Classtime

Interim VP Sales DACH

SalesPlaybook

Senior Consultant and Unit Lead Coaching

Winning by Design

SalesPlaybook is currently Winning by Design‘s exclusive consulting partner in DACH.

Consulting Partner and Revenue Architect

Go To Network

Sales Trainer & Podcast Host

SDRs of Germany

Ambassador

Sales in DACH

Masterclass Instructor - Referral Selling

Pavilion

Member

Hyrise Academy

Sales Coach

Matchory

Interim Head of Sales

Sparrks

VP Sales


As an experienced sales professional and commercial leader with a proven track record in mid-market sales and exceeding ambitious growth targets. I have more than 15 years of experience of working in B2C and B2B sales. I work with sales leaders and founders and train sales teams to generate more Pipeline, win more business. As podcast host I give weekly sales insights. 

I’m an optimist with an interest for start-ups and entrepreneurship believing that fulfilment comes from a journey of continuous learning.

Christoph Karger

Fabio Zander

SoSafe

Leading the Global Sales Development Organization at SoSafe, currently 8 Teams with ~70 SDRs across Europe. Responsible for Building, Developing and Scaling the org.

2024:
- 3X Team Size
- 50 Promotions

Senior Director of Global Sales Development

Leading our DACH Enterprise SDR Team. Currently managing a team of 6 Enterprise SDRs, focusing and coaching on Account based Sales Development, Buyer Enablement, Strategic Prospecting and how to break into and navigate complex buying centers. Performance Management, Pipeline Management, Forecasting remain part of my regular duty.

Launched and executed an Enterprise Sales Development Playbook that helped sourcing multiple 6-figure deals incl. DAX companies in the first month.

Promoting 4 Enterprise SDRs to AE
+150% team Quota Attainment in Oct 24

SDR Manager (Enterprise Market)

Leading our DACH Mid-Market SDR Team. Currently managing a team of 10 SDRs, focusing on Hiring, Onboarding, Coaching, Performance Management, Pipeline Management.

Q1 2024 
84% Quota Attainment
3 Promotions to Enterprise Level
Hiring 15 new SDRs for Q2

SDR Manager (Mid Market)

Taking the SDR Lead role for the SMB segment within our DACH Teams. Currently leading a team of 9 SDRs, focusing on Hiring, Onboarding, Coaching, Performance Management & and setting up the SDR org for success.

Key Successes:
Q4 2023 120% Quota Attainment (rampadjusted)
promoted 6 SDRs (5 to corporate, 1 to Team Lead)

Value Champion 2023

SDR Manager (SMB Market)

Bringing Sales Enablement at SoSafe to the next level

- Deliver training for AEs and SDRs with a focus on buyer enablement 
- Partner with cross-functional organizations like Revenue Operations, Product Marketing, Marketing, Legal and People/HR 
- Partner with the Sales VPs to plan and roll out sales enablement initiatives for the Global Sales team (80+ reps and manager) 
- Leverage outreach methodology which includes Skip Miller’s Selling Above and Below the Line & Proactive Selling 
- Created and rolled out OKRs for the Enablement function, helping to align Enablement efforts with CRO & Go-To-Market org. 
- Own program development, instructional design and facilitation of onboarding, in-role training, tool adoption, and coaching initiatives for a global team of sellers (AEs and SDRs) in Dach and overseas.

Senior Sales Enablement Specialist

I help sales reps to ramp quickly, have a successful start and develop to full productivity.

- Create and manage content via CMS (Highspot)
- Own and drive new hire onboarding for all global Sales employees
- Prepared and conducted trainings and workshops for SDRs & AEs on best practices on Outbounding, E-Mail Outreach, Discovery, Post-Demo Support etc. 
- Sales Coaching of SDRs & AEs - Localize content and sales tools and work with Product Marketing to ensure consistent and effective messaging

Sales Enablement Specialist

Materne Training

Präsenztrainer

Sales in Dach (ex. SDRs of Germany) is the first German-speaking community for tech sales and sales development 🚀 

It's all about best practice, support, learning and careers in SaaS sales. 

Join for free at 👉 salesindach.com

Ambassador & Masterclass Instructor

Hublo

Early Stage B2B Saas Healthtech Startup providing a solution to make replacement management in nursing more efficient and employee-friendly. Managing the full sales cycle with close collaboration with Tech, Product, Marketing, Customer Success, Legal and Data Security. Establishing new industries, testing and reviewing go-to-market strategies, and pushing sales & business development activities that contributed to a Series A Funding round of 22M€.

Sales & Business Development - Market Launch Germany

Enlighten Press

Selling educational books to new and existing customers (average of $10.000 in sales per week, with 150% of quota targets).

Sales Representative - F2F Sales

Pepperminds Deutschland GmbH

As a Senior Team Lead & Sales Trainer, I continued to lead junior teams convincing customers via direct Face2Face to permanently donate to the representing charity as part of my job. In Addition, I was co-responsible for the internal sales training and enablement. My duties included the onboarding and continuously training of new and more senior employees. I had the pleasure to train well over 250 young professionals and helped them get started in their sales career. My key learning was that anyone can become a top performer, given the right mindset. Particularly, Coachability and Willingness to learn have been shown to be key attitudes to success in sales.

Senior Sales Team Lead & Sales Trainer

Responsible for my own and my teams quota. Onboarding new Sales Promoters and leading a team of 4-5. Most successful Team Lead and winner of a national sales competition that allowed me to me spending 6 weeks in the Philippines.

Sales Team Lead

As a Sales Promoter I started in Face to Face Fundraising for various NGOs and commercial projects. Direct Sales on the street, Door 2 Door as well as festivals and events. Selling long-term subscriptions to strangers within 5 minutes of casual conversation.

Sales Promoter

Hi there, nice to see you here 👋

I'm passionate about Sales, Enablement and Leadership. Spending ~5 years selling NGO subscriptions on the street and going from door-to-door in dark winter times I learned about sales in a hard and unique way. It sparked my passion for sales and I learned that everyone can become successful in sales - given the right mindset and training.

Fast forward, I now live & breathe SDR Leadership & Sales Enablement and feel home in the B2B tech-world. Nested in the Cologne Startup/Scaleup Ecosystem, my passion for sales grows every day. At SoSafe I lead the global sales development organization (8 Team Leads, ~70 SDRs), spanning across DACH, Southern Europe, BeNeLux/Nordics & UK/I. I collaborate with Sales Leaders, TA, RevOps, Enablement, SDRs & AEs to boost pipeline generation and drive ongoing personal and professional development across the team. Reporting to the CRO and carrying 8 figure monthly Quota. 

I am a big believer in the power of combining psychological research with hands-on Sales experience, which is why I love reading research-backed psychology and self-development books. Three of my favorite books are Influence by Robert Cialdini, 7 habits of highly effective people by Stephen Covey & Radical Candor by Kim Scott. They've changed the way I think and act.

In addition, I am always on the lookout for the next surfing destination and rock climbing opportunity. If anything sounds interesting, let's talk 💥

taplio

The Battle

Christoph Karger

Fabio Zander

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