TraceAir Technologies

Head of Sales & Business Development

Corey Jordon

Founder, Head of Sales and Sales Development 

RevGenius

Member and Moderator

RevOps Co-op

Member

Pollen

Peoplelogic

Head of Sales and Business Development

Simera

Sales Coach

Erudit

Economic Impact: 
- Responsible for growing the Outbound SDR program; Team was generating 8 SQLs per month and we scaled it to 65 SQLs per month for all of Q3 2023.
- Developed a Sales Playbook in Notion complete with GTM messaging, cadences, cold call scripts, tech stack user guides, and onboarding.
- Monitored the dynamic sales development landscape for the competitive edge; eliminated antiquated processes and pivoted strategies when necessary.
- Successfully hired, trained, and onboarded 4 SDRs; average ramp of < 30 days.

NINJIO Cybersecurity Awareness Training

- Created the Sales Development program; was the first to design any training or onboarding materials for revenue team members.
- Designed projections and communicated expectations to the CEO; collaborated with Marketing and Sales for alignment.
- Effectively hired, onboarded, trained, and scaled 3 representatives to full production in < 60 Days.
- Reverse engineered KPIs for the team that aligned with larger business outcomes; consistently challenged and tested those metrics - making adjustments when necessary.
- Achieved 145% of targets for Q2 - Q3; Generating $775,000 in pipeline.

ButterflyMX®

Economic Impact:
- Led a team of 16 Sales Development Reps.
- Worked closely with the CRO and CFO to implement a commission structure
that aligned with the business impact of the SDR Team.
- Increased proposals generated by 300% in one year, creating an additional
$1.2M in ACV.
- Created over 450 Opportunities in less than 12 Months which was a 400%
increase YoY
- Attended trade shows and conferences; generating new
opportunities for close-won revenue.

Providing Survey-Free People Data for HR Leaders

I'm a lifelong salesperson, 8x Sales Leader, Growth Expert, Coach, and Mentor who has trained more than 150 B2B Revenue-generating Sales reps and xDrs. 

I've been building and managing Sales Development & Revenue Teams for 8+ years and now serve as a consultant for top technology companies all over the world helping them implement, scale, and refine go-to-market revenue and demand generation strategies. 

To learn more about what it’s like to work with me, check out recommendations from some of the awesome people I've been fortunate enough to work with over the years. 

Let's connect: Twitter @coreyjordon | coreyjordon@gmail.com | 407-687-4896

Abode Care of Allentown

Executive Director

Director of Sales Enablement

Grace Management, Inc.

Regional Director of Sales

District Director of Sales

Area Sales Manager

National Sales Specialist

Above & Beyond Senior Living

Regional Director Of Sales And Marketing

Brookdale

* Community was acquired by Above & Beyond Senior Living and promoted*

Director of Sales and Marketing

Brown & Brown Insurance

Risk Management & Commercial Insurance Advisor

Automatic Data Processing Insurance Agency, Inc.

Workers' Compensation Account Executive Specialist 

Penn State Small Business Development Center (SBDC)

Marketing And Promotions Coordinator 

Award-winning sales leader with 10+ years of success in building high-performing teams, exceeding growth targets, and scaling sales operations across senior living and SaaS industries. Known for delivering double-digit occupancy gains, reducing operational costs, and launching top-tier onboarding programs. Recognized as 2022 Influential Businesswoman – Best Senior Living Management Director, with a track record of training and mentoring elite sales performers.

Bri Beil, PCHA

taplio

The Battle

Corey Jordon

Bri Beil, PCHA

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