GOAL

We are a performance marketing SaaS platform specifically designed for insurance agents, offering a turnkey solution for lead generation and campaign management. It serves as a multi-brand platform, allowing agents to run campaigns for multiple insurance products and brands under a single account. Unlike traditional lead generation platforms, we focus on helping agents generate their own leads through a combination of targeted ad units, a streamlined quote funnel, and robust analytics tools while providing compliance with the upcoming FCC and TCPA changes regarding 1:1 consent capture.

#GYOL

Vice President

RevGap

Strategic Growth Driver: Guiding startups in accelerating growth with effective go-to-market strategies.
AI Integration: Utilizing AI for deep customer understanding, surpassing conventional sales approaches.
Team Development: Upskilling teams with the latest tools and techniques for market leadership.
Trust-Based Relationships: Focusing on building genuine, trust-based customer connections.
Solution Alignment: Ensuring solutions are tailored to unique customer challenges and aspirations.

Sustainable Growth: Empowering organizations to harness AI for long-term, sustainable growth in their GTM efforts.

Founder

SellMeThisPen

At SellMeThisPen, our goal is to help sellers master their skills faster than ever before ✨

With our AI sales coach 🪄, you can focus solely on the conversation during client calls 🥳 No distractions, just pure engagement. After each call, you'll receive objective and personalized guidance to understand what went wrong and how to improve 🤩

But it doesn't stop there. We believe in hands-on practice. Our AI coach engages in roleplays with you, simulating real-life sales situations, so you can meaningfully sharpen your skills 🤓

Ready to get dangerously good at sales? 😎

GTM Advisor

Pavilion

Executive Member

Leasecake

- Built and managed high-performing cross-functional GTM teams in Sales, Customer Success, RevOps, Professional Services, and Marketing resulting in 10X ARR growth during my tenure. 
- Achieved a 3x increase in ARR within my first 180 days resulting in $12M Series A, showcasing my ability to drive immediate impact with company and board objectives.
- Doubled ACV through revamped pricing, packaging, and value-selling sales motion—streamlined customer journey workflow for optimized monetization and pipeline velocity.
- Developed and executed successful Customer Success and Account Management strategies that resulted in as high as 38% quarterly new ARR contribution, 70%+ NPS, sub 4% annual churn, and 160% NRR,

Vice President, Revenue

EverQuote

Director of Sales

Inside Sales Manager

Director, Business Development

Inside Sales Representative

Arch Creative Group

- Co-founded and led a boutique creative design and development agency specializing in branding, web design, and digital marketing solutions for small to medium-sized businesses.
- Oversaw the agency's day-to-day operations, ensuring smooth workflow and maintaining high-quality standards for all projects.
- Managed a diverse team of creative professionals, including graphic designers, web developers, and digital marketers, fostering a collaborative and innovative work environment.
- Developed and implemented strategic business plans to drive growth and expand the agency's client base, resulting in a 66% YOY increase in revenue over four and a half years.

Managing Partner

Experienced GTM Leader Accelerating Revenue Growth and Building Exceptional Relationships | AI Newbie Pumped to Explore Sales Tech and Embrace the Geekdom 🤓

Chris Nashed

Jessica Erven

Sales Enablement Lead

GTM Enabler: Sales Strategy & Enablement Consultant

I offer full-range and full cycle Revenue Enablement and Product Marketing services to fast growing B2B SaaS companies.

Learn more 👉 www.GTMEnabler.com | Contact me 📧 Jessica@GTMEnabler.com

Services include:
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• Training: Onboarding, Skill Certifications, Learning Content, Workshops
• Messaging: Product Messaging, Buyer Personas/ICPs, Positioning, Competitor Intelligence
• Content: Pitch Decks, Talk Tracks, Playbooks, Templates/Frameworks, Field Assets, Coaching Aids
• Process: Sales Process/Methodology, Revenue Tools/Technology, Coaching Process
…and more!


Some of my clients include:
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SpendHQ (Procurement Software)
BigLeaf (IT Software)
Lansweeper (IT Software)
INFOSEC (Cybersecurity and Training Software)
DIGIDECK by Sportsdigita (Sales Software)
SPOTIO (Sales Software)
QT Group (App Developer Software)
SquareWorks (Finance Software + NetSuite Consulting)
Fuel50 (HR Software)
…and more!

Sales Enablement and Product Marketing Consultant

Future March

Future March is a grassroots digital advocacy movement of over 700,000 members across the United States. We’re solely focused on educating and promoting action on issues related to ending voter suppression and championing voting rights.  Our goal is to mobilize community engagement, and ultimately drive legislative change to end voter suppression.

Founder and Board Member

AlertMedia

Product Marketing Manager

Canva

LogicMonitor

Sr. Sales Enablement

Birdeye

Head of Sales Enablement

Revel Systems iPad POS

Sales Development & Operations Manager

ClickTime

Sales Representative

Gigya

Sales Enablement Consultant | Fractional Enablement Leader | Expert in B2B SaaS Go-to-market Strategy

Hi! 👋 My name is Jessica Erven and I’m the founder and lead consultant at GTM Enabler.

GTM Enabler is the culmination of over a decade of experience and passion within sales organizations, creating process, designing and running training programs, and enabling sales and success teams to achieve their goals. 

I specialize in helping companies establish and custom-build foundational Enablement programs. Whether that be through creating onboarding, aligning messaging with sales content, or implementing new sales processes and methodologies, I work hand-in-hand with my clients to ensure they are set up for success.

My favorite part of working with so many different businesses is the constant challenge to bring best practices to unique markets, selling motions, and company maturities. 

There’s truly no challenge we can’t solve together. My role, in partnership with my clients, is to accelerate and enhance the successes already being realized, while helping them standardize best practices for a more predictable revenue model.

I love Sales Enablement (or Revenue Enablement, Sales Effectiveness, GTM Enablement - pick your poison) because it is the most impactful department in the entire Go-to-Market org and there’s nothing more empowering than directly helping others thrive.

Cheers!
Jess

Let's talk! >>> Jessica@GTMEnabler.com | GTMEnabler.com

Sales Enablement Consultant

I offer full-range Revenue Enablement services to fast growing B2B businesses.

Unlike other consultants, I don't just tell you what to do - I do it with you. I'm your builder, your motivator, and your partner. Let's accelerate your business together. www.GTMEnabler.com

• Training: Onboarding, Skill Certifications, Leadership Programs, etc

• Content: Playbooks, Call Scripts, Pitch Decks, Buyer Personas, Training Materials, etc

• Process: Revue team process, technology, GTM launch process, Deal health and coaching processes, etc

• …and more!

Contact me: Jessica@GTMEnabler.com

taplio

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Chris Nashed

Jessica Erven

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