Raw Honey Copy

I partner with consumer agencies and brands to create strategic marketing and advertising that grows brand, connects with buyers, and boosts sales.

Copywriter

Your fount of super sweet copywriting tips, examples and inspiration.

The Honey Drop Newsletter 

BBDO MW

I wrote copy and messaging for integrated digital campaigns for General Mills brands.

Clients: Pillsbury, Betty Crocker, Yoplait, Gushers, Fruit Rollups, Totino’s, Annie’s, Old El Paso, Larabar.

Contract Copywriter

Chelsea & Rachel Co.

I strategize and create the gamut of content for agency clients in the DTC, CPG, food and beverage, health and wellness and better-for-you eCommerce markets.

Strategic Copywriter

1st Gen Entrepreneurs

I was a member of the 1st Gen Entrepreneurs community. As a 1st Gen founder myself, it's a way to share my expertise and get advice from fellow members.

Founding Member

Ntropic

• Produced content for a diverse set of brands including Visa, Apple, Johnson & Johnson, Stitch Fix, Facebook, California Table Grape Commission, Roblox, Cloudera, LinkedIn, Rakuten, and Akamai.

• Managed client relationships, budgets, schedules, and resources for a range of content, including: broadcast commercials, social ads, sales collateral, conference kick-off videos, marketing media, banner ads, print and OOH displays.

Senior Post Producer

John McNeil Studio

• Oversaw post production for corporate, broadcast, web, social, digital, interactive and event video deliverables, including budgeting, scheduling, workflow management, and resource allocation.
• Directed internal review cycles and quality control.
• Managed external and internal client relationships. 
• Forecasted group pipelines and recruited staff accordingly to fulfill needs across disciplines, including producers, animators, 3D artists, compositors, illustrators, storyboarders and composers.

Video Post Producer

• Managed clients and video production branding and communication work for companies like Facebook, Wickr and ND&P. 
• Oversaw post production workflows on a range of work, including live action, 2D motion graphics, 3D architectural animations, product renders, html banners, and a 360 interactive experience. 
• Determined assignments for editors and motion graphics artists based on project deadlines, artist skill, and concurrent team needs.
• Created regular check-in cycles on project deadlines with team managers. 
• Improved communications with project manager and creative director groups.
• Wrote and pitched script concepts for agency client.

Post Producer

Scary Cow Productions

• Act as Writer, Director and Producer on short film productions. 
• Lead and support production teams to manage crew and schedules.

Filmmaker

Farinella LLC

• Wrote and edited 170 game profiles and tag lines for brand re-launch. 
• Coordinated travel and logistics for video shoot. 
• Managed distribution contacts for feature film press release.
• Performed quality control on interview transcriptions. 
• Business development research.

Project Manager

Freelance

Create content for corporate identities, media communications, video strategy, online messaging and branded campaigns.

• Craft pitch decks and proposals for new partner business.
• Write and edit product profiles.
• Develop commercial narration for on-brand voice and messaging.
• Create outlines for corporate video projects. 
• Curate and contribute social media copy.

Clients: 
Farinella, LLC; One Bay Creative; Studio B Films.

Studio B Films

• Produced multi-city symposium shoots, conference and live streaming videos, and forum highlight reel for clients including Adobe, ISMG and AssetMark.
• Handled new business communications - guided inquiries, wrote proposals and created contracts.
• Oversaw the gamut of production activities.

Video Content

COPYWRITER for consumer brands ✏️ Capture the hearts (+ wallets) of customers with strategic storytelling and copy 🍯

𝗧𝗟;𝗗𝗥 

A Video Post Producer turned Copywriter.

𝐅𝐨𝐫 𝐲𝐨𝐮𝐫 𝐬𝐜𝐫𝐨𝐥𝐥𝐢𝐧𝐠 𝐩𝐥𝐞𝐚𝐬𝐮𝐫𝐞...

🏃🏻‍♀️ Became the go-to Copywriter for a fast-moving e-commerce agency, juggling 25+ client accounts 

🍿 Rewrote the brand book for an heirloom popcorn brand 

🔤 Developed naming for brands, including an upcycled fruit company, a nostalgic snack dip, and a cannabis products marketplace

🍸 Concepted and developed advertising campaigns for multiple CPG brands

 🤝 Built relationships with cross-functional peeps, like strategists, creative directors, designers, PMs, and client teams. Collaboration is my JAM. (Now I’m craving a PB&J sandwich).

  
Aaaaaand you're still reading this thing. Rad!

👋 𝐈'𝐌 𝐂𝐇𝐑𝐈𝐒𝐒𝐘

I spent 13+ years in video, tv + film where I worked on saucy shows like “Wives with Knives” and campaigns for brands like Apple, Visa, and Johnson & Johnson. But life hates a straight line, so I pivoted to Copywriting. 

Is it cringe to say I love advertising? Whether it’s developing tone of voice, concepting ad campaigns, or getting down and dirty with headlines all day, I heart it all. 

