Raw Honey Copy

I partner with consumer agencies and brands to create strategic marketing and advertising that grows brand, connects with buyers, and boosts sales.

Copywriter

Your fount of super sweet copywriting tips, examples and inspiration.

The Honey Drop Newsletter 

BBDO MW

I wrote copy and messaging for integrated digital campaigns for General Mills brands.

Clients: Pillsbury, Betty Crocker, Yoplait, Gushers, Fruit Rollups, Totino’s, Annie’s, Old El Paso, Larabar.

Contract Copywriter

Chelsea & Rachel Co.

I strategize and create the gamut of content for agency clients in the DTC, CPG, food and beverage, health and wellness and better-for-you eCommerce markets.

Strategic Copywriter

1st Gen Entrepreneurs

I was a member of the 1st Gen Entrepreneurs community. As a 1st Gen founder myself, it's a way to share my expertise and get advice from fellow members.

Founding Member

Ntropic

• Produced content for a diverse set of brands including Visa, Apple, Johnson & Johnson, Stitch Fix, Facebook, California Table Grape Commission, Roblox, Cloudera, LinkedIn, Rakuten, and Akamai.

• Managed client relationships, budgets, schedules, and resources for a range of content, including: broadcast commercials, social ads, sales collateral, conference kick-off videos, marketing media, banner ads, print and OOH displays.

Senior Post Producer

John McNeil Studio

• Oversaw post production for corporate, broadcast, web, social, digital, interactive and event video deliverables, including budgeting, scheduling, workflow management, and resource allocation.
• Directed internal review cycles and quality control.
• Managed external and internal client relationships. 
• Forecasted group pipelines and recruited staff accordingly to fulfill needs across disciplines, including producers, animators, 3D artists, compositors, illustrators, storyboarders and composers.

Video Post Producer

• Managed clients and video production branding and communication work for companies like Facebook, Wickr and ND&P. 
• Oversaw post production workflows on a range of work, including live action, 2D motion graphics, 3D architectural animations, product renders, html banners, and a 360 interactive experience. 
• Determined assignments for editors and motion graphics artists based on project deadlines, artist skill, and concurrent team needs.
• Created regular check-in cycles on project deadlines with team managers. 
• Improved communications with project manager and creative director groups.
• Wrote and pitched script concepts for agency client.

Post Producer

Scary Cow Productions

• Act as Writer, Director and Producer on short film productions. 
• Lead and support production teams to manage crew and schedules.

Filmmaker

Farinella LLC

• Wrote and edited 170 game profiles and tag lines for brand re-launch. 
• Coordinated travel and logistics for video shoot. 
• Managed distribution contacts for feature film press release.
• Performed quality control on interview transcriptions. 
• Business development research.

Project Manager

Freelance

Create content for corporate identities, media communications, video strategy, online messaging and branded campaigns.

• Craft pitch decks and proposals for new partner business.
• Write and edit product profiles.
• Develop commercial narration for on-brand voice and messaging.
• Create outlines for corporate video projects. 
• Curate and contribute social media copy.

Clients: 
Farinella, LLC; One Bay Creative; Studio B Films.

Studio B Films

• Produced multi-city symposium shoots, conference and live streaming videos, and forum highlight reel for clients including Adobe, ISMG and AssetMark.
• Handled new business communications - guided inquiries, wrote proposals and created contracts.
• Oversaw the gamut of production activities.

Video Content

COPYWRITER for consumer brands ✏️ Capture the hearts (+ wallets) of customers with strategic storytelling and copy 🍯

𝗧𝗟;𝗗𝗥 

A Video Post Producer turned Copywriter.

𝐅𝐨𝐫 𝐲𝐨𝐮𝐫 𝐬𝐜𝐫𝐨𝐥𝐥𝐢𝐧𝐠 𝐩𝐥𝐞𝐚𝐬𝐮𝐫𝐞...

