Colin Gallagher

The AI Marketing Guy — Building a community & bootstrapping an AI writing SaaS to $1 million per year | Join 15,000+ AI marketing newsletter subscribers to future proof your career & build brands with AI.

If you sell b2b these days... landing premium clients consistently is as difficult as finding a needle in a haystack.

You've probably tried:

❌ Daily LinkedIn content — But got lost in the noise
❌ Generic outreach — Getting ignored or attracting tire-kickers
❌ Referral networking — Great when it works, but too unpredictable
❌ Being a "marketing generalist" — Only to compete on price with cheap freelancers

These approaches "work"...

But let's be honest - they're costing you more time and energy than they're worth... especially when you're trying to command $5K-$10K monthly retainers.

That's why we help b2b companies to unlock predictable client acquisition through Linkedin.

Within just 90 days, our team will help you:

✅ Position yourself as the premium choice in your niche (without becoming an "influencer")
✅ Build relationships with 1,000 dream clients (companies you'd be proud to feature on your website)
✅ Generate high-quality leads using a proven system that doesn't require daily posting
✅ Close retainer clients at 2-3x your current rates

Premium clients will be booking into your calendar each month…

All you'll have to do is close deals with prospects who already see your value.

We've helped 100+ businesses to book 2,000+ sales calls and earn millions in revenue through LinkedIn. Here's what our clients say:

"Within 22 days of implementing this system, I went from charging $1,000 to $3,000 per month and signed 4 new retainer clients." — John A., Marketing Consultant

"We added $160,000 in revenue within 6-months" — Ben, CEO @ Seneca Business Solutions

Ready to start attracting premium clients who value your expertise?

P.S. Our approach isn't about posting content every day or becoming another "LinkedIn expert". It's about building a systematic way to attract and close premium clients. Speak soon!

Head Growth Coach

Click the link below for 7 ChatGPT Prompts to help you write 7-days of Linkedin content in 10-minutes a day (...or less).

R.I.P. cold email agencies

Our clients booked 73 calls in the first 18 days of 2026 using ONLY Linkedin.

While most founders think cold outreach is dead.

They're wrong.

Cold email is dying. 

But Linkedin outreach works better than ever. 

I just packaged our entire Linkedin outreach system that's generating daily meetings for our B2B clients right now.

If you're a B2B Founder or sales leader struggling to fill your pipeline consistently, this will change your outbound game.

Want the resource?

1. Connect with me
2. Comment "Send"

PS - Repost this for priority access

The AI Marketing Guy | Done-For-You Linkedin Growth | Go to our website for a Free trial.

Cold email replies should trigger LinkedIn requests.

I was talking to an SEO agency owner who's crushing cold email right now.

14 calls booked this month from two campaigns he launched recently.

I asked him: "What happens when someone gives you a neutral or positive reply?"

Nothing, really. He follows up on email. Sometimes they go cold.

Here's what I told him:

Whenever someone gives you a neutral or positive reply on email, they should get a LinkedIn connection request.

Now you're hitting them on two channels.

If they go quiet on email, DM them on LinkedIn. Share a relevant post. Stay visible.

Even better: if you've got a good piece of content, send it with the re-engagement.
"
Hey, I wrote this on LinkedIn [insert why it's specific to them]- you might find it useful."

Then they see you everywhere. Like a flywheel.

Cold email and LinkedIn aren't separate strategies. They're parts of the same system.

✅ 

PS - If I could book you 2-3 meetings every week with your ideal customers through Linkedin, would you be open to a chat?

We'll launch your LinkedIn outreach campaign and contact 600 qualified leads for free, so you can sample real results...

Before deciding whether you’d like to move forward.

Interested? Apply here: https://lnkd.in/gXS4jJ45

You're writing LinkedIn content for people who will never buy from you. 

Content creators who sell LinkedIn courses get insane engagement. 30-40% response rates. Tons of comments. Viral posts.

B2B service providers copy their playbook and get nothing.

Because content creators are writing for everyone. Hooks that stop the scroll. Morning routines. Productivity hacks. Stuff that appeals to anyone with a LinkedIn account.

That's not your buyer.

Your buyer is a CFO who doesn't care about your morning routine. A CTO who isn't looking for life hacks. They're looking for someone who gets their actual problem.

When you write for the algorithm, you attract algorithmically. Lots of randos liking your stuff. 
Very few who can sign a check.

When you write for your buyer, engagement drops and your pipeline fills up.

Content stops being a magnet and starts being a filter. Weeds out the people who were never going to buy. Pulls in the ones with budget and authority.

We've worked with 100+ clients now. The ones who write for their buyer book more meetings than the ones chasing likes.

