Speaking Up Your Game, LLC

Helped 250+ busy professionals grow their careers, their income and their influence in the workplace by increasing their confidence, skills and credibility when speaking and presenting.  

We offer 4 services:  1) 1:1 Coaching,  2) Team Workshops,  3) Cohort Coaching and 4) Our Signature Online Course to help business professionals and teams maximize their impact with communication.  

We've developed a UNIQUE process for helping you understand the REAL reasons you get nervous and how to transform those nerves into confidence and excitement.

We've developed a 4 PART FORMULA to help you drive more VALUE when you speak and present - to your organization, clients and customers when you speak and present thereby helping you win more business, serve more people, make more money and grow your impact.

We've coached since 2018 and early in our days were rated as one of Thumbtack's Top Professional Public Speaking Coaches for 2019, 2020 and 2021 with 40+ 5 star reviews.

Founder & Business Speaking Coach

Trend Wise Insights, LLC

We help small & medium size businesses leverage their existing data for more actionable insights to grow revenue and margin.  Small businesses have lots of data, but often, it requires a savvy skillset to know how to leverage to bring insights and action 

Examples:  
1) Marketing Analytics - we help ensure Google Analytics is capturing your web traffic data properly to gain more insights to know where you customers are coming from.  H
2) Customer Analytics - discover your best customers so you lean in and grow their accounts.  We also help you uncover who is 'at risk' of churning and why so you can course correct and retain revenue.
3) Sales Analytics - understanding the bottlenecks in your sales process can unlock greater revenue growth.

Chief Insights Guy

Amyris

Lead the analytics and insights team to support our growth with scalable action from insights for 9 different Shopify stores, Klaviyo accounts and Google Analytics accounts.

Lead DTC data platform build project across 9 brands to ingest, transform, join and standardize data to create automated PowerBI dashboards, integrating data from Google Analytics, DTC store and ESP.  

Facilitate the migration and transition for all Ecommerce brands to implementing and adopting Google Analytics 4.

Director, Analytics

Coca-Cola Bottling Company UNITED, Inc.

Primarily responsible for creating scaled and commercialized solutions to help us grow top line revenue and margin by leveraging data.   Includes product recommendation engines, customer clustering, churn modeling, reporting and feedback solutions.

Manager - Outlet Execution and Insights

Key responsibility is ensuring quality advanced analytics and machine learning to transfer outputs to action within the organization.  Build initiatives from pilot to long-term, sustainable processes across channels of Coke United’s business.  
* Winners of 2017 Data Analytics Business Impact Award from the Technology Association of Georgia for implementation of a product recommendation engine.
* Finalist of 2019 Data Analytics Business Impact Award from the Technology Association of Georgia for predictive ordering solution implementation.

Go-to-Market Innovation Manager

Coca-Cola Refreshments

Leverage business analytics to determine, implement and steward the strategies (presenting results) that help Coca-Cola prospect and retain more local market Food Service and Retail Customers.
- Recommended, implemented and commercialized key improvements to customer retention strategy resulting in greater retention of customers as well as increased revenue and profit.  
- Implemented performance management changes for inside sales team that drove 19% improvement in increased productivity for obtaining new business leads.
- Responsible for new data discovery and analysis which led to new recommendations, performance management routines and process improvements that resulted in increased revenue as well as faster customer onboarding for new accounts.
- Led pilot program through design, creation and implementation for a sales support role for new customer onboarding resulting in 20% improvement in sales performance for front-line sales team.
- Led division in content creation of supplemental training materials to improve front line sales effectiveness.
- Completed Lean Six Sigma Green Belt Training following completion of 2 projects delivering over $5M in revenue over 2 years.

Manager, Strategic Initiatives

Primary responsibilities included:
- Conducted comprehensive analysis and provided insights surrounding business performance and key company initiatives for Coca-Cola's national retail customers (WalMart, Kroger, Walgreens, etc)
- Created and developed innovate business solution to enhance performance management routines and solve for gaps in business performance
- Supported development of company annual business plan by providing key analyses

Business Analysis Manager - National Retail Sales

- Delivered analysis and insights surrounding internal and competitive strategies, initiatives and products, creating actionable insights for senior leaders.
- Developed actionable scorecards, reports and routines to drive profitable business growth
- Initiator of providing solutions for new methods of data collection and reporting that create time-efficiencies which are easily analyzed and reported to organization leaders for faster decision making.

Business Analyst, Marketplace, Competitive and Business Intelligence

Primarily responsible for maintaining and growing retail accounts.  Grew volume 14% and profit 9% in 4 months by understanding customer goals, leveraging great customer service and building client relationships.

Market Development Manager

Marcus & Millichap

Compensated as an investment real estate broker, selling over $90M in commercial real estate.  Built and maintained relationships with private and institutional commercial real estate investors.  Leveraged financial analysis, market analysis and DCF Modeling to underwrite commercial property portfolio values.

Investment Sales Broker

InterVarsity Christian Fellowship/USA

Invested time in students to help grow their leadership, character and faith through mentoring and speaking.  Responsible for fundraising salary and ministry budget through personal donations.

Campus Staff

Generating ROI from better insights from data. Growing your Confidence and Credibility at Work through Better Speaking and Presenting.

I run two businesses:  1) helping professionals grow their confidence and skills when it comes to communication and speaking in business.  2) helping small businesses leverage their existing data to gain clarity and take impactful action thru actionable reports, insights and dashboards.  

Speaking Up Your Game started 6+ years ago and now helped over 500+ workplace professionals.  Today, we have a customizable 1:1 process as well as a digital online course focused on helping busy professionals get the critical elements of communication right to advance their careers.

