As a Personal Branding Strategist, I help founders, coaches, and creators craft brands that reflect their values, attract the right audience, and position them for growth.

It’s more than profile optimization or a few posts. I build long-term visibility engines.

Here’s what that looks like:

30+ Personal Brands Build.
100% Growth in visibility. 

Helped them get leads, speaking gigs, funding opportunities and attract top talent. 

If you want your brand to do the talking when you’re not in the room , this is where I help.

Personal Branding Strategist

I have worked with coaches, wellness brands, and small-scale businesses to turn social platforms into real growth tools not just pretty pages.

From building full-scale content strategies to driving engagement and lead generation, I’ve helped brands simplify their message and show up with clarity. 
My focus has always been on strategy that works not just trends.

Platforms I’ve worked on: Instagram, Facebook, and LinkedIn
Goals I’ve delivered: Visibility, Engagement, Lead Flow

When I say “strategy,” I don’t mean cookie-cutter calendars , I mean audience-aware, brand-aligned, conversion conscious content planning.

Social Media Manager

I write stories that sound like my clients.

As a ghostwriter and content writer I help founders, consultants, and creators show up with confidence. Every piece is written with clarity, business intent, and their voice not mine.

I’ve worked across industries like B2B, B2C, design, wellness, research, and finance, helping individuals express what makes them valuable through content that performs.

This isn’t just writing it’s about getting visibility from the target audience.

Ghostwriter

Content Strategist & Content writer

Luke Coutinho Holistic Healing Systems

In this role, I manage brand presence and reputation across platforms like Instagram, Facebook, and LinkedIn, with a focus on community management and engagement.

My work involves building meaningful interactions through comment strategies that spark conversations, foster trust, and maintain a consistent brand voice.

The content creation part of my role is fully focused on LinkedIn where I write strategic, audience-driven posts that drive:

Brand Awareness
Business Development
Qualified Lead Generation

I bring together content, community, and clarity to ensure that the brand not only shows up but gets seen by the right people.

Online Reputation Manager & Linkedin Writer

Eatfit247

At EatFit247, I wasn’t just writing posts , I was building presence.

From content ideation to execution, I led the complete content and engagement strategy for the brand. My role combined creative storytelling with platform-smart planning to drive visibility and real inbound results.

What I handled:

- Drafted and implemented the entire content strategy tailored to the brand’s goals

- Created high-conversion Reel scripts and captions designed to educate and attract

- Built engagement strategies to consistently increase visibility and trust

- Focused on driving inbound queries and leads through organic, story-led content

I worked across formats from static posts to video scripts ensuring every piece aligned with the nutritionist Shweta Shah’s voice and the brand’s intent.

Content Writer & Social Media Manager

Building personal brands that converts curious visitors into leads. Personal Branding Strategist | Ghostwriter.

Hey there,👋
Thanks for dropping by !

I am Chipra your Personal branding strategist & 
✅ a Content writer, 
✅ Ghostwriter, 
✅ Copywriter, 
✅ an Entrepreneur,

As a personal branding strategist 
I can help you with :- 
✅ Verified leads, 
✅ Sky rocket your business growth,
✅ Get you speaking opportunities,
✅ Attract the perfect talent for your business.

With over 2+ years of experience in copywriting and content writing, I was able to generate 

✔️80 %verified leads 
✔️Build a solid digital presence for my clients like Makeupaura, Stay Delight, Jaydev Lifespace, and many more.
✔️Increased engagement on their page by 200%

You can know what can I do for you 

So if you are ready to craft your name into a brand 
and generate leads on auto pilot 
drop me a dm or email at singhchipra@gmail.com and let’s get started 🚀.


Chipra Singh

LinkedIn is full of advice like : 

Don’t schedule your posts, it will kill your reach.
Schedule your posts, it keeps you consistent.

Don’t pitch in DMs, it will scare your ICP away.
Do targeted DMs. Don’t do mass outreach.

Text posts are not working
Text + picture builds credibility.
Post more carousels to add value.

Comment 50 times per day.
Send 100 connection requests.
Post every day.
Don’t post every day.

Followers matter the most to make money.
Don’t focus on followers, focus on relationships.

All this sounds confusing right ? 

