People person from a small town. Working hard to better myself everyday and will take on every project I have time for.

Chris Cunningham

Head of Marketing: We're ungating all of our content.
CEO: Have you completely lost your mind? That's 2,000 leads per quarter!
Head of Marketing: 2,000 fake emails from people who will never buy.

Meanwhile, our actual buyers can't share our content with their team because it's locked behind a form.

CEO: We need leads for Sales.

Head of Marketing: Sales hates these leads. Ask them. Jessica told me yesterday she'd rather have 10 people who actually read our content than 1,000 who used burner emails for a download.

CEO: The board tracks MQLs.

Head of Marketing: The board tracks revenue. Our competitors ungated everything last year. Their traffic 5x'd. Their sales cycles dropped 20%. Why? Because entire buying committees could actually access their content.

CEO: But how do we know who's interested?

Head of Marketing: Intent data. If someone reads 5 articles, watches 2 videos, and visits pricing, they're interested. If someone downloads one PDF and ghosts, they're not.

CEO: This is insane.

Head of Marketing: You know what's insane? Watching our gated content get 500 views while our competitor's free guide gets 50,000 and becomes the industry standard.

CEO: That sounds like a content problem...

Head of Marketing: No. It's a distribution problem because it doesn't have the chance to actually get shared.

CEO: Okay. But marketing will have no metrics.

Head of Marketing: We'll have the only metric that matters: revenue influence. When deals close 2x faster because buyers self-educated, you'll forget about MQLs.

CEO: Three months. That's it.

Head of Marketing: When our content starts showing up in every RFP because it's actually accessible, you'll give me six.

CEO: Don't push it.

PS - The companies obsessed with capturing emails are losing to companies obsessed with capturing attention. Gates keep people out. Value brings them in.

I'm Chris Cunningham - I run social media at ClickUp.

Follow me for more actionable marketing tips & tricks.

Chris  Cunningham

We run 35+ social media accounts.

Post 2–3 times a day.

Distribution is everything.

Most teams have plenty of ideas.
What they don’t have is speed and consistency.

The fastest way to scale distribution?
AI.

I use VEED.

It’s browser-based.
No installs. No waiting.

Auto captions.
Auto crops.
Audio cleanup.
Smart cuts.

One long video ➝ dozens of clips across LinkedIn, TikTok, Shorts.

Turns long-form into short clips.
Resizes for Reels, landscape, Shorts.
Captions every post.

We pump out 10+ versions from one idea.

If you’re spending more time editing than posting, you’re not optimized for distribution. And someone out there will outship you.

Create once.
Distribute as much as possible. 

Peep the comments so I can hook you up!

If you want to hit 1M+ monthly impressions on social media in 2026 then read this carefully (and bookmark it for later):

- Post 5x per week minimum without fail. Most brands quit after week 3. Consistency IS the algorithm hack everyone's looking for.

- Every piece of content must pass the Rule of 3. Does it add value? Educate? Make them laugh? If not, don't post it.

- Short-form content first, repurpose second. Test on TikTok/Reels, then adapt winners for YouTube Shorts and LinkedIn.

- Set an audacious goal publicly and update weekly progress. Build in public, especially when you miss. Vulnerability drives 3x more engagement than winning.

- Create characters people can relate to. Our IT guy with a lisp got 6,000 shares because he was human, not a product demo. B2B buyers share content that makes them feel something.

- Test everything for 60 days before killing it. Most marketers quit at 30 days, right before the algorithm figures out your audience. Get real data, then either 10x it or move on.

- Build machines around winners. Test → find what works → systematize → hand off → find the next thing. Your job is building systems, not being the talent.

- Know your ICP so well you can predict what makes them stop scrolling. Not demographics. Psychographics. What keeps them up at 2 AM? Answer that and you own their feed.

- Make content about work itself, not just your product. Own the humor in meetings, deadlines, office culture. That's the biggest whitespace in B2B nobody dominates.

- Break the pattern of what they expect to see. If your content could work for any brand with a logo swap, start over.

- Cap video budgets at $3K-$15K even with more money. Some of our best content came when we were broke. Constraints force creativity. High production screams "ad."

- Build 12 internal influencers, not just your founder. One person can't carry your entire brand forever.

- Track impressions first, conversions second. You can't convert people who never see you.