Trend Wise Insights uses data & analytics to improve revenue and profit.  Experienced in leading collaborative business environments to affect change.  Seasoned in financial planning, statistics, performing advanced analytics and driving actionable insights for positive business outcomes.  Project management experience in commercializing analytic solutions, utilizing Six Sigma and driving business change.

Cooper Camak

If people aren't engaging when you speak... 
here's the harsh truth (& the solution).

You're not garnering their attention.

It's not their fault.
It's not 'the culture's' fault.
It's not 'smartphone's' fault.
It's not 'virtual meetings' fault.

It's yours.

If you're frustrated at that, here's the quick solution.

𝗧𝗵𝗿𝗲𝗲 𝘁𝗵𝗶𝗻𝗴𝘀 𝘁𝗵𝗮𝘁 𝘄𝗶𝗹𝗹 𝗵𝗲𝗹𝗽 𝘆𝗼𝘂 𝗴𝗮𝗿𝗻𝗲𝗿 𝗺𝗼𝗿𝗲 𝗮𝘁𝘁𝗲𝗻𝘁𝗶𝗼𝗻 from the outset of speaking and presenting at work.

1) 𝗬𝗼𝘂 𝗵𝗮𝘃𝗲 𝘁𝗼 𝗯𝗿𝗶𝗻𝗴 𝗩𝗔𝗟𝗨𝗘 𝘄𝗵𝗲𝗻 𝘆𝗼𝘂 𝘀𝗽𝗲𝗮𝗸.

- Make it RELEVANT for the audience.
- Make it CLEAR in your message  

After coaching 300+ people 1:1, I can tell you the kicker is being RELEVANT.  Most people present to be 'clear' but never tie their message to what matters to the audience.

2) 𝗢𝗽𝗲𝗻 𝘆𝗼𝘂𝗿 𝗺𝗲𝗲𝘁𝗶𝗻𝗴 𝗼𝗿 𝗽𝗿𝗲𝘀𝗲𝗻𝘁𝗮𝘁𝗶𝗼𝗻 𝗱𝗶𝗳𝗳𝗲𝗿𝗲𝗻𝘁𝗹𝘆.

People have to know at the outset 'what's in it for them' by listening and engaging your presentation.  

- Give CONTEXT - Why are we here?
- Give the TOPIC - "today we'll discuss..."
- Give the SO WHAT- "... so that..."

The 3rd part is the critical point.  What is the VALUE people will walk away with from your presentation or conversation. 

3) 𝗔𝘀 𝘆𝗼𝘂 𝘀𝗽𝗲𝗮𝗸, 𝗴𝗶𝘃𝗲 𝘁𝗵𝗲 "𝗧𝗵𝗶𝘀 𝗺𝗮𝘁𝘁𝗲𝗿𝘀 𝗯𝗲𝗰𝗮𝘂𝘀𝗲..."

It has to connect to something they care about.
If it doesn't, they'll disengage.

And yes, you can use the "This matters because..."  When you do, watch people reengage... they'll look up from their phones and laptops.

- - - - - - - - - - - -
If we haven't met, my name's Cooper, and I help busy professionals grow their speaking confidence & skills so they can have the impact they want at work.

If that's of interest to you, you should +Follow my content. 👆

JSESSIONID

li_at

Sales Navigator

Talks about #data, #speaking, #analytics, #publicspeaking, and #confidentspeaking

Building Confident & Credible Communicators at Work | Communication & Speaking Coach | Workshop Facilitator | Speaker | Former Coca-Cola Analytics & Insights

The 6 key books that will make you a stronger, more confident communicator & presenter at work.

My name's Cooper Camak, and after a 20 year corporate career, I now help busy professionals grow their workplace communication skills.

I've read 20+ books on speaking and presenting...
Coached over 300 people 1:1 in the last 7 years...
Done workshops for 250 in 2025.

Here are the critical 6 (ok... bonus makes 7) you need to Up Your Game!

𝗜𝗳 𝗵𝗶𝗴𝗵-𝘀𝘁𝗮𝗸𝗲𝘀, 𝗮𝗱-𝗵𝗼𝗰 𝗺𝗼𝗺𝗲𝗻𝘁𝘀 𝗵𝗶𝘁 𝘆𝗼𝘂𝗿 𝗻𝗲𝗿𝘃𝗲𝘀… 
Think Faster, Talk Smarter — Matt Abrahams 
A go-to guide for staying composed, thinking on your feet and speaking confidently. 
Link: https://lnkd.in/efhbmWT5

𝗪𝗮𝗻𝘁 𝗮 𝗿𝗼𝗰𝗸-𝘀𝗼𝗹𝗶𝗱 𝗳𝗼𝘂𝗻𝗱𝗮𝘁𝗶𝗼𝗻 𝗶𝗻 𝘄𝗼𝗿𝗸𝗽𝗹𝗮𝗰𝗲 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝗰𝗮𝘁𝗶𝗼𝗻… 
Simply Said — Jay Sullivan 
A practical handbook for shifting from self-focused talking to audience-focused impact. 
Link: https://lnkd.in/ecXjuERn

𝗪𝗮𝗻𝗻𝗮 𝗯𝗲 𝗺𝗼𝗿𝗲 𝘀𝘂𝗰𝗰𝗶𝗻𝗰𝘁 𝗶𝗻 𝗽𝗿𝗲𝘀𝗲𝗻𝘁𝗮𝘁𝗶𝗼𝗻𝘀, 𝗲𝗺𝗮𝗶𝗹𝘀 𝗼𝗿 𝗺𝗲𝗲𝘁𝗶𝗻𝗴𝘀… 
Smart Brevity — VandeHei, Allen & Schwartz 
Learn how to cut the fluff & deliver clarity that lands. 
Link: https://lnkd.in/e8NR4HeJ

