Cook Enterprises LLC

Growth Marketing Agency focused on helping startups under $5M in revenue scale.

Owner

Happy Cabbage Analytics

Business Development Representative

Finance and Operations

NC NORML

•	Conduct research and analytics related to the economics of the North Carolina hemp and CBD industry 
•	Aid Treasurer and Fulfillment chair in developing financial models and predictions for the landscape of the proposed North Carolina medical cannabis market through SB 711
•	Assist in technical writing/copyediting for white papers and reports
•	Collaborate with industry partners and seek new sponsors/supporters 
•	Transition technology systems and solutions to help improve NC NORML practices
•	Contribute to cannabis advocacy, destigmatization, education, and awareness

Business Development Volunteer 

SidelineSwap

•	Conducted consumer research to better understand the behaviors of SidelineSwap users 
•	Used data analysis to help devise a community outreach/sponsorship program as well as an email 
         marketing campaign
•	Indexed over 500 pieces of sporting equipment into a SidelineSwap database to enhance SEO
•	Designed/created the NFL Fanshop page of the SidelineSwap website using Bannersnack and Miro
•	Created 200+ landing pages, selected and edited 300+ photo icons, and linked everything to a user- 
          friendly home page

Marketing and Management Intern

I help you find your dream life, not your dream job | Crafting the next generation of entrepreneurial employees | BDR @ Happy Cabbage

Driven sales and marketing professional with a particular interest in startups and fitness.

Connor Cook

Degree2Destiny

- Backed by Northeastern University’s startup founder co-op from Boston, USA, D2D has impacted over 3500+ students across India in just 6 months of full-time operations.
- Created pathways for students to connect academic achievements with real-world careers, enhancing their professional readiness in a competitive global market.
- Spearheaded the development of the CAN (Communication, AI, Networking) model to enhance generative AI skills, communication abilities, and networking strategies.
- Focused on bridging the gap between traditional education and the workforce by providing tailored, actionable skills that align with industry demands.

Founder

Notion

- Hosting in-person and virtual events to introduce students and faculty to Notion's powerful tools.
- Creating and sharing Notion templates to streamline workflows and boost productivity.
- Collaborating with student organizations and departments to implement Notion for better organization and project management.
- Building an engaged Notion community through social media content, workshops, and peer-to-peer support.
- Providing feedback to Notion's product team and participating in brand campaigns to promote new features.

Campus Leader

Northeastern University

- Leading 10+ campus tours every semester for prospective students, providing insights into the student experience at Northeastern.

Husky Ambassador

GyanDhan

- Supported a community of 21,000+ students with expert guidance on study abroad opportunities, including application processes, scholarships, and visa requirements.
- Empowered aspiring international students by providing personalized advice and fostering a resourceful, supportive community.

Ambassador

WEvolve together

- Featured on Future Egalitarian Ethical Liberal Leaders Changemaker List 2022 and myKolkata The Telegraph for exceptional work.
- Mentored over 20+ students with low-income backgrounds in India with college applications for institutions in USA and UK.
- Conducted 3 workshops on Gender Equality engaging over 20+ individuals in collaboration with Goethe Institute for the ‘Gender Week’.
-Spreading awareness about gender-related issues through Instagram Marketing (@wevolve.together) 

The WEvolve Podcast, Host
-Discussing gender equity and roles in society
-Conducting interviews with changemakers who are influential and empowered individuals discussing gender in society and how that has impacted their lives.

Founder and Podcast Host

YOUTHTOPIA

- Part of a community of Youth Change-makers across the world.

Circle of Youth Member

D'Amore-McKim School of Business at Northeastern University

- Collaborated in designing CEM programming and conducting interdisciplinary research on emerging markets with Faculty Fellows.
- Enhanced student engagement through strategic outreach efforts, increasing CEM's visibility across
Northeastern University.
- Represented and led a diverse group of students from three colleges, aligning CEM initiatives with varied academic and career goals.

Center for Emerging Markets Student Associate

- Provide guidance to undergraduate business students navigating the co-op process.
- Review student resumes and conduct mock interviews to enhance employability.
- Facilitate small group workshops and lead networking events.
- Mentor students on preparing for and reflecting on professional co-op experiences.
- Serve as a co-op role model, fostering growth through one-on-one and group support.

Peer Mentor and TA

NU Entrepreneurs Club

- Directing a flagship program within the largest campus organization, consisting of over 2000 active members.
- Fostering a collaborative platform for Northeastern’s aspiring entrepreneurs to learn new skills and build their entrepreneurial toolkit.

Co-Director of Engage

MeriPocket

- Leading problem-solving initiatives to address challenges in promoting our advocacy and expanding our reach.
- Shaping brand identity to resonate with our target audience, and make a compelling case for the need for pockets in women's clothing.
- Leveraging digital marketing strategies to boost online presence, engage with audience, and drive our campaign forward.

