Sair Collective

Chapel Hill, NC. SAIR is a DEIB consulting firm providing assessments, training, coaching, and membership products to a variety of organizations - from the Fortune 100 to non-profits. 
Oversaw design, development, and deployment of 5 major DEIB assessments. Consulting projects included:
- Assessing the readiness of the Fortune 500 transportation sales team to embrace DEIB concepts and measuring current inclusion and belonging.  
- Analyzing cross-racial interactions at a continuing care and retirement community with 600+ primarily white residents and 400+ primarily POC care providers. 
- Assessing belonging at a regional Behavior Health Care company with 2000+ employees distributed across field sites in two states. 
- Detailing inclusion and equity opportunities at a clean energy startup with 100 remote employees. 

Led development, design, and delivery of 40+ DEIB custom trainings. SAIR developed custom hybrid training on Kajabi, Searchi, and Howspace platforms. Primary facilitator of all SAIR’s live workshops and discussions.  Subjects Included: Cisgender Sexism, Microaggressions, Fatphobia, Neurodiversity Disability and Chronic Illness, Saviorism and the Mission Driven Organization, Cultural Humble Facilitation and Mediation, Belonging During A Layoff, Classism, Gaslighting, Trauma Informed Classroom Management, Developing Inclusive Curricula. 

Developed the Belonging Circle, SAIR’s membership for DEIB practitioners, which consists of toolkits and blueprints for DEIB initiatives, executive development, ERG leadership and skills development, and ongoing management of DEIB department responsibilities. 

Responsible for SAIR’s marketing and social media, proposal development, and sales process.

Principal and Founder

Delta Gamma

Elected to serve on 7 member governing body.  Founded in 1873, Delta Gamma is a 501(c)(7) with over 150 collegiate chapters, 200 alumnae chapters and associations, and nearly 200,000 living members. Oversaw marketing communications strategy, including a strategic realignment of resources and crisis response communication plan. Change agent responsible for moving DEI efforts forward. Oversight of the 150th celebration and biannual Convention.

Council Trustee Communications

Consultant to national sorority on groundbreaking equity audit.  Advising Kirwan Institute equity audit team through contextualizing the sorority’s history and developing strategic initiatives for a more inclusive future.

Member Of The Board Of Advisors - Equity Assessment

Race Matters & White Women Discussing Racism

I am expert in moderating and facilitating challenging discussions around foundational racism and equity concepts among thousands of participants.  

Creator and moderator of Race Matters, a highly active discussion group of 800+ white members at early stages on an anti-racism journey, to learn, ask questions and explore implicit beliefs with intentionally kind and donated labor from BIPOC.   

Moderator of White Woman Discussion Racism, a 2500+ member online group. 

Facilitator of weekly discussions on racial equity and inclusion topics with 8000+ member parenting group.

Founder and Moderator

Everyone's NC

Co-founder, Everyone’s NC.  An umbrella association bringing together nonprofits, elected officials, and 20+ activist organizations representing 60,000+ members focused on aligning missions, amplifying impact, and reducing redundancies. Together with two other counders, I conceptualized group, developed buy-in from stakeholders, planned and executed first two annual meetings of group leaders, weekly calls, and online communications.

Co-Founder

Glee & Bliss

As a freelance photographer, I specialized in photographing children, families, headshots and commercial work that utilized non-professional talent. Led and managed team of two photographer/editors.

Photographer/Owner

Our Shot NC

As a founding member of Our Shot, NC PAC, I worked with high-profile candidates and legislators on various issues, including redistricting reform, voting rights, racial equity, and criminal justice policy. Our Shot NC Political Action Committee, advised by Rep. Graig Meyer, raised money for candidates in competitive 2018 state house races.

Co-founder

Weddings Magazine

Weddings Magazine was a fashion-forward, four-color glossy wedding property of Mangrum Publishing. As Editor, I was responsible for editorial planning and content creation, and I collaborated to plan and execute photoshoots. Weddings Magazine had a circulation of 20K and was published twice a year in the Research Triangle of NC.

Editor

Corey Williams Events

Owner and event Designer, primarily working with social event clients. Assisted 60+ brides and hundreds of RDU vendors from planning through execution of their event. From designing tablescapes and budgeting to managing the organizational process, we provided a level of professional service that was unique in the Raleigh/Durham market.

Event Planner

Gadgetspace, LLC

Developed marketing strategy, website, and sales support for software startup offering responsive, multi-platform device adaptation for websites.

Marketing Manager

Passionate, driven leader specializing in equity advocacy and education.  Experienced in guiding teams and individuals through strategic alignment of values with processes and incentives, and building stakeholder engagement - online and in person -  around issues of diversity and inclusion.

Corey Williams

Able Device, Inc.

Able Device is dedicated to driving innovation that reduces the cost, complexity, and risk associated with developing embedded wireless applications for the Internet of Things (IoT) and Machine-to-Machine (M2M) applications. 

