Results my clients and I have gotten from our personal brands:

1. Me - Built a $300k per year business (that’s still growing) while investing $0 at the start and only having about $200 per month in expenses right now.

2. Marketing Agency Owner - Got 7 clients in our first 6 weeks work together, then steadily got at least 3 per month until he sold his business after 12 months.

3. SaaS Company CEO - Amassed hundreds of users and became a thought leader in the tech industry.

4. Venture Capitalist - Bought an 8-figure stake in a company after a founder DMed him because of a piece of content I created for him.

I could share 20+ more stories like those, but I think you get the point.

Having a powerful personal brand is a career cheat code, and I’ve cracked the code on building them.

Here are some ways you can do the same:

1. Apply to be one of my clients. I’m very careful about who I work with, but if the fit is right, I’d love to partner up.

2. Subscribe to my newsletter and get a free 45-page personal branding guide (10 viral post templates included).

3. Buy the last course I’ll ever sell. It covers everything in the personal branding game and is $100 off for the first 1000 buyers.

4. Book a 1:1 consultation. If you want personalized advice with no long-term commitment, this is the option for you.

Links to all of those are in my featured section.

And if you're not interested in any of them, just give me a follow. You'll still pick up a ton of useful info from my posts.

I'll see you on the timeline 🤝

Charles Miller

Copyblogger Media

Copyblogger teaches you how to generate high-quality online attention (with content and outreach) and turn it into profit (with copywriting and sales). Click below to join our community ↓

Want to grow on LinkedIn? Get my course (it's free) ↓

Results I've delivered to my clients and customers:

1. Freelancer - Went from 0 to $20k/mo in 5 months.
2. Agency Owner - Got 7 clients in our first 6 weeks.
3. Coach - Went from having 2 clients to 8 in 3 months.
4. Course Seller - 196% sales increase in 3 months.
5. SaaS CEO - Acquired 50+ paid users per month.
6. Founder - Sold his startup to a PE firm for $10m.
7. Influencer - Got 72,000 followers in 9 months.

I've also helped thousands of professionals get jobs, connections, and more.

Having a strong personal brand, great content, and persuasive copywriting is a cheat code, and I know exactly how to get all of them for any kind of creator. Especially ones that sell services.

Here's how you can do the same:

1. Join Copyblogger Academy. It gives you 6 courses, 10 ongoing education videos every month, expert Q&A, and a lot more. Your first month only costs $1. Hit the link in my featured section to join before prices rise.

2. Get hands-on help with your personal branding strategy, feedback on content, and direct growth assistance in my higher-priced LinkedIn Accelerator. DM me "Accelerator" to get more info on this.

I can't wait to work with you.

Founder

I sell a variety of products and services that help people write better, grow their social media pages faster, and increase their online earnings.

Jake Ward

Started an SEO agency in 2019. Making $20M/yr for Contact.so clients. Also building: Mentions.so Byword.ai Kleo.so

I’m 27 with 4 businesses and no home.

Here’s how I got here:

Age 0-15:

Spent early life growing up in a hippie commune.

Raised by an incredible single mother who wore both hats. Gave everything to support me.

Overly shy and didn’t speak much.

Seen as a problem by a teacher who suggested there was something wrong with me.

Age 16:

First job stacking supermarket shelves.

Completed high school with bang-average grades.

Started sixth form college.

Age 17:

Quit sixth form college after 3 months due to illness.

Doctor said I was 24 hours away from dying.

Spent my 17th birthday in hospital, tubes everywhere.

Became an apprentice at a print marketing agency. Learnt my way around Adobe’s design suite.

Started doing bits of design work on the side.

Age 18-19:

Discovered search marketing to help get more clients for the print marketing agency.

Became obsessed with SEO. Spent my free time messing around with the websites I built.

Age 20:

Wanted to take marketing more seriously. Quit my job to start a marketing degree.

Quit after 2 weeks.

Started an apprenticeship at an SEO agency where I managed 25 clients and attended college part-time.

Quit after 9 months.

Realised traditional education sucks. I learnt 100x more (and quicker) through self-education.

Went all-in on learning and building whilst living at home with my mum and 2 young siblings.

£0 income.

Age 21:

Got my first 2 freelancing clients on Upwork. They referred me to other clients.

Built a 6-figure business by the end of the year.

Age 22-23:

Started a podcast side project and quickly reached 300,000 listeners per month. Sold it for 5 figures.

