Cecilia Bratt

CBG Labs

Previous clients: Strivr, Limina, Deedster, Innovation360, Forte Labs (Building a Second Brain), Berghs School of Communication, KlaraPapper, SSE Business Lab and Hyper Island, as a trainer and fractional CMO.

In 2025, I'm focusing primarily on building 10Labs.

Founder

Sting

I get to meet and coach inspiring CEOs and courageous founders.

Helping startups find product-market fit faster 📈 Business coach in the Accelerate program. Sting is the leading ecosystem in the Nordics for startups with high growth potential.

Focus on scaling B2B SaaS, digital deep tech, fintech and edtech.

Business Coach

As expert coach in marketing, I was a resource for startups in their growth. Focus: Actionable GTM strategies.

Marketing Advisor

Pavilion

A global community for commercial growth operators in sales, marketing, customer success, and RevOps.

Member

Hyper Island

Business coach and advisor for blockchain project - AI Business Consultant Program

Business Advisor

DPOrganizer

B2B SaaS in data protection. 

I set up and grew marketing department, focusing on marketing automation, content strategy, customer journeys and events.

own business

Interim assignments as coach and consultant.

Engagements: MyAcademy, Picay, Sektion 3 for Spotify, and BuildFlow.

Coach & Consultant

Billogram

Groupon

After Groupon acquisition, I was COO Nordics. Headed up content & editorial, partner management, customer success, local marketing, business development and recruitment. 

I recruited for, and built up all departments, at most, responsible for 80+ people. At the time, Groupon was the fastest growing business ever.

Set up operations for MyCityDeal in Stockholm, Helsinki and Oslo.

Business Developer

Lehigh University

Mentor for 12 interns at a global leadership program at the Iacocca Institute with interns from 50+ countries.

Project Mentor / Coach

Wayfinder Systems

After the acquisition, I oversaw operations, comms, and integration projects. Set up new office in Malmö. Implemented the Vodafone way.

Program Manager

Head of PR and Communications. Managed communications during Vodafone acquisition.

Corporate Communications Manager

Business coach and fractional CMO 👉 Helping B2B founders with clarity, structure and growth

I work with CEOs, B2B leaders and management teams to support their business growth 🎈

Having worked with 100+ businesses and far more leaders, I spend my days in the nuts of bolts of effective and fast-growing businesses.

I’ve compiled all my experience into my offer: leading from a compelling vision to effective execution.

- frameworks and systems that save you time and effort,
- proven GTM tactics for customer growth,
- 1:1 executive and business coaching. 

Business is a fantastic vehicle for personal and societal progress.

I care deeply about impactful business that drive change - and the people building them. 

As CMO and COO, I've grown startups for 15+ years. As the first person at Groupon Nordics, I spent 4 years as COO building the fastest-growing business of all time. 

Since then, I've coached more than 250 founders and leaders. 

How can we work together?
→ Founder & Exec Coach at 10Labs - Business mentoring + Programs [10labs.io - Send me a DM 👋]
→ Business coach at Sting - supporting brilliant tech founders [Sweden -> sting.co]

Focus areas: b2b, marketing, leadership, operations, business automation, AI, personal growth

MarketingLabs.io -> Fractional CMO & Marketing advisory for B2B Start/Scaleups

10labs.io -> Business growth programs for future-oriented business owners

Some clients: Strivr, Limina, Deedster, KlaraPapper, Innovation360, Berghs School of Communication, SSE Business Lab and Hyper Island.

Erfaren ledare med stor nyfikenhet! Har startat och byggt SaaS bolag, drivit rekryting och bemanningsföretag, varit hög chef inom bank/finans och har alltid haft en stor passion för det jag bestämt mig för. Har stor förkärlek för tech, kan kod och är i framkant när det gäller Ai. Jag tror min kombination av ledarskap, försäljning och tech är en vinnande kombo i framtidens svårnavigerade landskap. Vi kommer att behöva ställa om vårt sätt att tänka, agera och driva bolag. Ai har redan nu tagit en stor plats och än så länge har vi bara sett början av det. När alla har tillgång till superkrafter, kommer det humana bli framtidens guld.

Att bygga nätverk, relationer och förstå GTM strategier kommer vara oerhört viktigt framöver. Kombinera teknik med hjärta och passion, det är jag riktigt duktig på! Jag har lång erfarenhet av employer branding, är oerhört intresserad av varumärkesbyggande och kopplingen till varför människor vill jobba för ett visst bolag eller ledare. 

Vi befinner oss i en paradigm, de företag som förstår och agerar utifrån det har stora förutsättningar att lyckas. Idag kan en utvecklare med hjälp av Ai göra 7-8 utvecklares jobb, det kommer att förändra hela spelplanen. Bolag som startas upp nu kommer att ha enorma möjlligheter att adaptera ny teknik och växa med betydligt färre anställda. Jag är intresserad av vara med där det händer, bolag som vill växa smart och snabbt. Jag kan bidra med min nyfikenhet och kunskapstörst, det ihop med arbetsglädje där skratt och lönsamhet går hand i hand.

taplio

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Cecilia Bratt

Stefan Lidén

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