Mihaela Cicvaric

lemlist

- Product roadmap & GTM strategy
- Launch narratives
- Landing pages
- Content creation: articles, playbooks, use cases, videos
- Cross-feature workflows
- Social media campaigns
- Newsletters, onboarding, product updates, cold outreach
- In-app modals & Notifications
- Brand collaborations & Product Hunt
- SEO & Content distribution

Product Marketing Manager

- Grew and managed a newsletter with 120k+ subscribers
- Scaled blog to 100k+ monthly visitors
- Created and promoted playbooks downloaded 20k+ times
- Built cross-feature workflow guides
- Developed customer success stories
- Launched free tools to attract and engage leads
- Curated high-performing cold outreach templates
- Organized and hosted masterclasses

Content Marketing Manager

SysKit

- Created blog articles, landing pages, newsletters, brochures, presentations, YouTube videos, and PR pieces
- Led SEO, SEA, and managed external digital agencies
- Prepared product launch content and conducted case studies
- Developed social media strategies for company profiles and the CEO’s LinkedIn
- Produced and promoted webinars and live demos
- Ordered merch and planned booth designs for conferences

Content & Digital Marketing Specialist

inspiracija.com

- Crafted social media strategies for medical, beauty, interior design, and catering clients
- Created and managed posting plans for Facebook, LinkedIn, and Instagram
- Wrote creative briefs and designed graphics
- Handled community management
- Captured and edited photo and video content

Social Media Manager

Inditex

Sales Associate

PMM @lemlist (lempire)

Sharing actionable outreach tips to help salespeople, growth marketers, entrepreneurs, and agencies to grow their businesses.

Get yours ⬇️

- 100k+ subscribers newsletter: https://www.lemlist.com/newsletter
- 10k+ people outreach community: https://community.lemlistfamily.com
- blog: https://blog.lemlist.com/
- LinkedIn: https://www.linkedin.com/company/lemlist

Curious to find out more? Shoot me a DM

Nicolas GROMER

Growth @lemlist

Growth with a proven track record of scaling B2B SaaS companies. 

From lemlist (growing ARR from $14M to $36 in 2 years) to launching international campaigns across Africa, Asia, and Europe, I thrive on building data-driven strategies that combine creativity, experimentation, and automation.

Key strengths:
- Full-funnel growth: Acquisition, activation, retention, and expansion
- Advanced marketing automation, data analytics, and CRM integration
- Expert in cold outreach, lead generation, and lifecycle campaigns
- Proven ability to adapt growth strategies for international markets
- Passion for sharing knowledge through my newsletter, 'Le B.a-ba du Growth' & 'Saasboarding'

Let's connect if you want to talk B2B SaaS growth, international expansion, or creative demand generation.

taplio

The Battle

Mihaela Cicvaric

Nicolas Gromer

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