Chris Ferrato

FMS Business Coaching

As Business Breakthrough Strategists, we specialize in helping businesses overcome obstacles and achieve significant growth. With a keen understanding of market dynamics, consumer behavior, and industry trends, we analyze businesses from every angle to identify areas for improvement and opportunities for expansion.

FMS Business Coaching possesses a deep knowledge of various business functions, including marketing, finance, operations, and management. We work closely with business owners and executives to develop tailored strategies that address specific challenges and capitalize on strengths.

Skilled at crafting innovative solutions to complex problems, whether it's developing a unique selling proposition, optimizing business processes, or launching targeted marketing campaigns. We leverage our expertise to guide businesses through periods of stagnation or uncertainty, steering them toward sustainable growth and profitability.

With our guidance and support, businesses can break through barriers, unlock their full potential, and emerge stronger and more competitive in their respective markets. We are not just consultants; we are a trusted partner on the journey to success, empowering businesses to thrive in an ever-evolving landscape.

CEO & Profit Breakthrough Strategist

I work with business owners who are self-managing sales and shouldn't be. Many SMBs don’t have the budget for a full-time superstar sales manager.  As an experienced sales leader and individual contributor for over 30 years with public and pre-IPO/start-up companies, I bring valuable experience to any business seeking to establish and refine a successful sales process. Specifically, I offer fractional sales management services as a Fractional Sales Director/Manager for SMBs and funded, early-stage start-ups. In this role, I benchmark the best sales practices of SMBs and start-ups, and leverage this knowledge to benefit companies in the San Francisco Metro Bay Area and beyond.

My areas of focus span the entire sales cycle, including lead generation, prospecting, qualification, negotiation, objection handling, deal closure, account management, pipeline funnel management, and more. In addition, I can help companies navigate sales technology, such as sales enablement and sales engagement tools, CRM selection and implementation, contact databases, call recording systems, outreach acceleration tools, and so on.

As we work together to build out your sales process, we'll address all of these key areas and ensure that your team is well-equipped to succeed by utilizing a proven, repeatable sales process.

Founder

BraLisa

Advising and acting SVP developing an effective wholesale sales process to drive sales, revenue and profits. BraLisa is women-owned and women-sewn in the US by skilled sewers in rural Pennsylvania. Discover the ultimate in bra positivity with BraLisa’s unmatched comfort and support. It’s perfect for women healing from breast surgery and those seeking an everyday bra. With a front closure, wide straps, and full back coverage, our bra feels great – all day long. And it’s flattering to wear!

Advisor & Vice President of Sales

My Buddy's Batch

Helping the Founder and CEO launch a new product line.

Strategic Advisor & Sales Hound Hero

Handprint

Assisting the Founders to develop a better understanding of the buyer's journey for this unique offering.

Strategic Advisor

GMC Consulting Group, LLC

Helping the Founder and CEO create a repeatable, predictable lead development and handling process.

MY GREEN LUNCH LLC

Working with the CEO and Founder to develop a brand extension.

RevGenius

RevGenius is a group of revenue-generating sales and marketing professionals brought together to learn, share, support, and grow with each other. You can consider us your alt work family!

Member

Fractionals United

Fractionals United is the leading global community for Fractional Leaders. It's the go-to place for Fractionals to grow their expertise and business, network with other like-minded executives, and access valuable resources and support. Companies can also take advantage of the community if they're in need of Fractional Leaders to help grow their business.

Kentik

Leading and scaling a strong, effective SDR team. Hiring, onboarding, training, and coaching to achieve a high-level, actionable pipeline development.

Head of Global Sales Development

SocialChorus

I've joined the organization, as the Head of Sales Development, where we believe a business is only as strong as its people. SocialChorus is a workforce communications platform that helps companies reach, inform, engage, and align EVERY worker, no matter what they do or where they work. I could not be more excited to join an amazing management team led by Brian McDowell, SVP of Global Sales. I will be focused on building, training, enabling and coaching a strong team of 15 SDRs. This is going to be fun and exciting!

Global Head of Sales Development

Fractional Sales Director - Get Your SMBs Revenue Growing Again! Trusted Advisor for Small Business Owners & Sales Teams | Author: The SMB Owners’ Ultimate Guide To Sales Team Management

Hey there! I'm Chris Ferrato, the founder of FMS Business Coaching. Yep, you got it right - I'm all about turbocharging small businesses and solopreneurs with killer strategies that skyrocket leads, conversions, revenue, and, most importantly, profits. And guess what? I've got a bag full of tricks to make it happen.

Now, here's the kicker: I don't just throw advice at you and wish you luck. Nah, I'm all about getting down and dirty with you through my fractional coaching model. Think of it like this - you've got options: Want to DIY it? Cool. Prefer some hand-holding with DWY? No problem. Or heck, want us to just take the wheel with DFY? We've got you covered there too.

Let's talk real talk. Revenue's great, sure. But what really gets me going is what hits your bank account. That's where my secret weapon, the "Profit Acceleration Software™," comes into play. Give me 45 minutes, and I'll identify up to $100,000 in revenue and profit hiding in your business. Yeah, you heard that right.

