide standards.

Updated the company CRM and reservation systems, acting as admin for Cendyn, Salesforce, Laynon and Opera.

Collaborated with the sales and marketing team to ensure compliance and consistent customer service.

Reservations Manager / Assistant Revenue Manager

Chambers Hotel

Worked as key support for sales and operations while interfacing with clients to help the team consistently exceed revenue goals. 

Communicated directly with guests including VIP clients to implement special requests, showcase amenities, and guarantee a seamless experience. 

Researched and booked travel arrangements to include hotels, airline tickets, and ground transportation while managing executive calendars, and itineraries.

Proofread and edited proposals, presentations, sales reports and contracts to ensure accuracy and compliance with brand guidelines. 

Ensured all sales-related technology and equipment were in working order and that adequate marketing materials were readily available.

Processed billing for payment authorizations using billing system.

Coordinated conference and meeting space allocation for internal events.

Sales Coordinator

With over ten years of experience in the hospitality industry, I am a Business Development Executive at Actabl, a company that helps hospitality businesses optimize their revenue channels and enhance their customer relationships. I am passionate about creating value for my clients and partners and delivering results that exceed their expectations.

My professional expertise lies in prospecting new business, expanding existing accounts, and optimizing revenue streams through comprehensive market analysis, persuasive communication, and tailored proposals. Over the past five years (2020-2024), I've successfully managed high-performing accounts across corporate, group, and travel sectors, consistently exceeding targets by an average of 115%.

I have also spearheaded the integration and administration of new CRM systems, crafted effective sales strategies, and developed comprehensive training programs. My ability to create detailed forecasts and actionable reports for senior management has been instrumental in driving growth and operational excellence.

In addition to my core hospitality competencies, I have earned certifications in video production, editing, and strategic thinking. These skills have further enriched my expertise, allowing me to navigate and excel in the ever-evolving hospitality landscape. I am passionate about collaborating with colleagues, managers, and creative professionals and am always eager for opportunities to connect and exchange ideas.

Cory Robin

Hotelbeds

-Analyze data on price, yield, stability, investment risks, economic factors, and other influences
-Report project status, such as budget, resources, technical issues, or customer satisfaction
-Collaborate with senior managers to identify and solve a variety of problems and to clarify objectives
-Demonstrates a level of drive, accountability, and resourcefulness to effectively manage deadlines
-Curates relationships with key stakeholders to solidify partnership & commitment

Yield Manager

MobilityWorks

-Trained end-users in the features and functionality of platforms 
-Giving full attention to what other people are saying, taking time to understand the points being made
-Knowledge of principles and methods for showing, promoting, and selling services
-Set daily, weekly, and monthly rental rates to optimize fleet utilization while maintaining profitability,  
 driving a 60% reduction in operational costs

National Rental Yield Coordinator

Sutton Ford, Inc.

-Develop and manage the scheduling process for all service appointments
-Ensure appointments are scheduled in a way that maximizes technician time and service bay utilization
-Maximize revenue by encouraging higher-margin services or upselling additional services
-Address customer inquiries, complaints, or concerns about appointment scheduling and service delivery

Service Appointment Operations Manager

Established and influential Yield Manager with 10+ years of commensurate experience. Devoted to driving growth through strategic data analysis and cross-departmental collaboration. Expert in optimizing pricing, and managing complex portfolios. Demonstrated success in improving profitability, streamlining processes, and scaling CRM initiatives that resulted in 41% revenue growth within just six months.

Skilled in competitive intelligence, developing forecasting models that guide executive-level decisions, and leveraging data insights to enhance operational efficiency. Known for brilliant Customer Service communication, and the ability to translate complex data and strategies into actionable insights for both technical and non-technical teams. Strong focus on building long-term relationships with key stakeholders to ensure continued success and alignment with business goals.

A self-starter with a passion for continuous learning and operational efficiency, consistently delivering results through continuous integration and strategic planning. Known for adapting quickly to new challenges and driving scalable, sustainable growth. 


Notable YM Impacts:

📚Increased Probability: Manage a $12M portfolio, driving 32% revenue growth through data-driven contract optimization and market analysis

📚Revenue Optimization: Optimize pricing strategies based on market trends and customer behavior analysis to increase revenue and improve profitability to scale targeted CRM communications that grew revenues by over 41% inside of 6 months

📚Strategic Forecasting: Developed data models to forecast trends and support executive decision-making.


Area of Expertise:

🔸Ability to constantly learn new sales techniques and technologies to improve retention metrics
🔸Brilliant cross-departmental communicator that can explain key program developments to consumers
🔸Capable of managing customer visualizations to organize their sensitive information into training 
programs
🔸Client-Facing Retention Experience through working remotely through Microsoft Teams or Zoom and in person


Technical Tools:

- Microsoft Project
- Tableau
- Salesforce
- Advanced Excel
- SQL
- Rentcentric
- Maxiroom

Core Competencies:

 📊Learning Management Systems
 📊Implementation & Integration
 📊Complex Project Management
 📊Organizational Development
 📊Continuous Integration
 📊Customer Onboarding
 📊Business Continuity
 📊Client Retention
 📊Budget & Forecasting 

🔍For more information about my work, please reach out with your inquiries directly here:
Email address @jesikacaputo93@outlook.com

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The Battle

Cory Robin

Jesika Caputo

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