I empower leaders with AI Workshops & B2B digital strategy | LinkedIn Top Voice | Public Speaker | Board Director | Podcaster🎙️

AI won’t replace communicators, but communicators who use AI will define the future.

The communications industry is evolving faster than most teams are prepared for. Those who integrate AI today, ethically, strategically, and confidently, will lead tomorrow’s conversations.

𝗧𝗵𝗮𝘁’𝘀 𝘄𝗵𝗲𝗿𝗲 𝗜 𝗰𝗼𝗺𝗲 𝗶𝗻.

I help PR and communications leaders future-proof their teams with practical, hands-on AI strategy. Through custom workshops, audits, and advisory programs, I bridge the gap between curiosity and capability, showing teams how to integrate AI into real-world workflows without losing the human voice that makes communications powerful.

I’ve trained and advised leaders across a variety of organizations like Ragan, MacMillan Publishing, Penguin Random House, PPG, etc., helping them build AI readiness, sharpen strategy, and unlock new efficiencies in content, reputation, and storytelling.

If your team wants to:
✅ Use AI responsibly, with clear governance and guardrails
✅ Build workflow efficiencies that actually stick
✅ Strengthen credibility in an AI-driven media landscape

Then 𝗹𝗲𝘁’𝘀 𝘁𝗮𝗹𝗸. Visit chrisgee.me
or send me a message here on LinkedIn.

Don't wait to future-proof your team.

Chris Gee

If you’re attending 𝗔𝗜 𝗛𝗼𝗿𝗶𝘇𝗼𝗻𝘀 𝗖𝗼𝗻𝗳𝗲𝗿𝗲𝗻𝗰𝗲 in Fort Lauderdale (Feb. 2–4), I’m excited to share what I’ll be leading there.

My session is called “𝗔𝗜 𝗔𝗴𝗲𝗻𝘁 𝗶𝗻 𝗮 𝗙𝗹𝗮𝘀𝗵: 𝗕𝘂𝗶𝗹𝗱 𝗮 𝗗𝗿𝗮𝗴-𝗮𝗻𝗱-𝗗𝗿𝗼𝗽 𝗔𝗴𝗲𝗻𝘁 𝗪𝗼𝗿𝗸𝗳𝗹𝗼𝘄 𝗟𝗶𝘃𝗲.”

And it’s exactly what it sounds like.

Instead of talking about AI agents, we’ll build one together in real time.

The goal isn’t to show something flashy or theoretical. It’s to demystify how agentic workflows actually work and where they’re useful for communications teams right now.

In the session, we’ll cover:

→ What makes an AI agent different from automation
→ Where agents actually add value for comms, and where they don’t
→ How to design a simple, targeted agent workflow without writing code
→ Why “don’t boil the ocean” is the most important rule in agent adoption
→ How to think about risk, oversight, and human-in-the-loop design from day one

This is for comms leaders who are past curiosity but not ready for overengineering.

People who want to understand what’s possible, what’s practical, and what’s premature.

If you’re responsible for AI adoption, workflow design, or future-proofing your team, this will be a hands-on session you can actually take something back from.

Details and registration here: https://lnkd.in/e5ffT5ti

If you’re going to be there, let me know. I’d love to connect in Fort Lauderdale.

Helping PR & Comms leaders future-proof with AI strategy | Speaker + Trainer | Keynotes + Workshops | Ragan Advisor

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AI video tools are getting so good that it’s tempting to cut humans out of the loop altogether.

Avatars can speak on command. Scripts write themselves. Video can be generated, localized, and scaled in minutes. For teams under pressure to produce more content, faster, the pull toward fully synthetic video is real.

But the data tells a more complicated story.

