Results my clients and I have gotten from our personal brands:

1. Me - Built a $300k per year business (that’s still growing) while investing $0 at the start and only having about $200 per month in expenses right now.

2. Marketing Agency Owner - Got 7 clients in our first 6 weeks work together, then steadily got at least 3 per month until he sold his business after 12 months.

3. SaaS Company CEO - Amassed hundreds of users and became a thought leader in the tech industry.

4. Venture Capitalist - Bought an 8-figure stake in a company after a founder DMed him because of a piece of content I created for him.

I could share 20+ more stories like those, but I think you get the point.

Having a powerful personal brand is a career cheat code, and I’ve cracked the code on building them.

Here are some ways you can do the same:

1. Apply to be one of my clients. I’m very careful about who I work with, but if the fit is right, I’d love to partner up.

2. Subscribe to my newsletter and get a free 45-page personal branding guide (10 viral post templates included).

3. Buy the last course I’ll ever sell. It covers everything in the personal branding game and is $100 off for the first 1000 buyers.

4. Book a 1:1 consultation. If you want personalized advice with no long-term commitment, this is the option for you.

Links to all of those are in my featured section.

And if you're not interested in any of them, just give me a follow. You'll still pick up a ton of useful info from my posts.

I'll see you on the timeline 🤝

Charles Miller

Copyblogger Media

Copyblogger teaches you how to generate high-quality online attention (with content and outreach) and turn it into profit (with copywriting and sales). Click below to join our community ↓

Want to grow on LinkedIn? Get my course (it's free) ↓

Results I've delivered to my clients and customers:

1. Freelancer - Went from 0 to $20k/mo in 5 months.
2. Agency Owner - Got 7 clients in our first 6 weeks.
3. Coach - Went from having 2 clients to 8 in 3 months.
4. Course Seller - 196% sales increase in 3 months.
5. SaaS CEO - Acquired 50+ paid users per month.
6. Founder - Sold his startup to a PE firm for $10m.
7. Influencer - Got 72,000 followers in 9 months.

I've also helped thousands of professionals get jobs, connections, and more.

Having a strong personal brand, great content, and persuasive copywriting is a cheat code, and I know exactly how to get all of them for any kind of creator. Especially ones that sell services.

Here's how you can do the same:

1. Join Copyblogger Academy. It gives you 6 courses, 10 ongoing education videos every month, expert Q&A, and a lot more. Your first month only costs $1. Hit the link in my featured section to join before prices rise.

2. Get hands-on help with your personal branding strategy, feedback on content, and direct growth assistance in my higher-priced LinkedIn Accelerator. DM me "Accelerator" to get more info on this.

I can't wait to work with you.

Founder

I sell a variety of products and services that help people write better, grow their social media pages faster, and increase their online earnings.

Thekraftsy

- Ecom Handicrafts Brand.
- Focused on preserving and promoting the local handicrafts industry.
- Adding a touch of elegance, class, & culture to your home & office. 
- Premium Corporate Gifting Available (with customization).
- All made in Pakistan.
- Locate us on: www.thekraftsy.com

Co-Founder

- E-Commerce (Entrepreneur/Partner) in the handicrafts industry.
- Freelancer on Upwork/Fiverr. 
- Business Strategist & Digitalization Enabler. 
- SAP S4 HANA & SCM Certified. 
- Content Writer (Work has been featured in credible national publications).
- Copy Writer (Currently enrolled in the 6 Figure Copywriter Course).

Self Employed/Partnership

Feroze1888 Mills Ltd

- Managing, planning & organizing of production lines. 

- Lean manufacturing methods. Optimization of production/grading/packing lines utilizing SAM studies as well as line balancing tools.

- Application and management of 5S methodology on floors. emphasis on effective material and resource handling.

- Compliance & Quality related production protocols. Worked as a factory designated coordinator for ILO & betterwork's landmark FIT project for a select band of top ranked export textile/terry companies of Pakistan.

- Ensuring successful Customer visits as well as technical & compliance related audits.

- Part of the core team that led digitalization efforts of the entire production line from cut to pack via implementation of a high tech RFID scanning project. This will ensure a vastly improved system of traceability & reconciliation.

- Analyzing data to ascertain cost/efficiency/capacity utilization trends utilizing a cutting edge power-BI based dashboard.