- Platform-specific content, not lazy reposts. What works on TikTok dies on LinkedIn. Adapt the idea, don't copy-paste.

- Engage with every comment in the first 60 minutes. The algorithm watches how you react to your audience. Comments are free distribution.

- Test ridiculous ideas that don't make sense. Our most random D-tier concepts have become some of our best A-tier performers. The market tells you what works.

- Never celebrate one viral hit. Going viral once is luck. Monthly is a system. Build the system, not the post.

The brands hitting 1M+ aren't smarter, they just stopped overthinking and started shipping.

What am I missing?

PS - I'm Chris Cunningham and I run social media marketing for ClickUp.

Follow me for more actionable marketing tips & tricks.

No catchy hook here. Going into the new year I'm just grateful for:

ClickUp - I still can't believe how far we've grown and how hard we push. The best part is I get to build with my best friends that I care about deeply. Zeb Evans Wes Brummette Alex Yurkowski Gaurav Agarwal 

𝗦𝗽𝗲𝗮𝗸𝗶𝗻𝗴 𝗼𝗻 𝗦𝘁𝗮𝗴𝗲𝘀 - Nothing gets me more excited than speaking to an audience and finding ways to help make them better. Forever grateful for Daniel Nackovski Thomas Sjöberg Tim Soulo Nathan Latka and so many more. 

𝗧𝗿𝘂𝗹𝘆 𝗟𝗲𝗮𝗿𝗻𝗶𝗻𝗴 𝗕𝟮𝗕 𝗖𝗼𝗻𝘁𝗲𝗻𝘁 - The game is changing fast. I love working hard to be at the forefront of it. I'd be nowhere without my partner in content crime Mark Sommerville. He's a visionary and will be a household name soon. Michael Lim, how lucky am I to have weekly calls with one of the geniuses behind Alex Hormozi's content and so much more. Jim Friend, one of the best in AI video helping us stay ahead. Our video team Isaac Maltzer, Wyatt Kedinger, and Eric Cirillo. And my crazy content friends I learn from daily. Travis Tyler Ryan Quindlen 🦇 Obaid Durrani Aaron Morrissey Tim Davidson Todd Clouser Chris Cozzolino

Will McTighe who I'm launching a podcast with this year. The list goes on. 

Probably gonna end up on LI Lunatics on Reddit for this one, 𝗯𝘂𝘁 𝗜'𝗺 𝗮𝗹𝘀𝗼 𝗴𝗿𝗮𝘁𝗲𝗳𝘂𝗹 𝗳𝗼𝗿 𝗟𝗶𝗻𝗸𝗲𝗱𝗶𝗻. I've had a blast learning the game and I can't wait to take it to the next level this year!

Our ClickUp Comedy IG has 414K followers, but our main brand account only has 397K. That's not a mistake - it's the strategy (and it's working). Here's what you can learn from a single company running 5 distinct Instagram accounts..

Most brands fight for attention on one account. We built an ecosystem instead (read the entire post and it'll make sense).

We run 5 different Instagram pages:
➝ ClickUp (main brand)
➝ ClickUp Comedy
➝ ClickUp Memes
➝ ClickUp on the Street
➝ Tips with ClickUp

Each one reaches a different audience.

Not everyone wants to follow "ClickUp" the company account. But they'll gladly follow ClickUp Comedy or ClickUp Memes.

Here's where this strategy gets really cool though.. We joint-post across all of them.

So if ClickUp Comedy has a video that hits 1M views? We joint-post it to the main account. Now the main account gets the reach without losing its identity.

The comedy page is growing faster than our main account. And that's perfect! It's by design because that way we're not competing with ourselves. We're building multiple distribution channels that all feed back to one brand.

Most B2B brands are still trying to figure out one account. We're running 5 and figuring out what content resonates with different audiences 5 times as fast.

Thoughts?

PS - I'm Chris Cunningham & I run social media at ClickUp.

Follow me for B2B marketing tips as I build this all in public, right here on LinkedIn.

[Story Time] - We couldn't afford ads early on at ClickUp. So we built a tool that notified us when competitors got bad reviews.

Every 1-star review on Capterra, G2, or TrustPilot = instant notification with the reviewer's name and company.

I'd find them on LinkedIn within minutes:

"Hey, I get why you hate [REDACTED]. We hated it too. That's why we built ClickUp."

Cost to build: $0 (just time)
Leads generated: Our first 100+ customers

No budget? Get scrappy.