𝗜𝗳 𝘆𝗼𝘂 𝗱𝗿𝗲𝗮𝗺 𝗼𝗳 𝘀𝘁𝗲𝗽𝗽𝗶𝗻𝗴 𝗼𝗻 𝘀𝘁𝗮𝗴𝗲 𝗮𝗻𝗱 𝗱𝗲𝗹𝗶𝘃𝗲𝗿𝗶𝗻𝗴 𝗹𝗶𝗸𝗲 𝗮 𝗸𝗲𝘆𝗻𝗼𝘁𝗲 𝘀𝗽𝗲𝗮𝗸𝗲𝗿… 
Talk Like TED — Carmine Gallo 
A breakdown of memorable world-class talks — and how to build your own. 
Link: https://lnkd.in/e5ePKKMr

𝗠𝗼𝘁𝗶𝘃𝗮𝘁𝗶𝗻𝗴 𝘁𝗲𝗮𝗺𝘀 𝗼𝗿 𝗶𝗻𝘀𝗽𝗶𝗿𝗶𝗻𝗴 𝗰𝗵𝗮𝗻𝗴𝗲… 
Communicating for a Change — Andy Stanley & Lane Jones 
A simple structure for talks that move people to action. 
Link: https://lnkd.in/eBbv5Gxr

𝗣𝗿𝗲𝘀𝗲𝗻𝘁𝗶𝗻𝗴 𝗱𝗮𝘁𝗮, 𝗶𝗻𝘀𝗶𝗴𝗵𝘁𝘀 𝗼𝗿 𝗮𝗻𝗮𝗹𝘆𝘁𝗶𝗰𝘀 𝗮𝗻𝗱 𝘄𝗮𝗻𝘁 𝘆𝗼𝘂𝗿 𝗺𝗲𝘀𝘀𝗮𝗴𝗲 𝘁𝗼 𝗺𝗮𝘁𝘁𝗲𝗿… 
Effective Data Storytelling — Brent Dykes 
Because numbers only persuade when you turn them into a story people care about. 
Link: https://a.co/d/5hGzXes

𝗕𝗢𝗡𝗨𝗦
𝗦𝘁𝗿𝘂𝗴𝗴𝗹𝗲 𝘄𝗶𝘁𝗵 𝗽𝗮𝗻𝗶𝗰 𝗹𝗲𝘃𝗲𝗹 𝗻𝗲𝗿𝘃𝗲𝘀, 𝘀𝗽𝗶𝗿𝗮𝗹𝗶𝗻𝗴 𝘀𝘁𝗿𝗲𝘀𝘀 𝗼𝗿 𝗮 𝗿𝗮𝗰𝗶𝗻𝗴 𝗺𝗶𝗻𝗱 𝗯𝗲𝗳𝗼𝗿𝗲 𝘆𝗼𝘂 𝘀𝗽𝗲𝗮𝗸… 
Rewire Your Anxious Brain — Pittman & Karle (2 PHDs) 
It explains your amygdala's role… and gives you tools to calm your body & your brain. 
Link: https://a.co/d/hu8O6n4

Don't have time for 6 books?  (Most of us don't!)  You should check out our website.

If this was helpful, give it a 👍or💡.  If you want others to have great communication, hit ♻️ report.

Lecturer Stanford University Graduate School of Business | Think Fast Talk Smart podcast host

Exec|Comm, LLC

Carmine Gallo, author, The Bezos Blueprint and Talk Like TED. Harvard instructor. Keynote speaker. Communication coach

Author of Effective Data Storytelling | Founder + Chief Data Storyteller at AnalyticsHero, LLC | Forbes Contributor

If presentation nerves at work is something you struggle with, here's 3 harsh realities (and their solution). 

When you're struggling with 'speaking confidence' at work... 3 things you need to know that people won't tell you.

1️⃣ You’re making it about you.

While the spotlight feels scary, what's happening is your mind is turning inward to 'what are they going to think of me?' 

The cure... shifting your focus to adding value & serving your audience.

2️⃣ What you’re feeling is called 'reputation risk'.

You’re not afraid of speaking… you’re afraid of what people think of you. Good news... that’s 100% normal! The cure... shocker... focus on serving them vs 'looking good to them'.

3️⃣ You don’t have a repeatable game plan.

We all feel nerves when you don't have a checklist to do something that matters. So then, you feel the nerves and the anxiety of 'how you'll look'. A repeatable game plan fixes that. 

A great game plan also delivers VALUE to your audience. When that happens, it gives your brain a reason to relax.

If this is you... I give away our confidence formula for free, and you DON'T have to like, follow or comment on this post to get it! 

I'll email it to you for free. Just hit the 1st Featured Posts in my profile to get it emailed to your inbox.

If you want OTHERs to have more confidence speaking at work, you should give it a 👍 or 💡. Heck, you can even repost it.

- - - - - - - - -
If we haven't met, I'm Cooper. I help busy professionals speak and present confidently and credibly at work so they sleep better the night before their biggest presentations.

MPC Limited

Sales & Marketing Consultant

Marshall Wace

Financial Reporting Manager (Hedge Fund)

Astellon Capital

Financial Accountant

PwC UK

Associate

Freedom doesn’t come from quitting your 9-5...

It comes from building a business that actually works.

One where you know exactly what to focus on to sign clients, consistently.

For the first 18 months of my business, I felt lost.

After 12 years in corporate, including one of the world’s top hedge funds, I expected excellence in the online space.

Instead, I was handed fragments of advice:
→ Content tips with no education on buyer psychology
→ DM strategies without trust building 
→ Funnels without offer refinement first 

I spent tens of thousands chasing pieces of the puzzle…

But bits and pieces don’t build businesses.
Complete systems do.

