Founder of 1% Better™ | Former accountant, future author | Follow me for the best self-development content on LinkedIn

Former accountant.
Future author.

I share actionable, educational, and entertaining self-development content to help my readers live their best lives.

Join 65K+ receiving my top 5 discoveries every week:

https://colbynewsletter.ck.page

Colby Kultgen

I dealt with negative self-talk for years.

And believe me when I say, It's no fun going through life as your own worst enemy.

That's why I love simple reframes like this.

They’re the tiny course corrections that, over months and years, can completely transform the way you speak to yourself.

Source: Coral Santoro on Instagram

The only way to become the kind of person who can do the thing…is to start doing the thing before you feel like that kind of person.

Read that twice.

Most people get this backwards.

They wait until they feel like a "real" writer to publish.
They wait until they feel like a leader to speak up.

But here’s the thing: 
Identity doesn’t come first, action does.

The evidence you're searching for only shows up after you start.

So if you're feeling stuck right now.

Overthinking. 
Overpreparing. 
Overconsuming.

Ask yourself:
1. What would the “qualified” version of me do today?
2. What small move could I make in that direction?

Then do that.

Act like the person you want to become.
Eventually, you won’t be acting anymore.

End-of-year reminder:

You’re allowed to be proud of things that have nothing to do with income or promotions.

The friendships you strengthened.
The habits you kept.
The boundaries you honoured.
The health you protected.
The person you’re becoming.

Success is a much bigger pie than job titles and salaries.

If you grew, healed, learned, showed up for people, or protected your energy this year—that counts.

Celebrate the parts of your life that don’t get LinkedIn announcements.

Image credit: 6secondseq on IG

No alternative text description for this image

a study everyone should know about:

Your brain is lying to you about the past.

Research shows we overestimate how predictable past events were by 30-50% (hindsight bias).

Translation: 
You think you "should have known better" way more often than you actually could have.

When you catch yourself spiraling about a past decision, run it through this filter:

1. Information gap - What did I not know then that I know now?
2. Resource gap - What didn't I have access to? (time, money, support, tools)
3. Awareness gap - What emotional patterns or blind spots hadn't I recognized yet?
4. Growth gap - What skills or wisdom hadn't I developed?

Your brain rewrites history to make past outcomes seem obvious. 

The reality is:
You did the best you could with what you knew. Now you know more. 

That's not failure, that's the whole point.

Remember:

It's better to admit you walked through the wrong door than spend your life in the wrong room.

I see this everywhere. 

The soul-crushing job we keep because it sounds impressive on paper.
The toxic relationship we cling to because leaving feels like giving up.
The outdated belief we defend because we've already invested so much of ourselves into it.

The hard part isn't recognizing this, it’s admitting it.

Because admitting you're in the wrong room means admitting you made a mistake. It means backing out. Confronting the sunk cost. Disappointing people. Starting over.

But here's what nobody tells you: staying costs more.

Every day in the wrong room is a day not spent in the right one.
It's not just wasted time, it's the compounding loss of what could have been.

The opportunities you'll never see. 
The version of yourself you'll never become.

Sometimes the bravest thing you can do in life is simply say: "This isn't right for me anymore.”

And then move on.

I've said it before, and I'll say it again:

Developing a bias for action is one of the most valuable things you can do in life.

This advice isn't anything new, Rumi was preaching the same thing almost 1,000 years ago: "As you start to walk on the way, the way appears."

As far as making this part of your every day working process goes, here are a few ideas:

1. Start every morning with one “move it forward” task. Pick the single smallest action that will advance your most important project, and do it before checking anything reactive.

2. Shrink every task to the next physical step. Not “write the article” but “outline the first three points.” Not “launch the product” but “draft the landing page headline.”

3. End the day by setting tomorrow’s first action. Before you close your laptop, write down the exact task you’ll start with in the morning.

♻️ Repost if this resonates.

graphical user interface, text, application

An idea that genuinely changed my life…

The Average Tuesday Rule:

The quality of your ordinary Tuesday is the best measure of your life satisfaction.

Think about it.

We spend 80% of our lives on these “nothing special” days, yet we obsess over optimizing the other 20%—weekends, vacations, milestones.

We tolerate miserable Tuesdays while dreaming about spectacular Saturdays.

But when your average Tuesday is an 8/10, everything changes:
↳ You stop counting down to Friday.
↳ Small moments start mattering more than big events.
↳ You start enjoying the entire ride, not just the peaks.

Most self-improvement advice focuses on reaching the ceiling.

The Average Tuesday Rule flips this approach: focus on raising your floor.