While competitors spent millions on ads, we were sliding into DMs of their unhappy customers.

That tool alone got us to our first $1M in ARR.

What would happen if you contacted every person who gave your competitor a bad review this week?

We've posted thousands of videos at ClickUp. The ones that go viral all have these 5 things in common (save this):

A great video isn't luck. It's science.

(1) Shareable. If people don't want to hit the share button, it's not good enough. The real test is asking yourself if you'd send this in a group chat? If not, it's not ready.

(2) Commentable. You can make a great video, but if there's nothing to say about it, it won't go viral. People need a reason to engage. Give them one.

(3) Strong hook + headline. The headline is the first thing people see. "POV: You just started a new job" tells them if it's worth their time. Get it right or they scroll on by.

(4) Pacing. Is there a part where it gets boring? Cut it. One slow moment kills the whole video. Seriously. Be absolutely ruthless here.

(5) The button. Does it end well? Great endings make people rewatch or feel satisfied. Weak endings ruin everything that came before.

Most teams nail 2 or 3 of these. You need all 5.

But the one that matters the most is shareability. If it doesn't make someone hit share and send it to a coworker, the rest doesn't matter. That's the real metric.

Agree?

PS - I'm Chris Cunningham & I run social media at ClickUp.

Follow me for B2B marketing tips as I build this all in public, right here on LinkedIn.

Will probably get a lot of hate for this. But getting ahead of the workweek on a Sunday is pretty glorious

Most marketing teams think they have all the answers when it comes to creating content. That's why they lose. Here's what I tell every marketer (you're going to hate me if you don't have thick skin):

You're not the smartest person in the room, so stop acting like it..

The real problem is that marketers get stuck in a box. Even the most successful ones fall into this trap sooner or later.

You start creating the same type of content, thinking the same way you always have, and eventually stop seeing what's possible.

That's why at ClickUp, we do 4 writer's rooms per month. 1-2 of them, we bring in someone new:

→ A comedian
→ A content creator from a different industry
→ Even just another employee with a fresh perspective

We pay them to come with 3 ideas and help us punch up ours, which results in 30-50% of our best videos came from outside writers.

They bring perspectives we never would've thought of because they have different jobs, a different humor, and cater to different audiences.

The best marketing teams aren't always the most creative ones. But they ARE the ones who are most open to outside input.

Bring in fresh eyes that force new perspectives. Let someone challenge your ideas.

When's the last time you brought someone external into your content process?

Give it a try - you'll thank me for it.

PS - I'm Chris Cunningham & I run social media at ClickUp.

Follow me for B2B marketing tips as I build this all in public, right here on LinkedIn.

This content framework gets ClickUp 150M+ monthly impressions. I probably shouldn't be giving it away for free, but here it is - the ABCD Framework:

[Note before you read] - Most content strategies fail because you're chasing new ideas. Start chasing data that can make your success undeniable.

👇 The ABCD Framework (bookmark this to come back to later):

A = Proven Winners (40% of content)

Find your top performing content → Remake it weekly.. with a twist.

Our "HR guys dancing" → 30M views
Next week: "Finance guys dancing"
Week after: "IT guys dancing".

Same formula. Fresh audience. Guaranteed views.

B = Concepts That Work Elsewhere (30%)

See a competitor hit 10M?
Adapt their format. Make it yours.
(Copying = lazy. Adapting = smart.)

C = Trend Riders (15%)

Spot a trend like the aura farming posts everywhere?
Jump on it. ONCE.
Then move on. Trends die fast.

D = Wild Experiments (15%)

No rules. No logic. Pure chaos.
This is where our biggest hits are born.
(Our best video ever? Started as a D.)

The mix that prints views:
Mon/Tues: 2-3 A's (guaranteed performance)
Wed/Thurs: 1-2 B's (calculated risks)
Fri: 1 C + 1 D (swing for fences)

Track everything:
• Green = 100K+ views (becomes an A)
• Yellow = 50-99K (tweak and retest)
• Red = Under 50K (kill it)

After 60 videos, you'll have 5-10 A's.
That's your content engine for life.

We spent $500K learning this.
You just got it free.

Follow me (Chris Cunningham) for B2B content frameworks that actually work.

I give everyone the same social media advice. No one's ever regretted taking it. Here's what I tell them (send this to someone who needs to hear it):

Just. Click. Post.