Everyone on LinkedIn is sharing what has worked for them.

Some of it is useful.
Some of it will not work for you at all.

The real problem starts when you copy every advice blindly
without testing what actually works for you.

Even if your competitors are following one strategy,
there is a big chance it might not work for you.

Because this is your Personal Brand. 

Experiment with formats, DMs, posting styles.

Keep what feels right, and what gets you real results.

Which advice did you follow blindly?

Chipra  Singh

Scaling B2B SaaS Founders, Coaches & D2C Brands with Personal Branding, Ghostwriting & Outreach on LinkedIn + Instagram | 40+ Brands Scaled.

Struggling to find ideas for Linkedin content ? 

This simple content strategy can help you. 

Monday → Personal story 
An insight , learnings or any struggles.
Example: The biggest mistake I made as a freelancer.
How creating Personal Brand helped me. 

Wednesday → Actionable
Something people can apply right away.
Example: 3 ways I come up with content ideas in under 10 minutes.
How to get inbound leads 

Friday → Results or client stories 
A small proof point.
Example: One post with 50 likes brought me 2 leads. 
How my client got X impressions or leads.

You don’t need life to share life changing stories everydayZ 

Just share what you are doing and how you are doing it. 

Try this for next few weeks and let me know if this helps you.

I used to struggle saying my prices on sales calls because I I wasn’t confident.

Every coaching, mentorship, YouTube video said the same thing:

Be confident on the call. The client could sense it.

And they were right.
People could sense it.
I could sense it too.

But I was never sure of myself back then because I didn’t have results to back what I was saying.

No sales script or pitch video could make me confident. 

My confidence came from real work.

- Working with red-flag clients.
- Taking low-budget projects.
- Doing work for half the price of what I deserved.
- Sometimes even doing things just to get the experience.
- Chasing clients for invoices

But still bringing results in whatever situation I was in.

Yes I was exhausted, I felt bad. 

But all of that slowly built my confidence.

Today when I quote my prices, I say them without fear.

Because now I am sure of the results I can bring.

No matter what anyone says, if you really want to charge your worth, do the real work and gain that experience.

Coaches are you are missing on making money from Linkedin because you’re busy posting irrelevant content.

A few weeks back, I audited profiles of multiple coaches.

All of them had years of experience.

All of them had real, solid client wins.

But LinkedIn wasn’t bringing them a single lead.

Their feed was full of generic tips, daily motivation, and random testimonial screenshots.

Nothing that showed how they take a client from point A to point B.

If you want LinkedIn to actually work for you, you have to show transformation.

→	Share case studies.
→	What was the problem your client came with?
→	What wasn’t working?
→	What steps did you take?
→	What shifted after your process?
What transformation did they witness after working with you ?

This hits the trigger points your ideal client is already living with.

When you show transformation, you don’t need to “sell.”

Your work does it for you.

I have spoken to 35+ founders on discovery calls and of them have asked this one question. 

What should I post on LinkedIn?

The answer is, 

There’s no cookie cutter strategy that fits all. 

The answer depends entirely on one thing i.e your objective from linkedin

What do you want LinkedIn to do for you?

→ If you want to grow your followers
Start with content that’s relatable and human.
Personal reflections,failures and honest thoughts.
Eg why saying no is hard, or why slowing down feels scary.

→ If you want industry visibility
Get specific and talk about your space.
What’s changing and what are your opinions on things in your industry.

→ If you want leads
You need to share a mix of both. 
Blend your personal stories with the professional experience. 

Start with clarity and focus on building trust, authority and relatability with your audience.

If you are a founder, struggling to find what works for your Linkedin profile, you can always send a DM.

I avoided sharing stories on LinkedIn thinking it would look cringe.

So in the beginning, most of my posts were frameworks, tips, and techniques.

And to be fair, they worked.

They brought me followers.
They brought me reach.
I even got leads from them.

But they didn’t help me build a relationship with the people reading them.

Then one day, even though I felt weird I shared a small story about my freelancing journey.

A mistake I made and how handled it. 

I got better DMs , someone messaged sharing their mistake.

Then started sharing more client stories. 

It attracted better leads. 

Some leads even told they found me genuine to work with. 