Bought and sold 5 websites.

Maxed out my freelancing capacity.

Age 24:

Founded Content Growth and built a team to help companies turn their blog into a 7-figure sales channel.

Started posting on LinkedIn.

Grew revenue by over 200% in 6 months.

Age 25:

Co-founded Byword and launched a platform to help marketers generate articles at scale for SEO.

Sold my belongings, moved out of London and started travelling the world.

Merged Content Growth with Contact Studios to take the SEO agency to the next level.

Helped my mum quit her 15-year corporate job.

Age 26:

Lived out of a suitcase and travelled around 16 countries.

Grown the userbase of my SaaS tools to over 130,000.

Helped multiple unicorn companies scale their SEO with our 25-person team at Contact.

Age 27:

Continuing to levelling up, exploring, following my curiosities, collaborating with great people, and helping family and friends along the way.

We help software companies get more qualified traffic, sales and revenue through conversion-focused SEO and content marketing. Turn your blog into a 6 figure sales channel.

"I don't know how to do SEO in 2026"

Start from level 1 in The New SEO Game:

SEO isn't just Google rankings anymore.

It's now "Search Everywhere Optimisation".

Reframe your “New SEO” project as a game, and you'll become addicted to levelling up.

Level 1: Traditional SEO

- Fix technical problems killing your rankings
- Research keywords and target quick wins
- Optimise on-page elements (titles, content)
- Earn quality backlinks through outreach and PR

Level 2: AI Search Optimisation

- Format content so AI can parse it easily
- Build pages that AI platforms want to cite
- Structure information for machine consumption
- Test how your brand appears in AI search results

Level 3: Paid Search Visibility

- Run Google Ads for high-intent keywords
- Target competitor terms with YouTube Search Ads
- Capture Bing traffic through Microsoft Ads
- Measure paid performance across every platform

Level 4: LLM Answer SEO

- Produce authoritative content LLMs trust
- Build a knowledge base for AI training data
- Position your brand as the definitive source
- Monitor brand mentions in LLMs with Mentions

Level 5: Brand Authority SEO

- Get unlinked brand mentions across the web
- Feature in industry roundups and expert lists
- Build brand recognition without traditional backlinks
- Track brand mention volume and sentiment

Level 6: Community SEO

- Provide value in relevant Reddit threads
- Share expertise on Quora in your space
- Engage in Slack communities and Discord servers
- Build reputation in industry forums and groups

Level 7: Parasite SEO

- Repurpose content on Medium and LinkedIn Pulse
- Publish beehiiv newsletters to rank in Google
- Guest post on high-authority platforms/websites
- Leverage existing domain authority for quick rankings

Level 8: Platform-Specific SEO

- Optimise for Amazon search if selling products
- Focus on YouTube SEO for video content
- Master TikTok's algorithm for short-form content
- Optimise App Store listings for apps/extensions

Level 9: Topic Domination

- Own conversations across ALL channels
- Create content ecosystems to reinforce each platform
- Become the go-to expert mentioned everywhere
- Monitor and maintain authority across all channels

Completed all levels?

SEO is constantly evolving going into 2026.

Stay ahead or get left behind.

PS. Need help levelling up? We'll help build and execute your “New SEO” domination strategy.

Book a call: https://www.contact.so/

I analysed 66,796 sites to understand where their SEO traffic came from last month.

(You can too at chatgpt-vs-google .com)

Google still dominates at 40.31%.
ChatGPT is just 0.24%.

But here's what most people miss:

Traffic isn't the ONLY metric that matters anymore.

Zero-click searches are everywhere now.

ChatGPT processes 2.5 billion prompts every day, but barely any of them send direct traffic.

AI Overviews now appear in 60% of U.S. searches. And position 1 CTR dropped by -34.5% when AI Overviews appear.

People aren't clicking through like they used to.

They're getting answers directly from AI, and that creates a massive blind spot.

Your brand could be mentioned 10,000 times in ChatGPT responses.

Your product could be recommended in Claude conversations.

Your company could appear in Google AI Mode answers.

None of that shows up in your traffic data.

That's why I've been building Mentions for the past few months. I needed a way to track this visibility.

Because the future of SEO isn't just ranking on Google.

It's being visible wherever people ask questions.

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The Battle

Charles Miller

Jake Ward

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taplio

The Battle

Charles Miller

Jake Ward

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Jake Ward's LinkedIn Performance

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