Raw Honey Copy

I partner with consumer agencies and brands to create strategic marketing and advertising that grows brand, connects with buyers, and boosts sales.

Copywriter

Your fount of super sweet copywriting tips, examples and inspiration.

The Honey Drop Newsletter 

BBDO MW

I wrote copy and messaging for integrated digital campaigns for General Mills brands.

Clients: Pillsbury, Betty Crocker, Yoplait, Gushers, Fruit Rollups, Totino’s, Annie’s, Old El Paso, Larabar.

Contract Copywriter

Chelsea & Rachel Co.

I strategize and create the gamut of content for agency clients in the DTC, CPG, food and beverage, health and wellness and better-for-you eCommerce markets.

Strategic Copywriter

1st Gen Entrepreneurs

I was a member of the 1st Gen Entrepreneurs community. As a 1st Gen founder myself, it's a way to share my expertise and get advice from fellow members.

Founding Member

Ntropic

• Produced content for a diverse set of brands including Visa, Apple, Johnson & Johnson, Stitch Fix, Facebook, California Table Grape Commission, Roblox, Cloudera, LinkedIn, Rakuten, and Akamai.

• Managed client relationships, budgets, schedules, and resources for a range of content, including: broadcast commercials, social ads, sales collateral, conference kick-off videos, marketing media, banner ads, print and OOH displays.

Senior Post Producer

John McNeil Studio

• Oversaw post production for corporate, broadcast, web, social, digital, interactive and event video deliverables, including budgeting, scheduling, workflow management, and resource allocation.
• Directed internal review cycles and quality control.
• Managed external and internal client relationships. 
• Forecasted group pipelines and recruited staff accordingly to fulfill needs across disciplines, including producers, animators, 3D artists, compositors, illustrators, storyboarders and composers.

Video Post Producer

• Managed clients and video production branding and communication work for companies like Facebook, Wickr and ND&P. 
• Oversaw post production workflows on a range of work, including live action, 2D motion graphics, 3D architectural animations, product renders, html banners, and a 360 interactive experience. 
• Determined assignments for editors and motion graphics artists based on project deadlines, artist skill, and concurrent team needs.
• Created regular check-in cycles on project deadlines with team managers. 
• Improved communications with project manager and creative director groups.
• Wrote and pitched script concepts for agency client.

Post Producer

Scary Cow Productions

• Act as Writer, Director and Producer on short film productions. 
• Lead and support production teams to manage crew and schedules.

Filmmaker

Farinella LLC

• Wrote and edited 170 game profiles and tag lines for brand re-launch. 
• Coordinated travel and logistics for video shoot. 
• Managed distribution contacts for feature film press release.
• Performed quality control on interview transcriptions. 
• Business development research.

Project Manager

Freelance

Create content for corporate identities, media communications, video strategy, online messaging and branded campaigns.

• Craft pitch decks and proposals for new partner business.
• Write and edit product profiles.
• Develop commercial narration for on-brand voice and messaging.
• Create outlines for corporate video projects. 
• Curate and contribute social media copy.

Clients: 
Farinella, LLC; One Bay Creative; Studio B Films.

Studio B Films

• Produced multi-city symposium shoots, conference and live streaming videos, and forum highlight reel for clients including Adobe, ISMG and AssetMark.
• Handled new business communications - guided inquiries, wrote proposals and created contracts.
• Oversaw the gamut of production activities.

Video Content

COPYWRITER for consumer brands ✏️ Capture the hearts (+ wallets) of customers with strategic storytelling and copy 🍯

𝗧𝗟;𝗗𝗥 

A Video Post Producer turned Copywriter.

𝐅𝐨𝐫 𝐲𝐨𝐮𝐫 𝐬𝐜𝐫𝐨𝐥𝐥𝐢𝐧𝐠 𝐩𝐥𝐞𝐚𝐬𝐮𝐫𝐞...

🏃🏻‍♀️ Became the go-to Copywriter for a fast-moving e-commerce agency, juggling 25+ client accounts 

🍿 Rewrote the brand book for an heirloom popcorn brand 

🔤 Developed naming for brands, including an upcycled fruit company, a nostalgic snack dip, and a cannabis products marketplace

🍸 Concepted and developed advertising campaigns for multiple CPG brands

 🤝 Built relationships with cross-functional peeps, like strategists, creative directors, designers, PMs, and client teams. Collaboration is my JAM. (Now I’m craving a PB&J sandwich).

  
Aaaaaand you're still reading this thing. Rad!

👋 𝐈'𝐌 𝐂𝐇𝐑𝐈𝐒𝐒𝐘

I spent 13+ years in video, tv + film where I worked on saucy shows like “Wives with Knives” and campaigns for brands like Apple, Visa, and Johnson & Johnson. But life hates a straight line, so I pivoted to Copywriting. 