So if you’ve been holding back on sharing your own stories, thinking it’s “too much, and what will others think. 

Start talking about the person behind the advice and see how your Linkedin game changes for better.

#storytelling

Inbox to Income

There’s a lot of noise on how to generate leads on LinkedIn™.

What I share is simple:

a. Tested with 50+ business owners, coaches, consultants, and founders. 

b. Refined across 500+ posts and 5M+ views.

c. Built to help you generate 2-5 warm leads every week without relying on ads, referrals, or agencies. 

I’ve helped:

a. Nathan get a feature in the furniture magazine. 

b. Sajal land a spot in LinkedIn News Australia. 

c. Dylan generate 60+ qualified leads after months of struggling.

And dozens of others; 

→ finally position themselves right

→ stop guessing with their content

→ build a system they can run without me

That’s what I love doing. 

Helping people stop chasing and start building.

No growth hacks. 
No complicated funnels. 

Just positioning, content, and a system that keeps working.

Do you think this is what you need?

Check my Featured section or DM me ‘Hey Aman’. 

Happy to show you how it’s done.

LinkedIn DM Nerd 

Rare Surfaces LLP

Building a business in a traditional industry teaches you a lot.

At Rare Surfaces, that meant working directly with brands, suppliers, and a growing dealer network without losing sight of what mattered most: quality and relationships.

Together with my partner, we built a 50+ dealer network —

→ bringing top-quality materials from brands like Qutone, Asian Granito, Italica, and more straight to the market.

We fixed the cash flow.
We streamlined operations.
We made sure our partners trusted us and kept coming back.

No shortcuts.
No noise.

Just showing up, doing the work, and building relationships that last.

Family Business

Wrytup

I spent a year helping applicants share stories that mattered.

At Wrytup, I was involved in helping students share their stories and turn it into something that gets noticed. 

I worked with applicants applying to European universities, helping them write:

→ Personalized SOPs

→ European-style resumes that stood out

→ Motivational essays and letters of recommendation that actually meant something

It taught me one thing. 

Everyone has a story. 

Most people just need help telling it the right way.

Content Creator

TEDxYadavagiriED

I’ve always believed in 'ideas worth sharing'.

That’s why I took the leap and organized South India’s second TEDxED event in my city, Mysore. 

No team.
No sponsors.
No experience.

Just an idea that I knew was worth chasing.

It took me over a year to: 

→ build a team of 50+

→ find the right sponsors

→ manage the entire event, speaker curation, and finances

→ learn how to coordinate with people way more experienced than me

And in the end, we made it happen.

TEDxYadavagiriED wasn’t just an event.

It was a gigantic learning experience for me in leadership, teamwork, and building something from scratch.

Something I’ll carry with me, always.

Organizer

Qogent® Learning Solutions

This was my first real taste of working inside a startup.

At Qogent Learning, I spent three months writing and editing content that helped students tell their stories better.

→ Reviewed and edited SOPs, resumes, and essays

→ Wrote search-optimized content for Qogent’s web platforms

→ Worked with their marketing and sales teams — remotely and in person

It wasn’t just writing.

It was about understanding how content fits into bigger systems — marketing, outreach, sales.

And honestly, it taught me more about writing than anything I’d done before.

Content Writer

DigitalRamya.com

I spent four months freelancing with DigitalRamya, helping clients improve their LinkedIn profiles and content.

It was my first real taste of professional writing standards; 

→ understanding what makes a profile stand out

→ learning how to write with clarity and purpose

Simple project.
Solid experience.

Taught me the basics of profile optimization, something I extensively use today.

Freelance Writer

Aluminium Centre

Business Development Intern

Finance Intern

Tally Solutions Pvt Ltd

Intern

GRS Fantasy Park

Helping Founders & CEOs to Build Personal Brands & Generate Leads | Profile Optimization Expert with 100+ Founders' Success Stories | 1M+ Impressions & $10K+ Revenue Generated for Clients | AI Expert for Business Growth

What if you never have to worry about leads again?

You don’t have to guess or stress, or overthink. 

You have to just predict them. 