According to Animoto’s 2026 State of Video report, audiences are increasingly on the lookout for AI-generated video. Many say they can spot it. More importantly, AI-heavy video can negatively impact trust when it feels inauthentic. 𝗜𝗻 𝗳𝗮𝗰𝘁, 𝟲𝟴% 𝗼𝗳 𝘃𝗶𝗲𝘄𝗲𝗿𝘀 𝘀𝗮𝘆 𝘁𝗵𝗲 𝗽𝗿𝗲𝘀𝗲𝗻𝗰𝗲 𝗼𝗳 𝗿𝗲𝗮𝗹 𝗵𝘂𝗺𝗮𝗻𝘀 𝗶𝘀 𝘁𝗵𝗲 𝗻𝘂𝗺𝗯𝗲𝗿 𝗼𝗻𝗲 𝗳𝗮𝗰𝘁𝗼𝗿 𝗶𝗻 𝗺𝗮𝗸𝗶𝗻𝗴 𝘃𝗶𝗱𝗲𝗼 𝗳𝗲𝗲𝗹 𝗮𝘂𝘁𝗵𝗲𝗻𝘁𝗶𝗰. Efficiency matters, but credibility still matters more.

We can see this tension play out in the real world. Take Coca-Cola’s “Holidays Are Coming” campaign. The spots continue to lean heavily on nostalgia, emotion, and human connection, even as the production process itself is 100% devoid of people, which led to audiences saying it felt "cold." 

The magic isn’t that AI replaces people. The magic is that technology supports a story that still feels deeply human.

That’s the lesson for 2026.

The future of video is not 100% human or 100% synthetic. It’s hybrid. AI should handle the scale, speed, and craftsmanship behind the scenes. Humans should remain front and center where trust, emotion, and connection are the goal.

When we get that balance right, video doesn’t just perform better. It feels right.

How are you working AI technology into your video content? Taking a balanced approach? Let me know in the comments! 👇🏽

Sarah Kissko Hersh

Senior level PR Consultant and fractional PR executive Short-term, one-off, or long-term PR/comms help Ongoing, or on-call PR/marketing comms counsel 1.35 million monthly content views

I coach and upskill PR leaders so they become steady, reliable performers that free their managers from day to day oversight. 

How I work:
• 1:1 coaching + advisory support
• Team training sessions
• keynotes

Common focus areas:
• Increasing RFP win rates and new business performance
• Developing confident, decisive leaders
• Strategic LinkedIn use 
• Time management and prioritization
• Writing under pressure
• Media training
• Overcoming imposter syndrome
• Live Q&A to solve real, current PR challenges

Signature attributes:
• Exceptionally fast on the uptake
• High emotional intelligence
• Strong hiring and management instincts
• Calm, clear leadership in high-pressure moments
• A straight shooter with a sense of humor

Credentials:
• Cannes Lions Finalist
• Winner of 25+ PR industry awards, including work spanning the Winter Olympic Games, crisis communications, product launches, major anniversaries, and the launch of the world’s largest cruise ship

Curious if this could help your team?

Send me a DM and we’ll take it from there.

Founder

If your organization isn’t ready to make a full time hire, you don’t have to be without a savvy, senior-level PR counsel. 

Type A is an agile PR and marketing communications partner providing a senior-level bridge to your communication and PR leadership gaps.

Every business needs a strong communications department, don't make communications the department you think about last

Most people don’t realize you can build meaningful visibility on LinkedIn without even writing posts. 

I get it. 

Posting can feel…

Vulnerable.

Arrogant.

Time consuming. 

Cringy.

Scary.

“Blank page syndrome” is real. 

And that’s what holds most people back from getting started.

Even when they know LinkedIn can help achieve their professional goals. 

Here’s how I know this: 

I’ve created and led multiple LinkedIn courses over the past 2 years. 

And every single person struggles with the same fears, hesitations, negative self-talk and (frankly) bullshit stories they keep telling themselves.

If you want to do something different this year and make this the year you finally stop lurking and start being more strategic with your LinkedIn presence, my next class starts this coming Tuesday. There are a few spots left.

I’m putting the link in the comments.

PR + comms 1:1 coach + advisor, PR team trainer, and talent development accelerator | keynote speaker | Top 2% LinkedIn creator | LinkedIn growth expert

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The Battle

Chris Gee

Sarah Kissko Hersh

Followers

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Performance ScoreChris Gee's LinkedIn Performance

Performance ScoreSarah Kissko Hersh's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Chris Gee

Sarah Kissko Hersh

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Chris Gee's LinkedIn Performance

Performance ScoreSarah Kissko Hersh's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreChris Gee's LinkedIn Performance