Is it cringe to say I love advertising? Whether it’s developing tone of voice, concepting ad campaigns, or getting down and dirty with headlines all day, I heart it all. 

🔍 Freelancing has been fun. Now I'm ready to make an impact in a full-time Copywriter role at an advertising agency.

Looking for a strategic copywriter for your advertising team? Let's see how I can help your team create the most amazing, non-cringe content ever.

Don’t be shy ⬇️
chrissy@raw-honey.biz

Chrissy Mize

Intuit

Innovation Project Coordinator

Secret Improv Society

Perform weekly, creating a unique show based on audience suggestions.

Improviser

George P Johnson Experience Marketing

Managed content process for client (Salesforce) event. Built a content portal in the event management platform Rainfocus, for use by track leads, proposal submitters and speakers. Created intake forms, live tables and dashboards. Notified submitters of selection status and tracked and made changes requested by the client.

Content and Speaker Services Program Manager

Autodesk

* Drive a manager development program for technical managers that uses cohort learning
* Expanded onboarding program in our division to include new hires in engineering, product management and product owner roles; provide resources; meet with employees to gather feedback and answer questions
* Promote work of Technical Training team with a weekly, internal blog
* Partner with other teams to develop and promote training programs

Senior Technical Training Program Manager

* Organized and drove global delivery of 30+ technical training courses; sourcing and managing vendors, posting on LMS and coordinating logistics, using evaluation data to improve offerings. 200+ people trained. 
* Created and manage onboarding program for engineering hires in our division; facilitate jumpstart workshops; provide resources; meet with employees to gather feedback and answer questions
* Administered a coaching training program for managers in our division; driving completion of online coursework and co-facilitating a live practice session. 69% completion of online course, 43% participation in live training.
* Develop and deliver workshops to enhance team collaboration and creation of psychological safety. 
* Co-facilitate New Employee Orientation; engaging and energizing new hires while sharing company information

Technical Training Program Manager

DIVERSANT, LLC

* Ensured success of enterprise-scale change management initiative by providing exceptional organizational and logistic support to Head of Transformation Management Office.
* Built and implemented an onboarding process that included training, equipment distribution and administrative support for a team that grew from three to 26 in a year.
* Managed all aspects of frequent workshop delivery including building and maintaining an extensive network of internal partners to support a calendar of 150 workshops per year resulting in over 1500 people trained in new process methodology.
* Sourced and directed external vendor relationships, took the initiative to find alternate vendor resulting in 8.3% annual savings.
* Facilitated strategic program meetings including working with senior leadership to develop agendas, effectively progress topics, capture and distribute notes and deliverables.

Project Coordinator at Wells Fargo

Chang-Castillo and Associates

* Created a system to track resources, deliverables and budgets for multilingual translation projects which facilitated collaboration between colleagues in different time zones.
* Ensured successful delivery of translation projects with up to 11 languages per source document and teams of translators located worldwide.
* Orchestrated all aspects of multilingual conferences, including preparing quotes, recruiting interpreters, scheduling equipment delivery and setup, on-site event management and invoicing.

Translation and Interpretation Project Manager

Flash Family, Big City Improv

Perform weekly, creating a unique show based on audience suggestions
Skills used: creativity, adaptability, listening, openness, collaboration, “yes, and”

I am a passionate and experienced training professional with a track record of successfully bringing leadership development programs and technical training to life. With a diverse background as a program manager, human resources manager, and improviser, I offer a unique and creative approach to problem-solving and collaboration.

As a training specialist, my primary focus is on designing and implementing impactful programs that drive tangible results. Leveraging my natural strengths in winning others over, adaptability, and effective communication, I have consistently fostered the growth and development of individuals, empowering them to reach their full potential and excel in their roles. Notably, at Autodesk, I led an innovative Manager Development program that utilized a blend of digital and cohort learning, to promote the practical application of management skills. My experience spans across diverse industries, including healthcare, biotech, localization, banking, and software.

Beyond my professional pursuits, I am also an accomplished improviser and proudly participate in weekly performances with Secret Improv Society in San Francisco. Embracing the unpredictability of improv has honed my ability to think on my feet and find innovative solutions in any situation. I am enthusiastic about applying these improvisation techniques in team settings to foster creativity, enhance communication, and promote collaborative problem-solving.

Community engagement is close to my heart, and I actively give back by volunteering with Habitat for Humanity. Additionally, I publish a weekly "Feel Good Friday" blog, where I share inspiring stories of positive impacts made by others.

With a diverse background and a "yes, and" mindset, I am excited to embark on new challenges and make a meaningful impact. Let's connect and explore ways we can create positive change together!

__________________________________________________________________________________________

Key Competencies: Program Management, Project Management, Training, Facilitation, Improvisation

Additional Relevant Experience: Human Resources Manager (Roche Molecular Systems, Lionbridge, California Pacific Medical Center)

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The Battle

Chrissy Mize

Kristian Ruggieri

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