Production Manager

Little Ones

-Branded children wear

-pattern development for garments.

-Supply chain management from fabric processing & sourcing to trims arrangement & timely delivery of material from embroidery & printing setups. 

-managing stitching operations in a chain system.

-development of designs via a dedicated sampling team (printing/embroidery/denim washing/embellishments etc).

-Marketing & Sales activity.

Co Owner

Toss snacks 

- development of a corn based snack product in 4 distinct flavors.

- overseeing product manufacturing and packing on a Brazilian made automated plant. leading a dedicated group of workers/management team for daily execution of process.

- managing cash flows and site management

- close coordination with a dedicated Sales/Mkt team for timely delivery of product.

Co-Owner

Cadbury plc.

Worked at Cadbury Plc's Pakistan head office as an HR internee.

Internee

Entrepreneur Helping Small Businesses Find Clarity with Content, Copy, and Strategy | Co-Founder @ TheKraftsy | SCM & SAP S/4 HANA Certified

𝗔𝗿𝗲 𝗬𝗼𝘂 𝗦𝗲𝗲𝗸𝗶𝗻𝗴 𝗖𝗹𝗮𝗿𝗶𝘁𝘆 𝘄𝗶𝘁𝗵 𝗬𝗼𝘂𝗿 𝗦𝗺𝗮𝗹𝗹 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗖𝗼𝗻𝘁𝗲𝗻𝘁, 𝗖𝗼𝗽𝘆 & 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝘆?

Grab my free playbook: simple AI prompts + ready-to-use copy & content templates.  

👉 Download here: [https://safwan-umair.systeme.io/4952a562].

Dear Business Owners & Founders,

I've got you covered if you're looking for someone who can shape strategy, streamline your business operations, and craft powerful content and copy. Whether it’s:

✅ A Business Strategy tailored for Growth, Automation, and Scalability
✅ A Blog or Article that builds Credibility and Authority
✅ A Facebook Ad, Landing Page, YouTube Script, or Email Copy that converts browsers into buyers
✅ Wireframed Copy that supports your digital operations

As a small business owner myself, I’ve launched and scaled ventures in garments, textiles, snacks, and handicrafts, both traditional and e-com. 

Through both successes and setbacks, I’ve worked across strategy, sales, marketing, operations, and HR, mastering resource optimization, operational efficiency, productivity maximization, and tactics to drive sales.

I’ll apply those hard-earned lessons when devising strategy, content, and copy for you.

🔹 Here’s why I’m qualified:

• My writing has been published on credible platforms.
• I possess a superior understanding of AI and non-AI research and content development.
• I’ve been trained by one of the nation’s top copywriters.
• Worked as an Entrepreneur and in a management position for a Top National Exporter. 

📩 DM me, and let’s build something meaningful.
📌 Find the Links to my Upwork Services Page in the Featured section. 


𝗣𝗿𝗼𝗳𝗲𝘀𝘀𝗶𝗼𝗻𝗮𝗹 𝗘𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲:

𝗘𝗻𝘁𝗿𝗲𝗽𝗿𝗲𝗻𝗲𝘂𝗿𝘀𝗵𝗶𝗽 & 𝗕𝗿𝗮𝗻𝗱 𝗕𝘂𝗶𝗹𝗱𝗶𝗻𝗴

• Successfully launched and scaled brands across traditional and e-commerce platforms.
• Operated in diverse market segments, including snacks, ready-made garments, handicrafts, & apparel.
• Managed cash flow, supply chain operations, and value chain optimization for sustainable growth.

𝗧𝗲𝗿𝗿𝘆, 𝗧𝗲𝘅𝘁𝗶𝗹𝗲 & 𝗚𝗮𝗿𝗺𝗲𝗻𝘁𝘀 𝗜𝗻𝗱𝘂𝘀𝘁𝗿𝘆 𝗘𝘅𝗽𝗲𝗿𝘁𝗶𝘀𝗲

• Applied Lean Manufacturing methodologies (5S, Kaizen, Gemba, Poka-Yoke, Takt Time) to optimize production efficiency.
• Spearheaded large-scale bulk production planning and execution.
• Led traceability and digital transformation initiatives, enhancing transparency and real-time decision-making.
• Leveraged Power BI analytics for data-driven insights, improving operational efficiency and strategic planning.