If you’re like most founders, coaches, consultants or business owners: 

a. You wake up & worry about your next client (because it’s always in the back of your mind). 

b. You're tired of waiting for referrals that never come (and if they do, they're never consistent). 

c. You post on LinkedIn only to get 0 likes, comments, & leads (because LinkedIn keeps changing faster than you can keep up). 

d. You look at your competitors getting clients & think, “Why not me?” (that feeling leaves you exhausted).

e. You've tried ads or worked with these LinkedIn growth agencies (but let’s be honest, they’re expensive). 

If any of these sounds like you, you've come to the right place.

Because not only is your business suffering, 

But your life is suffering, too.

You're awake at 2 am, worrying about revenue.

You're working on weekends, & your family misses you.

You're always anxious about the future of your business. 

But what if you could wake up relaxed?

What if getting leads were systemized & predictable?

What if you had leads in your inbox every single week?

You’d have more free time.
You'd finally enjoy weekends again.
You’d feel confident, knowing exactly where your next client is coming from.

This is where I come in.

In the past 20 months, I’ve helped 50+  founders, coaches, consultants or business owners optimize their profiles & help them get their positioning right.

Out of these, I have worked with 15 of them to implement a simple LinkedIn DM system that helps them generate leads every week without feeling icky, pushy, or anxious. 

And without chasing ads, referrals, or expensive agencies. 

But why are you doing this, Aman? 

Because I vividly remember my early days on LinkedIn. 

For 6 painful months, 

I created valuable content every day. 

I poured countless hours into each post,
 
Genuinely believing my ideal clients will come to me. 

And guess what? 

After all that effort,
I had zero leads. 
Absolute zero clients.

It felt disastrous. 
I was frustrated, anxious, & honestly, 
I started doubting myself every day.

Questions like, 

“Am I wasting my time?”, 
“Why is nothing working?”
“Should I just quit LinkedIn?"

Kept me up at night for months & now, 

After speaking with over 50 founders, coaches, & business owners: 

I've noticed you’re probably facing similar struggles.

So, I would love to chat with you, understand where you’re at in your LinkedIn journey, & help you build your dream business.

Aman N Jain

I've lied to my 9732 followers.

And I'm not sorry about it

Because my entire LinkedIn journey is 
built on one lie.

And today I’m finally breaking it. 

The lie?

That the results you see today came easily.

They didn’t.

I wasn’t the "DM nerd."

I wasn’t the guy people came to for leads.

I wasn’t the guy booking 21 calls in a month.

I was the guy sending 200 connection requests
getting 10 replies
and wondering why nothing was working.

People see the results now.

They don’t see the part where I almost quit thrice.

That’s the lie I’m finally done telling. 

Here's how it all started.

1998 to 2018: Let's not talk about that.

2018: Graduated from UNI only to know that my degree didn't hold any value, lol. Joined a couple of Startups to see what the 'real' world stuff looks like. 

2020: Thanks to the pandemic, I joined my family business & supported my old man. Lol, he still thinks about why I joined him. 

2021: Applied for a Masters (got in Babson College) but couldn't go since the economic conditions in the US didn't look positive. Plus, I had to invest upwards of $100k for a year (my dad's slowly blinking his eye over this figure). 

2022: Heartbroken after I couldn't go to Babson, I slogged my way through family business to understand how things work. Got a good hold of things, but still wasn't as excited about what I was doing in my life. 

2023: Invested in a couple of ideas that failed miserably & ended up losing $2k (oopsie). Tried food vlogging on Instagram and got delicious food to taste, but no cash yet. Did get lots of eyeballs, thought (mini-win).

June 2023: Sick and tired of Instagram, I came to LinkedIn & ended up reading Ruben Hassid's posts & Matt Lakajev's posts (never did I know this guy was going to be my saviour when I was planning on quitting LinkedIn). 

And the rest is history, as they say...

Quickly learnt stuff about AI, Personal Branding, Ghostwriting, and bits about lead generation. 

Helped 100 people with their profile optimization to get testimonials and case studies. 

Fast-forward to November 2025, I'm grateful to have helped: 

a. 100+ C-level exs with profile optimization. 

b. 50+ with personal branding, GH, and lead generation. 

c. Have absolutely crushed it for my clients in various niches. 

d. Built a solid portfolio of people I've helped. 