Stop saving drafts, overthinking, and waiting for the "perfect" post.

Let the market tell you what works.

I've posted thousands of videos and what I can tell you from experience is..

→ Videos I thought would flop went viral
→ Videos I thought would go viral totally flopped

You never actually know until you post it.

The data only exists after you click post. Then you can double down on what works.

But most people never get there because they're stuck in draft mode.

Here's 4 stupidly simple steps you can follow..

(1) Post it. Even if it's not perfect. Especially if it's not perfect.

(2) Track what happens. Did people share it? Comment? Save it? That's your signal.

(3) Recreate what worked. Found a winner? Make 6 more versions of it with different angles & hooks for the same idea.

(4) Kill what didn't. If it flopped, move on. Don't defend bad content.

Click post. Let the algorithm do the rest.

Agree?

PS - I'm Chris Cunningham & I run social media at ClickUp.

Follow me for B2B marketing tips as I build this all in public, right here on LinkedIn.

We spend millions on marketing.

Most teams still can’t tell you what actually drives revenue. (And I totally get it - it's not easy!)

Clicks don’t matter.
 Pipeline does.

The hardest part of scaling isn’t doing more.
 It’s knowing what to double down on.

That’s why attribution matters. (Don't overthink on it, but always know as much as you can)

Tools like Dreamdata work because they connect the full buyer journey, ads, content, email, sales activity, product touches, and tie it back to real revenue.

Not last click.
Not vibes.
Not channel arguments.

Actual answers to questions like:
 • Which campaigns create pipeline
 • Which content accelerates deals
 • What buyers actually touched before converting

This is how real teams make better decisions.

At ClickUp, we think the same way.

 One source of truth.
 Less noise.
 More momentum.

If you can’t explain how revenue is created, you can’t repeat it. And trust me, when you get something working well, you want to repeat it as much as possible!

Some of our most viral videos came from ignoring the script & breaking a Hollywood rule that drives most traditional directors crazy. Here's the rule we follow & what it means:

"Let them play"

We spend hours writing scripts. perfecting hooks, and planning every detail.

Then we get to set and our actors say: "We have a cool idea."

That's when we let them play.

We give them 15 minutes to try their version without a script. Just pure creativity.

If I'm being honest, some of our biggest videos came from those moments.

Here's why it works:

→ Actors know what feels natural in the moment
→ Spontaneity creates authenticity
→ The best ideas come when you're not forcing it

Most brands are too rigid & they stick to the script no matter what. That's a huge mistake.

Yes, you need a plan & structure..

But you also need to trust the people you hired.

If your actor has an idea, let them try it. If your writer wants to test something new, give them space.

The best content comes from a careful mixture of structure and chaos.

Plan it. Then let them play.

When's the last time you let your team go off-script?

PS - I'm Chris Cunningham & I run social media at ClickUp.

Follow me for B2B marketing tips as I build this all in public, right here on LinkedIn.

In the early days, ClickUp had one goal: ship features faster than our competitors. But we were a 5-person dev team & we couldn't afford a huge QA department. So we turned our bugs into a "feature".. We told our users:

"Find a bug? We'll give you free ClickUp."

Our most engaged users became our bug hunters. They'd test every feature, report issues, and we'd fix them immediately - sometimes same day.

Then we'd message them: "Fixed. Shipped today. Thank you."

This did three things:

(1) Gave us free QA from people who actually cared about the product
(2) Built loyalty with early users (they felt like part of the team)
(3) Let us ship 10x faster than competitors who were stuck in release cycles

Our competitors were planning quarterly releases. We were fixing bugs before lunch.

The lesson is that speed usually beats perfection. Your users would rather have new features with occasional bugs than wait 6 months for a "perfect" release.

Embrace the chaos. Fix fast. Keep shipping.

RareCubes Web3 | ToolMonsters Automate Your Tasks

For brand collaboration: hello@toolmonsters.com

In 2026, you have two choices for your business:

1. Continue managing time-consuming, manual processes.
2. Automate tasks and focus on what really matters.

Let’s face it:
↳ Many companies / solopreneurs waste time on repetitive tasks.

Here’s the truth:
↳ If you’re not automating, you’re losing time and falling behind.

That’s where ToolMonsters comes in!