The reason you're not fully booked, isn't because you're not good enough, it’s because your system has holes that need plugging.

Here’s what you actually need:

1️⃣ A no-brainer offer that people are ready to buy
2️⃣ Messaging + positioning that makes you the obvious choice
3️⃣ A content strategy that builds trust and demand 
4️⃣ A sales system that turns leads into clients 

When these work together? Clients come faster, prices go up, and marketing stops feeling so hard.

Just like my clients:

✨ V signed her first-ever client directly in the DM,  a 4-figure sale.
✨ One client called our call “more valuable than her £2K/month mastermind.”
✨ T went from “no idea who I help” to a watertight offer that was ready in days.
✨ M booked her first client online within 2 weeks, after 12 months of crickets.
✨ Another told me, “Everything makes sense now. I finally know what to do.”

Real systems. Real strategy. Real results
.
✨ If you’re ready to become a sold-out coach… Hi, I’m Melissa. Welcome to my corner of the internet.

------------------------------------- 

Here’s how I can help you: 

1️⃣ More Clients Now (free download): 
3 part free audio series so you can understand what you're missing and plug the gaps.
https://www.melissaportercoaching.com/yesmoreclientsnow

2️⃣ Hyper focused power session: 
45 minutes to master the area of your choice:
https://calendly.com/melissa-melissaportercoaching/new-meeting

2️⃣ Sold Out Coaching weekly mentorship:
Let's chat about where you are, where you want to go, and if private mentorship feels aligned. 
https://www.melissaportercoaching.com/soldoutcoaching

And if you’re not ready for either, welcome anyway. I'm so glad you're here.

Melissa Campbell Porter

You better not settle...

Because no one can do what you do.

No one else has your skills, your story, your experience, or your perspective.

I know you’ve invested before.

You’ve been handed generic content plans
with zero buyer psychology behind them.

You’ve been told to “do your ideal client work”
but no one ever showed you how to position your offer for your most motivated client (MMC).

You’ve been told to “send the DMs”
but it leaves you feeling pushy, fake, and flat.

Just like the women I work with...
You’re brilliant.

But when I read your LinkedIn bio,
scroll your content,
check your sales page...

You’d have no idea how good you really are.
That gap?
It’s what I close.

And it’s the only reason you’re offers aren't selling out. 
Yet.

Here’s what to shift:

1️⃣ Get clear on your unique genius
You can’t see what makes you different, but I can.

And I know how to package it so it sells like mince pies before Christmas.

In this market, positioning isn’t optional.
It’s the one thing that stops the scroll.

2️⃣ Sharpen your offer flow 
Sometimes that's raising your price.

Other times, it’s building an offer flow that trust-stacks and leads buyers straight into your high-ticket container.

3️⃣ Rebuild your LinkedIn page 
So it becomes a magnet for your MMC.

Guiding them through the buyer journey.
Most profiles get skimmed for 5 seconds, yours will get binged for an hour.

4️⃣ Map your next 90 days
A strategy rooted in relationships, not pushy tactics.

A plan that compounds and brings in clients consistently.
No cold pitching. 
No “here’s my link.” (Please, no.)

Because when you deeply understand your people, 

You don’t need to chase.
You become the obvious choice.

Because you're positioned to sell.

This is the work we do inside my high-level 1:1 containers.

And if you want to learn how to do this…
My last free challenge of the year drops tomorrow.

Application only. Limited spots. 

Want early access before doors open?
DM me “challenge” and you'll be the first to know.

She’s in Demand | For female founders ready to sign more premium clients on LinkedIn & turn their brand into a sales machine | Ex-Hedge Fund | FREE 3 Day Challenge Apply Below 10th-12th December

“What to do when it’s not working”

A thought every entrepreneur has had. 

Last night?
LinkedIn restricted my account for no reason.
Old me would’ve spiralled.

Now? I ask myself:
"Ok no big deal... what's my next move"

Because you will absolutely be thrown curveballs in business. 

Fear still shows up.
I’ve just trained myself not to stay there.

Because when you wobble?
Your clients, audience and business will feel it. 

Here's what my day looked like:
6:30am: Wake up

6:45am: Breathwork + journaling
I anchor into the version of me who already has the result.
That version doesn't panic - she problem solves. 

When thoughts like “What if it’s not working?” appear,
I shift them before they run my day.

Self-concept anchors I'm using at the moment:
 → “My results are up to me.”
 → “I'm exceptional at what I do.”
 → “I always deliver at the highest level.”

7:30am: Protein shake + gym
Strong body = strong mind = clear channel. 

8:45am: Checked LinkedIn
Account was restored. No email or explanation... just fixed.

Because sometimes? Things just resolve.
Other times? You’ve got more action to take.
The key is: stay grounded either way.

9:00am: Client Call 1
We mapped a launch strategy to bring in 5 clients this month.

10:30am: Client Call 2
We got clear on her most motivated client,
then mapped 5 content angles to call them forward.

12:00pm: Client Call 3
She came in mid-spiral: “What if this doesn't work?”

We didn’t bypass the fear, we addressed it head on. 
Cleared it - and rebuilt her plan from grounded energy. 

1:00pm: Prepping a surprise bonus call inside my group program
It wasn’t planned. 
But I felt they needed deeper support - so I added it. 

1:30pm: Telegram check-ins
 ✨ Rewrote a clients sales page
 ✨ Refined positioning in content
 ✨ Celebrated major wins:
 → One client’s reach 10x’d
 → Another filled her free event with 20+ sign-ups
 → Another has DMs with warm, qualified leads

This is business. 
Part strategy, part energetics. 
 
LinkedIn has changed my life.
It’s the reason I have clients.
It’s the reason I have a business 
(even when LinkedIn tries to restrict me haha).