Here’s where to start:

➊ Design your ideal ordinary day:
 From wake-up to bedtime, craft a realistic blueprint for an 8/10 Tuesday.

➋ Take small steps to close the gap: 
- Identify one daily friction point and solve it permanently. 
- Add one small joy to your routine and protect it fiercely.
- Subtract one energy leak that consistently drains you. 

❸ Keep doing this until your reality matches your ideal.

Because life isn’t made up of mountaintop moments.

It’s made up of average Tuesdays.

How to remember almost everything you learn (science-backed):

how to remember almost everything you learn

I’m 34. 

Here’s what I would tell my 24-year-old self:

I’m 34. Here’s what I would tell my 24-year-old self.

How to do a hard reset on your life before 2026:

How to do a hard reset on your life before 2026

How to unrot your brain (step-by-step)

Reminder:

You don’t have to wait until January 1 to change your life.

Here are 6 questions to close out 2025 strong and hit the ground running in 2026:

6 questions to answer during the last 6 weeks of 2025

30 short habits with a massive return on life:

What would you add to this list?

30 short habits with a massive return on life 

Well, it's that time of year again.

Before we rush into 2026 with a fresh set of goals and big plans, there's something important we should do first:

Reflect on the 12 months behind us.

Wins, losses, lessons. The stuff most people skip over in their rush to plan what's next.

I originally created this set of 7 questions for myself, but after seeing how impactful they were, I knew I had to share them with you.

2025 Personal Year-In-Review

5 non-negotiable daily routines every person should have:

5 non-negotiable daily routines every person should have

A "razor" is a rule of thumb for simplifying complex decisions.

Here are 8 everyone should know:

8 decision-making razors everyone should know

How to get more done in less time (8 daily non-negotiables):

How to get more done in less time 

How to do a digital declutter before 2026:

How to Do a Digital Declutter Before 2026

Abbhi S.

Confluent

Go-to-Market (GTM) Strategy & Demand Generation
- Generated $1M+ in pipeline by delivering 5+ marketing assets to target audience with 3000+ sign ups 
- Achieved 3000+ sign ups for 5+ customer facing assets (e.g., webinars, white papers etc.) by creating targeted product messaging and a successful GTM strategy for technical audiences (e.g., developers etc.)
- Designed and executed GTM strategy for 5+ assets by identifying gaps in existing assets, analyzing target audience & distribution channels, and collaborating with cross-functional stakeholders (e.g., Campaigns etc.)
- Launched product demo to 300+ developers by creating tailored messaging and working with Product Team 

Sales Enablement & Performance
- Re-ignited 5+ customers & gained $200,000 in business by creating email flow with $1000 promo code reward 
- Increased sales win rate & # of sales meetings by 10% for priority use case by conducting quarterly win / loss analysis, creating enablement materials, updating in-product messaging, and un-gating key marketing assets 

Performance Metrics Analysis 
- Enhanced performance of comic book asset by 40% and achieved 1000+ downloads in 2 months by analyzing downloads by channel (e.g,. paid ads, email etc.) and adjusting copy and call-to-actions (CTAs) based on findings
- Increased webinar sign ups by 20% and email open rate by 60% by analyzing email subject lines, click through rates, and landing page conversions and adjusting email & landing page copy based on analysis 

Market & Competitive Research 
- Identified target audience & growth opportunities for 2 technical use cases by analyzing 5+ competitors, assessing feature performance, and understanding their unique value propositions
- Transformed product roadmap for key features by analyzing and collecting customer & prospect feedback

Product Marketing Manager

Deloitte

Go-to-Market (GTM) Strategy  
- Enhanced GTM plan through creating targeted product messaging for B2B cloud software customers 
- Developed target customer persona for B2B software brand by outlining buyer journey and analyzing pain points 
- Identified product market fit by researching competitor solutions, finding key gaps, & monitoring industry trends 

Sales Enablement 
- Gained $1,100,000 in additional revenue through integrating product specific insights into sales pitch decks 
- Bolstered revenue by helping sales team engage with customers by creating ‘how to’ decks for new features  
- Ensured $20M in sales was accounted for by working cross functionally with 5+ teams to report project leads, conversions, and revenue to leadership

Strategy Management Consultant (B2B SaaS)

- My project experience is focused on marketing, GTM, and growth strategy. 
- My specific work is focused on defining GTM plans, partnership ecosystems, competitor/market analysis, and customer segmentation. 
- I have project experience with Fortune 100 Hi-tech (e.g., SaaS, Cloud Storage, AI, Semiconductors, 5G, etc.) and Media (Streaming, etc.) companies.
- I contributed to the Monitor Deloitte 2022 Chief Strategy Office Survey (linked)