✅ 

PS - If I could book you 2-3 meetings every week with your ideal customers through Linkedin, would you be open to a chat?

We'll launch your LinkedIn outreach campaign and contact 600 qualified leads for free, so you can sample real results...

Before deciding whether you’d like to move forward.

Interested? Apply here: https://lnkd.in/gXS4jJ45

I send cold DMs for a living and I hate pushy outreach too. 

The pushiness people associate with cold outreach isn't about the outreach. It's about the targeting.

When you blast 5,000 random people with a generic pitch, that feels gross. 

Because it is gross. You're interrupting strangers who never asked to hear from you about a problem they might not even have.

But when you message 500 VPs who just liked a post about the exact problem you solve?

That's not pushy. That's helpful.

We've booked 2,000+ meetings at this point. The secret isn't some magic script. It's finding people who are already looking for help and starting a conversation.

We spend the lions share of time on targeting and list building. 

Because a boring message to someone with a real problem books the meeting. A brilliant message to someone who doesn't need you gets ignored.

Our clients book 3-4 qualified calls a week. Not because we're convincing anyone. Because we're reaching people who already want what they're selling.

✅ 

PS - If I could book you 2-3 meetings every week with your ideal customers through Linkedin, would you be open to a chat?

We'll launch your LinkedIn outreach campaign and contact 600 qualified leads for free, so you can sample real results...

Before deciding whether you’d like to move forward.

Interested? Apply here: https://lnkd.in/gXS4jJ45

Most people think LinkedIn outreach is a numbers game. Send more messages, get more meetings.

Doesn't work that way.

We had a client sending 45 messages a day. Getting maybe 2 qualified meetings a month. 

They were grinding.

We dropped them to 15 messages a day. Meetings went to 12 per month.

What changed? We spent way more time upfront building the right list. 

Instead of rushing through targeting to get to the "real work" of sending messages, we treated the list like it was the whole game.

Because it is.

Once the targeting was dialed, the daily work got easier. Less volume, better people, more replies.

They're now booking a qualified meeting every day. The outreach itself takes maybe 20 minutes because they're not chasing people that never intend to buy. 

The messages didn't get fancier. We just stopped sending them to people who don't have the problem.

A boring message to someone with a bleeding neck beats a clever message to someone who's fine.

✅ 

PS - If I could book you 2-3 meetings every week with your ideal customers through Linkedin, would you be open to a chat?

We'll launch your LinkedIn outreach campaign and contact 600 qualified leads for free, so you can sample real results...

Before deciding whether you’d like to move forward.

Interested? Apply here: https://lnkd.in/gXS4jJ45

Your sales team is wasting 80% of their LinkedIn time on content creation.

Here's what I see:

-> Sales VPs tell their teams to "be active on LinkedIn."
-> They spend 3 hours a week writing posts about industry trends.
-> They get 12 likes from other salespeople.
-> Zero meetings booked.

Meanwhile, their quota gap keeps growing.

The math is backwards:

80% of booked calls come from outreach, not content.

Content supports outreach. It doesn't replace it.

Your prospect sees your outreach message first. Then they check your profile.

If your profile shows you understand their world, they respond.

We've booked 2,000+ sales calls for B2B services.

80% came from targeted outreach to the right prospects.
20% came from people who found us through content.

Your sales team needs pipeline, not followers.

Get them off the content hamster wheel.

Put them back on the phones and keyboards. 

Here's what happened when we ran pure outreach for a recruitment agency — no content, no lead magnets: 

✅ 

PS - If I could book you 2-3 meetings every week with your ideal customers through Linkedin, would you be open to a chat?

We'll launch your LinkedIn outreach campaign and contact 600 qualified leads for free, so you can sample real results...

Before deciding whether you’d like to move forward.

Interested? Apply here: https://lnkd.in/gXS4jJ45

Founder @ Growlancer | Done-For-You Linkedin Growth | Go to our website for a Free trial.

You DON'T need AI personalization to book meetings on LinkedIn.

You need relevance.

Here's proof:

Yesterday I set up a campaign in 15 minutes with:

→ No personalized first lines
→ No "saw your post about X" openers
→ No connection request message at all

Result? 

→ 2 meetings booked within 24 hours.
→ The secret isn't in the script.
→ It's in the strategy that happens BEFORE you write anything.

In the video below, I walk through exactly how I:

→ Identified a sub-niche
→ Found their specific pain
→ Matched my promise to their reality
→ Built the list using filters that actually matter
→ Wrote direct copy that earned the right to be direct

If you like the video & want some more examples of how this can apply in your niche...

I put together a comprehensive doc (not the one in the video) with 5 niche example walkthroughs.

This doc has everything you need to get this campaign set up today.

Want it?