Yes, it can wobble. Yes there are glitches. 
But the opportunity? It's unmatched.

There are women out there right now, scrolling LinkedIn, 
looking for exactly what you do.

The opportunity is right in front of you.
The question is, will you take it?

Would you stop to read your own content?

Be honest...

You're showing up. You're posting on LinkedIn.
You're trying to be consistent.

But most days, you're sitting at your laptop thinking:
“What do I even say today that will actually get someone to buy?”

You’re winging it, because no one taught you how to build a real plan... rooted in buyer psychology. 

And that’s why it’s not converting.

Content isn’t just random posts.
It should work together like a system.
Each post should move someone forward in the buying journey.

Being good at what you do isn’t the problem.

The problem is: your audience doesn’t get what makes you different.

It’s not about posting more.
It’s about messaging that deeply connects.

That shows the right people exactly why you're the one they want to work with.

Your most motivated client?
She’s already following you.
She’s literally on your profile.

But your message isn’t clear, 
it doesn’t say, “This is what I do, and this is why it's for you,”

So she doesn't get it. 
She scrolls right past. 

To someone who explains it better.
Even though they’re less qualified.

This is the part I help my clients fix.
It’s what I do best.

I help you get so clear on how to talk about your work in a way that makes people say:

“I need this. Now”

That’s how two of my clients just filled their masterclasses with 20+ (and climbing) perfect-fit buyers, within days.

They didn’t change their offers.
They changed the way they talked about them.

That’s why I created She’s In Demand, my free 3 day challenge. 

Because you have better things to do
than posting content no one reads. 

Let's end 2025 building real demand 
with messaging that makes people say 
"Where do I sign up>"

You’re a freaking genius.

You’re just too close to see it.

“It feels so hard to stand out online.”
“There are so many people in my niche.”
“I don’t know what makes me different.”

That’s what my client told me on our call last week.
She’s brilliant.

But like a lot of women who land in my world, she’d been burned.
→ forced into a box
→ pushed toward strategies that didn’t fit
→ given basic AF advice that might’ve worked in 2021, but not now

Not in my world.

Here’s what we did instead:

1️⃣ We got clear on what she actually wanted.

 → How many clients
 → How many calls per week
 → Exactly how she wanted her calendar and life to run

Because you didn’t start a business just to create another job.

2️⃣ I pulled out her unique positioning she couldn’t see.

You’re too close to your genius to see it, but I can.
And I know how to pull it out and package it in a way that sells.

3️⃣ Then we designed a trust funnel around that - her positioning, her lifestyle, her income goals. 

She had an engaged audience, but no real path to conversion.

So we activated it with:
 → Live video to speed up connection
 → Strategic polls to stir engagement
 → A launch plan, no sales calls needed

Because premium buyers want proof.
A taster. A glimpse of what’s possible with you.

⸻
Now?
She has a simple, sharp strategy built specifically for her.

All from one call.
Because this is my zone of genius.  

⸻
If you’ve ever felt like:
 → “I’m posting but not enough people are buying”
 → “I’m amazing at what I do, but I don’t know how to show it online”

Then you’re going to love this…
I’m doing a free challenge, it’s the last one of the year.

Application only.
Want to be the first to hear when it goes live? 
DM me and I’ll make sure you’re on the list.

You haven't built trust yet...

That’s why they’re not buying.

My client signed a 4-figure client in the DMs.

No awkward sales call. 
No pitch deck. 
Just one intentional conversation.

But here’s what no one tells you when they share the highlight reel:

That sale didn’t happen in the DMs.
It happened way before the DMs.

She had:

 • A clear offer solving one high-value problem
 • Incredible client testimonials we weaved into her content 
 • A high converting masterclass - that gave her audience a taste of the transformation before inviting them to buy

Because let’s be honest:
Would you pay thousands to a stranger?
I wouldn't. 

Not without clarity on what it’s like to work with you.
Not without trust that you can actually deliver.

✨ Think about it like this:

Selling to a cold lead is like proposing marriage after your first Hinge date.

They don’t know you.
They don’t trust you.
And you’ve given them no reason to say yes.

But when you build the relationship first... 
When you lead with value

Your content, 
Your most motivated client magnet
and your positioning do the heavy lifting

The sales call “yes” doesn’t feel scary.
It feels exciting.

That’s your job:

To make your most motivated client feel safe, certain, and excited about working with you.

That’s why I never cold pitch.

And why people DM me asking, 
“How can I work with you?”

Because I build trust and demand with zero pressure.

So the next time you think:
“I just need to get better at pitching…”

Ask yourself:

Would I say yes to this offer at this price point? 
... if I barely knew the person offering it?

And if the answer is no?
Amazing.

There’s your gap.
Now you can go and close it.

P.S 
This is exactly what I’m teaching in my free 3-day challenge:
She’s In Demand. 
Come join us!

“I can’t afford it”…

Is a marketing issue. Full stop. 

You go first. 
You move fast.
You’ve invested big, because you back yourself.

But the clients you're attracting?

They're hesitating, lurking... 
"Thinking about it".. 

They don't move like you do. 
Because your content is trying to convince people who aren't ready.

People who don't trust themselves. 
People who need persuading. 
People who don't have big dreams. 
People who want a result without commitment. 

We are not here for those people. 

When you learn how to speak to your most motivated client. 
The ones who are ready now, 
Everything shifts. 

Just like one of my clients:
 → She went from zero traction on LinkedIn
 → To 50+ dream clients signed up to her masterclass

Because she moves fast. 

Following: Under 1,000.
Timeline: 6 weeks. 
Outcome: She'll be fully booked by year end. 

You don’t hit £20k months by posting and praying. 

You get there by mastering messaging and building a brand based on value first relationships.

