MARCH Marketing, LLC

- Managing all elements of paid search for a Service Branch of The United States Armed Forces and a handful of other DoD programs.

- Rebuilt and restructured all paid search recruitment, delivering double-digit YoY KPI growth three years in a row.

Paid Media Specialist - Service Branch of The United States Armed Forces

Growth Marketing Consultant

Gannett | USA TODAY NETWORK

- Elevate businesses by maximizing their online presence and return on ad spend with custom digital marketing solutions.

- Leverage multiple USA TODAY NETWORK resources and partners to develop optimal client solutions across our suite of products.

Multimedia Account Executive, LOCALiQ

Chicago Star Media

- Constructed, organized, and implemented a CRM system to optimize performance and provide greater service to a clientele book exceeding 750 accounts.

Media Sales Rep

Chicago Tribune Media Group

- Utilizing innovative tools, strategies, research, and data, I assisted my clients in creating comprehensive and effective solutions to all marketing needs. 

- Generated tens of thousands of new business revenue with thousands more from established Tribune clients. 

- Sales intern with the most leads generated, revenue created, and the highest number of total closes.

- Closed five new accounts within the first 30 days of employment.

- Qualified for two bonuses within the first 60 days of employment.

- Worked in tandem with numerous individuals in the organization to develop the Chicago Tribune's first Advertising Sales Internship program.

Advertising Sales Intern

The Columbia Chronicle

- Drove sales by cultivating mutually beneficial relationships with clients large and small.

- Worked with a team of 3-4 other Account Executives to meet $8,000 - $10,000 weekly quota for two student publications to drive between $250,000 and $500,000 in revenue for the business in the calendar year.

- Prepared presentations and marketing campaigns (Print, OOH, Digital, Experiential and Social) for potential and existing clients.

Marketing Consultant & Head of Digital Strategy

Agency Abron

- Created "Thank you" videos for brands such as Walgreens and The American Health Association.

- Media concept creation as well as media outreach.

Public Relations & Marketing Intern

A versatile optimist with a passion for people, strategy, Ad/MarTech, digital marketing, and solving complex problems.

Conrad Q.

North Shore Trust and Savings

Customer Relations Manager

Columbia College Chicago

Communication Department Adjunct Faculty

Mutual Federal Bank

Chicago Fire Protection, LLC

Engineering Assistant

Assistant Professor of Instruction

Instructs each course using a variance of visual, auditory, and kinesthetic modalities to elicit strong connections between students and the material.

Worked with Introduction to Media instructors to advance the course and create a template for the Strategic Media Plan Award.

Recognizes the challenges of teaching in an ever changing industry dealing with a fragmented audience by fostering creativity and vision in the classroom.

Lecturer

Adjunct Faculty

Leo Burnett

Media/Creative Recruitment

Rachel Ready is an experienced marketing and advertising professional, having worked for a global advertising company as well as smaller organizations. Additionally, she taught at Columbia College Chicago for over seventeen years with a four-year hiatus before returning to teaching in fall 2022. Rachel currently works as the Customer Relations Manager for North Shore Trust and Savings. Optimizing customer relationships through an enhanced marketing solutions-based platform is one role she plays in the mortgage financing section of the organization. Rachel was employed as an Assistant Professor of Instruction for the Communication Department at Columbia College Chicago, she instructed students within the advertising program and acted as a member of the Communication Department Curriculum Committee and Recruitment Taskforce. Other service to the school included operating as an advisor and a course supervisor for multiple program course sections. Prior to Columbia, she worked in the media buying group and creative recruitment services at Leo Burnett. Education includes a master's in human resource management from Keller Graduate School of Business.

taplio

The Battle

Conrad Q.

Rachel Ready

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