Strategy Analyst

Career Confidence

Product Launch
- Launched video product by analyzing customer pain points and highlighting value proposition in content 
- Improved lead generation by 50% through using data driven tactics such as analyzing 1000s of media posts to create high performing content 

Sales Enablement 
- Converted 40% of qualified leads into customers by conducting sales calls and sharing in depth product resources
- Improved lead close rate by creating marketing assets such as case studies, video sales letters, and testimonials 
- Increased product usage and adoption by creating simple user onboarding and free trial period

Product Growth & Digital Marketing    
- Drove $10,000 of business by managing marketing campaigns from strategy, to concept, to delivery including brief development, A/B landing page tests, and media trafficking  
- Grew business by tracking market success metrics such as lead generation, cost per lead & time on landing pages
- Created technical product content for 10+ industry events to support digital marketing campaigns 

Market Research 
- Generated 100s of qualified leads by developing ideal customer persona and outlining buyer journey
Enhanced product and services through interviewing 30+ customers to understand buyer needs 
- Gained 10+ customers by developing targeted product messaging, positioning, and pricing to graduate students

Content Creation      
- Grew media account to 40,000+ followers through identifying target audience and developing clear messaging 
- Drove 5,000,000+ impressions on LinkedIn through content creation and live events (demand generation

Founder, Product Marketing Manager, Content Creator 

Sekar Photography

Create & promote nature and portrait photography

Freelance Photographer, Creator, Marketer 

West Monroe

Mergers & Acquisitions Consulting Intern

Crunchbase

Customer Experience Intern

Emedgene

Business Analyst Intern

I Make Networking Your Competitive Advantage | Helping young jobseekers land interviews & jobs through networking | Need help? Join 5000+ readers at Career Confidence👇

Product Marketing Manager (PMM) with 3+ years of experience marketing B2B SaaS Products to technical audiences. I design & execute key go-to-market (GTM) strategies, create sales enablement & educational content, and generate targeted product messaging & positioning. 

Successful Product Campaigns include Product webinar / demo, Customer webinar, Data streaming Comic book, and Whitepaper 

Skills:

GTM & Content strategy, Product Positioning & Messaging, Content Creation, Project & Stakeholder Management, Market Research, Customer Relationships, Marketing Copy, Campaign Management, Data Analysis, Sales Enablement

Founder

You've gotten 100s of rejections. 

You only have a few months to get a new job. Or you’ll get kicked out of the country. 

You're exhausted, burned out, and ready to give up... 

And you're afraid if things don't change, you'll lose everything.

I've helped clients get jobs & interviews at Google, Microsoft, Adobe, Deloitte, Bain and more... 

Here's what my clients are saying: 

"Abbhi did a phenomenal job in helping me network, find jobs to apply for, tailor my resume, and guide me in interview prep. I've gained confidence in myself, my skills, and speaking about my experiences" - Product Manager @ Microsoft 

"Abbhi helped me perfect my resume, improve my LinkedIn profile, and prepare for interviews. I was able to get 5+ interviews within the first 2 months of applying to jobs after implementing his tips" - Product Manager @ American Express 

"He helped me form an amazing resume, master networking, and prepare for interviews. It all helped me get my role at Google" - Peoples Associate @ Google

And here's how I can help you: 

▪️CAREER CLARITY (Helping you identify your target role and create your job search strategy)

▪️RESUME REVAMP (Reviewing your resume using the same techniques I've used to get interviews at Google, Bain, and Deloitte)

▪️LINKEDIN PROFILE OPTIMIZATION (Reviewing your LinkedIn profile and suggesting engagement strategies to get you 10+ relevant DMs for your target jobs per week)

▪️NETWORKING STRATEGY SESSION (Teaching my Roadmap to Referrals Framework that helped me build a 500+ person network and got me multiple referrals at companies like Bain and Deloitte) 

▪️INTERVIEW PREP SESSION (Teaching you how to prepare for your interviews and tell unforgettable stories to start converting your interviews into offers) 

Now, are you serious about landing your target job in the next 3 months? 

Let's make it happen.

👉🏼 DM me “referrals” or fill out this form (https://tally.so/r/mVp5Ll) and let's chat. 

I'll speak to you soon!

taplio

The Battle

Colby Kultgen

Abbhi Sekar 🤝

Followers

Posts

Engagements

Likes

Performance ScoreColby Kultgen's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Colby Kultgen

Abbhi Sekar 🤝

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Colby Kultgen's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreColby Kultgen's LinkedIn Performance