That’s what we’re doing inside She’s In Demand.
If you’re done attracting people you’ve outgrown?

Get in here (application in link):
https://lnkd.in/eSMvurk6

Not selling every day is selfish.

"You don't have a business... If you're not making offers every day."

That’s what my mentor said to me last year. 
And it hit me like a gut punch.

She asked:

“Do you believe working with you will transform someone’s business?”
Yes. 100%. It does.

“Do your clients get amazing results?”
Yes. They constantly refer me to people and tell me they’re blown away by the care and depth I go to.

“Is what you offer good value for money?”
Honestly? It's the best value I've seen. 

Her response?
“Then not offering this every day is selfish, stop thinking about you and think about the lives you want to change.” (Ouch)

And she was right.
You’re too busy thinking about you...

Not wanting to seem pushy.
Not wanting to be too much.
Worried about how you’ll come across.

But when you believe in the power of your work…
When you know it changes lives, businesses, bank accounts...

Then holding it back isn’t humble. It’s selfish.
I sell every day now.
Through invitation.

No gross cold DMs, no pressure. And never from a place of lack.

When someone came into my DMs recently, 
I could tell she was in pure scarcity.

Panic buying. Needing clients this month just to pay her bills.
I wanted to help her.

But I said no to the package, and sent her to my free FB group instead, where I offer free sales coaching every week.

Because I don’t sell to someone that deep in fear.
It wouldn’t be fair on her or me.

We can sell every day and still have standards.
We can sell every day and never apply pressure.
We can sell every day and still lead with integrity.

That’s why my last program sold out.
That’s why my 1:1 is full until the end of the year.

It’s not selling that feels ick.
It’s your perception of selling.

So go and have fun with it, make the offer.
Your people are waiting for you to step up.

Be brave.... tell us in the comments:

What are you selling, and how does it change someone’s life, business, relationships or bank account?

Go on… I dare you... your future client might be reading it!

You don’t need a personal brand.

You need a profitable one.

Most people are chasing views, likes, and visibility from anyone.
That’s not what grows your business.

I help you build demand, by attracting views, likes, and visibility from your most motivated client.

The ones ready to buy. Today. 

And that means:
Positioning is everything.

It’s the difference between:
 → Content that generates leads
 → Or content that just collects likes

Here’s the exact positioning framework I teach inside my LinkedIn Accelerator. 

The same one that unlocks leads, sales, and simplicity for my clients:

1️⃣ Know your MMC (Most Motivated Client)

Not your “ideal” client. Not your “dream” client.

The one ready to pay you now.
 → They have the urgent problem you solve
 → They want it solved yesterday

Your MMC is always your best client.
They show up. They do the work. And they get incredible results.

This is who every single post should speak to.
If you're flipping between audiences, you're confusing everyone.

And confused people don't buy. 

2️⃣ Nail the Offer You Want to Be Known For

What’s the offer that lights you up?
The one you want to scale?

We don’t position you around 5 scattered services.

We position you around your powerhouse offer, and build everything from there.

Because when you love your offer?
You talk about it more.
You sell it more.
And that energy? Converts.

3️⃣ Pull Out Your Unique Edge

This is where we extract what makes you different.
What makes your offer unlike anything else out there?

Most people can’t see their own magic.
But I can.
And I know how to package it so it sells.

4️⃣ Build Messaging Around Their Highest Value Need

Positioning isn’t about you.

It’s about what they want most, 
and how you’re the only one who gives it to them.

When your message hits what they’re Googling at 2am?
They stop scrolling.
They feel seen.
They start paying attention.
--------

When your content is sharp, specific, and consistent:
 → Leads come in daily
 → Sales get easier 
 → You become in demand

After just one call inside my LinkedIn Accelerator, clients say:
 → “Content is flowing so easily now.”
 → “Clients are finally raising their hands, this hasn’t happened in months.”

Because positioning isn’t a “nice-to-have.”

It’s the foundation of your entire business and sales system.

Most people won't make it...

Because they’re not even trying.

That was me in my first year of business.

Scrolling Instagram, posting pointless sunsets reels with someone else's quotes... and wondering why I didn't have an influx of clients (lol). 

I was embarrassed. 

What if people from my old job saw it?
What if my friends laughed at me?
What if I looked… cringe?

From expert in finance → beginner online.
It rattled me.

But the moment things changed?

Was when I leaned into two traits that matter more than anything:

✨ Courage and Clarity ✨

Courage is doing it before you feel ready.

It’s showing up online and having the humility to be a beginner.

To know you’re an expert in your field… 
but a beginner at online marketing.
And that’s ok.

Courage is showing up even when no one claps.
It’s posting when you feel like an imposter.

It’s letting yourself be seen, messy and mid-process. 

It’s getting support when you need it.
Trying things.
Testing.
Failing forward.
Again and again.

But courage alone doesn’t build a business.

Because courage without clarity is the fastest way to burnout.
 
You don’t need clarity for referrals.
But online?
No one buys when you're unclear.

Clarity is knowing:
 → Who is your most motivated client
 → How to talk to them in a way that makes them buy
 → What makes your work different 
(even if your mind tells you it’s not, I promise, it is)

This is what turns “I help people with X” (snooze)…
Into:

Here’s how your life will change when you work with me.

Because when you have both?
Get ready to fly.

You’ve got reach on LinkedIn...

But to attract premium clients?

You need to be remembered. 

You’re posting consistently... 
Maybe even a few viral posts under your belt.

But when you open your DMs?
No aligned leads. No full-body YESes. 
Just… silence.

It’s not because you’re not good at what you do.
You are.

But your messaging doesn’t reflect it... yet.
Not in a way that creates demand & desire.

