Collin Cadmus

I'm Collin Cadmus, a lifelong Salesperson, 5x Sales & Marketing Leader, CRO, VP Sales, and industry thought leader. I've hired and trained over 300 B2B Salespeople, generating over $100M in recurring revenue and over $300M in exits. 

With over 10 years of experience building and scaling SaaS sales teams, I now serve as a Consultant, Strategic Advisor, and Sales Coach to top SaaS companies around the world. 

Stats:
Aircall → Valued at $1.1B
Doctor.com → Acquired for $150M+
SinglePlatform → Acquired for $100M

Links:
collincadmus.com
youtube.com/@collin-cadmus
x.com/collincadmus
instagram.com/collincadmus
tiktok.com/@collincadmus

Advisor

Goodbye spreadsheets, hello Spiff. With Spiff your commissions are automatically calculated in real time, displayed on beautiful dashboards, and integrated with your CRM. I would’ve saved countless hours as a VP Sales with this incredible new tool. Every sales org needs this.

9 months in CEO tells VP Sales if they don't hit their number they're fired.

VP Sales immediately changes from long-term strategy to short-term.

VP Sales puts aggressive pressure on their team.

VP Sales micro-manages pipeline and gives best leads to top reps.

VP Sales pushes team to be overly aggressive with prospects.

AEs call and email prospects 3x more than usual with high-pressure tactics.

Prospects get turned off.

AEs get burned out.

This scaleup just became a startup again.

Congratulations on the failure, CEO.

VP Sales never stood a chance.

Short-term pressure on executive leaders rarely helps.

It's more beneficial to build their confidence than to shatter it.

Leadership VS Dictatorship 101.

Who would've thought this lesson needs to be taught in 2026.

But it does.

5x Sales Leader / 2 Exits / VP Sales / CRO / Consultant / Advisor / Coach / collincadmus.com

taplio