We’re your go-to solution for automation in any field. Our powerful tools, affectionately called "monsters," streamline workflows, optimize tasks, and reduce manual work.

Key Features:

- Workflow Streamlining: Simplify complex processes.
- Productivity Enhancement: Maximize efficiency.
- Manual Task Reduction: Let automation handle the repetitive stuff.

Adopt automation with ToolMonsters and let our monsters do the work for you!

toolmonsters.com

Yonathan Cohen

Most teams wait for inbound.

I outbound my own website traffic.

Here’s how it works:

1/ Someone visits the site
Warmly, identifies the company.

2/ Perplexity researches them
What they do, recent moves, real pain points.

3/ Gamma builds a custom deck
Slides written for their business, not mine.

4/ Email is sent
Short message. Deck attached.

Visitor → Research → Deck → Email.

Why this works:

They’re already curious (they visited)
You show up with context
They assume you’re paying attention

Traffic shows intent.
Personalization closes.

---

Here is the workflow 👉 https://tally.so/r/gDdY1J

I share free automation to boost your sales

I don’t do discovery calls anymore.

And I’ve never closed more deals.

Before my AI twin:
→ 8 hours/day of calls
→ Only available 9–5
→ 2 deals closed/month

After my AI twin:
→ Available 24/7
→ 147 conversations handled
→ 9 deals closed/month
→ I only take calls that matter

Why this works:

My twin qualifies visitors for me.

It knows:
→ My business
→ My ICP
→ My rules

It has a brain and hands.

The brain decides if a meeting is worth booking.
The hands book it directly on my calendar.

No back and forth.
No wasted calls.

My twin does the filtering.
I do the closing.

Built with Anam in 2 minutes.

Your twin with Anam

Just saw this Reddit post about AI agents.

Finally, someone telling the truth.

WHAT THEY SELL YOU:

"AI agents work 24/7 automatically!"

WHAT REALLY HAPPENS:

Your AI texts customers who left in 2012.
Why? Your customer data is in 3 different broken Excel files.

THE REAL PROBLEM:

The AI works fine.
Your 20-year-old computer system doesn't.

Company still uses Windows XP.
Took 3 months just to connect the AI to it.

WHAT ACTUALLY WORKS:

Company wanted to automate everything.
Instead, built tool that only checks if forms are complete.
That's it. Saves 3 hours weekly. They're happy.

Start with one tiny task, not your entire business.

AI agents aren't smart employees.
They're toddlers with database access.

Everyone's pretending this is easy.
It's not.

But nobody admits it.

I asked Claude Code to build an animated visual tool.

It took 31 minutes. Here's what it does:

1. I describe an idea.
2. Animated visual is generated.
3. I edit live.
4. Export as GIF. Post.

No Canva.
No Photoshop.
No video editor.
No templates.

Static images are dead on LinkedIn.

Animated visuals stop the scroll.

And now I make them in 2 minutes.

Early access is open here: gifsby.com

TikTok is not just for Gen Z.

This workflow pulls viral B2B content in your niche.

Every morning at 7am, it sends me 5 TikToks.

Not dance videos.
Viral content in MY industry with 500K+ views.

The workflow:

→ Searches TikTok for my keywords
→ Keeps only top 5 by views
→ Extracts subtitles
→ Rewrites as LinkedIn posts
→ Delivered to my inbox

What I discovered:

→ Hooks that stop the scroll
→ Angles I never thought of
→ Topics my audience actually cares about

TikTok is a content goldmine.
Most B2B people ignore it.

Their loss.

---

WORKFLOW AND STEP-BY-STEP: 
https://tally.so/r/GxR2Qk

Stop buying AI tools with messy data.

It won't work.

Scattered across 15 systems. 
Poorly labeled. 
Half duplicated. 
Zero documentation.

Companies spend $100K on AI tools. Get zero value.

They skipped the boring part → data prep.

You can't dump garbage into ChatGPT and expect gold.

Here's what actually works:

Use automation to fix data BEFORE you add AI.

→ Auto-sync between Salesforce, Notion, ...
→ Flag duplicates automatically 
→ Standardize formats ("USA" vs "United States")
→ Build data dictionaries so people know what exists

Automation runs it 24/7.
Then AI actually delivers value.

Everyone wants AI magic.
Garbage in, garbage out.

Fix the foundation first.

I send custom proposals with a Stripe payment link.

5 min after a prospect is ready.