I sold out my last offer in 72 hours.
 → One masterclass
 → No cold DMs
 → No sales calls
 
Because I know exactly how to build demand, 
before I ever made an offer.

This is what most people miss:
It’s not about going wide.
It’s about going deep.

Because premium clients aren’t scrolling for tips.
They’re scanning for:
 → “Do you get me?”
 → “Can you solve my problem?”
 → “Do I trust you?”

Surface content never answers those questions.

LinkedIn is exploding right now.

The women who learn to message and position with depth,
Will dominate in the next 6 months.

The rest? Will disappear.. It's already happening. 

So if your content looks great but doesn’t bring in clients...
It’s not the algorithm.
It’s your positioning.
And you can fix it.

This is what I’m teaching inside my free 3-day challenge:
**She’s In Demand**

This is application-only.

Because I’m curating a room of brilliant women who are ready to become in demand and highly paid. 

Apply here → 
https://lnkd.in/eZR6Angn

Freedom doesn’t come from quitting your 9-5...

It comes from knowing how to position yourself... 
As the only choice for your dream clients.

The online space has changed.

Attention spans have never been shorter.
Reach has never been lower.
Standing out has never been harder.

And with more people selling online than ever, 
most are drowning in noise.

87% of buyers research you before they ever consider buying from you.

Most of that trust is built before they ever speak to you.

What used to work… doesn’t.
I learned that the hard way.

After 12 years in corporate, 
including one of the world’s top hedge funds,
I stepped into the online space expecting excellence.

Instead, I got outdated tactics from 2021:
→ Content tips with no buyer psychology
→ Gross DM scripts with zero trust-building
→ Funnels with no offer strategy behind them

I spent tens of thousands trying to piece it all together.

Until I realised: 
Bits and pieces don’t build a business.
Positioning does.

Once I nailed my messaging, content, and offer flow, everything changed.

I grew from 0 to 11K followers in 8 months.
Sold out my LinkedIn Accelerator in under 72 hours.
And have clients in my DMs asking how to work with me. 

11k+ followers and sold out launches didn't happen because I posted more.

They happened because I nailed my positioning.

And now, my clients are winning too::

✨ V signed her first-ever 4-figure client straight from the DMs
✨ A said our call was “more valuable than her £2K/month mastermind”
✨ T went from confused to a sellable offer in days
✨ J told me, “Everything makes sense now. I finally see what I’m missing.”

Premium buyers don't need convincing,
they need trust and clarity.
That’s what your strategy should give them.

Most people don’t even realise where they’re leaking sales. 
I find those gaps, and fix them. Fast.  
So you become in demand and highly paid. 

If you’re serious about building a business that gets seen and sells…

You don’t need more content.

You need to be positioned, 
As the obvious and only choice.

--------

P.S. My final free challenge of the year drops next Tuesday, it’s built to position you as the only choice in your space.

It’s application-only. Want to be the first to hear when it goes live? 
DM me and I’ll make sure you’re on the list.

PSA: Introverts hate sales calls.

So if “book a call” is your entire strategy…
You’re leaving thousands on the table.

What made you say yes to the last online program you bought?

Was it:
A free masterclass that shifted your thinking?
A mini offer that gave you a quick win?
A piece of content that made you feel seen?

Whatever it was, it built trust before you bought.
So why aren’t you giving your audience that same experience?

I’m an introvert.

So you best believe, 
I’m not getting on a sales call unless I’m 99% sure I want to buy.

Because we’ve all bought something online and thought:
“I wish I hadn’t bought that.”

It didn’t meet your expectations
So not only are you disappointed… 
You also feel guilty for wasting your money.

I dropped $6k on my first business coach. 
Then left half way through the program.. it was that bad. 
 
Now I do my due diligence, whether its $97 or $10k. 
And I bet you do too.

The market has matured. 
We’re all smarter, more discerning buyers now. 
Which is a good thing. 

So now, you’re snooping her page, reading her content and watching her free trainings.

Because you want to trust her before you pay her.
And your audience is the same.

Premium buyers don’t need convincing, they need trust and clarity. 

So if you’re trying to sell a $10K offer with no trust built…
If your entire funnel is → content → sales call…

You’re missing the part that speeds up conversion:
The middle.
The bridge between “just found you” and “take my card.”

The part that builds safety, connection, and demand.

The fastest way to build trust?
Let them see your face.
Hear you voice.
And watch you teach in your zone of genius. 

Because without trust, even a $1k offer feels risky. 
With trust, investing becomes exciting and fun. 

This is the exact trust building strategy I used to sell out my LinkedIn Accelerator in 72 hours, no sales calls, no chasing, no pressure.

And then had people choose to join my 1:1 container.

Because when trust is built … sales happen fast.

Sales calls aren’t the problem.
But if they’re your only strategy?
 
That’s the problem.
Build the bridge.
And watch the sales fly in.

P.S. I’ve got one spot left for a 1-month intensive this year.

We’ll lock in your positioning, plug the holes in your funnel, and build a sales system that doesn’t rely solely on sales calls.

If you want the details, just drop me a message and we’ll send everything over. Lets end 2025 on fire.

Posting and visualising isn’t a business plan.

You need more than good vibes and a Canva carousel.

Business is 50% strategy and 50% energetics.
Most people sit way too heavily in one camp.

My job is to show you how to bring in clients every single day.

So it would be a disservice to only teach one side.

1️⃣ First, let’s talk strategy...

You’ve been handed a one-size-fits-all plan and told:
“Here's a script, go do this.”

You follow it.
It kind of works… for a minute.

Then the market shifts. It stops working.
And you’re left wondering why.

You don’t need another tactic.

You need to understand the psychology behind a buying decision.

The market and algorithm are always changing.
But people aren’t.