 Able Device's first commercial offering, SIMbae, is an application engine that enables the hosting and execution of IoT applications on an MNO’s SIM instead of on a discrete embedded CPU dedicated to the application. The MNO’s SIM is a secure, resettable, processor, updatable via standard Over the Air (OTA) technology, making it the ideal location to host and execute all aspects of an IoT application. This approach revolutionizes the connected device architecture of machines and devices in all vertical segments resulting in cost savings, ease of development, future-proofing, and increased application security.

COO, Co-founder & Director 

M2MV, LLC

Direct broad-range of research and evaluation projects for diverse clients of boutique consulting firm; specializes in aiding organizations with all strategic and business dimensions of M2M deployments, and partnering with technology-based companies in order to provide a complete portfolio of services. Compile, review, interpret, and analyze data, finances, markets, and critical problems and issues. Communicate across multi-stakeholder environments. Build consultative stakeholder and client relationships. Develop market and financial projections for business case development. Provide recommendations on opportunities, risks, problem resolution, and strategy execution tactics.

Managing Member & Sr. Consultant

Telit Wireless Solutions

Spearheaded strategic analysis and planning to expedite global decision-making process in support of goals and objectives of leading international wireless technology corporation; serving 2,000 worldwide machine-to-machine (M2M) wireless providers in 50+ countries. Identified, evaluated, and drove business opportunities and strategic alliances. Provided senior management with market intelligence and business case data. Designed and monitored competitive and market analysis tools in support of sales, product management, and marketing initiatives. Participated in developing and executing brand awareness plan including key messages, positioning and promotions. Edited telit.com website and Telit2Market magazine. Oversaw analyst relations activities.

Global Director, Strategic Marketing

Sony Ericsson

Formulated and led execution of product and offering strategies for M2M division of global technology joint venture; acquired by Wavecom in 2006. Defined and oversaw product portfolio. Produced and established business cases. Developed and communicated market message and unique value proposition of each product and offerings as well as entire portfolios. Gathered market intelligence at trade shows. Collaborated with sales and marketing teams on creating business plans, forecasts, campaigns, and individual product positioning. Negotiated 3rd party agreements.

Sr. Planner, Business & Product Strategy

TapRoot Systems

Conducted detailed analysis of business cases to ensure maximum return on investment (ROI) on development projects for global provider of mobile device software products and services; serves industry’s major mobile operating systems. Coordinated with CEO, EVP of Business Development, and VP of Global Sales in developing, maintaining, and projecting corporate image.

Marketing Director

Ascom Wireless Solutions

Developed and led implementation of strategic business, marketing, brand, and public relations (PR) plans to drive profitability and growth across Southeastern US channel and 2 continents for global market leader in workplace wireless communications solutions. Determined optimal product, solution, and corporate positioning. Built Platinum Premier Distributors (PPDs) network. Led teams providing Ascom channel management and partners with tools to effectively penetrate and expand within healthcare market segments. Directed development of marketing materials and sales tools.

Marketing & Channel Manager

Hill-Rom

Developed and executed marketing plans and programs
 
Researched, analyzed, and monitored the competitive environment 

Managed the development and production of all marketing materials and sales tools

Product Marketing Manager

Ericsson

Orchestrated all phases of product introduction process for Enterprise Division of world’s leading provider of technology and services for telecom operators.

Fortified company image among user groups, addressing user concerns and incorporating feedback into organizational planning and management.

Repaired stressed and fractured relationships with customers following discontinuation of product, later acquired by Ascom, performing as main point-of-contact for escalations.

Promoted rapidly throughout organization from initial position as Inside Support Specialist to Distributor Development Manager to Product Marketing Manager within 1st 2 years.

Maintained and grew existing customer account base

Resolved customer service issues and renewed annual sales contracts

Sales Support Specialist

Nortel (formerly BNR)

Created and implemented a strategic customer visit program

Managed on-site customer events and maintained customer database

Co-op/Contractor

Dynamic executive with an impressive history driving start-up, rapid growth, and multi-billion dollar corporations to new heights in highly competitive global industries. Drive worldwide business and profit growth, designing and directing high-impact short- and long-range strategic plans. Maximize ROI on portfolios and offerings, expertly positioning products and services in rapidly fluctuating market conditions. Identify and secure new business and product opportunities, researching, analyzing, and proposing new prospects. Overcome barriers hindering success while safeguarding corporate interests, uniting parties on all levels on common mission and goals.

Specialties: Strategic Analysis & Planning • Global Business & Brand Development • Competitive Positioning • Market Research & Analysis • Tool & Process Design • Presentations • Consensus Building • Product Proposals & Launches • Partnerships & Alliances • Analyst Relations • Relationship Mapping • Ecosystem Development

taplio

The Battle

Corey Williams

Leigh Ann Ryals

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?