Most teams take 48 hours.

So I stopped creating proposals.
Now I just review and approve them.

Here’s how it works:

→ Move deal to “Proposal” in my CRM
→ Gamma builds a webpage on their data
→ Pricing + Stripe payment link included
→ Quick review
→ Prospect gets a private link

No PDF.
No manual work.

Why this works:

They asked for it
They’re still in buying mode
They can move forward immediately

Most teams create proposals.

→ I send a decision.

Gamma builds.
Stripe collects.
Momentum closes.

--- 
Comment "SEND" to receive the setup

I look at who engages with competitor posts.

(to spot potential buyers)

When competitors post, buyers engage.

My report shows me:

→ Which roles are engaging
→ How interest shows up in comments and likes
→ Signs they may be in buying mode

---

Last week:

8 CEOs engaged with my client's competitors.
They reached out to them.
1 deal closed.

---

Want to see who's engaging with your competitors? 
Comment “INTENT” and I’ll DM the report.

I’ve built 100+ workflows.

Here’s what nobody tells you:

Simple beats clever. Every time.

→ The Truth:

Every node you add is a future point of failure.

And failures happen when you can’t afford them.

→ What Senior Builders Know:

The skill isn’t building complex systems.

It’s achieving the same result with less.

Anyone can add 20 nodes.

Few can accomplish the same with 5.

→ The Reality:

Your client sees two things:

- Does it work?
- How fast is it fixed when it doesn’t?

Complex workflows fail both tests.

→ What to Do:

Challenge every single node.

Is it essential or just “nice to have”?

Most workflows are mostly bloat.

The best workflow are invisible.
It just works.

I turned LinkedIn engagement into leads.

Here's the system (steal it):

Step 1: Post daily in your niche
→ Content = visibility engine.

Step 2: Review post engagement
→ On your content and relevant posts in your niche.

Step 3: Add business context
→ Role, company type, industry, size.

Step 4: Filter by ICP
→ Only keep decision-makers.

Step 5: Send context-based cold emails
→ Better reply rates than blind outreach

The result?

→ Content becomes lead gen.
→ Every post = new pipeline.
→ 0 ad spend.

Most companies post and pray.
It's time to change that.
---

I build this system for B2B teams.
If you want me to set it up for you:
→ DM me.

Everyone’s selling “AI agents handle complex tasks.”

Let’s do the math nobody wants to talk about.

If each step is 95% reliable:

→ 5 steps = 77% success
→ 10 steps = 60% success
→ 20 steps = 36% success

And that’s before:

× Hallucinations
× Edge cases
× Costs
× Human babysitting

This is why most AI agents fail in production.

What actually works:

AI agents that do ONE thing extremely well.

Examples:

Parse an invoice

Summarize emails

Validate form fields

Not orchestrate your entire business.

The pattern is obvious:

Complex agents = impressive demos
Simple agents = actual revenue

The AI revolution isn’t about agents doing everything.

It’s about agents doing one thing perfectly.

Prospect enrichment shouldn't take 5 minutes.

I built a Slack bot that does it in 3 seconds.

Paste a profile URL in Slack.
Bot replies with verified email + phone (FullEnrich)

No tool switching or duplicate spend.

Why it works:

☑ Zero adoption (team already lives in Slack)
☑ Full visibility on enrichments (no redundant spend)
☑ 20 prospects/day → 100+/day per rep
☑ Works on mobile (enrich before calls)

The workflow:

→ Rep pastes LinkedIn URL in Slack
→ FullEnrich queries 15+ providers
→ Bot replies in 3 seconds
→ Whole team sees results

Built in n8n. Plug-and-play.

Comment "SEND" to get the setup.

Google released AI Agent Trends for 2026.

Here’s what matters for your business:

→ AI moves from tools to teammates
→ Employees stop doing tasks and start managing agents
→ Winning teams build workflows, not prompts
→ Agents start talking to other agents (real tools, real data)

Where this hits first:

Customer support
→ Fewer tickets
→ More proactive, personalized service

Security & operations
→ Less alerts
→ More automated actions

One number that matters:
→ 88% of early adopters already see ROI

The key challenge is building the right workflows around AI.

In 2026, the valuable role won’t be “AI expert”.

It’ll be the person who knows
what to automate,
what to review,
and when to intervene.

And I’m here :)

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The Battle

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