And have made $60k in net profit to support my family (the high that this emotion gives is unmatched)

Grateful to also have learnt tonnes from Thomas S.(my first mentor) Jacob Pegs, Matt Wheeler-Barrett, Ty Frankel, and Matt Lakajev (who has literally changed the way I've approached lead gen).

And I'm just starting...

Here to help B2B and AI Founder book 3-5 qualified sales calls/week → close 1-2 new clients consistently → increase revenue by 50% <​ 90 days without spending on ads or relying on referrals. 

So if you need some help → shoot me a DM :)

Look forward to meeting everyone!

PS - What’s one thing you learned on LinkedIn that nobody talks about?

Helping B2B & AI Founders book 3-5 qualified sales calls/week → close 2-3 new clients/month → increase revenue by 50% <​ 90 days without spending on ads → 50 businesses served & $300k+ revenue generated → Free DM Audit👇

Breakdown of my client’s lead magnet post that closed multiple 5-fig deals, booked 75+ qualified meetings, generated 2,000 warm leads, and pulled in 200k+ impressions (steal the template). 

Most founders think a "lead magnet post" is just a clever hook + a comment CTA.

But the posts that actually bring in warm leads?

They do something very different.

They teach your audience something meaningful in under 30 seconds.

Because at its core:

A lead magnet post = a free mini-solution to a painful problem your ideal client wants solved today.

- It gives them a quick win,
- It removes an immediate headache,
- And in return, they raise their hand so you can nurture them.

This is why the lead magnet we built for my client worked so well.

It directly solved a problem that 90% of his market was struggling with.

Here’s the full breakdown of what we did:

1. We picked ONE pain that hits his ICP every day.

Most founders write posts for everyone.

We wrote this one for the one person who wakes up thinking about:

"My $300k/yr marketing team is slow, expensive, and overloaded."

Nothing else.

When you write for one person, 1,000 raise their hands.

2. We used a hook that punched straight at the problem.

Not fancy.
Not clever.

It was:

"These 4 AI agents do the work of a $300k/year marketing team at 1/10th the cost."

Why it worked?

It tells you the value, the contrast, and the benefit - all in one line.

Busy founders don’t reward mystery.
They reward clarity.

3. We stacked proof early so people knew it wasn’t a theory.

We didn’t say:

"AI is powerful."
"Automation helps teams."

We said:

→ 4x more engagement
→ 80% less manual work
→ $30k saved last quarter

Facts > opinions.

4. We showed the actual system (not just "tips").

Most LinkedIn posts talk in ideas.

We broke down exactly what the AI stack did, including:

→ A/B testing
→ Segmentation
→ Content writing
→ Performance tracking

This is why the post hit 2,000 warm leads, 200k+ impressions, 75+ meetings, and multiple 5-figure deals.

Because when you show the machine,
People want the machine.

5. We ended with a simple, obvious CTA.

Not "email me."
Not "book a call."

Just:

Comment "Agent."

It lowered the friction → improved engagement → created a warm pipeline on autopilot.

This is the formula behind lead magnets that actually move revenue forward.

Just clear value → real problems → real wins → real conversations.

If you want to clone this for your niche:

Comment "template" & I’ll DM you 3 high-performing lead magnets you can copy today.

(P.S. Want me to write a lead magnet post that gets warm leads and books qualified meetings for you in the next 48 hours? Book a no-obligation LinkedIn DM audit → https://lnkd.in/d_y5ptTa)

Fear can hold you back from incredible opportunities. In my case, overcoming fear helped me impact 150+ people...

Since childhood, I have always feared public speaking.

Why? 

- Fear of what others will think. 
- Fear of not trusting myself enough. 
- Fear of how others will perceive me. 

What has changed over these years? 

- I have started understanding myself. 
- I have started trusting myself more than ever. 
- I have started focusing more on what I can 'give'. 

So, 

When I was invited to share my insights on LinkedIn with a room filled with over 150 people at Christ University, I didn't hesitate to say 'yes.' 

Because I've learned it's not about me - It's how my expertise can serve others.

What small step can you take this week to face one of your fears?

And what opportunities will open if you do? 

Trust Yourself. Take the Leap. Start Today.