Comment "RELEVANCE" & I'll send it over.

PS - If you want us to build a campaign like this for you (free trial, we contact 200 ideal prospects at no cost), book a call: https://growlancer.ai/

1 lead for every 38 Linkedin connection requests to eCommerce brand Founders & CMOs

That's not a typo.

In the video below, I broke down exactly how we built this campaign for a client in the affiliate marketing space.

This one worked because we started in the right place:

- Industry they had native credibility in
- Company size that matched their capacity
- Job titles that actually make decisions
- Social proof so strong prospects would be crazy to ignore it

The script basically wrote itself after that.

If you want the full document with the targeting breakdown, message psychology, and exact scripts we used...

Comment "TEARDOWN" & I'll DM it to you.

And...

If you want us to build a campaign like this for your business (free trial, we contact 200 of your ideal customers for free), book a call: https://lnkd.in/gXS4jJ45

80% of B2B sales leaders think they need more leads. They don't.

They just need better targeting.

I see this pattern constantly: Companies book 15-20 meetings per month but close maybe 1-2 deals.

The problem isn't volume. It's that they're talking to anyone with a pulse and a LinkedIn profile.

You already know there's a lot of wasted time.

Real lead generation has two phases:

1. Get the meeting
2. Qualify before the meeting

We pre-qualify every prospect with 3 simple questions before booking:

- Budget range confirmed
- Decision-making process mapped
- Timeline established

So our clients average 3-4 qualified conversations per week instead of 15 unqualified ones.

Less work. Better outcomes.

You don't need a bigger funnel. You need a better filter. 

Do you pre-qualify?

✅ 

PS - If I could book you 2-3 meetings every week with your ideal customers through Linkedin, would you be open to a chat?

We'll launch your LinkedIn outreach campaign and contact 600 qualified leads for free, so you can sample real results...

Before deciding whether you’d like to move forward.

Interested? Apply here: https://lnkd.in/gpPtqmis

Your LinkedIn content got 500 likes and zero sales calls. Here's what happened: 

You spent 2 hours on it. Felt productive. Got engagement. Comments. Little dopamine hits.

Your competitor spent 30 minutes sending 15 messages to people who actually buy what you sell.

They booked 3 calls. You got likes from other marketers.

Content feels like work because it is work. But it's work that lets you avoid the thing that actually books meetings.

Outreach feels pushy. Salesy. So you convince yourself that posting is the play.

Here's what we see across 100+ clients: 80% of booked calls come from outreach. Not content.

Content isn't the thing that gets the meeting. It's the thing that answers "should I take this call?" after you've already reached out. 

Prospect gets your message, clicks your profile, sees you know what you're talking about. Then they reply.

That's the order. Outreach first. Content supports.

We've booked over 2,000 calls this way. Not because the content was incredible. Because the outreach put it in front of people who were already looking for help.

✅ 

PS - If I could book you 2-3 meetings every week with your ideal customers through Linkedin, would you be open to a chat?

We'll launch your LinkedIn outreach campaign and contact 600 qualified leads for free, so you can sample real results...

Before deciding whether you’d like to move forward.

Interested? Apply here: https://lnkd.in/gXS4jJ45

9 meetings booked in 17 days — all from cold outreach, zero content.

Everyone's obsessing over "becoming a thought leader" while their pipeline stays empty.

Here's what actually happened:

This client had been posting 3x per week for 8 months. Great engagement. Lots of comments.

Zero qualified meetings.

We paused content entirely. Focused 100% on outbound.

• Identified 500 sales VPs at target companies
• Sent personalized connection requests
• Followed up with simple, direct messages
• No clever hooks. No thought leadership.

We got him 9 qualified calls in under 3 weeks.

Content builds your reputation. Outreach builds your revenue.

✅ 

PS - If I could book you 2-3 meetings every week with your ideal customers through Linkedin, would you be open to a chat?

We'll launch your LinkedIn outreach campaign and contact 600 qualified leads for free, so you can sample real results...

Before deciding whether you’d like to move forward.

Interested? Apply here: https://lnkd.in/gXS4jJ45

Bad leads don't just waste money. They burn out your sales team. 

I see this constantly. Company hires a lead gen agency. Agency floods their calendar with meetings. Everyone celebrates the volume.

Virtual 🚀's  all round.

Then reality hits.

20 meetings booked. 2 show up. 0 close.

Sales team sits through bad-fit demos all week. 

Prospects who don't have budget. Prospects who aren't decision makers. Prospects who took the call because someone pestered them into it with their 7 step outreach sequence. 

After a few months of this, your best reps start avoiding the calendar. They stop trusting the leads. Pipeline dries up and nobody can figure out why.

The lead gen worked. The meetings got booked. So what's the problem?