🔍 Freelancing has been fun. Now I'm ready to make an impact in a full-time Copywriter role at an advertising agency.

Looking for a strategic copywriter for your advertising team? Let's see how I can help your team create the most amazing, non-cringe content ever.

Don’t be shy ⬇️
chrissy@raw-honey.biz

Chrissy Mize

Derek Dudek Design

+ Owner / sole proprietor of freelance design consultancy specializing in creative direction, identity & brand design, campaign development, packaging and design production.

+ Collaborate in close partnership with ad agencies, global corporations, start-ups, music labels and action sports brands.

Art Director + Brand Designer

PAX Labs, Inc.

+ Drove the design process and creative vision for award-winning, cannabis tech brand. Became point-of-contact for guiding the evolution and visual direction from internal communications to customer experience. 
 
+ Using key insights, I created various integrated marketing solutions for PAX product and
sales objectives. This included seasonal campaign strategies that were adopted at scale. 

+ Collaborated with leadership and external partners to establish a new PAX brand refresh. Creative direction was given to establish the updated brand vision and guide the process of implementation. 

+ Mentored designers across several teams, from marketing to product. Provided strategic direction and career support to assist individuals and their respective projects / personal goals.

+ Provided creative inspiration across the organization. Shared key learnings from design community events, industry trade shows and other cannabis-legal states. 

+ Partnered with team PM’s & IT to upgrade tools for creative processes and stakeholder approvals. Notably, a custom data asset management (DAM) system that made sharing brand assets seamless across the organization.

Senior Brand Designer

Oracle

+ Created integrated brand systems for high-profile Oracle product releases and industry events. Provided implementation guidelines, photoshoot art direction and guidance for external partners. 

+ Became established point-of-contact for Oracle collateral systems. Duties entailing content updates and various additions to Oracle partner templates, as well as management presentations. Primary clients were sales, marketing and internal communication teams.

Senior Brand Designer, Consultant

Specialized Bicycle Components

+ Creative lead on numerous global marketing campaigns, from hard goods to sales promotions. Delivered award-winning results on expedited schedules. 

+ Evolved and maintained Specialized brand standards across all platforms. Provided guidance and updates that were carried out and scaled across the globe.

+ Established close relationships with cross-functional teams (Ecomm, social, product, retail marketing, public relations) to assure stakeholders of decisions and provide creative alignment across groups.  

+ Became point-of-contact for internal teams & external partners. Managed outside vendors and freelancer relations as it related to campaign objectives.

Senior Graphic Designer

Comedy Central

+ Art directed and designed the campaign launch of 'Kroll Show'​ sketch comedy show; executed localized joke advertising (for LA and NYC markets) that received buzz-worthy press from such sources as Adweek, PSFK, The Daily News, and The New York Observer. 

+ Executed creative for the much publicized 'Roast of Charlie Sheen' premiere. Provided art direction and design for the animated digital experience, print/outdoor advertising, and office installations.

Oxygen Media

+ Strategized and designed for Oxygen's 2011 Upfront campaign; helped elevate sales collateral through interactive powerpoint presentations and various targeted outdoor advertising.+ Collaborated with internal teams on various brand refresh exercises; from logos to lower 3rd designs, provided management/stakeholders with options in which to steer the look the network.

Designer

Bravo TV / NBC Universal

+ Designed and developed the Bravo TV Upfront magazine: a colorful, large format magazine that was distributed industry wide and set the standard for Bravo brand sales collateral. The concept still stands; as the magazine gets updated each year for content and network offerings. 

+ Collaborated with other designers & freelancers to carry out various brand related projects; worked closely with upper management to make sure deadline-driven projects were executed with success and minimal revisions.

Kelliher Samets Volk

+ Assisted design director in creating projects for wide-range of clients.

Junior Designer

Zoo York

+ Design intern under senior creative director Kimou Meyer and merchandising VP Chris Sanjuan. Thorough hands-on experience in clothing industry, from design conception to garment production. Assisted in production of tech-packs for various clothing vendors. Helped in the creation of various t-shirt and fleece designs for Spring 2006 line.

Intern

I'm Derek - your Bay Area based creative lead with 15+ years of brand design and art direction experience. I'm equally comfortable designing brand systems as I am art directing photoshoots or managing external partners. I have had the privilege of working with a variety of great companies and teams across many different industries - both agency side and in-house. I am most effective as a creative leader between departments and disciplines - striving to create innovative work that meets specific brand goals. 

I currently run my own freelance design consultancy, where I work in partnership with ad agencies, global corporations, start-ups, music labels and action sports brands.

• Brand, product and corporate identity 
• Integrated campaign art direction
• Event and entertainment marketing 
• Packaging design and retail POS 
• UX / UI oversight 
• Passion for people, establishing creative teams 
• Expert cross-functional communicator

Currently available for remote  |  freelance  |  full-time opportunities. 

Website: derekdudekdesign.com
Email: ddudek@derekdudekdesign.com

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The Battle

Chrissy Mize

Derek Dudek

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