My biggest announcement ever.

I rebuilt my whole offer in secret... 

To celebrate, 

𝗜'𝗺 𝗿𝘂𝗻𝗻𝗶𝗻𝗴 𝘁𝗵𝗲 𝗯𝗹𝗮𝗰𝗸 𝗳𝗿𝗶𝗱𝗮𝘆 𝘀𝗮𝗹𝗲 𝘁𝗵𝗶𝘀 𝘄𝗲𝗲𝗸

I'm looking for

→ 5 small business owners who want to
→ Generate 2 to 5 warm leads/week on LI.
→ Consistently without spending $1 on ads.

Between now and the 30th of November, I'm offering

→ 25% off for the next 5 who enroll
→ Extra 1:1 session with me (valued at $250)
→ Access to our Inbox to Income system (valued at $5k)
→ Unlimited access to resources we've built over the past 2 years (valued at $10k+)

If you've been thinking about lead gen
Or on the fence about joining for a while

Then now is the right time...

If you are interested, DM me "Pipeline," and I'll share the details.

P.S. If you're still on the fence, check the comments section for my case studies.

Hiring a full-time DM Setter who doesn't need to be motivated, micro-dosed, or babysat. Requirements?

a. Can send 30 to 50 high-quality LinkedIn DMs every day. 

b. Obsessed with follow-ups (not scared of ghosting).

c. Learns fast, takes feedback faster, and wants to grow.

That’s it.
Nothing else is needed. 

Further details:

→ This is a remote role (finally giving in)

→ Based in India preferred (any city is okay)

→ Full-time, paid monthly, with long-term growth

If you’re interested, 

Send me a personalised connection request and let’s talk.

(If you can’t send that, the role isn’t for you.)

Helping you book 3-5 qualified sales calls/week → close 1-2 new clients consistently → increase revenue by 50% <​ 90 days without spending on ads or relying on referrals. 50 businesses served & $300k+ revenue generated.

How I helped Raja Rao DV book 75+ sales calls & close multiple 4-figure deals in 6 weeks. 

By using these 5 simple steps.

When Raja came to me he:

- Believed LinkedIn DMs were dead

- Thought Meta ads or cold email would work faster

- Was posting but not getting conversations or qualified meetings

This caused him:

- To feel like he was wasting time online

- To wonder why his content wasn’t turning into revenue

- To question whether LinkedIn could really work for AI founders

He was honestly frustrated and unsure where to focus next.

Raja and I started working together because he wanted clarity.

He didn’t want more posts.

He wanted a system that brings in real conversations and real deals.

Here are the 5 steps we used to turn things around:

1) We rebuilt his LinkedIn profile

Not to look fancy

But to position him as the obvious choice for AI SDR systems.

2) We mapped his ICP with painful accuracy

We built 3 filtered prospect lists

Based on behavior, location, buying intent, and industry.

3) We created lead magnet posts his audience couldn’t ignore

Posts that solved real problems AI founders have

Which pulled in 2,000 warm leads and 200k+ impressions.

4) We reached out to 1st-degree connections

No spam
No templates
Just simple, human conversations that got replies.

5) We followed up correctly

This is where most founders lose 80% of their leads.

We didn’t.

We followed up after 5-7 days, and the calls started stacking.

It took < 6 weeks

But we got there.

And now Raja is getting:

→ 700+ qualified leads
→ 75+ booked sales calls
→ 400 warm leads from content
→ Multiple 4-figure deals closed
→ And a repeatable DM system he can use forever

So why am I telling you this?

Because this could be you.

I’m looking for 5 more Founders

Who want to book 10-15 qualified sales calls in the next 30 days

Using a simple DM system, you control.

If you are interested, 

Let's talk - https://lnkd.in/d_y5ptTa

P.S. Since it’s Black Friday week - I’m giving a 20% discount to the next 5 founders who book a call.

taplio

The Battle

Chipra Singh

Aman N Jain

Followers

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Performance ScoreChipra Singh's LinkedIn Performance

Performance ScoreAman N Jain's LinkedIn Performance

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taplio

The Battle

Chipra Singh

Aman N Jain

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Chipra Singh's LinkedIn Performance

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