When you understand people at their core,
you’ll know how to take someone from:
“This is interesting”
to “How do I pay you today?”

So even when the market shifts,
... you always know how to adapt, fast.

That’s why the industry is complaining about low engagement and slow sales...

And my relatively small account is still reaching well over 15,000 people a week.

And my offers? Sold out.

Most people don’t even know what they’re missing.
But I do.

I can look at your content, your offer, your positioning,
and show you exactly where clients are falling through the cracks.

In less than five minutes.

Because once you understand the fundamentals?
It’s actually really simple.

2️⃣ Now let’s talk energetics...

You have to be deeply convicted in your work.
And that starts internally.

Because when you’re creating from need, from comparison, from
“I’m not as good as Karen over there...”

That energy leaks into everything you post.
And your audience can feel it.

We have to shift this.
Because if your frequency is off,
no strategy in the world will land.

And the “100% mindset” crew?
I'm all for inner work... but no.

You can’t visualise your way out of a messy offer.
You can’t manifest sales from content that doesn’t convert.
You can’t meditate your way out of marketing avoidance.

It’s both.
Internal and external.
Energetics and execution.

When I combined both... my business took off.
And so did my clients’.

Ready to end 2025 with your strategy and energy locked in?
Then join my final challenge of the year:

https://lnkd.in/eSMvurk6

Your next client is on LinkedIn right now.

You just need a laptop, the right strategy - and the fire to back yourself.

Holy smokes... we are so lucky.
The world is literally at our fingertips.

And its a choice to be bold and go for it.

The women I work with?
They’re not waiting for permission.
They’re taking action every single day.

Seeing LinkedIn for the incredible opportunity it is.

There are humans on LinkedIn right now who want to pay you. 
Are you showing up for them?

We’re the first generation of women who can build premium businesses from our laptops with 80%+ profit margins...

While flying business class to events we once dreamed about.
While working with incredible clients all around the world.
Selling out offers, without spending a penny on ads.

Sales for our parents?

They knocked on doors. 
Cold called people from the Yellow Pages.
Waited for referrals and hoped someone would say yes.

Us?

We can sit on our sofa with a cup of coffee posting content.
Hosting high-value masterclasses.
Creating an easy yes for our clients. .

I’ve had payments hit my account whilst at the gym, 
because the offer was positioned right.

Let that sink in.

You can sell out a program in a weekend without leaving your house.

But that only happens when:
→ Your message lands.
→ Your energy is clean.
→ You show up consistently.
→ You have total conviction in yourself and your work.

Selling out comes from a combination of strategy and clean energetics.
(We can all feel grabby, desperate vibes.)

Which one needing cleaning up?

The women in my world don’t wait.
They build, they move their feet.
And that's why the results follow.

The opportunity is right in front of you.
The question is, will you take it?

“We need to drop your prices.”

Yep, you heard me. I told a client that recently.

Not because she wasn’t good.
Not because her offer lacked value.

But because the market didn’t trust her yet, and that matters.

There’s something funky happening in the online space right now.

You’ve seen it:
💸 “I made 20k from one email.”
🌴 “I signed 3 clients while lying by the pool.”
🚀 “I went from 0 to 70k in 30 days.”

I’m here to call it out.
(Not because the numbers are fake, because the context is missing.)

The people with these results have spent years building a business that is trusted and known. 

A business is built on trust.
It’s built on repetition, relationships, and daily actions that compound.

You can’t come out of the gate and charge £25k for a mastermind…

When no one knows who you are.
When you haven't built trust. 

When I started, I sold low-ticket spots that moved fast.

Because that energetic feeling of being in demand? 
It builds momentum.

The fastest way to build demand is with clarity and proof.

Charging £10k for a brand-new offer with no foundation of trust?

That doesn't make you high-level... 
It makes you disconnected.

You’re not hearing “no” because your dreams are too big.

You’re hearing “no” because trust is earned, and if you're not sold out, you haven't earned it yet. 

You’re not shrinking your dream.
You’re building a bridge to them.

Because going from 0 to 100 isn’t a plan, it’s a fantasy.

Let’s get you to 5. Then 10. Then 15.
Let’s get you sold out with the RIGHT people.
Let’s get you known. Trusted. And booked out.

And then? Then we scale.

Yes, if you put in the work, you’ll have the £70k pool days.
But that isn't given, it's earned. 

This is what I help my clients do.
With real strategy.
With energetic alignment.
With foundations that compound daily.

Let’s get to work. 🖤

🚀 She’s In Demand: FREE CHALLENGE (Limited Spots)
SIGN UP HERE:
https://lnkd.in/eZR6Angn

This isn’t about more followers or viral content.

This is about learning how to consistently attract your most motivated clients, the ones who are ready, excited, and willing to pay you today.

Not tomorrow. Not “one day.” Today.

She’s In Demand is for female founders, coaches, and consultants who are exceptional at what they do…

And are tired of engagement but few clients, you're ready for a system that converts... on repeat. 

Inside this free challenge, you’ll learn:

 • How to position yourself for your Most Motivated Client (MMC)
 • The exact strategy I used to sell out my program in 72 hours
 • How to shift your energy to sell with confident conviction, not from scarcity

Because when you combine strategy and energetics, clients stop being “nice to have”…

and start lining up, ready to buy.
You’re ready.

I can’t wait to see you inside.

→ Click Register and complete the short application to join us.
 Doors close when applications are full.

Melissa Campbell Porter and 39 other attendees

View event: She's In Demand **Sign up page below**

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The Battle

Cooper Camak

Melissa Campbell Porter

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The Battle

Cooper Camak

Melissa Campbell Porter

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Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Cooper Camak's LinkedIn Performance

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Performance ScoreCooper Camak's LinkedIn Performance