🏃🏻‍♀️ Became the go-to Copywriter for a fast-moving e-commerce agency, juggling 25+ client accounts 

🍿 Rewrote the brand book for an heirloom popcorn brand 

🔤 Developed naming for brands, including an upcycled fruit company, a nostalgic snack dip, and a cannabis products marketplace

🍸 Concepted and developed advertising campaigns for multiple CPG brands

 🤝 Built relationships with cross-functional peeps, like strategists, creative directors, designers, PMs, and client teams. Collaboration is my JAM. (Now I’m craving a PB&J sandwich).

  
Aaaaaand you're still reading this thing. Rad!

👋 𝐈'𝐌 𝐂𝐇𝐑𝐈𝐒𝐒𝐘

I spent 13+ years in video, tv + film where I worked on saucy shows like “Wives with Knives” and campaigns for brands like Apple, Visa, and Johnson & Johnson. But life hates a straight line, so I pivoted to Copywriting. 

Is it cringe to say I love advertising? Whether it’s developing tone of voice, concepting ad campaigns, or getting down and dirty with headlines all day, I heart it all. 

🔍 Freelancing has been fun. Now I'm ready to make an impact in a full-time Copywriter role at an advertising agency.

Looking for a strategic copywriter for your advertising team? Let's see how I can help your team create the most amazing, non-cringe content ever.

Don’t be shy ⬇️
chrissy@raw-honey.biz

Chrissy Mize

CDR+ Ideias e Soluções

My return to Sorocaba marked another big career challenge: joining an independent agency focused on big ideas. I currently handle accounts like Wyda Embalagens, Frescatto, Serena Energia, and Construtora Visconde.

Creative Copywriter

Pullse

I worked as a freelance copywriter for Casas Bahia and Ponto Frio.

Grupo GPAC Comunicação Integrada

One of the most exciting, bold, and enriching experiences of my life was leaving São Paulo to move to Curitiba. There, I took on the challenge of being the Senior Copywriter and lead copy strategist for a dedicated team handling construction industry accounts like GTHome, Construtora San Remo, and CA2A. Also worked with Muffato and Ademicon.

Ogilvy Brasil

Freelance copywriter and content strategist for Nestlé, exclusively handling Leite Ninho.

Content Writer

Suno United Creators 

Similar to my previous role, I was the exclusive Senior Copywriter for Yamaha Motor and Music.

REF+

My first position as a Senior Copywriter had me handling accounts like Porto Saúde and Porto Bank, as well as Decolar, Karvi, and more. This role was fully dedicated to traditional advertising and branding.

Chilli Beans

I was the lead copywriter and content strategist for the brand.

Grupo Rái

In my second stint, I worked as a copywriter and content writer, fully focused on digital and social for accounts like Kiss New York, Sika, Fogo de Chão, Sunny Brinquedos, and BioMundo.

Mutato

I worked as a content strategist and copywriter for Credicard and Itaucard.

It was a total of 3 years across two stints. In the first one, I worked as a copywriter and also as a consumer experience strategist, handling BTL actions, direct marketing, experiential marketing, and activations for accounts like Samsung, Warren, Sunny Brinquedos, Guardian Glass, Ultragaz and Óticas Diniz.

Senior Creative Copywriter at CDR+ | Content Writer & Strategist | Screenwriter | Game Design & Narrative

Hello,

I’m Guilherme, and I’ve been working as a copywriter for over 10 years, back when job titles weren't so complicated. I’ve been a "copy," a "content writer," worked on campaigns, content flows, institutional scripts, campaign concepts, and all kinds of materials from B2B to B2C for some big clients—you can check out some of my work in my portfolio here on the thumbnail or at gfaranha.com.

I graduated in Marketing with a focus on Advertising from PUC-Campinas, and I’m currently studying Screenwriting for TV, Film, and Games at EBAC. Soon, I'll also be adding Photography and Filmmaking to the list...

I've got a ton of ideas and copy that can really help your brand grow. If you’d like to see some of them, reach out to me at contato@gfaranha.com :)

taplio

The Battle

Chrissy Mize

Guilherme F Aranha

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?