The problem is most lead generation ignores everything that happens after the booking.

We've booked 2,000+ calls for B2B services at this point. The clients who see real ROI aren't obsessing over meeting volume. They're qualifying before booking. They're tracking show rates, not just book rates. They're optimizing for deal size.

Your sales team should be excited when a meeting hits their calendar. If they're groaning, your lead gen is broken. Doesn't matter how many meetings you're booking.

✅ 

PS - If I could book you 2-3 meetings every week with your ideal customers through Linkedin, would you be open to a chat?

We'll launch your LinkedIn outreach campaign and contact 600 qualified leads for free, so you can sample real results...

Before deciding whether you’d like to move forward.

Interested? Apply here: https://lnkd.in/gXS4jJ45

We partner with coaching businesses to generate more impact & revenue using ‘relationship first’ sales & marketing systems to 'create your clients' | 8 Years Of Coaching Online

I’m building a business that serves my life and family - not the other way around.

I’m the Founder & CEO of Eriscale, where we build predictable growth systems for the new economy: systems that create freedom through structure.

We combine AI, strategy, and human-first communication to make growth calm, consistent, and personal again.

Because in the new economy, leverage replaces hustle, and relationships scale. 

⸻

What We Do:

We install predictable client acquisition systems that reflect how modern work actually works: remote, independent, and relational.
Every system is built to give you clarity, momentum, and control: without sacrificing your energy or integrity.

Our clients are:
	•	Brilliant at delivery, but lacking a predictable engine to generate new business
	•	Fractional executives, consultancies, and boutique founders
	•	Tired of being pitched “more leads” that go nowhere
	•	Done compromising peace of mind for growth

They don’t want gimmicks.
They want leverage.

⸻

Recent Client Wins:
	•	Growth Consultancy scaled from $20k → $42k/month in 7 weeks using our 4A Sales Process
	•	Founder & father of four cut his work hours by 40% while growing revenue
	•	Product Advisory Firm closed a £14k/month retainer 3 weeks in
	•	Fractional Co-Founder 5×’d his investment in 4 months
	•	People & Talent Exec signed a $80k contract

These aren’t just revenue wins - they’re also freedom metrics.

⸻

What We Deliver:
	•	A predictable flow of right-fit conversations
	•	Relationship-first messaging that mirrors your voice and values
	•	A simple CRM + sales system to close predictably with no wasted time or effort

We build systems that respect your energy and amplify your presence - and guarantees significant ROI. 

Everyone we work with have full ownership & control - to earn more, work less, and lead a business that feels aligned.

⸻

Why I Do This:

I’m a founder, husband, and father of two little humans (and counting).
I’m not building a company just to win, I’m building it to live.

To carry my kids up mountains on Tuesday mornings.
To sit at dinner without my mind spinning in six tabs.
To build something my family is proud of, and inspired by.

Business shouldn’t be a tradeoff for freedom: it should be the vehicle for it.

When you balance tech with human connection, that freedom becomes predictable.

We’re already living in the new economy - where independence, trust, and systems drive growth.

Eriscale exists to build that predictability: so freedom and growth scale together.

⸻

Interested to learn more? Send me a DM or use the link in my bio!

David I Eriksson

Here’s a very common mistake even great founders make with client acquisition:

👉 They don’t have a system.
👉 Nothing predictable.
👉 No clear way of knowing where the next client is coming from.

Instead they rely on referrals and networking, and to be clear, those can work.

You can get pretty far with them.
But they’re still outside of your control.

A real baseline for a scalable business is systemising client acquisition.

Knowing every step it takes to move someone from complete stranger to cash in the bank.

When that path is clear and repeatable, growth stops being hopeful and starts being intentional.

David Eriksson

We Build Predictable Client Acquisition Systems | Freedom Scales with Clarity | Founder & CEO @ Eriscale

“If I only had 30 minutes a week to do business development…”

Here’s exactly what I’d do 👇

I’d automate everything I could. Outreach, follow-ups, reminders so things run smoothly and efficiently.

But I’d also create selective, strategic checkpoints where I personally step in.

That’s the key.

Those small, intentional moments where someone shows interest. A reply, a click, a signal that’s your window of opportunity.

Spend one minute to respond manually.

Show you noticed. Show you care. 🤝

That small human touch creates massive leverage, because no automation can replicate genuine attention.

So yes, you can absolutely move your business forward in 30 minutes a week if you’re smart about it.

Automate the noise.
Show up manually where it matters most.

Efficiency isn’t about doing everything faster - it’s about knowing exactly when to slow down.

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Colin Gallagher

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The Battle

Colin Gallagher

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Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Colin Gallagher's LinkedIn Performance

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