Safwan Umair

Stop selling products...

(start selling feelings)

Most small businesses sell with features:

✔ “Freshly made.”
✔ “High quality.”
✔ “Best service.”

But customers don’t buy features.

They buy feelings.

Relief. Calm. Control. Confidence.

Example:

❌ “Latte + cinnamon bun. Fresh. Served 8-11 am.”

✔️ “For tired parents & rushed founders - our Morning Reset combo gives you 10 minutes of calm before the chaos.”

Same product.

Different story.

Different sales.

If you want your offers to stand out (even on a small budget).

Start telling the moment your product transforms.

💡 P.S. Want my Story-Selling Template for SMBs? Comment “STORY.”

📌 Swipe the attached carousel for examples you can copy today.
👉 Follow for SMB strategies, actionable tips, & insights. 
♻️ Repost to help fellow SMB owners.

Building Small Business Clarity with Content, Copy, and Strategy | Co-Founder @ TheKraftsy | SCM & SAP S/4 HANA Certified

Learn transformative story telling...

Some of the world’s best ideas began as failures.

(Yours might too)

Every small business owner knows the feeling...

A launch that flops.

A campaign that misses.

A product no one buys.

But sometimes, that “wrong turn” is the start of something brilliant.

Here are 7 real mistakes that turned into world-changing wins:

1️⃣ WD-40 (1953)
❌ 39 failed attempts to make a rust-prevention solvent for missiles
✔️ The 40th became WD-40 - now in every toolbox worldwide.

2️⃣ Bubble Wrap (1957)
❌ Tried to invent textured wallpaper - total flop
✔️ Became the world’s favourite protective packaging.

3️⃣ Teflon (1938)
❌ Tried to make safer fridge chemicals
✔️ Discovered the magic of non-stick coating.

4️⃣ Popsicle (1905)
❌ A kid forgot his soda mix outside overnight
✔️ Invented the frozen treat we all still love.

5️⃣ Velcro (1941)
❌ Annoyed by burrs sticking to his socks
✔️ Invented the hook-and-loop fastener used worldwide.

6️⃣ Safety Glass (1903)
❌ Dropped a glass flask coated in plastic
✔️ Created shatterproof safety glass.

7️⃣ Saccharin (1879)
❌ Forgot to wash his hands after a chemical test
✔️ Discovered the world’s first artificial sweetener.

None of them planned it.

They just stayed curious.

For small business owners, that’s the real takeaway.

Failure isn’t the end of the road; it’s the start of a smarter one.

💡 P.S. Which one of these stories hit home for you - and why? 👇

📌 Follow for daily SM strategies and tips. 
👉 Post inspired by the brilliant Tom Pestridge.
♻️ Repost to remind a fellow founder: mistakes aren’t the end, they’re data.

From Failure to Success....7 lessons...

Running a small business startup? 

(These 5 do’s and don’ts will keep you sane.)

Starting a small business is always exciting.

But without a clear strategy.

It’s easy to feel overwhelmed and directionless.

Many of us entrepreneurs dive in headfirst.

Only to hit roadblocks like cash crunches, messy operations, or legal hurdles.

I’ve been there too.

Therefore...

Based on my own personal experiences & errors.

As well as the latest research & insight from industry best practices.

Here are 5 dos and don’ts that will help you navigate the waters better:

✅ Do’s:

✔️ Maintain a 3‑month cash buffer and check it every Friday.
✔️ Document one repeatable process each week.
✔️ Block 2 hrs/week for strategy, not operations.
✔️ Run a 2‑question customer pulse monthly.
✔️ Invest 1% of revenue in your team & tools.

❌ Don’ts:

❌ Don’t ignore software & security updates.
❌ Don’t let invoices go over 30 days overdue.
❌ Don’t drop your margin just to win business.
❌ Don’t sign any contract without a 1‑page key‑terms summary.
❌ Don’t spread yourself across more than three marketing channels.

📌 P.S. What are your biggest hurdles as a small startup?

👉 Please have a look at the detailed infographic below. 👇
💡  Follow for SMB-related insights, tips, & strategies.
♻️ Re-post to help other small startups!

taplio

The Battle

Charles Miller

Safwan Umair

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The Battle

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Safwan Umair

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Safwan Umair's LinkedIn Performance

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