Now, buckle up for the "Jumpstart 12" program. It's like rocket fuel for your business growth, with 12 proven strategies that'll make your head spin (in a good way). And listen, this ain't some shady get-rich-quick scheme. It's a straight-up, roll-up-your-sleeves-and-get-to-work kind of deal. We put in the effort, implement those strategies like a boss, and bam - watch those profits soar. And hey, if you don't see results, you don't pay. Simple as that.

The best to see my content and point-of-view is on my LinkedIn page - www.linkedin.com/in/chrisferrato I am revamping my website for this new focus in 2024 and beyond and it is coming soon.

But enough about me - let's talk about you. Curious about how I can turn your business into a profit-making machine? Shoot me a message, send me a DM, or hit me up at 408.221.8344. I'm here to help you secure that financial future for you and your family.

To your success,
Chris Ferrato

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Skills and experience include: Sales Leadership | Coaching, Mentoring & Development | Team Building | Talent Acquisition | Inside Sales | Sales Development | Pipeline & Revenue Generation | Consultative & Solution Selling | Strategic Planning | Sales Process Improvements | Salesforce | Cyber Security | Cloud Solutions/SaaS/IdaaS/IaaS/IoT | Hyper-Growth Starts Up/Pre-IPO | Policy/Procedure Development | Challenger Sales Model | Expectation Setting & Accountability | Repeatable, Scalable Programs & Processes | Sales Development/Inside Sales Team Development | Change Management

Fractional Sales Director 

Richard Daniels, MBA/JD

General Counsel, Senior Vice President Corporate Development & Secretary

As a business owner, you're probably hoping to avoid any legal crisis and definitely don’t want to get sued, right? But the truth is, a lawsuit can come through your door at any time, it can happen to anyone, and may even come from one of your own employees. So why wait for a legal crisis to happen before protecting yourself?

Legal matters can be expensive, overwhelming, and stressful. As an experienced business-focused attorney, I anticipate and identify potential legal issues before they arise.

Here are some benefits of having me on your team:
*	Minimize legal risks and exposure: We can take the necessary steps to protect your business from any potential legal troubles.

*	Keep costs to a minimum: Legal battles can be expensive, but by being proactive, we can minimize any potential costs down the road. 

*	Customized counsel and support: Upon learning your business operations I will help you:
             o	Negotiate contracts more effectively.
             o	Mitigate risks specific to your business thus saving you money.
             o	Ensure that you do not waste money or assets.
             o	Protect your intellectual property resulting in more value to the organization.

*	Extensive legal experience: My background and experience allow me to be more efficient in applying the relevant law, saving you the cost of having to pay someone to “get up to speed”, I've pretty much seen it all when it comes to commercial legal matters and what laws apply.

What others have said about Rich:

"Rich is exactly the kind of GC every company should have. He is level-headed, intelligent, strategic, business-minded, and an incredible problem-solver. He led the charge through some very challenging times with wisdom and poise. He was always several steps ahead, constantly thinking about how to maximize the company's benefit while minimizing cost and exposure." ~ Eric Kennedy

"With confidence, I give Rich my highest accolades and recommendation. He is a unique and multi-faceted talent. Rich is solution-driven, articulate, thoughtful, and extraordinarily bright. He is incredibly responsive and clearly understands how to evaluate and effectively manage risk in a vast array of settings and situations. Rich is the kind of lawyer who brings an ideal balance of efficiency and attention to detail to every matter. Rich is dedicated, forthright, and highly ethical." ~ Sheri Roswell

If you're ready to protect yourself and business from legal risks and start keeping more of what you earn, reach out to me at rdaniels@intrepidlegalinc.com and let's ensure your company’s success!

Fractional General Counsel and Strategic Legal Adviser

Experienced Strategic Legal/Business Executive who supports and guides and partners with CEOs, entrepreneurs, founders, and management teams of growth stage companies, small businesses, and start-ups to scale organizations by implementing strategies to such as:

o	Minimize Legal Exposure by identifying potential pitfalls and minimizing risk
o      Reduce and Control Legal Costs through stringent supervision of outside counsel to ensure maximum value
o	Optimize Operations by counseling and collaborating with key executives and various departments to anticipate challenges to meet objectives

It is my passion to drive high-level negotiations & focus on organization-wide training & development to achieve best practices in contract development, IP protection as well as product improvement to increase revenue through strategic business development by:

o	stringent contract review, negotiation and drafting
o	developing relationships with cross functional teams 
o	enforcing of beneficial contract terms
o	establishing better negotiating abilities to utilize leverage and optimize profit
o	eliminating unanticipated outcomes through clear and unambiguous contract drafting resulting in the reduction and/or elimination of potential litigation.  

Experienced global, cross-functional collaboration, delivering cost-savings initiatives through innovative solutions in a number of legal disciplines including, but not limited to, contract development, IP, regulatory compliance, labor and employment, litigation management and M&A by developing and supervising the utilization of outside counsel through vigilant supervision and budgeting.  

Industry Experience includes consumer products, electronics, medical devices, electric vehicles, cannabis, manufacturing, real estate development, cybersecurity and healthcare.

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The Battle

Chris Ferrato

Richard Daniels

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