Brand Strategist

Technoplat

#TechTuesdaysUK is the Knowledge Platform, launched by Technoplat (www.WeAreTechnoplat.tech), in January 2023.  It’s a member-driven community, that aims to bring together creators and innovators in the technology industry. My role as a Volunteer was the following.

•	Coordination with the guests, 
•	Scheduling the events on the first Tuesday of every month and 
•	Interviewing leaders from the tech sector.

Volunteer

Learning LinkedIn as a super skill | Sophomore at Northeastern University

I’m a 21-year-old entrepreneur building an AI-powered startup to fix what we are not taught.

As a student, I saw a recurring gap — students had potential, but lacked the tools, confidence, and systems to convert it into careers. So I launched Degree2Destiny to bridge the space between education and employment, blending AI with mentorship and real-world skills.

In just 8 months of full-time operations, we've impacted 3000+ students through our CAN model (Communication, AI, Networking). I’ve spoken at the Grace Hopper Celebration, mentored 30+ peers as a  teaching assistant and built workshop programs now run across India and the U.S.

My next milestone? Scale D2D to impact 1 million students, become revenue-positive by year one post-grad, and launch our digital platform to help every student build their career with AI, not just a degree.

If you care about the future of education, youth empowerment, or want to collaborate on bold ideas — I’d love to connect. Let’s reimagine what student success can look like.

Anjali Laddha

Everyone told me to drop out to be a “real” founder.

That staying in college meant I wasn’t serious.
That you can’t build something meaningful unless you burn the boats.

I didn’t buy it.

No fixed campus.
No one country.
No clean timeline.

And still, the company got built.

My version looked like this:

📍 2022 | London
First year of college. Different country. Different rules.

📍 Summer 2022 | India
Where Degree2Destiny was born.

📍 2023–2024 | Boston
Studying while building. Learning what work actually feels like.

📍 Mid-2024 | Boston + D2D
Running a company full-time while on co-op and still enrolled.

📍 Early 2025 | Back to college
Not quitting. Choosing to finish.

📍 2025 | India
8 months of family, festivals, and building in real time.

📍 Now | US → India
Final semester. Then back to India to go all in.

Yes, I missed things.
Yes, it was messy.
Yes, it was harder than “just dropping out.”

But here’s the uncomfortable truth:

Dropping out isn’t bravery.
Staying in isn’t fear.

Quitting college doesn’t automatically make you a founder.
And staying doesn’t make you any less of one.

You don’t need a dramatic exit to build something real.
You need consistency, conviction, and the ability to live in the grey.

The hybrid path exists.
It’s slower. It’s quieter. It’s real.

If you’re being told you’re “not serious enough” because you didn’t drop out,
maybe you’re just serious in a way that doesn’t trend on the internet.

Anjali Laddha 🌟

AI Trainer helping students + colleges turn degrees into careers 🚀 | Founder @Degree2Destiny | 4,000+ students & faculty trained | Author of CANnected 📘

A very rewarding way to kick off the year!

Grateful to Daniele Mathras for putting me forward for this opportunity

Huge thank you to the mentors who’ve shaped my journey at Northeastern:
Jeannette (Jen) Guillemin, Nikki James, Helenka Hopkins Nolan, Michelle Schlesinger Zaff, Larissa Marchiori Pacheco, PhD, Isabelle Grenier, LMHC, Brooke Johnson, Genevieve Winn, Dr. Priyan Khakhar, Dr. Courtney Hagen Ford, Kathryn Slomski, Betsy L. and Diane Nishigaya MacGillivray

To my father, Ajay Laddha who plays a key role as an advisor and has been taking the business forward in my absence

And of course, my team without whom none of this is possible! 

From real projects to real responsibility, I’ve learned more than I could have imagined.

Excited to take it all into my final semester and build for what's ahead 🚀

View company: D'Amore-McKim School of Business at Northeastern University

A great way to start the year. 🎉

Poets&Quants has named #damoremckim student Anjali Laddha 🌟 one of the 2025 Most Disruptive Business School Startups for Degree2Destiny, an AI-powered career readiness platform helping students turn their degrees into real careers.

Founded at Northeastern, Degree2Destiny bridges the education-to-employment gap by combining AI literacy, communication, and networking through workshops, bootcamps, and digital tools. The venture has already impacted 4,000+ students and educators across India and the U.S.

Read more: https://lnkd.in/gAYicNjy

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The Battle

Connor Cook

Anjali Laddha

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The Battle

Connor Cook

Anjali Laddha

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Anjali Laddha's LinkedIn Performance

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